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GambleAware Publishes New Reports and Guide for Financial Services Industry to Help Prevent Gambling Harm
GambleAware has published a new report by the Behavioural Insights Team which analyses behavioural datasets to understand whether these could be used to build a clearer picture of the ways in which people gamble, identify possible harms, and eventually inform prevention, treatment, and support responses.
The commissioned research analysed bank transactional data from Monzo and HSBC, aiming to shed new light on what these datasets can, and cannot, tell us about gambling behaviour. The reports demonstrated that bank customer and transactional data can offer valuable insights into the success of gambling blocking tools and also provide unique profiles of gamblers. For example, of those using Monzo’s gambling blocker, it was found that the week before gamblers activated the block, their average daily gambling spend tripled. Specific profiles of gamblers were also revealed by the research, such as that gamblers had less money on average in their Monzo internal saving pots than non-gamblers, or that gamblers ranked “Very Concerning” by HSBC had on average 35.6 gambling transactions per month, compared to 15.6 in those ranked “Concerning”, and just 1.2 in the “Control” group.
Taken individually, however, these datasets are not enough to understand whether a customer is at risk of experiencing gambling harms. A dataset from a single bank is unlikely to offer a full picture of an individual’s spending, and so these exploratory research projects illustrated that further research is needed to create a fuller picture of an individual’s overall financial wellbeing.
“Our research with HSBC and Monzo has demonstrated that bank transactional data can be a useful tool in identifying gambling behaviours and the unique profiles of gamblers, but further work is needed to understand how such data can be used robustly. Different banks may use different factors, and different thresholds to identify gambling, and future work could look at developing a more standard operating model of how this kind of data should be used to identify those at risk of harm,” Dr Simon McNair, Advisor at BIT, said
“Our research with GambleAware helps us to understand gambling-related behaviours so that we can provide the best support to our customers. This includes opt-in solutions such as a gambling restriction feature to help people control their urge to gamble and automatic declines or referrals for lending to help prevent the customer getting into debt. Customers can also appoint third parties to help manage their finances either through a third-party mandate or our Independence Service. In addition, our specialist support team are on hand to aid customers at risk of financial harm and can refer to trusted external organisations where needed. We continue to work with charities such as Gamble Aware on other ways in which we can ensure these customers have access to the right support,” Maxine Pritchard, Head of Financial Inclusion and Vulnerability at HSBC, said.
“Our work with the Behavioural Insights Team has provided us with important insights into gambling behaviour and the impacts of gambling. At Monzo, this is an area we care deeply about and we’ve had amazing success so far with our gambling block, which has been used by more than 350,000 customers since its launch in 2017. We’re excited to use these insights to inform future work in this area, further reduce gambling harm and provide our customers with even more control over their financial lives,” Natalie Ledward, Head of Vulnerable Customers at Monzo, said.
GambleAware has commissioned the Personal Finance Research Centre at the University of Bristol to produce a practical guide for financial services seeking to protect customers from gambling-related financial harms. The guide offers real-life examples of what firms can do to identify and support customers who are at risk of gambling-related financial harm. It highlights the value of financial firms proactively analysing customer transaction data for spending patterns and behavioural signs that might indicate gambling-related vulnerability and enable firms to take action to prevent harm occurring.
“At a conservative estimate, at least five million people in Britain experience harmful gambling, either because of their own gambling or someone else’s. Regulated financial services firms are well-placed to address the financial harms linked to gambling-related vulnerability and our practical guide shows them how. Doing this may have knock-on benefits for other dimensions of gambling harm, such as people’s mental health,” Professor Sharon Collard, Research Director at the University of Bristol’s Personal Finance Research Centre, said.
“This research from the Behavioural Insights Team is a good first step to explore how bank transactional data may be able to identify behaviours indicative of gambling harm. Whilst more research is needed into this area, we encourage all financial institutions, including those from non-bank settings, to make the most of the new guide to see what they can do to protect their customers from gambling harm. By working with financial services and promoting the advice and support available, we can work collaboratively to respond to customer need to keep people safe from gambling harm,” Zoë Osmond, CEO at GambleAware, said.
Ezugi
Live-dealer specialist Ezugi to provide immersive casino experiences to SkillOnNet’s Brazilian platforms

Global entertainment brand SkillOnNet has announced the expansion of its successful partnership with live-dealer gaming solutions specialist Ezugi into the regulated markets of Brazil.
The move builds on a strong existing relationship between the two companies and highlights their commitment to delivering top-tier gaming experiences across Latin America.
Players at SkillOnNet’s Brazilian platforms, such as PlayUzu.bet.br and BacanaPlay.bet.br, now have access to Ezugi’s high-quality live casino games, including roulette, blackjack, and baccarat.
Part of the Evolution Network, Ezugi has established cutting-edge studio environments in Latin America to provide localised games with localised limits and Spanish-speaking dealers for an unbeatable live casino experience.
Meanwhile, SkillOnNet has been making a splash in Latin America through its PlayUZU and BacanaPlay brands. After launching PlayUZU in Brazil this year, the casino has quickly become a household name in the market, thanks to big-budget TV and marketing campaigns. PlayUZU promotes a “fairer” online casino experience, offering bonuses with no playthrough requirements.
Jani Kontturi at SkillOnNet said: “Ezugi has proven itself to be a standout partner with an exceptional product, and we’re excited to deepen our collaboration. Latin America is a key growth region for us, and we’re committed to offering our players the very best in live casino entertainment.”
Gilad Ben-Ami at Ezugi said: “With SkillOnNet, we share a vision of delivering localized, high-quality live casino content, and together we can offer a compelling product that meets the expectations of Latin American players.”
The post Live-dealer specialist Ezugi to provide immersive casino experiences to SkillOnNet’s Brazilian platforms appeared first on Gaming and Gambling Industry in the Americas.
Latest News
Checkd Media Partners with BOYLE Sports

