

gaming
University of Plymouth academics working with YGAM to improve education on Loot boxes
Academics from the University of Plymouth are linking up with the Young Gamers and Gamblers Education Trust (YGAM), an award-winning education charity, to develop educational material focused on the financial and psychological harms related to Loot boxes and videogaming monetization.
A report by researchers at the universities of Plymouth and Wolverhampton, found that loot boxes are “structurally and psychologically akin to gambling” and that large numbers of children are opening loot boxes.
Loot boxes are video game-related purchases with a chance-based outcome, with half of the £700 million of total revenue generated in 2020 coming from just 5% of the buyers. Due to similarities with gambling, they have come under increasing scrutiny from media, academics and policymakers, leading to several jurisdictions – including The Netherlands, China and Australia – to introduce legislation on loot boxes. However, they are not covered by the 2005 Gambling Act in Great Britain, due to the lack of perceived monetary value of potential winnings. YGAM contributed to the UK Government’s call for evidence on loot boxes in 2020 with a decision on any new regulation expected this year.
Dr Helen Lloyd and Dr James Close are now working with the team at YGAM, to examine how best to translate the knowledge generated from their work into educational and interventional materials aimed at those most vulnerable to harms, including children, young people and at-risk cohorts such as those with special educational needs and disabilities (SEND).
As well as the development of additional PSHE materials for schools, tailored educational approaches for specialist service providers will also be developed through a series of engagement and planning workshops, aimed to design, tailor and customize educational delivery for each context. Each group will comprise of up to 15 key individuals representing relevant organisations and community groups to learn, develop and create a knowledge exchange action plan facilitated by the University of Plymouth team.
Dr Helen Lloyd, who is leading the project, said “We are grateful to the University of Plymouth for funding us to work with YGAM and providers of services for vulnerable adults and children in the Southwest. Working in partnership with our wider stakeholders to use research generated knowledge helps us support the important work that they do, but also makes research relevant and timely. Working in this way we can tackle some of our most pressing societal issues whilst also creating local benefit.”
Kev Clelland, Director of Programme Engagement at YGAM, said, “We’re delighted to be working with the University of Plymouth team. The study supports our commitment to ensuring all our programmes are evidence-led and external evaluations are used to further enhance our work. The subjects of loot boxes and videogame monetization feature heavily in the public and political conversations on gambling and they also form a key part of our education workshops and our resources. The conclusions of this important piece of work will help to strengthen our approach.”
The collaboration continues YGAM’s commitment to an evidence-led approach to its education programmes aimed at preventing gambling and gaming harms. The charity provides training and resources to a range of professionals who have influence over young people including teachers, youth workers, health practitioners, university staff and community leaders.
The project will begin in May 2022.
Source: YGAM
gaming
Meet Dodo: The New Home for Crash Gaming Fans

Dodo, the newest player in the iGaming space, officially launches as a dedicated network built entirely around the fast-rising crash and instant games. Created to meet rising player demand, it offers top game reviews, trusted casino listings, and free demo play—all in one place.
Dodo answers a clear market need: a centralized destination designed specifically for crash gaming enthusiasts. Dodo network spans 8 specialized verticals: CrashDodo, WheelDodo, CoinflipDodo, DiceDodo, HiloDodo, LimboDodo, MinesDodo, and PlinkoDodo—each dedicated to a specific instant game format.
“We created Dodo because it was time for a site that treats crash games as a category of their own — not a subgenre or a passing trend. With the format’s rise in popularity, players need a dedicated space where they can explore, compare, and play,” said Ethan Thompson, content lead at Dodo.
Dodo also reflects a wider trend—the growing intersection of crash mechanics and crypto gambling. As localisation and hybrid formats expand, Dodo steps in as a natural platform for discovery, guidance and connection between players and operators.
Dodo’s Key Features:
• Curated crash and instant game selections with a free play option
• Game reviews, expert tips, and easy-to-follow player guides
• Trusted casino listings tailored for crash games fans
• Designed with crypto players in mind, offers crypto-related insights.
The post Meet Dodo: The New Home for Crash Gaming Fans appeared first on European Gaming Industry News.
gaming
Experience a unique Gacha adventure in BGaming’s Infinity Pull

Rapidly expanding content provider takes players on a thrilling anime journey in Infinity Pull
Popular iGaming content provider BGaming invites players to embark on an enchanting anime adventure with the launch of the mesmerising Infinity Pull. Step into a vibrant realm where three captivating goddesses await, each offering unique gameplay and winning opportunities.
Infinity Pull gives players unparalleled control over their gaming experience, enabling them to choose their path from the outset. Players select one of three enchanting waifus: the Blue, Purple, or the Golden. Each waifu represents a different volatility level, with the RTP ranging from 92 to 99%.
Gacha gameplay mechanics were the main inspiration behind Infinity Pull, with the BGaming design team drawing on their love of the genre. The game asks players to wager on cards revealed by the chosen waifu. These cards can award exciting multipliers and instant cash prizes, as well as collectable characters. The game’s unique collection aspect makes it endlessly replayable, with players eager to return and complete their sets. Every 25 duplicate cards collected also reveal an additional chapter of the chosen waifu’s bio, enriching the game’s narrative experience.
Beyond its unique gameplay and mechanics, Infinity Pull also offers flexibility for operators, with the game’s reskinnable design making it perfect for seasonal promotions and themed events.
Alex Baliukonis, Game Design Team Lead at BGaming, said: “We can’t wait to see how players react to what we have achieved with Infinity Pull. What’s great about it is that you don’t need to have ever played a gacha game to enjoy it. It can be picked up and played by anyone.
At BGaming, we are always trying to push the boundaries and try something new. We believe Infinity Pull has the potential to really capture the imagination of players and inspire a whole new take on casual gaming.”
The post Experience a unique Gacha adventure in BGaming’s Infinity Pull appeared first on European Gaming Industry News.
eSports
eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans

From hoodies to short-sleeved jerseys: the entire collection has been developed to meet the specific needs of gamers – uncompromising, highest-quality and thought-out down to the last detail.
“There is the right functional clothing for every sport – for soccer, tennis, golf… Gaming used to have this gap. Not anymore!”, say the founders.
The debut collection features 4 products and thus offers the right piece for all gamers: hoodie, longsleeve, shirt and pants. Each combines innovative functionality with comfort and style. Smart gadgets – including special ventilation zones, padding and other features to promote reaction, focus and grip – make this clothing a real support in the game.
Developed from the ground up specifically for playing at a PC, “aim.one is for everyone who wants to take their gaming to the next level – from high-end eSports pros to hobby gamers,” say the founders. “With this collection, gamers finally get their own clothing tailored to their passion!”
The product launch will take place via Kickstarter on the 5th of August!
Until launch, Gamers can unlock MVP status for only a €/$1 donation. This grants up to 35% discount during the campaign — plus a free nickname print on their apparel.
The post eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans appeared first on European Gaming Industry News.
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