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GAMSTOP marks fifth anniversary with parliamentary reception as record numbers chose to self-exclude

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  • Lords event hosted by peer who first advocated multi-operator self-exclusion
  • GAMSTOP has registered more than 380,000 users since its inception in April 2018
  • May 2023 was a record month for registrations, eclipsing March 2023

Parliamentarians, regulators, gambling charities operators, and those with lived experience, gathered at Westminster to mark the fifth anniversary of GAMSTOP, the UK’s independent online gambling self-exclusion scheme.

The event on Wednesday June 14th was hosted by Lord Browne of Belmont, who first advocated a national gambling self-exclusion scheme, and former gamblers spoke about the importance of GAMSTOP in helping them overcome their problems.

GAMSTOP was launched in April 2108 and two years later it became a licensing condition for all UK operators to integrate with the scheme, in addition to operating their own self-exclusion schemes. More than 380,000 people have registered with GAMSTOP since its inception, choosing to exclude themselves from all UK operators for a period of either six months, a year or five years.

Last month was GAMSTOP’s busiest ever with a record 8,594 new consumers registering for the free service, 90 more registrations than the previous record in March 2023.

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Users interviewed recently by independent research agency, Sonnet, said that GAMSTOP provided an important safety net and self-exclusion was helping their recovery. The House of Lords reception brought together former gamblers, who shared their experiences in a video played to guests.

Stacey Goodwin, from Chesterfield, who is recovering from an eight-year addiction, said:

GAMSTOP was vital for me in my recovery. I’ve had a lot of comments during my recovery such as ‘you’re so strong’ but I don’t feel that way. The truth is that when I don’t feel in a good place, GAMSTOP is the tool that is strong for me.” 

Matt Blanks, who started gambling at 11 and lost around £700,000, said:

“GAMSTOP really is a lifeline not only for me, but for a lot of people struggling with gambling harm. It gives you the chance to stop and reflect and take away the temptation of gambling”.

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Jack Scott, who has overcome his gambling addiction to become a successful endurance runner, said:

“GAMSTOP smashed through the roadblock, I was sick of the person I had become. With a tool like GAMSTOP, if it can promote you being the best person of yourself why would you not tick that box?”

Fiona Palmer, CEO of GAMSTOP, told guests:

“We are constantly looking at ways we can improve the experience for our consumers, ensuring that GAMSTOP offers secure and effective exclusion from online gambling for those who have registered. We are also looking at improving consumer journeys both in terms of enabling them to seamlessly exclude from all gambling, not just online, and ensuring that they are signposted effectively to further support and treatment should they want it”.

Speaking at the event, Professor Henrietta Bowden-Jones OBE, National Clinical Advisor on Gambling Harms for the NHS, said the UK was leading the way on self-exclusion and called for further work to be done with land based self-exclusion. She said:

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“We are fighting tech with tech. Patients are frustrated by self-exclusion measures because they cannot beat them. Some patients are returning to bookmakers because that’s the only thing left to do. They are using cashback from Tesco to get around bank blocks. There’s an enormous need to block people from going into bookmakers by having a universal scheme for the country”.

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Soft2Bet to showcase turnkey and gamification solutions at ICE 2025 in Barcelona

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Soft2Bet will be showcasing its industry-leading iGaming turnkey solutions during meetings with partners, industry panels and new workshop sessions at ICE 2025 from 20-22 January in Barcelona at Stand 2C30.

Soft2Bet’s Senior Sales Manager Ben Scopbie-Trumper will present the group’s latest casino gamification features and mechanics during the workshop “Gamification: what’s next?”, on 21 January at 2PM at the Soft2Bet stand.

The workshop will provide an in-depth perspective into MEGA’s player engagement strategies and how they boost customer lifetime values, screentime and revenues, all the while providing sustainable business models and returns.