Checkd Media, part of Checkd Group, has partnered with leading bookmaker BOYLE Sports to bring back its No Tippy Tappy Football podcast for a new season.
The new partnership with BOYLE Sports, a major player in UK and Irish betting, and the new West Ham sponsors, will see the award-winning podcast return for its most ambitious season yet.
With over 42,600 YouTube subscribers and an audience spanning 150 countries, the podcast saw 4 million views, 282,651 downloads and 8300 new subscribers last season alone.
The No Tippy Tappy Football podcast has run weekly during the regular football season since launching for the 2022 World Cup. Available on YouTube and all major podcast platforms, it will see the return of legendary Premier League manager Sam Allardyce alongside Natalie Pike as hosts, with a range of high-profile guests from the world of football joining throughout the season.
The first episode will launch on 13th August with Chris Powell to coincide with the start of the 2025/26 Premier League season.
Previous guests on the show have included David Moyes, Chris Kamara, Phil Jones, Kevin Nolan, Clinton Morrison and many more, sitting down with Big Sam and Natalie to offer their unique blend of insight and personality on the beautiful game.
The partnership sees the show move into a new state-of-the-art studio, introducing a sharper visual identity and improved production values to better engage its growing audience. All content will be amplified across the Checkd Network, ensuring greater reach across platforms.
No Tippy Tappy Football has had its own success when it comes to trophies, winning best Affiliate Marketing Campaign at the EGR Marketing and Innovation Awards 2024 and taking home the Bronze Award for Best Podcast Organisation at the Football Content Awards 2024, competing alongside major industry names such as The Overlap, Stick to Football, The Rest is Football and Up Front with Simon Jordan.
Previous awards include best Affiliate Marketing Campaign at the EGR Marketing and Innovation Awards 2024, as well as the Bronze Award for Best Podcast Organisation at the Football Content Awards 2024, with the podcast competing against the likes of The Overlap, Stick to Football, The Rest is Football and Up Front with Simon Jordan.
Will Tyrrell, Director of UK Media at Checkd Media, said: “With BOYLE Sports now involved at the top level of English football through their West Ham sponsorship, it’s fantastic to be strengthening what has already been a long-standing and successful partnership with Checkd Media. It’s an exciting time for No Tippy Tappy Football as we refresh the look and feel of the show with a brand-new studio and upgraded production. We’re confident this new chapter will take the podcast to even greater heights, both in terms of content and audience reach.”
Sorin Pereverzov, Affiliate Marketing Manager at BOYLE Sports, said: “Partnering with No Tippy Tappy Football was an easy decision. As proud sponsors of West Ham and a brand with deep roots in both football and horse racing, we’re committed to supporting content that’s authentic, entertaining, and made for true fans.
“This podcast is a standout in the space, offering honest conversations with genuine personalities. We’re excited to support its next chapter.”
The post Checkd Media Partners with BOYLE Sports appeared first on European Gaming Industry News.
Latest News
TaDa Gaming Partners with Qtech Games

TaDa Gaming, has signed a full portfolio partnership agreement with QTech Games, a leading game aggregator for all emerging markets.
High impact releases, including the TriLuck hit, 3 Charge Buffalo, as well as slots Fortune Hook and Golden Bank 2, deliver balanced gameplay mechanics, varied volatility and sophisticated maths models giving the games global appeal.
Furthermore, TaDa’s expert localisation, multi licencing and certification – including from the MGA and UKGC authorities – ensure these games are legally compliant across multiple jurisdictions.
TaDa is an award-winning and trusted iGaming content provider with a diverse portfolio of 200+ titles. These include its unique fish-shooting games and GiftCode and WIN CARD bespoke gamification tools which deliver player retention and operator differentiation across both established and emerging markets.
With over 50 years’ management experience, QTech Games’ diverse range of gaming options is designed to provide a definitive one-stop shop.
The unique and all-inclusive licence fee model, unified game launcher and wallet integration API means clients can easily connect and access the substantial game portfolio in a few clicks. This has fast become the “go-to” solution for worldwide operators across developing territories.
Ray Lee, Director of Business Development, TaDa Gaming, said: “We are delighted to partner with QTech to improve our distribution across emerging territories, effortlessly delivering our fantastic games to a range of untapped operators. QTech’s technical efficiency, recommendation engines and real time dashboard will enable our great content to reach multiple new demographics.”
Philip Doftvik, CEO of QTech Games, said: “TaDa Gaming offers a growing and constantly innovating content library with quality graphics, gameplay and unique features across , crash games and fish-shooting. This will deliver consistent support for the growth of our broad gaming-vertical. Like us, they understand that diverse and localised solutions represent the key to success and we are looking forward to working together to continue to raise the bar.”
The post TaDa Gaming Partners with Qtech Games appeared first on European Gaming Industry News.
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