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BGC Members Donate Record £172.5M to Tackle Problem Gambling and Gambling-related Harm

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The Betting and Gaming Council’s largest members have donated £122.5m over four years to tackle problem gambling and gambling-related harm, new figures reveal.

This record funding increase is £22.5m more than the £100m the BGC’s four largest members pledged to contribute between 2020 and March 2024.

Around a further £10m has also been donated annually from other BGC members and UK-regulated licensees, taking the contribution over the last four years to approximately £172.5m.

This year alone, BGC members expect to provide RPT funding of around £50m to a host of vital charities.

For over 20 years, the regulated betting and gaming industry has contributed millions to fund Research, Prevention and Treatment services to tackle problem gambling and gambling-related harm, via a unique voluntary levy on all operators.

This record contribution helps sustain a network of entirely independent third-sector RPT providers, which currently treat around 85% of all problem gamblers receiving treatment in Britain.

All RPT donations only go to charities accredited by the independent regulator the Gambling Commission to deliver these services, and BGC members have no say on how the money is spent.

The BGC called for the current voluntary model to be replaced with a statutory levy, as long as it is independent, protects longstanding, expert providers of RPT in the third sector and is tiered to protect land-based operators.

Those expert providers include GamCare, with over 200 staff members, who have delivered over 38,000 structured treatment sessions between 2022/23. And Gordon Moody which operates the country’s only residential care centre for women problem gamblers.

In September last year, Stephanie Peacock MP, the newly appointed Parliamentary Under-Secretary of State at DCMS got to see Gordon Moody’s world-class support and treatment services firsthand when she visited their Residential Centre in Dudley.

She praised the safe environment they provide and thanked service users and staff for sharing their experiences and providing a tour of the centre.

In addition to RPT donations, BGC members have raised millions more for a host of other charity initiatives. The BGC alone has raised more than £6m for veterans, sports and health charities through the Grand National Charity Bet Campaign and Britania Stakes Charity Bet campaign.

Wes Himes, BGC Executive Director of Standards and Innovation, said: “Around 22.5 million people in this country enjoy a regular flutter, and the overwhelming majority do so perfectly safely and responsibly.

“Our mission to raise standards carries on strong and these figures demonstrate our actions are backed by significant financial contributions which are making a real difference.

“Our members have no say on how these funds are spent and RPT donations only go to independent organisations accredited by the Gambling Commission to deliver these critical services.

“For the BGC and our members, the priority is ensuring the money reaches these charities doing exceptional work in Prevention and Treatment and funds truly independent, evidence led research.

“While this voluntary levy has delivered record funding, the BGC supports the replacement of the current levy scheme with a mandatory one, but the delivery of this new scheme must ensure future funding security for the third sector which is delivering such excellent work.

“As we go forward, this huge investment will continue, underlining this sector’s unrivalled commitment to responsible betting and gaming.”

The previous Government had launched a consultation into the creation of a new Levy, but the consultation response has been delayed by the General Election.

Despite this, BGC members have pledged to maintain voluntary contributions to ensure charities have funding security.

However, the BGC remains concerned about current proposals outlined by the previous Government, which would negatively impact independent bookmakers, who face being charged disproportionately high Levy costs of 0.4% on Gross Gambling Yield.

If enforced, this could threaten shop closures and job losses, because of the smaller margins for independent bookmakers and other financial overheads, like energy costs.

There were nearly 696 independent betting shops at the start of 2019, 160 have since closed, a reduction of around 23%.

The BGC estimates that 492 bookies, across 38 businesses, will be negatively impacted by a 0.4% Levy.

The post BGC Members Donate Record £172.5M to Tackle Problem Gambling and Gambling-related Harm appeared first on European Gaming Industry News.

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DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus

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DreamPlay’s ambitions go far beyond simple game development. With a new office in Limassol, the international iGaming solutions provider is expanding its presence in Europe and laying the foundations for a new philosophy of the iGaming business.

The location in Limassol was not chosen by chance – Cyprus has long become the European center of iGaming. It is here that key market players, large operators and financial structures supporting the industry are concentrated. And the high concentration of technology and talented developers allows DreamPlay to form its own ecosystem of talent.

If in the 2010s Cyprus became a hub for classic iGaming operators, today it is a point of attraction for technology companies that are betting on metaverses and the integration of games into a wider digital ecosystem. DreamPlay is one of those shaping this trend.

Google-style campus for game development talents

The DreamPlay office and campus in Limassol are part of the company’s international network of corporate campuses. Similar hubs already operate in Thailand, Bali, Peru, the UAE and Poland. They offer employees comfortable working conditions and the ability to move between locations, accommodation, meals, legal support for stays in different countries. And all this is at the expense of the company. -And the flexible work format and 4-day work week in the company helps DreamPlay talents maintain a healthy work-life balance. It’s all about well-established business processes and taking care of the team.