  • Soft2Bet’s turnkey solutions provide comprehensive online gaming and betting product portfolios to its B2B partners. The services are implemented to deliver full differentiation that increases LTVs through enhanced personalisation.
  • Available through off-the-shelf or bespoke packages that maintain operators’ flexibility, Soft2Bet’s data-driven insights optimise customer retention.
  • MEGA’s unique gamification options are delivered through a simple API-led integration process.
  • The ‘Gamification: what’s next?’ workshop is a unique opportunity to discover how the iGaming industry’s leading gamification solution raises performance levels at the same time as it drives sustainable profitability and major revenue increases for operators.

The past 12 months have seen Soft2Bet obtain licences in major markets such as Mexico, Ontario in Canada, Sweden, Greece and Romania. This regulatory and commercial expansion has been carried out in coordination with the launch of our brands in those countries and further extending our technology services to these territories to serve other partners. The group will be following all this up with swift expansions into new markets in 2025

The next 12 months will also see Soft2Bet focus on New Jersey, a key iGaming state in the US, and Spain, an important European market.

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Martin Collins, Chief Business Development Officer at Soft2Bet, commented: “At the start of 2024 we wanted to focus on commercial growth and regulatory expansion and I’m delighted to say that we have achieved  and in many cases surpassed those objectives. Our MEGA workshop will feature even more updates and insights into how gamification drives revenues for our partners. See you there!”

The post Soft2Bet to showcase turnkey and gamification solutions at ICE 2025 in Barcelona appeared first on European Gaming Industry News.

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Gambling.com Group Completes Acquisition of Odds Holdings, Inc., Parent Company of OddsJam

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Gambling.com Group Limited (Nasdaq: GAMB) (“Gambling.com Group” or the “Company”), a leading provider of digital marketing services for the global online gambling industry, announced today that it completed the previously announced acquisition of Odds Holdings, Inc., the parent company of OddsJam, on January 1, 2025, as planned and on schedule.

The completion of this acquisition underscores Gambling.com Group’s ability to execute strategic transactions efficiently and without delay. This acquisition expands Gambling.com Group’s footprint in the online gambling ecosystem by adding complementary recurring revenue streams from consumer subscription products and enterprise clients. The Odds Holdings platform, powered by state-of-the-art technology for real-time odds data, strengthens the Company’s position as a leader in the global online gambling ecosystem.

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Stake secures Brazil licence, appoints Thomas Carvalhaes as country manager

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Stake, the global betting operator and sportsbook, can proudly announce the approval of its Casino and a Sportsbook licence application in Brazil, showcasing their expansion into the gaming industry and regulated markets.

Stake demonstrates its dominance after its successful and rapid incursion in new regulated markets in Colombia, Peru, and the acquisition of IdealBet in Italy. This development enhances Stake’s global footprint and positions the company to deliver its product offerings to a rapidly growing audience.

Stake considers Brazil one of its crucial markets, ranking it as their second-largest worldwide. To solidify their commitment and provide top-tier experience, the operator’s centre of operations is located in São Paulo. Stake is focusing on reinforcing local operations, bringing the cutting-edge innovation Stake is known for, and world-class entertainment for Brazilian players.

“For Stake the licence means a further step in its global expansion into regulated markets. In this case, the relevance of the market and the speed in which we have achieved it is a good example of how we work. Stake Brazil users can expect a similar experience to Stake.com; the best customer service, good product, good games and in general what we have always been known for which is to put the customer at the centre of all operations, marketing, and product decisions,”said Brais Pena, Chief Strategy Officer at Stake.

Along with the news of the licence, Stake is hitting this market with a local Country Manager with Thomas Carvalhaes joining the team alongside 10 employees, supported by Stake’s global team of 1000. As the foundational team, they are fully committed to deliver localised experiences that resonate with players while working within the regulatory framework.

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“We are very excited about the regulated environment and everything that is happening in the Brazilian market, its growth and the way it is establishing itself. I am taking the lead of a brand that has the ability to innovate and find the right opportunities to speak with the right audience, that is something really powerful and definitely a winning combination,” expresses Thomas Carvalhaes, Brazil Country Manager.

“Looking ahead to next year, we will continue to expand our local team and operations. Stake is already a prominent name in Brazil, with partnerships like Juventude Football club, the UFC, and the Fittipaldi brothers Pietro and Enzo, and we’re optimistic about replicating our successful formula across Latin America.”

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