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PubCos want to test Game Payment app following successful pilot and dramatic increase in demand for cashless

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A total of 30 pub sites drawn from a cross-section of PubCos are eagerly waiting to trial the Game Payment cashless app following its successful technical pilot. Although the pilot was truncated by the prime minister’s March 20 Covid-19 instruction to close all pubs with immediate effect, it nonetheless provided the Game Payment system with a robust test of its technology which it passed with flying colours.

“Obviously we were disappointed at having to curtail the pilot for reasons beyond our control, but we were able to monitor the app in real time and in the field operating successfully on both digital and analogue machines” stated bacta Vice-President, Greg Wood, part of the senior team responsible for bringing Game Payment to market. “I am delighted to confirm that the app showed itself to be extremely robust and the pilot served as a vindication of the technology that lies behind it.”

He added: “We demonstrated the app to a number of leading UK and European operators first at EAG and then at ICE London in February.  Since then and partly as a result of the response to Covid-19, the demand for safe and reliable cashless payment solutions has soared and a significant number of our UK contacts have come back to us asking to test across a sample of their pub estates.

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“We have also received lots of interest from AGC operators which has resulted in us bringing forward our development plans for this sector by six months.  As the restrictions on lockdown begin to lift, the team is looking forward to implementing the business development plan secure in the knowledge that the Game Payment app has the strongest of technical foundations.”

The Game Payment app underwent its successful pilot following completion of a payment acquiring agreement with one of the top three UK acquirers. The agreement, which was struck in February, represents the first such deal with a tier 1 UK bank for cashless gaming in pubs and other venues and is a testament of the acquirer’s confidence in Game Payment’s business plan, product credentials and financial structure, as well as the team’s ability to manage a gambling e-wallet.

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AC MILAN AND BOOMERANG SIGN A NEW REGIONAL PARTNERSHIP DEAL

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The global company offering a wide range of iGaming products becomes Rossoneri’s Official Regional Betting Partner in Europe

AC Milan is delighted to announce a new partnership with Boomerang, which will see the company become the Official Regional Betting Partner of the Rossoneri in Europe.

Boomerang, a global company founded in 2021, has rapidly established a strong worldwide presence. Its portfolio features a diverse range of sports betting products, including the flagship brand – Boomerang Sportsbook. The company has demonstrated a commitment to innovation and customer satisfaction, underscored by numerous industry awards.

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This partnership represents a significant milestone for both AC Milan and Boomerang. Both organizations are dedicated to building solid brand credibility and creating an innovative, long-term vision. Boomerang’s rapid growth and dynamic approach align perfectly with AC Milan’s commitment to excellence, strategic global growth, and fan engagement.

Maikel Oettle, Chief Commercial Officer of AC Milan, commented: “We are excited to team up with Boomerang, as this partnership holds great value for our fans. Together, we aim to enhance fan engagement across Europe, offering unique experiences that celebrate our shared passion for sports. By working closely with Boomerang, we look forward to creating memorable moments and strengthening our connection with sports enthusiasts in Europe.”

Ivan Kraynov, Co-Founder of Boomerang, added: “We are incredibly excited to become the Official Regional Betting Partner of AC Milan. This collaboration with the Rossoneri marks a significant milestone for Boomerang. We join forces with the team with which we share our commitment to winning, bravery, and innovation. Together, we’ll strive to drive sports trends and deliver an exclusive experience to fans, partners, and users.”

The post AC MILAN AND BOOMERANG SIGN A NEW REGIONAL PARTNERSHIP DEAL appeared first on European Gaming Industry News.

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Live in Latvia! Spelet.lv and Hacksaw Gaming Celebrate New Launch Together

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We are thrilled to announce a new partnership with the swiftly up and coming Spelet.lv, launching Hacksaw’s expansive portfolio of top-tier games on the Spelet.lv platform.

Popular Hacksaw Gaming titles, including Wanted Dead or a Wild, Le Bandit, R.I.P City, and Chaos Crew, are known for their unique user experiences and have captivated players globally. These titles, along with the full portfolio of slots and Dare2Win™ games, are now proudly featured in the dedicated Hacksaw tab on Spelet.lv’s platform. This exciting addition is set to captivate Spelet.lv users across Latvia!

Founded as a trusted online casino and sportsbook, Spelet.lv has been at the forefront of delivering exceptional gaming experiences. Since its establishment, it has continually pushed the boundaries and embraced emerging technologies.

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Spelet.lv expressed their enthusiasm about the launch: “Exciting News! We’re thrilled to announce a dynamic collaboration between Hacksaw Gaming and Spelet.lv! Get ready to elevate your gaming experience as we introduce Hacksaw’s innovative and immersive games to the Spelet.lv platform. Together, we’re not just launching games, we’re shaping the future of online gaming, one thrilling experience at a time. Players can look forward to a diverse selection of Hacksaw titles, ranging from thrilling scratch cards to engaging slots, all seamlessly integrated into the Spelet.lv experience. Whether you’re a seasoned gamer or new to the scene, there’s something for everyone to enjoy.”

Marcus Cordes, CEO of Hacksaw Gaming, also shares Spelet.lv’s outlook on this new beginning. “Another strong collaboration under our belts, driving our mission to revolutionise the industry and deliver innovative gaming experiences!”

The post Live in Latvia! Spelet.lv and Hacksaw Gaming Celebrate New Launch Together appeared first on European Gaming Industry News.

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MiFinity and Slotegrator Partner to Strengthen the Player Experience in iGaming

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MiFinity, the award-winning iGaming eWallet provider, announced a strategic partnership with Slotegrator, a renowned iGaming software company with over 10 years of experience. This collaboration empowers Slotegrator to offer its operator clients seamless access to MiFinity’s popular eWallet, streamlining payment processes and driving growth within the iGaming industry.

“We are thrilled to partner with Slotegrator, a respected leader in the iGaming software space,” said Paul Kavanagh, CEO of MiFinity. “By integrating MiFinity’s eWallet with Slotegrator’s Moneygrator payment gateway, we can provide operators with a robust and efficient payment solution that aligns perfectly with their business objectives.”

Slotegrator is a leading software supplier and aggregator for online casino and sportsbook operators, providing a range of products including its payment gateway – Moneygrator. With extensive geographic coverage and fast integration, Slotegrator empowers operators to launch and manage their iGaming businesses efficiently.
Enhanced Player Experience Through Secure and Convenient Payments

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The partnership with MiFinity offers significant advantages for Slotegrator’s operator network, particularly in boosting customer engagement. Operators can now provide players with a secure and convenient way to deposit and withdraw funds using the trusted MiFinity eWallet.

This not only enhances the player experience but also translates to benefits for the operators themselves. MiFinity’s extensive global reach also opens doors to new markets for Slotegrator’s operators. The MiFinity eWallet is available in over 225 countries, offers a wide range of local payment methods, 21 languages and 17 different currencies. With a MiFinity account, players can also hold up to 9 multi-currency eWallets so they can manage their spending more effectively.

With two merchants already in the onboarding process and the integration with Moneygrator on the horizon, this partnership is poised for a successful launch. MiFinity and Slotegrator’s combined expertise will help create a thriving iGaming ecosystem that prioritises efficient solutions and a best-in-class player experience.

The post MiFinity and Slotegrator Partner to Strengthen the Player Experience in iGaming appeared first on European Gaming Industry News.

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