Latest News
FashionTV Gaming Group set to take ICE 2023 by storm, introducing industry leaders to its revolutionary ‘brand to business’ model in signature FashionTV style – on its luxury boat, the ‘FashionTV Queen’
The world’s foremost gaming, casino and sports operators are invited on board of the ‘Floating Booth’, to discover the power of the FashionTV brand, as they launch their own FashionTV-branded casinos, sports websites and more in their home markets.
Following another year of standout successes, FashionTV Gaming Group, one of the industry fastest growing companies announces its next phase of development, showcasing its innovative and unique ‘brand to business’ model, implemented for iGaming operators, at ICE 2023.
FashionTV is enjoyed by over 2 billion viewers worldwide, with a reputation spanning 25 years as the leading global luxury, lifestyle and fashion broadcasting channel.
FashionTV Gaming Group is the exclusive licensor of the FashionTV brand for online games, with FashionTV-branded games already successfully developed and/or distributed by industry giants, including Playtech, Flutter Entertainment, PokerStars, Paddy Power, Sky Bet, Betfair, Evolution, NetEnt, Red Tiger, Caliente, Betconstruct, EveryMatrix and more.
Now, the Group will take its ‘brand to business’ model direct to B2C operators, as it seeks to sign license agreements with those premier gaming operators worldwide that have substantial captive markets. Working with market leaders across regions and countries, FashionTV Gaming Group will give its partners access to the power of a global megabrand, harnessing FashionTV’s extraordinary content to transform new, no-name launches, into massive, branded businesses. Delivering new growth engines that leverage a brand loved by billions – at a fraction of the marketing cost.
Sailing a wave of success to ICE 2023
FashionTV Gaming Group will be introducing this revolutionary ‘brand to business’ model to industry leaders in signature FashionTV style, on the exclusive ‘FashionTV Queen’ boat, docked right outside the ExCeL.
The fully branded FashionTV Queen will sail under seven bridges on its way to the ExCeL, before docking on the morning of 7 February.
Industry giants and leading partners are invited aboard this magnificent, luxury vessel – an authentic replica of a historic Mississippi Paddle Boat – for a packed schedule of FashionTV Gaming events, corporate meetings and parties.
The boat’s first luxury level will be dedicated to corporate business meetings, accompanied by delicious food and drink, freshly prepared by the FashionTV gourmet chef.
Meanwhile, the upper deck will host ICE visitors for music and mingling with the FashionTV business development team, who are on hand throughout the day to discuss future business opportunities.
The glamorous FashionTV models will welcome guests at the ‘Wall of Fame’ for stylish photos. And of course, sunset heralds the arrival of the inimitable FashionTV parties, with limited, C-level only VIP tickets for receptions on 7 and 8 February, from 17.30.
Guests can expect superstar cabaret performances courtesy of FashionTV icons, alongside a showcase of FashionTV-branded products already taking the market by storm. Presenting these branded luxury lines of gaming products at their very best, surrounded by the glamour of a FashionTV party, typifies the way in which FashionTV Gaming Group combines virtual and real worlds, for maximum effect.
Visitors to ICE will find the FashionTV Queen docked outside the ExCeL, next to the Sunborn Hotel. Details are also on the ICE website and the FashionTV Gaming Group team and models will be available inside the conference centre to provide directions and schedule meetings.
Industry leaders coming from the city can be picked up by the FashionTV Queen’s Rolls-Royce, chauffeuring them directly to the first-level corporate deck for their scheduled meetings, where new business partnerships will be discussed.
With the promise of powerful industry partnerships to be forged, revolutionary FashionTV-branded games, websites, luxury lines of products and new growth engines to launch – plus star-studded parties on the FashionTV Queen – this is an ICE experience not to be missed.
Central Europe
IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension
International Game Technology PLC announced that its subsidiary, IGT Global Services Limited, has signed a seven-year contract with the Thuringian State Lottery (“LOTTO Thüringen”) in Germany to deploy its retail central system technology, Aurora™, and related software upgrades. The contract term will begin upon go-live of the new platform, planned for March 2026.
