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Flutter Awards Bumper £400K Lifeline to Community Clubs

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Cash-strapped community clubs across the UK and Ireland will share in a £400,000 windfall after betting and gaming group Flutter UKI unveiled the winning bids for its “Cash4Clubs” grassroots sports programme.

Flutter UKI – home to Paddy Power, Sky Betting & Gaming, Betfair and tombola – is awarding grants of £2000 a time to 200 clubs involved in everything from badminton and skateboarding to American Football, wheelchair rugby and surfing.

Community clubs and charities were able to bid for vital funding to improve their facilities, purchase new equipment, help fund coaching programmes or to invest in the sustainability of their operation.

A particular emphasis this year was placed on clubs in impoverished areas and those aiming to reach under-represented communities.

The awards come just months after the Culture Secretary Lucy Frazer announced the UK Government’s “Get Active” strategy to drive participation in sport by improving access to physical activity.

Flutter UKI originally set aside £200,000 for the 2023-24 “Cash4Clubs” awards but decided to double the fund after receiving an unprecedented 1282 applications.

“The Cash4Clubs fund will help to deliver on our ambition to get an additional 3.5 million adults and children physically active by 2030, and provide important support for community sport clubs. Staying active is vital for our health and wellbeing which is why the Government is investing over £400 million in grassroots facilities to make sure every community has access to the facilities they need,” Gambling Minister Stuart Andrew said.

Winning “Cash4Clubs” bids this year include the Team Solent wheelchair rugby club, which needed funding to survive and enter national competition, the Taibach Tigers Rounders Club in Wales and the Northern Powerhouse Boxing Academy in Todmorden, Yorkshire.

Flutter UKI CEO, Ian Brown, said: “Community clubs are the bedrock of sport in the UK and we are committed to doing everything we can to help small clubs make a real difference to people’s lives. I’m delighted we were able to double the size of this year’s Cash4Clubs fund to £400,000 after seeing a record number of applications come in. We are convinced Cash4Clubs will have a real impact in those areas that need it most.”

Since Cash4Clubs was launched in 2008, nearly £5 million has been invested into community sports by Flutter through its brands. Research shows that for every £1 invested in sports, an average of £6 is returned in social value.

Hayley Williams, captain at the Taibach Tigers, said: “It’s fantastic that we’ve been awarded a Cash4Clubs grant. We’re delighted and excited to see how we can improve the team and attract new members to the sport.”

Josie McNamara, general manager of the Northern Powerhouse Boxing Academy, said: “As a club involved in community work, receiving grants that directly support essential roles like our Head Coach is vital. A big thank you to Cash4Clubs and Flutter UKI.”

Flutter UKI worked with leading UK community sports charity Sported to deliver the Cash4Clubs programme.

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ACR POKER INJECTS DAILY DOSE OF THRILL INTO TOURNAMENT SCHEDULE WITH LAUNCH OF DAILY MYSTERY BOUNTY EVENTS

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Monster top bounty of 10% of the total prize pool up for grabs starting this weekend

ACR Poker today announced the addition of Daily Mystery Bounty events to its tournament lineup starting this Sunday, August 3rd, delivering unmatched entertainment, thrilling action, and big wins to the tables.

Daily Mystery Bounty tournaments turn traditional bounty formats on their head. Once players are in the money, instead of receiving a fixed reward for eliminating an opponent, players receive a Mystery Bounty Chest revealing a mystery reward, with the top bounty prize being 10% of the total prize pool.

“Mystery Bounties are just pure fun,” said ACR Pro Chris Moneymaker. “You never know what you’re going to get when you knock someone out, it could be some random treasure or a monster bounty that flips your whole tournament. With same-day events, fast action and bounty madness on your daily calendar, it keeps the adrenaline going and makes every hand way more exciting.”

The Daily Mystery Bounty schedule features a range of tourneys and buy-ins, with highlights including the $250K GTD Sunday Funday ($215 buy-in), the $150K GTD Major Mash Up ($66 buy-in), and the $100K GTD Moorman’s Mayhem ($630 buy-in). Starting this Sunday, players can log into the ACR Poker client, open the Tournaments tab, and find the full lineup of Daily Mystery Bounty events in the regular schedule under upcoming events.

And don’t forget, the Mystery Bounty madness continues in ACR Poker’s massive Dual Venom tournaments taking place from Sunday, August 10th to Tuesday, August 26th. Not only are the $2,650 buy-in tourneys offering huge guarantees of $8 million in the NHL event and $2 million in the PLO event, but there are massive bounties on the table for those who knock out their competitors.

