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GambleAware awards £300,000 grant for new research into lived experiences of minority communities around gambling harms

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GambleAware has announced the outcome of its recent grant award process to improve knowledge of the lived experiences of minority communities – including minority ethnic, religion, and language groups – in relation to gambling and gambling harms.

The grant was awarded through a competitive process to two consortia: one led by Ipsos MORI and supported by researchers at the University of Manchester; and a second led by ClearView Research. Ipsos MORI will lead the research overall. The 18-month programme will harness the consortia’s strong understanding of the research aims, the communities themselves, and the underlying factors that can drive or exacerbate gambling harms amongst marginalised and socially excluded communities. The specific objectives of the research are to:

  1. Explore minority communities’ lived experience of gambling, gambling harms, and gambling advice and information, support, and treatment services
  2. Explore the drivers of gambling harms among minority communities in Great Britain, building on international research
  3. Identify the services, interventions, and policies necessary to reduce and prevent gambling harms among these communities

In recognition of the importance of this research, and the ambition of the collaborative consortium, GambleAware increased the grant award to £300,000, up from the £250,000 specified in the original call for proposals.

The final research report will be published in 2023, but interim reports will be available earlier. These will inform GambleAware’s wider five-year strategy that aims to achieve a society free from gambling harms for all communities.

Dr Jay St.John Levy, Research Lead at GambleAware, said: “The experiences of minority communities around gambling are at present under-researched in Great Britain, yet evidence suggests that these groups are more likely to experience harm from gambling, and less likely to access gambling treatment services, compared with white communities.

“We are very pleased to award this grant to these two consortia who together bring considerable expertise focussing on people’s nuanced lived realities. This will help explore why these communities experience a greater burden of harm, and how to break down the barriers preventing them from accessing services.

“This research will better ensure that GambleAware and others can commission a broad range of treatment and support services that work for minority ethnic, language, and religious communities. It is therefore an important step towards reducing the current inequalities in gambling harms.”

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REEVO Welcomes MEGAFAIR to its Growing Aggregation Network

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REEVO, the leading B2B games aggregator known for its innovation in the iGaming ecosystem, has announced a strategic partnership with MEGAFAIR, an emerging pioneer in next-gen gaming experiences. This collaboration marks a significant step forward in REEVO’s mission to deliver high-quality content to operators and players worldwide.

MEGAFAIR has carved a distinct identity in the industry by blending traditional game mechanics with engaging and visually captivating experiences. Now, through REEVO’s best-in-class aggregation platform, MEGAFAIR’s portfolio of high-quality, competitive games will be available to a global audience, instantly accessible via a single API integration.

This partnership expands MEGAFAIR’s content distribution while offering REEVO partners access to a differentiated product category that’s capturing the attention of a new generation of iGamers.

Yan Shif, Co-founder and CEO of MEGAFAIR, said: “It’s not just hype, it’s a truly new level for our team. Partnering with REEVO is a game-changer for MEGAFAIR. Their unparalleled aggregation capabilities and commitment to operator success perfectly align with our vision. This alliance will not only enhance the delivery of our top-tier games, but also enable us to leverage REEVO’s advanced promotional tools to boost player engagement, satisfaction, and retention.”

His statement highlights the strong synergy between both companies and the shared benefits operators can expect from this collaboration.

Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with MEGAFAIR adds a bold and refreshing edge to the REEVO content universe. Their fusion of innovation, entertainment, and quality is exactly what today’s iGaming landscape demands. We’re excited to integrate their titles into our platform and look forward to introducing this dynamic new offering to our operator network. This is just the beginning, our partners should stay tuned for what’s next.”

The post REEVO Welcomes MEGAFAIR to its Growing Aggregation Network appeared first on European Gaming Industry News.

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BFU and Elitbet Extend Their Partnership Until 2028

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The Bulgarian Football Union and the company ELITBET, which has been the official sponsor of the Third League since last summer, have reached an agreement to extend their partnership. The new contract is until 2028, the official website of the BFU announced. Thus, the third echelon will continue to bear the name ELITBET Third League, and both parties expressed their satisfaction with the continued cooperation between them.

“We are happy to support amateur football in Bulgaria and will continue to do so in the future. In this one year since the beginning of our partnership with the Bulgarian Football Union, we have managed to promote the league by creating quality digital content. We have plans to make this product even more attractive,” said Dani Nikolova, Marketing Director of ELITBET.

“The Third League is one of the main elements of the football ecosystem in our country and is of key importance for the development of the game in the different regions of the country. We are glad that in the person of ELITBET we have a solid partner who invests in amateur football,” said the president of the Amateur Football League and member of the Executive Committee of the Bulgarian Football Union Rumyan Valkov.

The post BFU and Elitbet Extend Their Partnership Until 2028 appeared first on European Gaming Industry News.

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Compliance Updates

KSA Imposes Penalty Payment Order on Influencer Leftlanepapi

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The Netherlands Gambling Authority (KSA) has imposed a first penalty payment order on YouTube influencer LeftlanePapi for promoting illegal gambling.

The YouTube channel LeftlanePapi showed videos with live streams of online gambling from illegal providers. The illegal providers were also actively advertised, by encouraging viewers to also play there. The KSA issued a warning to the influencer. Because the content in question was not removed after the warning and new streams were made, the KSA imposed a penalty. Existing content must be removed and no new advertising may be made. If this does happen, the influencer will receive a penalty of €25,000 per violation, with a maximum of €75,000.

With its new approach, the KSA opts for a two-track policy. After establishing a violation, influencers receive a message that they must stop their activities within 48 hours and that illegal content must be removed. If the influencer does not do so, the KSA approaches the social media platform so that the harmful content is removed in any case. The influencer is given a penalty under penalty of a fine, as was also the case with Leftlanepapi. The KSA has now warned several influencers.

The post KSA Imposes Penalty Payment Order on Influencer Leftlanepapi appeared first on European Gaming Industry News.

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