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Horseracing trading solution AllSported taken private with significant investment to fuel growth
AllSported ‘lowering the barriers to entry’ to UK and Irish racing for bookmakers with a package featuring best-in-class odds, data and content
AllSported, formerly a three-way joint venture between Racing Post, Banach and TXODDS, has been taken private following substantial investment in the comprehensive horseracing solution.
The financial injection will be used to support an aggressive growth strategy. This is facilitated by the new, streamlined ownership that significantly increases agility for the one-stop platform’s product development, integrations and sales, ‘lowering the barriers to entry’ to UK and Irish racing for bookmakers.
The disruptive business offers a simpler, more cost-effective route to UK and Irish racing. AllSported also helps to increase returns to the sector as an alternative to grey-market providers lacking official data and rightsholder agreements and subsequent levy contributions.
Already the company has made significant headway, going live with three customers facing into the UK, Irish and South African markets and has been nominated for the Services Rising Star Award in this year’s EGR B2B Awards.
Backed by TXODDS and still delivering Racing Post content to customers, AllSported will continue to provide market-leading content, data, and odds through a single platform integration. The TXODDS horse racing product which AllSported is built on top of already is trusted by many of the Tier 1 operators in the UK.
TXODDS has a proven reputation as the industry’s number one provider of real-time aggregated sporting odds. It brings vast integration experience, providing multi-jurisdiction pre-race odds and low-latency in-play odds through an advanced Push API.
With the Racing Post plug-in also standard with the AllSported package, customers can offer an immediate tier-one content offering to bettors.
“AllSported’s long-term goal is to make racing an easily adopted product for bookmakers from all over the world,” said AllSported CEO Alan Casey, who has worked in senior commercial roles at Spotlight Group, Ladbrokes Coral and BETDAQ during the past decade.
“We are lowering the barriers to entry. AllSported offers the industry’s fastest price updates, which removes the margin-eroding price lags common on some products, and gives new entrants to the UK and Irish market a competitive racing product without them having to go on the long learning curve usually associated with tackling horse racing.
“Working with rightsholders, we want to take racing to a wider audience, enabling international bookmakers access to a quality racing product without having to sign multiple contracts and pay unattractive rates, while ensuring more money comes back to domestic racing.
“Being part of a joint-venture with such esteemed and established names allowed us to create a disruptive product offering and going private is a hugely exciting development. It puts us in control of our own destiny and allows us to super-charge AllSported’s development,” added Casey.
Latest News
Evoplay starts a big fiesta in spicy new title Don Juan Peppers

Evoplay, the award-winning game development studio, has released Don Juan Peppers, a fiery new slot that blends bold bonus features with festive flair.
Set in a sun-soaked Mexican town bursting with colour, rhythm and celebration, the game invites players to join the charismatic Don Juan himself for a lively fiesta across 20 fixed paylines.
The action centres around two types of bonus symbols. Landing three Chili Bonus icons on reels two, three and four triggers seven Free Spins. During Free Spins, each appearance of a Chili Bonus symbol awards an Instant Chili Prize corresponding to the value shown above its reel.
Meanwhile, landing six or more Bonus symbols activates the bonus game. In this mode, all Bonus and Chili icons lock in place and reset the spin counter to three. Chilis in this round boost the value of up to four Bonus symbols before transforming and continuing the chase for bigger wins.
The bonus game also gives players a shot at four fixed jackpots: MINI, MEGA, SUPER, and the GRAND prize of 3,000x the bet. For players who want to skip straight to the fiesta, a Bonus Buy feature offers direct access to either the Bonus Game or Free Spins.
Don Juan Peppers is the latest release in Evoplay’s growing portfolio of standout slots, blending engaging gameplay with vibrant storytelling and proven features.
Ivan Kravchuk, CEO at Evoplay, said: “Don Juan Peppers is a celebration of bold design and dynamic mechanics. By blending familiar bonus features with a distinctive aesthetic and rhythmic theme, we’ve created a slot that feels both familiar and fresh.
“It’s a fantastic showcase of our approach to delivering high-performing content with real personality.”
The post Evoplay starts a big fiesta in spicy new title Don Juan Peppers appeared first on European Gaming Industry News.
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Escape to Paradise: “Tropical Temptation” Slot Launches at Slotland, CryptoSlots, and CryptoWins

