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Southampton FC scouting sports tech startups for Future of Football challenge

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The Future of Football challenge is open to innovative companies ready to shape and test their solutions for updated football experiences in either the football development or fan engagement space. In spirit with its values of innovation and doing things differently, Southampton FC will offer a 4-week virtual programme — powered by Sport Republic and Yolo Group — to create opportunities and break away from conventional methods.

The challenge welcomes Web3 and sports tech startups and scaleups with novel solutions to:

  • Football development (scouting, training, recovery, game analytics etc.)
  • Fan engagement (gamification, loyalty programmes, matchday experiences, global fan engagement etc.)

Selected teams will rapidly test and pilot their solutions, participate in tailored workshops, and have regular and direct access to Southampton FC, Sport Republic, and Yolo Group decision-makers. At the St. Mary’s finale, teams will pitch for a commercial relationship with SFC and a £100k discretionary prize pool for post-programme solution development.

“Southampton FC’s commitment to innovating and creating a positive impact is central to the way we operate and make decisions. We’re excited to see programme participants create the future of football” said Sarah Batters, Director of Marketing and Partnerships as SFC.

Sport Republic, the owner of Southampton Football Club is a London-based investment firm in the sports and entertainment industry. Founded by Henrik Kraft and Rasmus Ankersen and backed by Lead Investor Dragan Šolak, Sport Republic’s vision is to grow high potential sports businesses and sports tech companies.

“Sport Republic are really looking forward to being part of the Future of Football challenge to power innovation in sports tech. We are continuously seeking the most innovative sports tech companies to join our portfolio and leveraging our clubs to drive growth and achieve digital transformation. ” said Henrik Kraft, Sport Republic and SFC Chairman.

Yolo Group is the managing partner for the Future of Football challenge. Yolo Group is a leader at the cross section of gaming, fintech, and blockchain, and operates the Sportsbet.io brand. Sportsbet.io is Southampton FC’s Main Club Partner.

“This programme is designed to push boundaries, to bring together a spectrum of solutions from startups around the globe. It’s a chance to create truly unique approaches — and test them. We’re driven by innovation; so, we’re looking forward to seeing the results,” said Tim Heath, GP at Yolo Investments, and founder of Yolo Group. The application deadline is 23 February 2023. Find more information and apply here: https://www.southamptonfc.com/saints-partners/future-of-football-challenge

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Booming Games Goes Live on Ivy Casino, Strengthening UK Market Presence

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Booming Games is pleased to announce the successful integration of its slot titles with Ivy Casino, one of the UK’s fastest-rising online gaming brands. The partnership marks an exciting milestone as Booming Games continues to gain traction across the UK market.

Ivy Casino players now have access to a growing portfolio of Booming Games’ titles, including the standout hit 64 Gold Coins Hold & Win. Known for its engaging mechanics and strong performance on some of the UK’s biggest platforms, Booming Games is quickly becoming a go-to provider for UK players seeking fresh, high-quality content.

Matt Attard, Account Management Team Lead at Booming Games, commented: “We’re thrilled to see our games now live on Ivy Casino, a brand that’s already establishing itself as a serious player in the UK market. Our titles, especially 64 Gold Coins Hold & Win, are designed to deliver excitement and engagement, and we’re confident Ivy Casino’s players will respond well to our growing portfolio.”

Mark Good, representing Ivy Casino, added: “Booming Games brings a fresh and exciting addition to Ivy Casino’s growing library. Their titles, especially 64 Gold Coins, have been getting great exposure across established UK brands, and Ivy Casino is pleased to now offer them directly to its players. It’s a great fit as Ivy Casino continues expanding the premium content available to its users.”

The integration is now live, with more titles expected to follow in the coming months as both teams collaborate to bring even more variety and innovation to UK players.

The post Booming Games Goes Live on Ivy Casino, Strengthening UK Market Presence appeared first on European Gaming Industry News.

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Kambi Group plc and LeoVegas Group sign Turnkey Sportsbook extension and new Odds Feed+ agreement

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Turnkey Sportsbook partnership extended until end of 2027 as LeoVegas Group continues gradual migration to in-house sportsbook, which now has access to Kambi’s premium Odds Feed+ solution

Kambi Group plc, the home of premium sports betting solutions, and LeoVegas Group have signed a multi-year Turnkey Sportsbook partnership extension, alongside a new agreement for Kambi’s cutting-edge Odds Feed+ product.  

The Turnkey Sportsbook partnership will now run for an additional two years, through to the end of 2027, during which time LeoVegas will continue its migration to its proprietary sportsbook platform. In addition, LeoVegas and its stable of brands — LeoVegas, BetMGM, BetUK and expekt — has secured access to Kambi’s Odds Feed+, the industry’s premium odds feed solution. LeoVegas can now complement its in-house offering by selecting from Kambi’s full library of traded odds, which are delivered via a single API.  

The Odds Feed+ agreement is set to run beyond 2027, enabling Kambi and LeoVegas to continue to build upon a partnership first formed in 2016.   

Werner Becher, CEO of Kambi, said: “Our valued partnership with LeoVegas dates back almost 10 years and we are proud of the success we have achieved together. While we look forward to another two years of Turnkey provision, it speaks to the quality of our trading capabilities that LeoVegas also secured access to our Odds Feed+ solution, taking our partnership into a new phase.” 

The post Kambi Group plc and LeoVegas Group sign Turnkey Sportsbook extension and new Odds Feed+ agreement appeared first on European Gaming Industry News.

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Slots Temple Goes Live with NetGaming to Expand Games Portfolio

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Leading online casino operator Slots Temple has added established iGaming developer NetGaming to its ever-growing list of partners. Per the deal, NetGaming’s range of innovative online slot games will now be available for Slots Temple players.

NetGaming is a well-established content provider, best known for its range of Zeus-themed slots and games, which include Zeus’s Thunderbolt 5,000, Zeus’s Thunderbolt Plinko, and Zeus’s Thunderbolt.

Other hit titles in the studio’s catalogue include Shamrock Trio: Hold and Respin, Fireball Inferno Tiki, and Leprechaun’s Loot. The studio’s titles are defined by their creative designs and innovative gameplay mechanics.

NetGaming was launched in 2019 and has proven itself to be a huge hit among players, working alongside some of the biggest operators in the industry and establishing a global presence.

Slots Temple has established itself as a unique operator within the iGaming industry. The company began as an affiliate site before obtaining a license from the United Kingdom Gambling Commission to offer real-money slot games and tournaments.

In the time since, it has established itself as one of the most innovative operators on the market, putting an emphasis on tournaments and player communities. The site collaborates with some of the industry’s leading developers. This new partnership with NetGaming will further solidify its position as a leading player-centric operator, ensuring it provides players with a diverse and exciting games catalogue.

Fraser Linkleter, CEO at Slots Temple said: Our players always demand the best online casino games on the market, and by adding another innovative developer like NetGaming to our list of partners, we can ensure that we meet that demand.

NetGaming is a company that we have respected for a long time, and we have no doubt their products are going to be a huge hit with our players.”

Pallavi Deshmukh, CEO at NetGaming, said: ‘NetGaming is delighted to work alongside an established name like Slots Temple. Both companies strongly believe in the importance of providing top-quality online gaming experiences to customers, and we cannot wait to see how Slot Temple’s dedicated player base reacts to our games.”

The post Slots Temple Goes Live with NetGaming to Expand Games Portfolio appeared first on European Gaming Industry News.

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