Latest News
GiG signs landmark UK sportsbook and iGaming platform deal with iconic British brand, The Football Pools
Gaming Innovation Group (GiG) has announced a long-term deal to power The Football Pools (The Pools), one of the most established and long standing names in UK Pools betting, for the provision of its revolutionary sportsbook, SportX and iGaming platform CoreX as they migrate to GiG’s pioneering technology to relaunch The Pools online and drive digital performance for the brand.
The signed agreement carries extra significance for GiG, marking the entry of its X-Suite solutions into the UK market for the first time, with GiG having already established a strong foothold in driving growth for its partners in other highly regulated markets around the world.
The multi-award winning tech provider officially launched its suite of powerful new solutions in February this year, as part of a vastly enhanced turnkey suite. SportX has been designed to provide the most complete, integrated sports betting experience on the market, giving a feature-packed product that has been localised to power growth for UK operators. Recent partnerships with BetMakers for HorseRacing and Sportcast for bet-builder combined with a content rich roadmap helps to ensure delivery of one of the most advanced and feature-laden offerings currently available.
The Pools is the new umbrella brand encompassing the original ‘Football Pools’ brand which has operated in the UK for over 100 years, and has proved popular for generations of customers, as one of the earliest examples of pools based, accumulator bets to predict the outcome of professional football matches. This alongside a new suite of sports betting, casino and lotto products will enhance the customer experience, and ability to access a vastly increased number of jackpot prizes for Pools customers.
The combination of GiG’s turnkey solution across sports and casino, and the power of The Pools brand promises to be one of the most exciting and unique offerings on the market. Following a strategic refresh, this deal represents a next-step in the execution of GiGs amazing promise.
Online gaming in the UK offers one of the largest regulated markets around the world, with an estimated revenue of about £11.01 billion (€12.80 billion), second only to the US, according to data supplied by Statista.
Andrew Cochrane, Chief Business Officer at GiG, commented, “I am delighted that The Football Pools, a brand with such heritage in the UK market, have chosen GiG to power their ambitious online growth plans. We have gained a significant headwind with our X-Suite in regulated markets around the world since launch earlier this year, providing a springboard for us to leverage our vast wealth of experience in the UK market, a market we know extremely well, to help power revenue growth. I’m extremely optimistic about the continued success of our strategy to increase our B2B market share in key regulated European markets.”
James Arnold, CEO at The Football Pools added: “I am delighted to be able to announce this transformational partnership with GiG, at such a pivotal moment in the history of both organisations. I firmly believe this will enable us to realise the potential of ‘The Football Pools’ brand heritage, and to aggressively grow The Pools as we embrace the true digital transformation of this iconic British brand. Myself and my team have enormous faith in the ability and expertise of the GiG team, and very much look forward to a successful and mutually beneficial partnership for the years to come.”
The post GiG signs landmark UK sportsbook and iGaming platform deal with iconic British brand, The Football Pools appeared first on European Gaming Industry News.
FanDuel
PROFESSIONAL FIGHTERS LEAGUE NAMES FANDUEL AS OFFICIAL U.S. SPORTS BETTING PARTNER

The Professional Fighters League (PFL) announced a new partnership that designates FanDuel, North America’s leading online gaming company, as the Official U.S. Sports Betting Partner of the PFL World Tournament and Champions Series.
This landmark agreement marks a major step forward in integrating real-time betting data and experiences into MMA’s fastest-growing sports league. As part of the partnership, FanDuel will provide official betting odds across all PFL events and broadcasts, starting with the upcoming Semifinals on June 12 in Nashville, delivering an enhanced, data-driven experience to millions of MMA fans across the country.
“We’re thrilled to partner with FanDuel as we look to advance the sport by delivering a premium and unique betting experience to the millions of passionate MMA fans in the US,” said Mike Chioditti, SVP of New Business for the PFL. “Betting is a key engagement driver for today’s sports audience, and through this partnership, we’re delivering unrivaled access to our fans.”
“We are excited to bring our new partnership to life and collaborate with the league to enhance the experience of wagering on PFL events,” said Karol Corcoran, Senior Vice President and General Manager of FanDuel Sportsbook. “As our partnership kicks off, we look forward to offering passionate MMA fans another way to engage with their favorite athletes.”
FanDuel’s logos will also be featured in and around the cage, and FanDuel has exclusive rights to utilize PFL logos and “Official Partner” branding for advertising and promotions, including the Tale of the Tape and presenting sponsor. Additionally, PFL and FanDuel will collaborate on exclusive, themed content across their social and digital platforms.
Fans will be able to bet on all 2025 PFL World Tournament events and PFL Champions Series events. The full schedule for upcoming PFL events are below. Updates will follow in the coming weeks.
2025 PFL World Tournament 5: Semifinals – June 12 – Nashville Municipal Auditorium, Nashville
2025 PFL World Tournament 6: Semifinals – June 20 – INTRUST Bank Arena, Wichita
2025 PFL World Tournament 7: Semifinals – June 27 – Wintrust Arena, Chicago
2025 PFL Champions Series – July 19 – GrandWest Arena, Cape Town, Africa
2025 PFL World Tournament 8: Finals – August 1 – Jim Whelan Boardwalk Hall, Atlantic City, NJ
2025 PFL World Tournament 9: Finals – August 15 – Bojangles Coliseum, Charlotte, NC
2025 PFL World Tournament 10: Finals – August 21 – Hard Rock Live at Seminole Hard Rock Hotel & Casino Hollywood, Hollywood, Florida
The post PROFESSIONAL FIGHTERS LEAGUE NAMES FANDUEL AS OFFICIAL U.S. SPORTS BETTING PARTNER appeared first on Gaming and Gambling Industry in the Americas.
Compliance Updates
DraftKings to Introduce Transaction Fee in Illinois

