Conferences
LAC 2017 – Speaker Interview with Lukasz Zelezny (Uswitch.com)
Last week the organizers of the London Affiliate Conference spoke with Lukasz Zelezny of uSwitch.com about his session: “Optimising site structure for indexing” taking place in London this February.
Lukasz Zelezny is the head of organic acquisition at uSwitch.com, which is a UK based price comparison website. Leading his team, he is responsible for the uSwitch.com brand’s organic visibility, conversion rate, traffic and engagement. Lukasz is one of those hands-on person, spending lots of his time keeping up to date with the changes in the technology of online marketing. You can have a look at his full profile here.
Lukasz started his career 12 years ago in 2005, and has since been responsible for the organic performance of a number of companies including: Fleetway Travel, HomeAway, The Digital Property Group and Thomson Reuters.
iGB: HOW IS YOUR TOPIC RELEVANT TO THE GAMING INDUSTRY?
Lukasz: Optimising site structure for indexing is relevant for everyone who has a website. Considering that the gaming industry is extremely competitive I strongly advice any head of digital and marketing director to attend and find how easily their company can stay few steps ahead of the competition.
iGB: WHAT IS THE ONE THING YOU HOPE DELEGATES GET OUT OF YOUR SESSION?
Lukasz: Whether you’re starting out, have been working at in-house SEO department for a while, or just want to learn: discover how to optimise your website for indexing efficiently, save time and increase the outcome of your organic strategy. We’ll look at tools you can use to get things done and tips and tricks to get the results you and your business want.
I am not here to speak about fairy tales. I am going to share tactics ready to be implemented the same day. Cost effective, easy to manage, delivering results. I am going to teach what tools and metrics work. I am going to be as open as I can and share the knowledge I have gathered working 15 years in the SEO industry.
iGB: WHY CHOOSE THIS EVENT AS YOUR PLATFORM TO VOICE YOUR FINDINGS?
Lukasz: I have met a lot of people working in the gambling industry. I found the gambling industry a very challenging one and I believe I can generate a lot of so-called added value. I believe companies operating in the gambling industry need good SEO advice as organic traffic is the cheapest and one of the most effective traffic that exists.
iGB: HOW DO YOU PLAN ON MAXIMISING YOUR TIME AT THE EVENT?
Lukasz: As always on any event I will be at the venue before and after my presentation. Happy to answer more specific question asked individually. My point is to share 15 years of my experience with attendees who would like to know more about SEO and organic acquisition strategies.
Conferences
WA.Technology to accelerate operators’ Brazilian growth at SiGMA Americas

Leading supplier to deliver unmatched local expertise at Stand O25, Transamerica Expo Center
WA.Technology, the award-winning B2B iGaming solutions provider, is raising the bar for Brazilian operators at SiGMA Americas with its latest innovations, tailored specifically to the regulated Brazilian market.
Already recognised as one of Brazil and LatAm’s most sought-after B2B platform partners, the premium solutions provider will showcase its full range of iGaming solutions to delegates at the Transamerica Expo Center, São Paulo. These include its award-winning range of verticals, WA.Platform, WA.Affiliates, WA.Casino, WA.Sports, WA.Fantasy and WA.Lottery.
With Brazil’s gambling landscape undergoing transformative regulatory developments, WA.Technology is uniquely positioned to help operators navigate and capitalise on emerging opportunities.
From integrating popular Brazilian payment methods to offering an extensive portfolio of localised content, as well as native UX and UI, WA.Technology’s expertise within the regulated Brazilian market gives operators a critical edge over the competition – providing the necessary tools to unlock new opportunities for revenue growth.
Taking centre stage to showcase WA.Technology’s unique ability in the market will be its hugely in-demand Pick’Em Player Props sports betting offering. Pick’Em Player Props allows players to unleash their sporting knowledge across an extensive range of player proposition markets designed specifically for next-gen players.
Dave Hickey, Commercial Director at WA.Technology said: “With the regulatory landscape in Brazil evolving rapidly, operators need agile, adaptable solutions that can support their growth ambitions while delivering the native gaming experience local players know and love.”
“No one does this better than WA.Technology, and SiGMA Americas provides the perfect platform for us to demonstrate how our technology and local expertise can drive success for operators in the region.”
“We look forward to engaging with industry peers, signing new partnerships and demonstrating how WA.Technology can empower businesses to achieve significant success in the Americas and beyond.”
The post WA.Technology to accelerate operators’ Brazilian growth at SiGMA Americas appeared first on Gaming and Gambling Industry in the Americas.
Christian Graffigna Director of EGT Argentina
EGT’s participation in SAGSE Latam 2025 to boost the company’s expansion in the region

