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It’s a KnockOut: Live Tech Games launches new game as the World Cup Kicks Off

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Following the huge success of last month’s WordSurge, which reached Number One in the App Store Free Charts and App Store Trivia Charts, Live Tech Games has launched KnockOut, a brand new interactive game in partnership with ITV.

The innovative new app will host live trivia games alongside the World Cup, giving KnockOut players the chance to become champions themselves. KnockOut is available to download in App Stores now, with the first game on ITV (Senegal v Netherlands) taking place today, [Monday 21st November] and the first KnockOut tournament set to start at 21:00 this evening.

KnockOut brings together the proven Live Tech Games framework of live trivia tournaments with the monumental thrill of ITV’s coverage of the World Cup. The ongoing partnership between  ITV and Live Tech Games continues to astound, introducing new entertainment to UK audiences, encouraging viewers to become part of the World Cup action. With a direct screen-to-screen experience, ITV viewers can test their knowledge of football themed trivia using their mobile phones. As with other Live Tech Games offerings, KnockOut is completely free to enter and play, with champions winning cash prizes.

With World Cup live games and highlights set to be broadcast on ITV with comprehensive coverage and content across its website and social media, fans can tune into multiple platforms to engage with the action. ITV’s stellar line up of presenters and pundits will offer expert insight and analysis and with the launch of KnockOut, the opportunities for viewers to engage in the adrenaline rush of the tournament are better than ever. ITV viewers can now transform into players, putting their World Cup knowledge and passion to the test with KnockOut’s trivia based around the teams and match (or two) of that very day.

Samuel Worsley, co-founder and co-CEO of Live Tech Games, said: “The FIFA World Cup is a huge TV event and we are so thrilled to continue our partnership with ITV on such a momentous occasion. The ITV team is fantastic and has incredible plans to roll out coverage across TV, socials and with the help of KnockOut, interactive mobile platforms too. We can’t wait to see football fans come together to engage in a fun and competitive game themselves.”

Following a multi-million pound investment and a collaboration deal, the UK’s largest commercial broadcaster, ITV, and innovative customer engagement strategist, Live Tech Games, have developed a series of exciting live, multiplayer mobile games. Engaging ITV’s audience from This Morning with word trivia game WordSurge proved extremely popular, with over 1.6million minutes played in the app.

Enita Kang, Chief of Staff and Director of Studio 55 Ventures at ITV said:

“We’re very excited to be extending our coverage of the FIFA World Cup 2022 into the gaming realm with this brand new interactive product.

“We love to enhance our reach to new audiences and this exciting new form of interactive entertainment does exactly that.”

The trivia in each KnockOut game is relevant to the matches and teams of the day, with tournaments set to be hosted after the last match of the day is played. Players will go head to head in the live tournament, matched up at random, and compete to answer correctly as fast as they can. KnockOut has a number of different gameplay mechanics from multiple choice to locator, sorter and pass master and iconic sponsors that are yet to be revealed! The success of WordSurge, and now the launch of KnockOut, further Live Tech Games’ aim to create captivating, competitive mobile experiences which constantly engage customers.

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DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus

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April 4, 2025

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DreamPlay’s ambitions go far beyond simple game development. With a new office in Limassol, the international iGaming solutions provider is expanding its presence in Europe and laying the foundations for a new philosophy of the iGaming business.

The location in Limassol was not chosen by chance – Cyprus has long become the European center of iGaming. It is here that key market players, large operators and financial structures supporting the industry are concentrated. And the high concentration of technology and talented developers allows DreamPlay to form its own ecosystem of talent.

If in the 2010s Cyprus became a hub for classic iGaming operators, today it is a point of attraction for technology companies that are betting on metaverses and the integration of games into a wider digital ecosystem. DreamPlay is one of those shaping this trend.

Google-style campus for game development talents

The DreamPlay office and campus in Limassol are part of the company’s international network of corporate campuses. Similar hubs already operate in Thailand, Bali, Peru, the UAE and Poland. They offer employees comfortable working conditions and the ability to move between locations, accommodation, meals, legal support for stays in different countries. And all this is at the expense of the company. -And the flexible work format and 4-day work week in the company helps DreamPlay talents maintain a healthy work-life balance. It’s all about well-established business processes and taking care of the team.

It’s nice to know that you can come to the country, and there is a Dream Campus where friends, like-minded people and someone who can simply take care of you are waiting for you. They will meet you at the airport, give you a tour, accompany you on medical or legal issues. It’s all part of the team.