In response to the recent and prior sports wagering tax increases passed by the Illinois state legislature on all mobile and online sports wagers placed with licensed operators, DraftKings Inc. announced that it will implement a 50-cent transaction fee on all mobile and online bets placed in Illinois through DraftKings Sportsbook, effective September 1, 2025.
“Illinois has been an important part of our growth, and we’re proud to have contributed meaningfully to the state through tax revenue, job creation, and a sustained investment in responsible gaming tools and resources. We are disappointed that Illinois policymakers have chosen to more than triple our tax rate over the past two years, and we are very concerned about what this will do to the legal, regulated industry. Meanwhile, Illinois continues to fuel the rapidly growing illegal industry, which pays no taxes or fees and provides none of the consumer protections that regulated operators offer,” said Jason Robins, Chief Executive Officer and Co-Founder of DraftKings.
The post DraftKings to Introduce Transaction Fee in Illinois appeared first on European Gaming Industry News.
Latest News
Lottery.com to Increase Ownership Stake in Nook Holdings

Lottery.com Inc., a leading technology company transforming the intersection of gaming, sports and entertainment, announced the signing of an amended Stock Purchase Agreement (SPA) for its planned acquisition of Nook Holdings Limited (Nook), a pioneering sports, health and wellness incubator based in Dubai.
The acquisition, valued at approximately $2.5 million, is an all-cash deal, underscoring Lottery.com’s strategic commitment to global growth and innovation in sports and wellness. Upon completion, the Company will control ninety percent (90%) of Nook. The deal is expected to close on or before June 30, 2025.
Ravi Bhusari, Founder of Nook, said: “This will be a defining moment for Nook. We have worked hard over the past few years to build a space that truly serves the needs of the sports and wellness community. Partnering with Sports.com, a visionary brand with global ambitions, unlocks tremendous opportunities for our members.”
Upon completion of the acquisition, the Company will operate segments of its international sports business from within the Nook premises at One JLT, transforming the space into a gateway for sports innovation, investment and integration. The site will continue to function as both a premium co-working space and a business incubator, connecting early-stage sports businesses with the broader Sports.com ecosystem.
Matthew McGahan, Chairman and CEO of Lottery.com and Sports.com, said: “Nook is not just a workspace — it’s a thriving community of sports and wellness entrepreneurs. It aligns perfectly with our vision for Sports.com as a global platform for innovation and impact. With a successful track record of generating profitable revenue and a stellar reputation, it is the ideal location to continue the global presence of the Sports.com brand. We’re excited to work closely with the businesses already operating inside Nook and help them scale faster, smarter and embrace a global mindset.”
Mark Bircham, Director of Lottery.com and Head of Acquisitions at Sports.com, said: “I’ve had the privilege of working closely with the Nook team over the past six months to bring this deal to completion. The quality of the businesses operating at Nook and the energy of the ecosystem they’ve built made it absolutely worth the wait. We are ready to roll up our sleeves and begin supporting these companies with everything Sports.com has to offer — from networking and licensing to potential investment and acquisition. This is just the beginning.”
The post Lottery.com to Increase Ownership Stake in Nook Holdings appeared first on European Gaming Industry News.
-
gaming3 years ago
ODIN by 4Players: Immersive, state-of-the-art in-game audio launches into the next generation of gaming
-
EEG iGaming Directory8 years ago
iSoftBet continues to grow with new release Forest Mania
-
News7 years ago
Softbroke collaborates with Asia Live Tech for the expansion of the service line in the igaming market
-
News6 years ago
Super Bowl LIII: NFL Fans Can Bet on the #1 Sportsbook Review Site Betting-Super-Bowl.com, Providing Free Unbiased and Trusted News, Picks and Predictions
-
iGaming Industry7 years ago
Rick Meitzler appointed to the Indian Gaming Magazine Advisory Board for 2018
-
News6 years ago
REVEALED: Top eSports players set to earn $3.2 million in 2019
-
iGaming Industry8 years ago
French Senator raises Loot Boxes to France’s Gambling Regulator
-
News7 years ago
Exclusive Interview with Miklos Handa (Founder of the email marketing solutions, “MailMike.net”), speaker at Vienna International Gaming Expo 2018