Latest News
Annual insight report from WhichBingo suggests Bingo halls will continue to face a steady decline in numbers, as online popularity soars
The popularity of traditional Bingo halls is continuing to decline as audience demographics shift and the popularity of online bingo sites has soared in lockdown. The findings were part of the annual insight report by WhichBingo, the UK’s number one, independent online bingo reviews site, owned and operated by XLMedia, which found a significant shift in the Bingo industry to younger online consumers during the COVID-19 pandemic.
The 2021 WhichBingo survey found that 45% of respondents said they prefer to play bingo online, while only 28% of the same respondents said they would prefer to play in a land-based hall. The report reveals player numbers at bingo halls are continuing to decline year on year since 2007, and the rise in popularity of online bingo has seen many players swap their weekly night out for time spent online.
Report researchers surveyed more than 800 adults who played online bingo in the UK between January 4th – 15th 2021, and results revealed that:
- Facebook is the social media platform of choice for bingo community groups
- Being part of an online bingo community is considered “very important” by 20% of players, according to the survey
- The social aspect of land-based bingo halls is perhaps the most difficult element to recreate, and 41% chose “the atmosphere” as their favourite part of attending a hall.
Facebook is the most likely place to find online bingo players gathering on social media, with 40% of survey respondents saying that is where they would like the online bingo community to exist. Website forums (27%) remain more popular than channels like Twitter (21%), Twitch (16%) and Discord (14%), showing that the most up-to-date platforms are not necessarily the places bingo players want to gather.
The report revealed that changing demographics might be behind behaviour shifts. There has been a significant increase in younger men playing online bingo, but the report’s findings show that it is still women between the ages of 25 – 54 that are the more likely grouping to play online bingo. The overall shift to a younger player demographic, with 25 to 54 now the most represented age range (83% of respondents), confirms an industry step-change and growing preference for online bingo.
The WhichBingo Report is an anticipated annual insight tool for the UK online bingo industry and a unique collective analysis of shifting consumer trends in online gaming business. The report studies and forecasts online gaming trends in the bingo, sports betting and casino industries.
Stuart Simms, CEO of XLMedia PLC Group: “Our reports have shown for several years now that the demographic playing bingo has been changing gradually and there has been a marked shift away from going down the bingo hall mid-week with friends to those playing online. Of course this has all been exacerbated by the pandemic and bingo halls being forced to shut by the government’s regulations. It seems online bingo’s appeal is now reaching people earlier in life, with those 25 to 54 now the most represented age range.
“It’s obviously hugely encouraging to see so many younger people enjoying the game and that it’s popularity is growing faster than ever. Of course, the questions on everyone’s lips will be how many of these changes have been caused by the pandemic and how many people will return to old habits when bingo halls are reopened to the public on May 17th. We think it’s important bingo retailers understand their new audiences and rethink how they communicate to them going forward.”
The full 2021 WhichBingo Report can be found online at the dedicated microsite: https://www.whichbingo.co.uk/reports/2021/
Latest News
Grover Gaming announces $1.05 billion sale of charitable gaming assets to Light & Wonder, Inc.
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Grover Gaming, Inc. and G2 Gaming, Inc. (together, “Grover Gaming”) announced today that it has entered into a definitive agreement for the sale of its charitable gaming assets (“Grover Charitable Gaming”) for a total consideration of up to $1.05 billion to Light & Wonder, Inc. (“Light & Wonder,” or “L&W”)
The total consideration of the sale consists of the following:
- $850 million cash, payable upon closing of the transaction and subject to customary purchase price adjustments
- Contingent cash consideration of up to $200 million, subject to the achievement of certain financial targets through 2028
Privately owned by Garrett Blackwelder, Grover Charitable Gaming was founded in 2013 and currently has an installed base of over 10,000 leased electronic pull-tab units across five U.S. States (ND, OH, VA, KY, NH) operating under a recurring revenue model.
Grover Charitable Gaming has developed long-standing and persistent relationships with charitable customers in the states that it operates, underpinned by a dedicated local team of service technicians and relationship managers.
Under the terms of the agreement, Mr. Blackwelder will collaborate with Light & Wonder to help drive the continued success of the business over the next four years.
The Company expects the transaction to close during the second quarter of 2025, subject to required regulatory and other approvals and customary closing conditions.
Post acquisition, Light & Wonder will operate the business with a combination of Grover Gaming and Light & Wonder employees.
“Grover Gaming is a leading player in charitable gaming, a category that has experienced significant growth in recent years,” said Matt Wilson, President and Chief Executive Officer of Light & Wonder. “This transaction complements our position as the leading cross-platform global games company by adding another compelling regulated adjacency to our profile.”
“Importantly, there are exciting incremental revenue opportunities to be realized by leveraging Light & Wonder’s proven land-based gaming content to a new and loyal customer base. We look forward to continuing to partner with Grover Gaming’s customers, building on its strong dedication to customer service,” Mr. Wilson concluded.
