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NEWCASTLE UNITED PARTNERS WITH ONLINE SPORTS BETTING BRAND BETMGM
Newcastle United has announced a multi-year partnership with newly launched UK ‘iGaming’ and online sports betting brand BetMGM.
New to the UK, the brand from MGM Resorts International taps into its Las Vegas heritage to bring the best in entertainment and betting from Nevada to Newcastle and far beyond.
BetMGM has become an official club partner for the 2023/24 season and its brand will be visible to match-goers and global TV viewers across St. James’ Park.
Commenting on the partnership, Newcastle United’s chief commercial officer, Peter Silverstone, said: “We are delighted to be introducing BetMGM as an official club partner.
“BetMGM already has a significant presence in the city of Newcastle, with the company’s UK office here, so it is a business that understands the football club, its fanbase and the region.
“We are very pleased to be taking this step together and I’d like to welcome BetMGM to our growing family of partners.”
Sam Behar, UK director at BetMGM, said: “Newcastle United’s re-entry into the world’s elite this season is a golden moment for the football club and its incredible fans.
“We are proud that the club has selected BetMGM as one of its betting partners for the upcoming season. With our launch in the UK, it is fantastic to have Newcastle United as part of our stable of Premier League partner clubs. The team’s ambition and drive perfectly align with our growth strategy and we can’t wait to get started.”
BetMGM provides its customers with ‘golden’ offers and products. Comedian and Hollywood A-lister Chris Rock fronts their national ad campaign sharing details on price boosts, enhanced bonuses and the industry leading free to play £2m prize for predicting six correct Premier League scores – ‘Golden Goals’. Furthermore, BetMGM offers exclusive content and one of the largest jackpots in the UK; currently totalling £15.4m.
Latest News
How to Find a Safe Online Casino? Expert Tips from SOFTSWISS

As online gaming becomes more popular, so do the risks of ending up on unsafe platforms. Choosing the right platform is crucial for a secure and fair experience. Being advocates of Responsible Gaming, experts at SOFTSWISS, a global tech provider, share practical tips on how to identify reliable online casinos.
How to Spot a Safe Online Casino
Anti-Fraud Support experts at SOFTSWISS Managed Services emphasise that a positive gaming experience begins with careful research. Attention to licensing, compliance history, withdrawal policies, and bonus terms is essential for making informed decisions in the online casino space.
- Independent Casino Forums. Reputable online forums are a go-to resource for cautious users, offering peer reviews that spotlight both trustworthy operators and rogue platforms. These communities play a key role in helping users steer clear of scams.
- Licensing Information. A legitimate casino will clearly display its licence information. When this information is missing or linked to less established jurisdictions, it may signal the need for closer scrutiny to better understand the platform’s operating standards.
- Responsible Gaming & Data Protection. Trustworthy casinos actively promote responsible gaming by offering self-exclusion tools, deposit limits, and access to support resources. They also follow strict data protection practices, ensuring player information is securely stored and never misused or shared without consent.
- Bonus & Terms and Conditions Details. Rogue casinos may use vague or unclear wording to void player winnings later. Legitimate casinos always provide clear, transparent conditions.
- Withdrawal Policies. Reliable casinos process payments promptly and transparently. Delays in withdrawals, especially without justification, may indicate malicious intent.
- Complaint History & Customer Support. Reviewing popular mediation platforms helps to see how the casino handles player disputes. Ignoring complaints is a major warning sign. Safe casinos provide fast, professional support across various channels. No support or poor service suggests the platform is not reliable.
Emilia Kurzynska, Deputy Team Lead of the Anti-Fraud Team at SOFTSWISS, recommends: “Evaluating overall transparency is key to assessing an online casino’s credibility. Trustworthy platforms share clear operational information, support responsible gaming practices, and maintain professional, consistent communication.”
Red Flags: Signs of a Rogue Online Casino
There are certain indicators that may suggest underlying issues. SOFTSWISS security experts note that careful evaluation of the following details can help minimise potential risks.
- Copied Design & Interface. Fraudulent platforms sometimes mimic the look and feel of well-known brands. Clues such as mismatched brand names or leftover code snippets – visible in browser developer tools – may indicate imitation.
- Suspicious Email Promotions. Poorly written or oddly translated emails, especially those landing in spam folders, should be treated with caution. Links in such messages may lead to untrustworthy registration pages.
- Broken or Limited Game Library. Frequent game crashes or a limited selection may indicate a fake platform focused only on collecting deposits.
- Payment Redirects to Unknown Domains. Unexpected redirects to unfamiliar or mismatched domains during payment may be a warning sign. These redirects could be attempts to harvest sensitive payment data.
Emilia Kurzynska, summarises: “Choosing the right online casino can make all the difference in players’ gaming experience. Responsible gaming roots in transparency, licensing, a strong reputation, and avoiding platforms that raise red flags. Careful players do their own research and trust their instincts when in doubt.”
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post How to Find a Safe Online Casino? Expert Tips from SOFTSWISS appeared first on European Gaming Industry News.
Latest News
Maximize market reach with Slotegrator’s new channelization report

