

Latest News
Future Anthem to personalise the player experience for everyone with launch of Amplifier AI at ICE 2022
Players, studios and operators to benefit from an easy-to-navigate, one-stop solution that delivers personalised recommendations, portfolio optimisation and safer play
Future Anthem – the gambling industry’s leader in AI solutions – today announces the release of Amplifier AI, an all-in-one product built to personalise the player experience for everyone.
To be officially launched to the gambling industry at ICE 2022, Amplifier AI is a major development of new machine learning models and sophisticated data engineering. It humanises anonymised transactional data with artificial intelligence to enable real-time personalisation, games performance optimisation and first-class player-level customer experiences.
Amplifier AI combines machine learning and behavioural models with proprietary and public meta data, including multi-dimensional player behavioural clustering that analyses the profile and gameplay of players and games. Outcomes and outputs allow operators and games studios to personalise player experiences with real time recommendations that are designed to increase player engagement responsibly.
Unifying Anthem’s offering
Future Anthem has been building the next generation of AI products for the gambling industry since 2019, helping its customers to get the most from their operations, investments and roadmaps.
Today marks the fusion of separate data-driven elements from Anthem’s offering into one complete product – Amplifier AI – combining Game Recommendation feeds, Portfolio Optimisation tools, Safer Play monitoring and Research, Game Recipes for data driven game design and Bonus Optimisation feeds. The release of Amplifier AI creates a single unified experience for Anthem’s customers.
Amplifier AI allows operators and games studios to:
- Personalise in real-time: improve retention and player satisfaction with personalised game and bonus recommendation marketing messages, in-game promotions, lobby and search suggestions
- Optimise performance: manage and improve game portfolio performance, analyse game launches, map player journeys, design games with data and visualise never-seen-before player behaviours
- Enhance customer experience: reduce churn and increase engagement with real-time player interactions, individual player monitoring and targeted player protection
Personalising in Responsible Gambling
As part of its commitment to the Consumer Protection Zone at ICE, also announced today is an upgrade to Anthem’s Safer Play solution which uses state-of-the-art AI to improve online gambling safety for players, operators and studios, with the industry’s first independent solution to proactively detect in-session wagering behaviours in casino that indicate harmful play.
Designed with the latest regulations at its foundation and guided by the industry’s well-established “Markers of Harm”, Anthem Safer Play uses bet-level data to provide a personalised and in-depth assessment of problem gambling behaviours to detect risks, directly from in game activity.
Leigh Nissim, CEO of Future Anthem, said: “Amplifier AI marks another step in Anthem’s journey to provide the best-in-class products for the gambling sector, so we are excited to use ICE – one of the industry’s foremost events – as the platform for its launch.
“Our products and team are focused on personalising player experiences with AI to enable our customers to achieve essential and measurable outcomes that allow for sustainable and responsible growth. We look forward to working with the most innovative brands in gaming that want to make a real and measurable improvement to player experiences.”
C8 Secure
Continent 8 provides pen testing to Cherokee Tribal Gaming Commission to strengthen the regulatory authority’s cybersecurity posture

Vulnerability Assessment and Penetration Testing (VAPT) service enables the independent gaming commission to test IT infrastructure for vulnerabilities
Continent 8 Technologies, the leading provider of managed hosting, connectivity, cloud and cybersecurity solutions for the tribal gaming industry, supports Cherokee Tribal Gaming Commission (TGC) with its proven Vulnerability Assessment and Penetration Testing (VAPT) services.
The Cherokee Tribal Gaming Commission is the independent tribal gaming regulatory authority established in 1993 under Chapter 16 of the Cherokee Code of the Eastern Band of Cherokee Indians (EBCI). Charged with the duty to ensure fairness and integrity of the gaming activities within its facilities, the commission enlisted Continent 8, and its cybersecurity division, C8 Secure, to conduct pen testing.
