Leading sportsbook provider opens second office in Latin America

Altenar, a leading sports betting and iGaming software provider, has strengthened its support for operators in Brazil with the opening of a new São Paulo office.

Registering an entity in the country highlights Altenar’s understanding of the importance of Brazil’s regulated market for its clients and reflects the company’s continuous global strategy of wanting to be as close as possible to key markets.

Altenar opened an office in Uruguay last year to provide improved support for clients in LatAm and the Brazil entity will bring numerous benefits, including faster onboarding for new customers and invoicing in the local currency.

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Frederico Caputi, Sales Manager at Altenar, said: “Opening the São Paulo office is a strategic step for Altenar as it allows us to better serve our partners and streamline operations within Brazil’s thriving market. This local presence not only enhances our customer support capabilities but also significantly boosts our responsiveness to market needs and regulatory changes.

“It is an exciting development that aligns perfectly with our commitment to growth and excellence in Latin America.”

Delasport, a global leader in sportsbook and iGaming solutions, launched its first official partnership in Brazil. With this key step, Delasport is expanding its global presence and advancing the Brazilian sports betting landscape with its highly innovative technology and comprehensive player engagement tools.

Following the recent regulatory advancements in Brazil’s gaming sector, Delasport has successfully obtained the necessary certifications to operate in the country. The company’s entry into this high-potential market aligns with its global strategy to provide world-class betting experiences in regulated markets worldwide.

“Brazil represents a key milestone in our global expansion strategy, and we are happy to launch with the first partner and another one on the way, this time with our full solution,” said Unai Concha, Senior Business Director at Delasport. “We are thrilled to bring our premium sportsbook and iGaming solutions to Brazilian operators, empowering them with the best technology available in the industry today.”

Delasport’s offerings in Brazil include:

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• A fully managed localized sportsbook platform that is full of innovative features tuned to elevate players’ betting experience
• AI-driven personalization and engagement tools to optimize player retention
• Advanced risk management and fraud prevention solutions

Brazil’s regulated sports betting market is expected to experience rapid growth, and Delasport is committed to ensuring a seamless and responsible betting experience for operators and players alike. By leveraging its expertise and innovative solutions, the award-winning B2B supplier aims to play a pivotal role in shaping the future of online gaming in Brazil.

SOFTSWISS, a leading iGaming software provider, announced that its Jackpot Aggregator, a comprehensive player engagement solution, has successfully obtained certification for the Brazilian market.

Following its flagship product, the SOFTSWISS Game Aggregator, which was the first to be certified in Brazil, SOFTSWISS has now received approval for its engagement tool, the Jackpot Aggregator, meeting all technical and legal requirements set by Brazilian authorities. Both products – the SOFTSWISS Game Aggregator and the SOFTSWISS Jackpot Aggregator – can be used independently or together, significantly enhancing casino KPIs.

With iGaming regulations effective 1 January 2025, companies planning to operate in the country must obtain the certification. The regulation enforces responsible gambling standards, aligning with principles already adopted in many regulated markets.

For operators legally operating in the Brazilian market, the key priority is to engage with players responsibly while delivering a captivating gaming experience using approved, secure, and effective tools.

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The SOFTSWISS Jackpot Aggregator provides various flexible jackpot mechanics tailored to enhance user engagement across different player segments. Among its standout features are multi-level prizes, prize drops, branded jackpots, and others. 

To maintain this high level of performance, SOFTSWISS strengthened its commitment to the Brazilian market by appointing Rubens Barrichello, the legendary Brazilian Formula 1 driver, as a Non-Executive Director. Additionally, to ensure seamless operations and swift response to ongoing needs, SOFTSWISS has established a dedicated team of local business development managers in Brazil.

Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, commented: “We are thrilled to bring the Jackpot Aggregator to the Brazilian market. Brazil is a massive and rapidly growing market, and we already have potential certified clients there who are actively seeking innovative engagement tools. The Jackpot Aggregator is the perfect solution to meet these demands, providing operators with powerful tools to enhance player retention and engagement.”

The Jackpot Aggregator can be seamlessly launched with the Game Aggregator. The SOFTSWISS team will be available to discuss partnerships in Brazil and other markets at the SBC Summit Rio on 25 to 27 February

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About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds several gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.