gaming
Dream Games Opens New Office in London
Dream Games, a mobile gaming company based in Istanbul, announced it is expanding its operations to the UK, where it is opening an office in central London. The company is also growing its leadership team, hiring ex-King marketing executive Richard Hocking as Chief Marketing Officer and ex-Google and King executive Anju Sethi as Chief People Officer to accelerate its remarkable growth.
The opening of the London office comes at an exciting time in the company’s journey. Founded just three years ago, Dream Games’ first release Royal Match has built a loyal and dedicated fanbase of millions around the world, consistently ranking as a top 3 grossing game in the US and UK. Dream Games has quickly become one of the most valuable private mobile gaming companies globally, with a $2.75 billion valuation.
Soner Aydemir, Co-founder and CEO of Dream Games, said: “As a company, we have ambitious growth plans, and the opening of our London office marks the next phase in this journey. Our goal is to expand our international footprint and reach the best talent in the industry to become one of the best entertainment companies in the world. London is Europe’s leading creative hub with a vibrant entertainment community, home to top-tier talent and some of our most important partners, so we’re excited to have a new base here.
“We’re also delighted to welcome Richard and Anju, both excellent and significant new hires for Dream Games, as we focus on growing our dynamic organization in London and Istanbul. They bring exceptional knowledge and expertise to the team with their significant experience in gaming and technology sectors.”
Richard joins from King, where he was the Global Head of Marketing, overseeing the global marketing organisation, including the growth and marketing communications teams. Prior to that, he spent 12 years at Starcom, where he built and scaled Starcom Mediavest’s Performance Marketing team.
“It’s a privilege to be joining Dream Games at such an exciting time. I’ve long had admiration for the quality of Royal Match and how the team has managed to evolve the puzzle genre. Their commitment to creating premium player experiences with enduring appeal speaks to why Royal Match has grown so quickly and become a top mobile game globally,” said Richard Hocking, CMO at Dream Games.
Anju arrives at Dream Games after 20 years of running people organisations across Gaming, Tech and other industries. She is known to drive people strategies and employee experiences at companies like King, Google, Tesco, etc.
“I am thrilled to join Dream Games as Chief People Officer on its incredible journey in the world of entertainment,” Anju said.
“At Dream Games, we know that our people are our biggest strength, and we are proud of the creative, purposeful, and trusting environment we created for them. We want to elevate and nurture our talent so they can reach their highest potential. I am inspired by this vision and feel privileged to be able to contribute to it.”
Minister of State at the Department for Culture, Media, and Sport for UK, Julia Lopez, said: “A thriving creative sector is synonymous with the UK. Our success in film, television, music, and gaming, is fuelled by professionals who constantly push the envelope. We are already home to countless leaders in their creative fields, and Dream Games now joins their impressive ranks to further underline the truly global pull of our creative industries.”
gaming
Meet Dodo: The New Home for Crash Gaming Fans

Dodo, the newest player in the iGaming space, officially launches as a dedicated network built entirely around the fast-rising crash and instant games. Created to meet rising player demand, it offers top game reviews, trusted casino listings, and free demo play—all in one place.
Dodo answers a clear market need: a centralized destination designed specifically for crash gaming enthusiasts. Dodo network spans 8 specialized verticals: CrashDodo, WheelDodo, CoinflipDodo, DiceDodo, HiloDodo, LimboDodo, MinesDodo, and PlinkoDodo—each dedicated to a specific instant game format.
“We created Dodo because it was time for a site that treats crash games as a category of their own — not a subgenre or a passing trend. With the format’s rise in popularity, players need a dedicated space where they can explore, compare, and play,” said Ethan Thompson, content lead at Dodo.
Dodo also reflects a wider trend—the growing intersection of crash mechanics and crypto gambling. As localisation and hybrid formats expand, Dodo steps in as a natural platform for discovery, guidance and connection between players and operators.
Dodo’s Key Features:
• Curated crash and instant game selections with a free play option
• Game reviews, expert tips, and easy-to-follow player guides
• Trusted casino listings tailored for crash games fans
• Designed with crypto players in mind, offers crypto-related insights.
The post Meet Dodo: The New Home for Crash Gaming Fans appeared first on European Gaming Industry News.
gaming
Experience a unique Gacha adventure in BGaming’s Infinity Pull

Rapidly expanding content provider takes players on a thrilling anime journey in Infinity Pull
Popular iGaming content provider BGaming invites players to embark on an enchanting anime adventure with the launch of the mesmerising Infinity Pull. Step into a vibrant realm where three captivating goddesses await, each offering unique gameplay and winning opportunities.
Infinity Pull gives players unparalleled control over their gaming experience, enabling them to choose their path from the outset. Players select one of three enchanting waifus: the Blue, Purple, or the Golden. Each waifu represents a different volatility level, with the RTP ranging from 92 to 99%.
Gacha gameplay mechanics were the main inspiration behind Infinity Pull, with the BGaming design team drawing on their love of the genre. The game asks players to wager on cards revealed by the chosen waifu. These cards can award exciting multipliers and instant cash prizes, as well as collectable characters. The game’s unique collection aspect makes it endlessly replayable, with players eager to return and complete their sets. Every 25 duplicate cards collected also reveal an additional chapter of the chosen waifu’s bio, enriching the game’s narrative experience.
Beyond its unique gameplay and mechanics, Infinity Pull also offers flexibility for operators, with the game’s reskinnable design making it perfect for seasonal promotions and themed events.
Alex Baliukonis, Game Design Team Lead at BGaming, said: “We can’t wait to see how players react to what we have achieved with Infinity Pull. What’s great about it is that you don’t need to have ever played a gacha game to enjoy it. It can be picked up and played by anyone.
At BGaming, we are always trying to push the boundaries and try something new. We believe Infinity Pull has the potential to really capture the imagination of players and inspire a whole new take on casual gaming.”
The post Experience a unique Gacha adventure in BGaming’s Infinity Pull appeared first on European Gaming Industry News.
eSports
eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans

From hoodies to short-sleeved jerseys: the entire collection has been developed to meet the specific needs of gamers – uncompromising, highest-quality and thought-out down to the last detail.
“There is the right functional clothing for every sport – for soccer, tennis, golf… Gaming used to have this gap. Not anymore!”, say the founders.
The debut collection features 4 products and thus offers the right piece for all gamers: hoodie, longsleeve, shirt and pants. Each combines innovative functionality with comfort and style. Smart gadgets – including special ventilation zones, padding and other features to promote reaction, focus and grip – make this clothing a real support in the game.
Developed from the ground up specifically for playing at a PC, “aim.one is for everyone who wants to take their gaming to the next level – from high-end eSports pros to hobby gamers,” say the founders. “With this collection, gamers finally get their own clothing tailored to their passion!”
The product launch will take place via Kickstarter on the 5th of August!
Until launch, Gamers can unlock MVP status for only a €/$1 donation. This grants up to 35% discount during the campaign — plus a free nickname print on their apparel.
The post eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans appeared first on European Gaming Industry News.
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