The VAPT service provides a comprehensive security assessment of an organization’s infrastructure and applications. Often mandated by regulation, it helps organizations measure the real-world effectiveness of their security controls and incident response capabilities. Additionally, the service provides actionable insights, including prioritized recommendations and industry best practices to address identified vulnerabilities and strengthen overall cybersecurity posture.
Emra Arkansas, Executive Director at Cherokee Tribal Gaming Commission said: “We are sincerely grateful to Continent 8, especially Patrick Gardner, Anthony Engel and Jerad Swimmer, for their partnership and recognition of our ongoing cybersecurity initiatives. The Cherokee Tribal Gaming Commission remains firmly committed to protecting not only our critical infrastructure but also the sovereignty that underpins our regulatory authority. In an era of growing cyber threats, safeguarding Tribal IT systems is more than a technical priority, it is a sovereign responsibility. With Continent 8’s trusted expertise, we are proud to set a higher standard for cybersecurity in Indian Country, ensuring our operations remain secure, resilient and self-determined.”
Patrick Gardner, Chief Security Officer at Continent 8 said: “In response to today’s evolving cyber threat landscape, the Cherokee Tribal Gaming Commission is working to establish a new standard in cybersecurity – and we are proud to support this important initiative. Their proactive efforts to safeguard critical infrastructure reflect a deep and ongoing investment in cybersecurity resilience.”
Jerad Swimmer, Regional Sales Director at Continent 8 added: “It was a pleasure collaborating with the Cherokee Tribal Gaming Commission in conducting a comprehensive evaluation of their IT infrastructure. Their team has shown a tremendous awareness of the escalating cybersecurity challenges within the tribal gaming sector. It is encouraging to see both enterprises and regulatory authorities actively enhancing their cybersecurity measures.”
The post Continent 8 provides pen testing to Cherokee Tribal Gaming Commission to strengthen the regulatory authority’s cybersecurity posture appeared first on Gaming and Gambling Industry in the Americas.
Latest News
Nolimit City gets its hands dirty in its latest release, Seamen

Get your mops out, this ship is one big floating mess! Only the dirtiest of sailors can sail the seven seas aboard Nolimit City’s latest release, Seamen. This rowdy slot falls in Nolimit City’s classic slot category with the likes of Brute Force: Alien Onslaught, Stockholm Syndrome and Flight Mode.
If you’re 6ft tall, love the open sea and have a taste for working with seamen, then join the White Pearl today! This ship is used to carrying some big loads.
The only thing that stays clean on deck are the reels! Featuring a 3-5-5-3 setup where winning symbols are paid out before triggering a respin. The multiplier on those winning symbols increases by 1 each respin. On each respin, one extra Fire Frame is added to another position. Each position that gets a Fire Frame has its multiplier increased by +1. Winning symbols with a Fire Frame increase by +2.
xWays®
When people say the more the merrier, no one tells you it’s messier. xWays® Symbols reveal 2-4 symbols of the same kind and increase the number of win ways. If more than one xWays® symbol lands on the reels then all xWays® symbols will reveal the same Symbol.
Molotov Fire
To heat up the reels, Molotov Fire transforms itself into a Wild Symbol and adds Fire Frames to all symbols on its column.
Bombs Away
What’s better than fire? That’s right, boys… I mean bombs! Bombs appear on the reels and explode to remove symbols based on their type. Any symbol removed by a Bomb has its position multiplier increased by +1 or +2 if there is a Fire Frame on that position. Be careful, out at sea there is more than 1 type of bomb:
- Coconut: Removes itself and increases the position multiplier by 5x, 10x, 15x, 20x or 100x, in addition to the standard multiplier increaser.
- Cross Bomb: Removes itself and all regular symbols on its reel and row
- Naval Mine: Removes itself and all low paying symbols on the reel area.
Rigged Spins
Thats weird… the deck is slippery but sticky at the same time. Landing 3 Bonus Symbols will trigger 5 Rigged Spins where position multipliers are kept during all the Free Spins.