EGT is excitedly awaiting its participation in this year’s SAGSE Latam. “We have prepared a very strong selection of products that I am confident our guests will highly appreciate. Don’t miss the opportunity to visit us on March 19th and 20th and learn more about our fascinating offerings,” said Christian Graffigna, Director of EGT Argentina.
Among the bestseller solutions on display will be the General Series slot cabinets. Including stunning outlooks with frameless HD displays and numerous ergonomic features for maximum comfort during play, these machines will certainly attract visitors’ attention. The VIP models will further enrich the player experience thanks to the comfortable multimedia chairs, providing full control over the main game functions.
The attendees will also be able to see and test some of the most successful jackpot products from EGT’s portfolio. Among them will be the absolute bestseller Bell Link with its 2 multigames Bell Link 1 and 2, as well as Bell Link Boost. They will present a perfect blend of brand-new games and some of the company’s most popular slot titles, which in combination with the well-known jackpot will offer players attractive bonuses and great entertainment. The option to connect their highest Grand and Major levels with Gods & Kings Link will add even more thrill to the game.
The Asian-themed Sheng Sheng Bu Xi jackpot and the General Series multigames will complement the slot variety at the booth.
Featuring 6 HD touchscreen monitors, the G R6 C roulette from the company’s ETG portfolio will also demonstrate to the guests its eye-catching outlook and enormous flexibility, allowing the addition of American roulette.
“SAGSE Latam is among the most important and authoritative exhibitions in the industry,” commented Mr. Graffigna. “I am confident that our participation in it will help us expand and strengthen our presence in the region and Argentina in particular, providing us with the opportunity to meet with local key players. We will be waiting for them at booth 154 to show them how we can further improve their business performance with our high-potential innovative developments.”
The post EGT’s participation in SAGSE Latam 2025 to boost the company’s expansion in the region appeared first on Gaming and Gambling Industry in the Americas.
Conferences
CreedRoomz Takes Part in SAGSE LatAm 2025

2025 is full of iGaming events, and this time CreedRoomz is heading to SAGSE LatAm 2025 taking place on 19-20 March in Buenos Aires, Argentina.
During SAGSE LatAm at stand 162, CreedRoomz will showcase its entire game portfolio, featuring a wide selection of live casino classics such as Roulette, Blackjack, Baccarat, and more. In addition to these favourite games, CreedRoomz will be debuting its latest show games, Richie Roulette and Richie Wheel. These new titles offer dynamic, interactive experiences with engaging mechanics and stunning visuals.
Looking ahead to 2025, CreedRoomz will share its vision for the future of live casino entertainment, including the introduction of even more exciting games and enhancements to its existing offerings.
As part of this growth, CreedRoomz has recently achieved a key milestone with its certification in Argentina’s Buenos Aires Province. This certification ensures that CreedRoomz’s games meet the regulatory requirements and standards for safe and fair play in the region.
CreedRoomz invites all industry professionals, operators, and partners to visit Stand 162 at SAGSE LatAm 2025 to explore the latest game live casino offerings, discuss future developments, and discover how CreedRoomz can elevate their gaming operations.
The post CreedRoomz Takes Part in SAGSE LatAm 2025 appeared first on Gaming and Gambling Industry in the Americas.
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