“I am very thankful for all of our Grover Gaming teammates and how hard they work every day,” said Garrett Blackwelder, CEO and Founder of Grover Gaming. “I’m also grateful for our customers’ loyalty over the past two decades. We realize without them, we wouldn’t be where we are today. Light & Wonder is an ideal partner for us, given our similar company cultures and dedication to innovation and customer service.”
“The real winners are the charities and fraternals in these markets, because of the exciting game content L&W brings to the table,” said Kevin Morse, Chief Development Officer of Grover Gaming. “We are excited to see Charitable Gaming taken to a new level.”
Goldman Sachs & Co. LLC is acting as exclusive financial advisor and Morgan, Lewis & Bockius LLP is serving as legal advisor to Grover Gaming in connection with the transaction.
View original content: prnewswire.co.uk/news-releases
The post Grover Gaming announces $1.05 billion sale of charitable gaming assets to Light & Wonder, Inc. appeared first on Gaming and Gambling Industry in the Americas.
Betty
Wyzia Renews Canadian Partnership With Betty
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Wyzia, the pioneering Canadian online payment solutions provider for regulated markets, is celebrating the renewal of its highly successful ongoing partnership with Betty, Ontario’s premier online slots casino.
This partnership, which began in 2023, is key to Wyzia’s expansion across North America. It supports players of Betty, an online casino catering to female players whose business is supported by Wyzia’s innovative, secure, and robust payment management solutions.
Wyzia is at the forefront of Canada’s fintech landscape, pioneering seamless online payment solutions for regulated markets. Its innovative platform connects merchants directly to all Canadian financial institutions, simplifying transactions and empowering businesses with reliable, efficient financial tools.
“We’re thrilled to celebrate a year of working with Betty with the renewal of our agreement,” said Guy Fietz, Group CEO at Wyzia. “Our collaboration has not only expanded our reach but enhanced the payment experience for Betty’s growing community of players.
“We look forward to continuing this successful collaboration and driving further innovation in the online gaming industry.”
Betty is the only platform created specifically for Ontario slot players. In 2024, Betty has enjoyed unprecedented growth, with a tenfold increase in net revenue since January and over 1000% growth in active players across Ontario.
By fostering a fun, safe, and supportive environment, Betty has harnessed the power of the female gaming audience to create a unique online casino experience. Betty focuses on transparency, community-based play, and gamification of the traditional slot experience.
This player-focused model has allowed Betty to stand out from other services, resulting in phenomenal growth and the ability to retain female players at a rate three times higher than their male counterparts.
Additionally, Betty automatically processes 99% of withdrawals, so players quickly receive their funds, a crucial benefit for online slot players.
“Our partnership with Wyzia has been instrumental in providing our players with a seamless, fast, and secure payment experience,” said Chavdar Dimitrov, Founder and CEO at Betty. “We are excited about the growth we’ve achieved together and are committed to delivering even better services to our community in the future.”
The post Wyzia Renews Canadian Partnership With Betty appeared first on Gaming and Gambling Industry in the Americas.
Latest News
PopOK Announces Two Ground-Breaking Releases – Eye on the Money & Avi
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PopOK Gaming is making waves in the gaming world with the launch of two thrilling new titles in a single day: Eye on the Money—a collaboration with world-renowned street artist Alec Monopoly, and Avi—a high-flying crash game designed for adrenaline-fueled action. These dynamic releases showcase PopOK Gaming’s commitment to innovation, excitement, and engaging gameplay.
Eye on the Money: A Fusion of Art and High-Stakes Wins
PopOK Gaming is pleased to introduce Eye on the Money, a high-energy 3×5 slot with 25 paylines, featuring Alec Monopoly’s iconic graffiti-inspired style. This one-of-a-kind game blends luxury, art, and big wins, delivering a bold and vibrant slot experience.
Key Features That Keep You Spinning
– Wilds – Substitutes for regular symbols, helping players land bigger wins.
– Money & Jackpot Symbols – The Collect symbol gathers all Money and Jackpot symbols, boosting winnings.
-Free Spins – Unlock thrilling Free Spins with special reels packed with surprises.
– Super Game & Four Epic Jackpots – Enter the Super Game and pick from four jackpots for a chance at massive rewards!
With its bold artistic flair, engaging mechanics, and thrilling win potential, Eye on the Money is a must-play for slot enthusiasts and art lovers alike.
Avi: Get Ready to Fly PopOK Gaming’s Latest Crash Sensation!
Taking crash games to new heights, Avi offers an electrifying experience where timing is everything. Players place their bets, watch the multiplier rise, and must cash out before the crash to claim their winnings. With a 98% RTP and a 10,000x max multiplier, Avi delivers high-speed action and massive winning potential.
A Seamless and Immersive Experience
Sleek, modern interface for a smooth user experience.
Lightning-fast gameplay to keep players engaged.
Mobile-optimized design for seamless play on all devices.
Easy integration for operators, with full support from PopOK Gaming.
As crash games continue to dominate the market, Avi is set to become a player favorite, offering a thrilling mix of strategy, excitement, and high-stakes fun.
The post PopOK Announces Two Ground-Breaking Releases – Eye on the Money & Avi appeared first on European Gaming Industry News.
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