In the Venom NLH, eliminating just one opponent could earn a player the top bounty prize of $500,000. While in the Venom PLO, which ties ACR Poker’s biggest Omaha tourney ever, there’s a juicy $200,000 bounty for the taking. And that’s not all, every knockout in both tourneys earns players a minimum bounty of at least $5,000.

For full details about the Daily Mystery Bounty tournaments or to find out more about the Dual Mystery Bounty Venoms, visit ACRPoker.eu.

 

The post ACR POKER INJECTS DAILY DOSE OF THRILL INTO TOURNAMENT SCHEDULE WITH LAUNCH OF DAILY MYSTERY BOUNTY EVENTS appeared first on Gaming and Gambling Industry in the Americas.

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Take Aim at Mega Wins: ELA Games Unleashes Chaos With New Shooter Game “Shoot Happens”

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A chaotic jungle journey with big, bad foes and insane riches.

Welcome to the jungle, where Shoot Happens! Face your opponent, take aim, and fire your way to riches.

ELA Games unveils its boldest title to date, a combination of decision-making and narrative progression where every shot counts.

In Shoot Happens, you’re not just a player. You’re the main character who has to fend off waves of increasingly dangerous (and valuable) monsters. Armed with 3 shots per round, you’ll need precision and calm nerves to take down the reward and add it to your Winpot. Hit the target for riches. Miss… and it’s back to the beginning.

The Choice Is Yours

Each round is in the hands of the player. Do you cash out now? Or keep slashing through the jungle for bigger and better rewards? Decision-making, timing, and a whole load of guts go a long way.

Expect the Unexpected

Random projectile bonuses can appear in any round, boosting your rewards massively. And just when you thought your journey through the treacherous jungle was over, the final boss appears. While the other monsters may have been a piece of cake, he doesn’t stay down. Each time you defeat him, he respawns for juicier and recurring payouts. Keep going as long as you can handle it, and you might walk out as the top dog of the jungle.

Marharyta Yerina, ELA Games’ Managing Director, commented on the game’s release, “With Shoot Happens, the team ventured outside of conventional game formats, and we wanted to give players a super engaging experience where they’re in control. This title is a bold approach to game design in this industry, as we’re empowering players with choice and enriching the gameplay experience with strong visuals, narratives, and plenty of replayability.”

Play how you want. The Winpot is yours

Shoot Happens is the perfect blend of fast-paced action, bold decision-making, and interactive gameplay. Whether you’re a cautious player or a complete daredevil, the game is an enticing experience for all.

How deep into the jungle are you willing to go?

The post Take Aim at Mega Wins: ELA Games Unleashes Chaos With New Shooter Game “Shoot Happens” appeared first on European Gaming Industry News.

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AGA Research Reveals Consumers Know Sweepstakes Casinos are Gambling

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As gaming regulators, state Attorneys General, and state legislatures continue to scrutinize the business practices of online “sweepstakes” casinos, new research shows that consumers overwhelmingly use these platforms to gamble – and that sweepstakes operators are heavily targeting players in key states. By exploiting loopholes in the law, these operations undermine the integrity of the legal, regulated gaming marketplace.

According to Sensor Tower data compiled by the American Gaming Association (AGA), half of all online, real-money casino advertisements seen by consumers in early 2025 promoted offshore “sweepstakes” casinos. The data shows these unregulated operators concentrate their advertising in populous states.

“These operators present themselves like legal, regulated platforms – but they operate outside the law and regulation. There are few if any responsible gaming tools, no regulatory oversight, and no consumer protections. It’s a dangerous subterfuge that puts players at real risk,” said AGA Vice President of Government Relations, Tres York.

Despite operating outside the regulated gaming market, “sweepstakes” casinos are widely perceived by players as gambling platforms, with 68% of users saying their primary reason for playing is to win real money. This confusion is no accident – many of these sites mimic the look, feel, and language of legal operators, blurring the line for consumers and reinforcing the need for clearer enforcement and public education.

Key findings include:

• 90% of sweepstakes casino users consider the activity to be gambling.

• 69% describe sweepstakes casinos as places to wager real money.

• 80% of sweepstakes players spend monthly, and nearly half spend weekly, without the safety nets offered by regulated operators.

The number of monthly sweepstakes casino players is twice as high in states lacking sweepstakes prohibitions.

“Sweepstakes” casinos aggressively market on popular digital platforms throughout the country. Legal, regulated gaming operators, by contrast, advertise responsibly in legal states where consumer protections and regulatory oversight are in place.

“The data is clear. Consumers see right through the ‘sweepstakes’ casino facade and they’re calling it what it is: gambling. We look forward to policymakers continuing to enforce their laws and create clarity through new policy measures to protect their residents,” added York.

The post AGA Research Reveals Consumers Know Sweepstakes Casinos are Gambling appeared first on Gaming and Gambling Industry in the Americas.

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