An Eden of excitement awaits players with the launch of the new slot, Tropical Temptation. This vibrant 5×4 game from Slotland Entertainment is now live, bringing a sun-soaked paradise to Slotland.eu, CryptoSlots.com, and CryptoWins.com.
Discover a lush tropical island where exotic flowers bloom and two alluring characters—a charismatic man and a woman in a purple bikini—await. With bets from $0.40 to $1.20 across 20 paylines, the journey to fortune is open to all.
The true temptation lies in the features:
- Dual Progressive Jackpots: Bet 60+ coins ($0.60) to qualify for the Mini Jackpot (1,000-10,000 coins). Wager 100+ coins for a shot at the Major Jackpot (10,000-100,000 coins).
- Eve’s Free Spins: Land 3+ Eve scatters for 10-30 Free Spins with Double Wilds.
- Adam’s Free Spins: Land 3+ Adam scatters for 5-20 Free Spins with Expanded Wilds.
- Seductive Symbol Transformation: The bonus rounds intertwine thrillingly. During Eve’s spins, new Eve scatters transform into Adams, and vice-versa. Hit 3+ of these new scatters to immediately begin the other bonus round, adding all remaining spins for a prolonged, winning escape.
Answer the call of the wild and chase fortune in Eden. Tropical Temptation is available to play now with Free Chips and Match Bonuses at all brands until August 31st:
NEW GAME BONUSES for Tropical Temptation:
SLOTLAND
Valid until August 31
$12 FREE CHIP / $25 for VIPs
* Wager: 30x, Redeem: 1x, Max cashout: $120
* Code: BITE4WIN
170/150/130% MATCH for Gold/Silver/Bronze VIPs + 110% for ALL players
* Wager: 30x, Redeem: 4x per day, Deposit: $25 – $500
* Code: TEMPTED
Promo Details
CRYPTOWINS
Valid until August 31
101% MATCH
* Wager: 39x, Redeem: 5x per day, Deposits: $25 – $600
* Code: SINSPIN
Promo Details
CRYPTOSLOTS
Valid until August 26
65% MATCH BONUS
* Wager: 30x, Redeem: 3x per day, Deposits: $15 – $300
* Code: TRYME
Promo Details
The post Escape to Paradise: “Tropical Temptation” Slot Launches at Slotland, CryptoSlots, and CryptoWins appeared first on European Gaming Industry News.
Latest News
SPRIBE names UFC content creator Nina Drama as latest Aviator brand ambassador

SPRIBE, the studio behind the legendary crash game, Aviator, has shaken hands on yet another explosive brand ambassador deal, this time with social media content creator and UFC interviewer, Nina Drama.
Nina is widely regarded as the most popular UFC and MMA media influencer in the world, known for her bold tone of voice and no-holds-barred creative style.
She regularly creates UFC and MMA-focused content, interviewing superstar fighters such as Merab Dvalishvili and Alex Pereira (who are also Aviator ambassadors) in her unique style. This has seen her amass over 14 million followers across her social media platforms.
As an Aviator brand ambassador, Nina (real name, Nina-Marie Daniele) will create and run several campaigns to promote the game to her audience.
The partnership really is the perfect fit, with Nina’s fanbase mostly falling into the same Millennial and Gen Z cohorts that engage with Aviator, which sees more than 50 million people a month strap in and take flight to see if they can land the biggest win multiplier.
It also aligns with SPRIBE’s multi-year, multi-million-dollar marketing partnership with the UFC, which sees the Aviator logo and branding appear inside the famous octagon at Fight Night and PPV events.
Giorgi Tsutskiridze, CCO at SPRIBE, said: “We are thrilled to welcome Nina Drama to our growing roster of brand ambassador partners, and to be able to directly engage with her large and loyal fan base through some truly unique creative campaigns.
Nina has captivated audiences with her sharp humor, confident charm, and unfiltered interview style — a perfect match for the high-energy world of Aviator.
“We are really excited about the campaigns we will be launching with Nina – they will hit different, for sure, but we expect them to have a strong impact and introduce even more people to the thrills and spills the Aviator provides.”
Nina Drama, social media influencer and Aviator ambassador, added: “Playing Aviator is so much fun and I know my audience will love it too! UFC stars Merab Dvalishvili and Alex are also ambassadors and I know together we will make fun, relatable and viral content while also promoting Aviator!”
The post SPRIBE names UFC content creator Nina Drama as latest Aviator brand ambassador appeared first on European Gaming Industry News.
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