Where do players draw the line and head offshore? Slotegrator, a leading software developer and aggregator, takes a close look at how regulations and taxation affect channelization in selected European iGaming markets.
Slotegrator has released a new PDF report that dives into the details of how different European markets’ regulations and taxation systems could be affecting their channelization rates, looking at countries like Sweden, Germany, Italy, the Netherlands, the UK, and more. The aim of the report is to find what levels of regulation are acceptable for players, and where they drive players to black market operators — and it’s not as simple as you think.
In regulated markets, players have a choice: they can play at licensed casinos that operate under national regulations, or they can seek alternatives in offshore platforms. The degree to which players opt for licensed operators is known as channelization, and it is one of the most important factors in determining the success of a regulated market. Channelization depends on multiple factors, including taxation rates, advertising restrictions, and the availability of attractive games and promotions.
If the regulatory framework is too strict or the licensed offerings fail to meet player expectations, gamblers will turn to unlicensed alternatives. This not only reduces tax revenue for the government but also puts players at risk, as offshore platforms may not offer the same level of consumer protection.
Players are always looking for engaging experiences, a diverse game portfolio, seamless payment solutions, and attractive bonuses. If licensed platforms fail to deliver, players will have little incentive to stay within the regulated ecosystem.
But understanding and addressing these challenges requires deep market insights.
Navigating European iGaming markets requires operators to make informed decisions. Slotegrator’s latest report analyzes relevant regulations and tax systems in selected European markets to see which common laws are most likely to send players to black market operators.
Download the report now to learn which markets have established the regulatory systems that help the regulated market flourish — and which haven’t.
“Conducting careful market research is an essential step in starting an online casino,” says Ataur Abeer, Sales Manager at Slotegrator. “This report is absolutely crucial for getting a handle on how regulations in different markets affect channelization rates, showing operators which European countries have the healthiest regulated markets.”
The post Maximize market reach with Slotegrator’s new channelization report appeared first on European Gaming Industry News.
2025 USA TODAY Top Workplaces USA Award
AGS Wins 2025 USA TODAY Top Workplaces USA Award

AGS has announced that it has been named a 2025 USA TODAY Top Workplaces USA Award winner. Recognized for its commitment to fostering an exceptional, people-first culture, AGS ranked in the Top 28% of companies in the 500-999 employee category, placing the company in the Top 100 of companies in this size category across America.
The USA TODAY Top Workplaces USA Award is a prestigious honor that recognizes organizations for their commitment to creating outstanding workplace environments that prioritize employee engagement and satisfaction. AGS’ strong performance in this year’s awards is based on authentic employee feedback gathered through a confidential survey conducted by a third-party, HR research and technology company.
“We’re really proud to be recognized as a Top Workplace. What makes this award so meaningful is that it comes from feedback directly from our employees across all of our U.S. offices. It shows the commitment, passion, energy and teamwork they bring every day. At AGS, we’re all about creating a culture where people can thrive, grow, and be themselves—and this award just proves that we’re doing something right. I couldn’t be prouder of the team we’ve built and the culture we’ve created together,” said David Lopez, CEO of AGS.
The 2025 USA TODAY Top Workplaces USA Award adds to AGS’ impressive list of accolades, including being recognized as a Top Workplace in 2024 for Oklahoma, Las Vegas, and Atlanta, as well as earning the prestigious Best and Brightest Companies to Work For 2024 award both nationally and in Atlanta.
AGS’ dedication to its people-first culture is reflected in its ongoing focus on employee engagement, professional development opportunities, competitive benefits, and work-life balance. These efforts have helped AGS create an environment where employees are motivated and empowered to perform at their best.
The post AGS Wins 2025 USA TODAY Top Workplaces USA Award appeared first on Gaming and Gambling Industry in the Americas.
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