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Freebets.com Partners with former Eight-Time Champion Jockey Peter Scudamore MBE on New Series of Initiatives
Revered former UK jockey Peter Scudamore will partner with Freebets to deliver valuable, engaging horse racing content to sports fans
Freebets.com, a leading UK sports betting comparison site, owned and operated by XLMedia announced a new series of initiatives with the former eight-time Champion Jockey Peter Scudamore. Scudamore will be providing valuable insights across the horse racing season and will contribute to enhancing the content on Freebets’ site.
Scudamore set several racing records throughout his career and turned to training immediately after retirement. In his role as Freebets’ racing ambassador spokesperson, Scudamore will take part in a series of informative podcasts, videos, and social media events that will support Freebets’ social media expansion and growing range of content to inform and guide bettors. Freebets’ consumers will also receive the opportunity for exclusive access to Scudamore’s yards and training facilities.
“I am thrilled that we will continue to work with an expert and thought leader as successful and insightful as Peter,” said Stuart Simms, XLMedia PLC Group CEO. “Peter’s ideas surrounding the current state and future of horse racing are more important now than ever as the racing sphere continues to evolve under new regulations. His experiences have already made an incredible impact on Freebets’ mission to provide personally relevant, engaging content to its consumers, and we look forward to working with him further to grow our leading brand.”
“I’m delighted that my relationship with FreeBets is continuing into a further year,” said Peter Scudamore, racing ambassador of Freebets. “The increased scale of content this year will allow horse racing fans to engage during a difficult time in which the sport remains behind closed doors. Fingers crossed, we shall see spectators at courses in the not too distant future.”
Scudamore is regarded as one of the most successful jockeys in the UK, and is dedicated to producing engaging content to maintain consumer trust. He is most known for his eight-time Champion Jockey status, but has also garnered attention with his extensive experience in racing and training. As a media pundit, Scudamore is perfectly suited to propel Freebets’ new Instagram and YouTube accounts, while also presenting live Q&A sessions and trivia games on Freebets.com.
Renowned for its deliberately different philosophy, JETT/Terrible’s Gaming is now revolutionizing mobile gaming with the launch of Terrible’s Mobile Gaming. Offering Nevadans fast-paced Multi-Player 5 Card Draw Poker on mobile devices statewide, this groundbreaking multiplayer app enables real-money games anytime in Nevada, complete with thrilling features like Royal Flush bonuses of up to $4,500, Four-of-a- Kind payouts of up to $175, and more.
“JETT/Terrible’s Gaming and the Terrible’s brand in general have been making life more convenient for Nevadans for over 65 years. Now, we are excited to bring that same level of convenience to mobile gaming—delivering the excitement of Multi-Player 5 Card Draw Poker directly to our customers, wherever they are, and within the palm of their hand,” said Tim Herbst, President, JETT Gaming & Terrible Herbst Inc.
To celebrate the launch, Terrible’s Mobile Gaming is offering a *deposit match of up to $500 every week. Download the Terrible’s Mobile Gaming app on the App Store and Google Play Store for *details:
In collaboration with Real Gaming, one of Nevada’s pioneering licensed iGaming operators, Terrible’s Mobile Gaming integrates state-of-the-art technology to provide an unparalleled gaming experience across the state.
“Nevada players know that both the JETT Gaming and Terrible’s Gaming brands mean convenience, and that’s exactly what we’ve delivered,” said Lawrence Vaughan, co-founder of Real Gaming. “Players are loving it!”
For more information, visit terriblesmobilegaming.com.
Brazil’s iGaming regulation
Salsa Gator, Brazil’s game aggregator, secures certification for the regulated market
Salsa Technology’s renowned content aggregator, Salsa Gator, has received GLI certification ahead of Brazil’s iGaming regulation taking effect on January 1, 2025. Among the key requirements is certification, ensuring compliance and trust in the regulated market.
This achievement enables Salsa to deliver high-quality content to operators in Brazil. In addition to strengthening its prominent position in the market, the certification ensures seamless and efficient operations for its clients in the new regulated landscape.
As per the rules of the Secretariat of Prizes and Bets (SPA) of the Ministry of Finance, the certification process for the aggregator platform included content agreements with some of the largest global gaming providers, such as Evolution, Games Global, Spribe, RubyPlay and FBM, among others. These partners offer an impressive variety of games that cater to the preferences of the Brazilian public.
Salsa Gator has solidified its position as a leading platform in Brazil and Latin America thanks to its strategic curation of games that prioritise local player preferences. With a single integration, partners gain access to a robust portfolio with support in Brazilian Portuguese, Latin American Spanish, and English.
“Salsa Technology is committed to delivering the best experience for operators and players in Brazil’s regulated market. Our focus on quality, innovation, and localized support positions us at the forefront of this historic moment for Brazil’s iGaming sector,” said Eliane Nunes, Chief Growth Officer at Salsa.
Salsa Technology remains dedicated to transforming the iGaming market with complete, certified solutions tailored to the needs of local audiences.
Imagine Live the live casino provider launches with Serbian brand King.rs
Imagine Live is thrilled to announce its innovative entry into the Serbia market, made possible through a strategic partnership with the operator King.rs.
The collaboration is aimed at delivering King.rs players a premium gaming experience. Two Blackjack and one Roulette table will be equipped with the latest technology, allowing seamless gameplay and interactive features catering to Serbian players’ localised preferences.
Hakob Manukyan, CEO of Imagine Live Armenia, commented: “King.rs is an established brand throughout Serbia focused on delivering exceptional products and gaming experiences by putting the player at the centre of their brand story. Imagine Live is equally committed to providing premium and customised live dealer solutions with bespoke tables and studios for our operator partners to ensure a complete brand experience that players enjoy and return, which drives deeper engagement and revenue opportunities. We look forward to supporting and growing the live dealer experience with King.rs over the coming months.”
Dragan Djordjevic, COO King, said, “Working with Imagine Live has been an absolute thrill. Their unique mix of live performances, tech, and real-time interactivity is a game-changer in entertainment. It’s exactly the kind of creative energy we love at King.rs, where we’re all about reimagining live gaming. This partnership feels like a natural fit—two teams, both passionate about pushing boundaries and creating something fresh. I can’t wait to see what we come up with together and how we’ll keep surprising and exciting players around the world”.
The post Imagine Live Partners with King.rs appeared first on European Gaming Industry News.
Terrible’s Mobile Gaming Introduces 5-Card Draw Poker in Nevada
Salsa Gator, Brazil’s game aggregator, secures certification for the regulated market
Imagine Live Partners with King.rs
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