An integral part of OMNIA™, IGT’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities which will handle all of LOTTO Thüringen’s transaction processing, game management and back-office operations.
“LOTTO Thüringen has relied on IGT’s versatile and strong-performing central system technology throughout the course of our decades-long relationship,” said Jochen Staschewski, LOTTO Thüringen Chief Executive Officer. “Upgrading our central retail system to IGT’s advanced platform and back-end software will enable us to streamline our business processes and continue operating with the highest levels of efficiency.”
“IGT’s retail central system incorporates a suite of flexible solutions designed to help manage, transform and further grow LOTTO Thüringen’s business,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery. “With this long-term contract extension, LOTTO Thüringen is well-positioned to continue benefiting from IGT’s secure, responsible and modernized technology and software. Leveraging these best-in-class solutions will aid in the Lottery’s goals of supporting good causes throughout the state.”
The post IGT Modernizes Central Lottery System for LOTTO Thüringen in Germany via Seven-Year Contract Extension appeared first on European Gaming Industry News.
bet365
INCENTIVE GAMES LAUNCHES CRASH GAME WITH BET365 IN BRAZIL
Incentive Games, a leading B2B games provider, today announced the launch of its new crash game, Velocity, with bet365 in Brazil.
This marks a significant milestone for Incentive Games as it represents their first Pay-to-Play Crash game developed in partnership with bet365. The bespoke game has been meticulously designed by Incentive Games’ expert developers to ensure maximum player engagement.
Seamlessly integrated with bet365’s platform, the game leverages the expertise of Incentive Labs – a powerhouse of data and AI specialists. The Incentive Labs team will continuously analyse player interactions to refine the game and deliver an ever-evolving experience, turning millions of user touchpoints into unique solutions that enhance player satisfaction.
John Gordon, CEO of Incentive Games, said, “While the market is saturated with crash games, Velocity stands out from the crowd. It is the first in a series of exciting crash game offerings and we’re so proud to be launching this groundbreaking game with bet365. With their global reach, there’s no better partner to introduce ‘Velocity’ to the Brazilian market.”
A bet365 spokesperson said of the launch, “We’re delighted to yet again partner with Incentive Games in what promises to be an amazing gaming experience for our players.”
The post INCENTIVE GAMES LAUNCHES CRASH GAME WITH BET365 IN BRAZIL appeared first on Gaming and Gambling Industry in the Americas.
Latest News
Prepare to be Amazed in Mythical Legends Carnival, a Mythic Video Slot!
The new title from leading Spanish e-Gaming provider MGA Games is an innovative game with a truly original theme: a journey through carnival festivities filled with legendary creatures. Its design combines the excitement of street parties with the richness of mythological creatures from around the world, providing a totally unique experience.
This new casino slot features 25 paylines, with winning combinations paid from left to right. By landing 3 or more Scatter symbols, players gain access to the Free Spins screen, which includes an innovative prize system. Players can enjoy an accumulator feature and a final Super Respin spin that awards the accumulated winnings. It also includes Money and Collect symbols, which when combined offer an additional bonus prize.
Global Audience
By showcasing mythologies from all over the world, the game is set to appeal to a global audience, enhancing its market potential and attracting players from various countries. Its visual and auditory elements, featuring vibrant graphics and immersive music, will captivate players and deliver a fully immersive experience in a fantastic world.
In this new release, every spin of the reels will surprise players with its themed symbols. As if that weren’t enough, the game features an optional Buy Free Spins button, speeding up the path to big rewards. Mythical Legends Carnival will be available in all of Spain’s best online casinos starting February 3rd and across .com markets from January 27th.
The post Prepare to be Amazed in Mythical Legends Carnival, a Mythic Video Slot! appeared first on European Gaming Industry News.
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