Super Rigged Spins
Landing 4 Bonus Symbols will trigger 7 Super Rigged Spins where positions are kept during Free Spins. Additionally, to spice up the deck, more Fire Frames are awarded per spin on average.
Extra Spin
Extra Spin returns! Players might get the opportunity to purchase an additional spin when a round ends. The additional spins will keep the position multiplier, Fire Frames and Bonus Symbols of the previous spin. The cost of the spins is calculated based on position multipliers.
Nolimit Boosters
Don’t get caught with your pants down on the slipway. Prepare yourself with the following Nolimit Boosters:
- Bonus Booster – guarantees a Bonus Symbol on the top position of the second leftmost reel.
- Big Load Spins – guarantees a spin that starts off with 3x multipliers on all positions.
- Bigger Load Spins – guarantees a spin that starts off with 6x multipliers on all positions.
- Coconut Spins – guarantees a spin that starts off with Coconuts on all positions.
Do you have what it takes to join this filthy crew? Seamen has a maximum payout of 20,000x the base bet. Seamen is rated as “Highly Volatile” delivering the thrilling high-stakes gameplay that Nolimit City fans know and love.
Per Lindheimer, Head of Product at Nolimit City, said: “No comment on this one. What more is there to add besides, it’s always a good time when the boys get together. Fire Frames, Bombs and xWays® combine to make one hell of a splash.”
‘Seamen’ will be available to all Nolimit City partners on August 5th, 2025.
The post Nolimit City gets its hands dirty in its latest release, Seamen appeared first on European Gaming Industry News.
Compliance Updates
Intralot informs the investment community about the withdrawal of the Maryland contract award Augu

Intralot S.A. informs the investment community that the Maryland State Lottery and Gaming Control Agency (USA), despite an initially favorable recommendation, has ultimately rejected the bid submitted by its subsidiary, Intralot, Inc., for the award of a contract for a new Central Lottery Monitoring and Control System in the State. The rejection was based on the alleged failure to meet the minimum required percentage of subcontracting to local subcontractors.
This decision comes as a great surprise, especially considering that Intralot, Inc. had allocated a significantly higher percentage of the project to local subcontractors than the minimum required.
Moreover, the company had provided the Commission with very detailed clarifications, and the Commission was fully aware of the identity and role of these subcontractors. In fact, the Commission innitially ruled that all participants in the bidding process complied with the requirements of the relevant RFP — something the Commission itself acknowledges.
The Company reserves all its legal rights and intends to pursue every legal remedy available to protect the interests of its shareholders. The bid submitted by Intralot, Inc. is technically sound and by far the most financially advantageous, significantly outperforming the second-best offer. Should it not be accepted, the State of Maryland stands to lose a substantial financial benefit.
The post Intralot informs the investment community about the withdrawal of the Maryland contract award Augu appeared first on Gaming and Gambling Industry in the Americas.
-
gaming3 years ago
ODIN by 4Players: Immersive, state-of-the-art in-game audio launches into the next generation of gaming
-
EEG iGaming Directory8 years ago
iSoftBet continues to grow with new release Forest Mania
-
News7 years ago
Softbroke collaborates with Asia Live Tech for the expansion of the service line in the igaming market
-
News7 years ago
Super Bowl LIII: NFL Fans Can Bet on the #1 Sportsbook Review Site Betting-Super-Bowl.com, Providing Free Unbiased and Trusted News, Picks and Predictions
-
iGaming Industry8 years ago
Rick Meitzler appointed to the Indian Gaming Magazine Advisory Board for 2018
-
News7 years ago
REVEALED: Top eSports players set to earn $3.2 million in 2019
-
iGaming Industry8 years ago
French Senator raises Loot Boxes to France’s Gambling Regulator
-
News7 years ago
Exclusive Interview with Miklos Handa (Founder of the email marketing solutions, “MailMike.net”), speaker at Vienna International Gaming Expo 2018