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Oddschecker to Recognise Leading Operators with ‘Oddschecker Endorsed’ Honours

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Oddschecker, the UK’s leading betting comparison service and FairPlay Sports Media brand, has announced its ‘oddschecker endorsed’ service, which will see the best sportsbooks recognised in various categories, including ‘Most Popular Sportsbook’ and ‘Best Bet Builder’.

With over 55 million sessions per year in the UK alone, 100 million data updates per week, and with over 120 million prices live at any time, oddschecker are uniquely positioned to provide insight and authority within the market, which has now been formalised as this new service.

Oddschecker’s endorsements will utilise its site traffic and betting activity metrics, alongside user opinion from their large, hyper-engaged betting audience to arrive at the final list of winners, which will be announced in January 2025.

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Launched specifically by oddschecker to objectively recognise the best-of-the-best in a dynamic, competitive marketplace, the campaign will be renewed annually with winners and partners given feedback on how they’ve performed against a variety of metrics relevant to each category.

Winners will be able to license the ‘oddschecker endorsed’ branding across their media assets for the coming twelve months. Similar branding partnerships already using the ‘oddschecker verified’ stamp, as leveraged by the likes of William Hill and Sky Bet, have proven to drive increased customer trust and engagement in crowded marketing environments, while also delivering brand claim integrity boosts through alignment with one of the UK’s most trusted betting brands.

Andrew Bramley, Commercial Director at FairPlay Sports Media, said: “Brand recognition and trust go a long way in sports betting, but with ‘oddschecker endorsed’ we wanted to go beyond just perception and deliver an objective look at the best offerings in the market across several key competitive categories for bookmakers.

“We’re digging deep into the data to work out who is proving to be the leading sportsbooks across different sports and core metrics, from best racing product to best safer gambling tools. We’re excited to share our findings in the new year, with several big names and challenger brands set to be recognised and rewarded for giving quality betting experiences to UK bettors.”

The full list of categories that will receive ‘oddschecker endorsed’ status are as follows:

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–          Best Bet Builder

–          Best In-Play Product

–          Best Safer Gambling Tools

–          Best Free To Play Game

–          Best Football Product

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–          Best Horse Racing Product

–          Best Politics Bookmaker

–          Most Generous Bookmaker

–          Best New Promotion

–          Best New Bookmaker

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–          Rising Star – Football

–          Rising Star – Horse Racing

–          Most Popular Sportsbook

The post Oddschecker to Recognise Leading Operators with ‘Oddschecker Endorsed’ Honours appeared first on European Gaming Industry News.

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Brazil

EGT Digital is a licensed software provider for Brazil

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EGT Digital is proud to announce that it has obtained a licence that allows it to provide its software products in Brazil. The Bulgarian provider was certified by the regulator Secretariat of Prizes and Bets (SPA) and can now offer local operators its rich portfolio of gaming solutions, containing over 120 in-house developed casino titles and the 4 top-performing jackpots Bell Link, High Cash, Clover Chance, and Single Progressive Jackpot.

Tsvetomira Drumeva, Head of Sales at EGT Digital, shared her excitement regarding the authorization: “We are delighted to have the opportunity to present our gaming content to the Brazilian market. Our slots are available to domestic players, ready to captivate them with their numerous fascinating features and provide an unforgettable experience, fully tailored to their tastes and preferences.”

The post EGT Digital is a licensed software provider for Brazil appeared first on Gaming and Gambling Industry in the Americas.

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Arizona Department of Gaming Releases October Sports Betting Figures

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Bettors in Arizona wagered approximately $791 million on sports in October of 2024, according to a new report by the Arizona Department of Gaming. This represents an approximate 22% increase when compared to October of 2023.

The state collected approximately $2.35 million in privilege fees in the month.

The post Arizona Department of Gaming Releases October Sports Betting Figures appeared first on Gaming and Gambling Industry in the Americas.

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Betting Hero

Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series

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Neosurf, the globally trusted provider of swift and secure cash-to-digital payment solutions, has announced it will be sharing the findings of a recent study into the online betting habits, preferences and frustrations of US players in an exclusive two-part webinar series beginning on January 14th.

Neosurf commissioned the research via Betting Hero – a leading US-based iGaming portal with expertise in casino, sports betting and DFS. The webinars will see Neosurf CEO Americas, Sue Page, Betting Hero’s Co-Founder and President, Jai Maw, and Senior Director of Product and Research, Ernie Ropas, dive into the report’s key findings and discuss what some of the more surprising results could mean for operators.

The survey, which featured respondents from New Jersey, Colorado and North Carolina, aimed to help operators and regulators within the gambling industry better understand the typical US bettor – how and why they bet, what tools they use to manage their budget and what Responsible Gaming means to them. The findings will be revealed in the webinars and used to identify areas where Neosurf’s products can help operators provide a better user experience.

The research highlighted several aspects of payments and responsible gaming that bettors felt could be improved. Problems with payments remain an issue – 52% of respondents said that they’d experienced payment issues in the past year, and with over 50% depositing and withdrawing multiple times each month, there is a significant cost impact to the operators.

Additionally, respondents indicated they’d be in favour of using a service that could share pre-verified ID information with operators, with ease of use for new payment methods and seamless integration across multiple platforms identified as important factors in their choosing and remaining loyal to a single sports betting platform.

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Sue Page, Neosurf CEO Americas, said: “It was important to us to gain a more detailed insight into the US sports bettor. We wanted to talk to the players and ask questions that no one else is asking, and  through our collaboration with Betting Hero I’m delighted that we now have a comprehensive piece of research.

“Offering valuable insights into player habits – how and why they bet, the ongoing pain points they’re experiencing with payments and their thoughts on Responsible Gaming—we’ll be taking a deep dive into the results of the survey in our two-part webinar series starting at 10:00 ET on January 14th, and we encourage all US-focused operators and regulators to join us.”

The post Neosurf & Betting Hero to reveal results of their in-depth study into US online gambling and payment habits in exclusive two-part webinar series appeared first on Gaming and Gambling Industry in the Americas.

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