“iGaming is an industry of emotions. Therefore, the people who create it should work where they feel best. Therefore, in our campuses we create an environment where the team can feel maximum freedom for creativity, focus on creating new breakthrough products. And not be distracted by everyday issues. And we are sure that this gives us a strategic advantage, because we are sure that our employees have received better conditions than their colleagues in other companies. Comfort, flexibility and freedom are part of our global philosophy of DreamPlay,” shares DreamPlay CEO Alex Tkach.

 

What does this mean for the market?

Opening a DreamPlay office in Cyprus is a wise decision, as the company is preparing to enter new markets and partner with the largest iGaming players. It is also a signal to the entire market that the company is moving into the league of global players who dictate trends, rather than following them.

If today Cyprus is another platform for international expansion, then tomorrow DreamPlay may turn into one of the first technology companies in iGaming, operating on the principle of large IT holdings.

And this is where the main intrigue lies: will DreamPlay become the one who fundamentally rethinks the very nature of the industry?

The post DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus appeared first on European Gaming Industry News.

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International Game Technology PLC

IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas

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April 4, 2025

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International Game Technology PLC announced that it recently introduced its much-anticipated Wheel of Fortune Video Poker game in the world’s most prolific video poker market: Las Vegas, Nev. Guests of Downtown Grand Hotel & Casino (Downtown Grand) in Downtown Las Vegas became the first players in the world to enjoy legendary IGT multi-hand video poker paired with the puzzle-solving, wheel-spinning fun of Wheel of Fortune via IGT’s Wheel of Fortune Video Poker game.

“Becoming the first casino in the world to offer IGT’s Wheel of Fortune Video Poker was an exciting moment for Downtown Grand and one that generated palpable buzz and significant play on our gaming floor. For decades, our players have enjoyed IGT video poker and Wheel of Fortune slots, so combining the DNA of those two products to create something new is an exciting proposition for our players,” said Rick Coltor, Slots Manager at the Downtown Grand Las Vegas.

“Launching IGT Wheel of Fortune Video Poker in Las Vegas, the world’s largest video poker market, marked another important milestone in the rollout of our expanded Wheel of Fortune games portfolio. Our Wheel of Fortune Video Poker game delivers an ideal blend of proven multi-hand poker, jackpot excitement and the signature elements of Wheel of Fortune games that have propelled the theme’s success for more than 25 years,” said Nick Khin, IGT President, Global Gaming.

IGT’s Wheel of Fortune Video Poker is currently available on the CrystalCurve cabinet. Wheel of Fortune Video Poker incorporates the franchise’s famous puzzle-solving features and the iconic “Wheel Bonus” that has had players chanting “WHEEL-OF-FORTUNE!” for decades. The multi-hand poker game is available in triple-play, five-play and ten-play configurations and can award players 30,000, 50,000 or 100,000 credits, respectively, for a dealt royal flush.

The post IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas appeared first on Gaming and Gambling Industry in the Americas.

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Frank Arthofer

MLB Players Sign Licensing Agreement with PENN Entertainment

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April 4, 2025

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MLB Players Inc., a commercial affiliate of the Major League Baseball Players Association, and OneTeam Partners announced they’ve reached a licensing agreement with PENN Entertainment.

The agreement designates PENN’s sports betting platforms – ESPN BET in the U.S. and theScore BET in Canada – as Officially Licensed Sportsbooks of MLBPI.

PENN now has the rights to use MLB player names, images and likenesses on its sports betting platforms, marketing assets and promotional campaigns.

The deal also includes PENN’s retail sportsbook operations (32 retail sportsbooks at its casino properties, including 19 under the ESPN BET brand).

Last fall, FanDuel and MLBPI reached a similar licensing agreement after the MLB players’ union sued FanDuel and Underdog Fantasy in New York Supreme Court, accusing them of using the names and likeness of ballplayers on their players without permission.

”As baseball season gets underway, we’re excited to offer fans an enhanced betting experience that includes player likenesses, expanded wagering options and a more dynamic product. Partnering with MLB Players Inc. strengthens our connection to the league and its star players and creates additional opportunities to engage fans throughout the season,” said Jason Birney, Vice President of Operations at PENN Interactive.

OneTeam Partners specializes in commercializing group licensing rights for professional athlates, and is a joint venture between the NFL Players Association, MLB Players Association, Women’s National Basketball Players Association, MLS Players Association, and U.S. Women’s National Team Players Association.

“By integrating MLB player rights into PENN Entertainment’s platforms, this partnership brings fans closer to the game while unlocking new business opportunities in sports betting. It highlights the growing influence of players in shaping premium, fan-focused betting experiences while enhancing player NIL rights and widening distribution,” said Frank Arthofer, President of OneTeam Partners.

The post MLB Players Sign Licensing Agreement with PENN Entertainment appeared first on Gaming and Gambling Industry in the Americas.

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