It’s nice to know that you can come to the country, and there is a Dream Campus where friends, like-minded people and someone who can simply take care of you are waiting for you. They will meet you at the airport, give you a tour, accompany you on medical or legal issues. It’s all part of the team.

“iGaming is an industry of emotions. Therefore, the people who create it should work where they feel best. Therefore, in our campuses we create an environment where the team can feel maximum freedom for creativity, focus on creating new breakthrough products. And not be distracted by everyday issues. And we are sure that this gives us a strategic advantage, because we are sure that our employees have received better conditions than their colleagues in other companies. Comfort, flexibility and freedom are part of our global philosophy of DreamPlay,” shares DreamPlay CEO Alex Tkach.

 

What does this mean for the market?

Opening a DreamPlay office in Cyprus is a wise decision, as the company is preparing to enter new markets and partner with the largest iGaming players. It is also a signal to the entire market that the company is moving into the league of global players who dictate trends, rather than following them.

If today Cyprus is another platform for international expansion, then tomorrow DreamPlay may turn into one of the first technology companies in iGaming, operating on the principle of large IT holdings.

And this is where the main intrigue lies: will DreamPlay become the one who fundamentally rethinks the very nature of the industry?

The post DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus appeared first on European Gaming Industry News.

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International Game Technology PLC

IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas

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International Game Technology PLC announced that it recently introduced its much-anticipated Wheel of Fortune Video Poker game in the world’s most prolific video poker market: Las Vegas, Nev. Guests of Downtown Grand Hotel & Casino (Downtown Grand) in Downtown Las Vegas became the first players in the world to enjoy legendary IGT multi-hand video poker paired with the puzzle-solving, wheel-spinning fun of Wheel of Fortune via IGT’s Wheel of Fortune Video Poker game.

“Becoming the first casino in the world to offer IGT’s Wheel of Fortune Video Poker was an exciting moment for Downtown Grand and one that generated palpable buzz and significant play on our gaming floor. For decades, our players have enjoyed IGT video poker and Wheel of Fortune slots, so combining the DNA of those two products to create something new is an exciting proposition for our players,” said Rick Coltor, Slots Manager at the Downtown Grand Las Vegas.

“Launching IGT Wheel of Fortune Video Poker in Las Vegas, the world’s largest video poker market, marked another important milestone in the rollout of our expanded Wheel of Fortune games portfolio. Our Wheel of Fortune Video Poker game delivers an ideal blend of proven multi-hand poker, jackpot excitement and the signature elements of Wheel of Fortune games that have propelled the theme’s success for more than 25 years,” said Nick Khin, IGT President, Global Gaming.

IGT’s Wheel of Fortune Video Poker is currently available on the CrystalCurve cabinet. Wheel of Fortune Video Poker incorporates the franchise’s famous puzzle-solving features and the iconic “Wheel Bonus” that has had players chanting “WHEEL-OF-FORTUNE!” for decades. The multi-hand poker game is available in triple-play, five-play and ten-play configurations and can award players 30,000, 50,000 or 100,000 credits, respectively, for a dealt royal flush.

The post IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas appeared first on Gaming and Gambling Industry in the Americas.

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Frank Arthofer

MLB Players Sign Licensing Agreement with PENN Entertainment

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MLB Players Inc., a commercial affiliate of the Major League Baseball Players Association, and OneTeam Partners announced they’ve reached a licensing agreement with PENN Entertainment.

The agreement designates PENN’s sports betting platforms – ESPN BET in the U.S. and theScore BET in Canada – as Officially Licensed Sportsbooks of MLBPI.

PENN now has the rights to use MLB player names, images and likenesses on its sports betting platforms, marketing assets and promotional campaigns.

The deal also includes PENN’s retail sportsbook operations (32 retail sportsbooks at its casino properties, including 19 under the ESPN BET brand).

Last fall, FanDuel and MLBPI reached a similar licensing agreement after the MLB players’ union sued FanDuel and Underdog Fantasy in New York Supreme Court, accusing them of using the names and likeness of ballplayers on their players without permission.

”As baseball season gets underway, we’re excited to offer fans an enhanced betting experience that includes player likenesses, expanded wagering options and a more dynamic product. Partnering with MLB Players Inc. strengthens our connection to the league and its star players and creates additional opportunities to engage fans throughout the season,” said Jason Birney, Vice President of Operations at PENN Interactive.

OneTeam Partners specializes in commercializing group licensing rights for professional athlates, and is a joint venture between the NFL Players Association, MLB Players Association, Women’s National Basketball Players Association, MLS Players Association, and U.S. Women’s National Team Players Association.

“By integrating MLB player rights into PENN Entertainment’s platforms, this partnership brings fans closer to the game while unlocking new business opportunities in sports betting. It highlights the growing influence of players in shaping premium, fan-focused betting experiences while enhancing player NIL rights and widening distribution,” said Frank Arthofer, President of OneTeam Partners.

The post MLB Players Sign Licensing Agreement with PENN Entertainment appeared first on Gaming and Gambling Industry in the Americas.

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