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Eastern Europe

OKTO delivers ground-breaking e-Voucher cash payments solution to MaxBet

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OKTO, a leading fintech company powering digital payments, delivers its OKTO.CASH solution to Maxbet in Romania. Maxbet.ro users can now top-up their iGaming accounts via secure, fast, and easy e-Voucher cash payments.

“A ground-breaking e-Voucher cash payments solution delivered by the market-leading digital payments provider in the gaming industry space” is how Victor Rusinov, CEO of MaxBet.ro heralded the company’s exciting new partnership with OKTO. The payments partnership has been tailored to meet the specific requirements of MaxBet.ro which was established by a group of casino enthusiasts with a wealth of industry experience to deliver the best online gambling services available to Romanian players and is now one of the biggest operators in the market.

Explaining the significance of the partnership and how it works, OKTO’s Romania Country Representative Liviu Popovici, said: “Our proprietary technology is fully integrated into the MaxBet.ro mobile app and website which enables customers to replenish their accounts in real time via OKTO.CASH. It means that players can load their online accounts without having to leave either the operator’s mobile app or their site. The OKTO.CASH journey is seamless and consistent with the demands of 21st century consumers who want and expect a convenient, streamlined, zero-hassle eCash solution.”

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He added: “There’s no such thing as a one size fits all solution, instead OKTO works with the operator to establish a payment method that meets the needs of the market and is adjusted to satisfy local preferences. The topping-up process is not only straightforward and easy to use but it can also be undertaken in real time and at the point-of-sale. OKTO’s point-of-sale presence includes the Selfpay network of 6,000 payment stations, as well as the network of the Digital Payment division of Euronet Worldwide, Inc’s with a global network of 748,000 terminals and is well represented in the region.”

Victor Rusinov, CEO of MaxBet.ro underlined the importance of selecting the correct payments partner and one with a track record of working with leading brands across numerous verticals. He said: “Trust and integrity are at the core of our relationship with OKTO. Our collaboration with OKTO started out of the wish to offer the ideal solution for users who enjoy all the benefits of online but still prefer to transact offline. We are always looking for new ways to facilitate our players’ experience and the fact that they are now able to top up their online player accounts instantly in a fast, easy, and secure way, gives us confidence that it was the best decision. We have been impressed by the technology, which is tried and tested, and by the brand’s ability to deliver a next-gen mobile-first experience that’s reliable, seamless, and secure.”

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EGT Digital to showcase innovations at BEGE Expo 2024

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At the highly anticipated BEGE Expo 2024, EGT Digital will highlight its diverse portfolio of top-performing products and exciting innovations. Visitors can explore these offerings at booth 4.0 alongside the latest advancements from EGT.

The company’s extensive gaming solutions include popular instant games and its bestsellers Bell Link, Clover Chance, High Cash, and Single Progressive Jackpot, featuring over 120 in-house developed slots. Attendees can experience renowned titles like Burning Goals, Amazons’ Battle, and Sugar Duke, as well as the upcoming 5×6 Fruity Shots. This cocktail-themed game includes multipliers ranging from x2 to x500 and introduces Toppling Reels for enhanced win opportunities.

EGT Digital’s “all-in-one” betting platform X-Nave will also be on display with its four modular solutions: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway.

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The Sport Product will debut its Customizable Tournament Page, designed to ensure effortless navigation and a personalized betting experience.

The Gaming Aggregator, offering over 12,000 titles, will present features like the Buy Bonus, Hot and Cold games category with live RTP insights, and tools for personalized content such as the Recommendation Engine and Casino as Widget.

The CRM Engine will showcase advanced player segmentation and AI/ML-driven tools for tailored game suggestions.

The Payment Gateway will emphasize its secure, player-focused design with options like deposit repeat, bonus selection, and two-factor authentication.

“We are delighted to participate in BEGE Expo once again,” commented Tsvetomira Drumeva, Head of Sales at EGT Digital. “During this 15th edition we will showcase a solid dose of innovations, sure to impress clients and partners in the region. We are also looking forward to the BEGE Awards, where EGT Digital is a finalist in numerous categories.”

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EGT Digital’s commitment to innovation and excellence continues to position the company among the leaders in the iGaming industry​​​.

The post EGT Digital to showcase innovations at BEGE Expo 2024 appeared first on European Gaming Industry News.

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BEGE celebrates 15 years as Eastern Europe’s premier gaming expo

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The most significant event for the gaming industry in Eastern Europe – the Balkan Entertainment & Gaming Expo (BEGE) – will bring together leading companies, innovators, and industry representatives on November 27 and 28 for its 15th-anniversary edition. In celebration of this milestone, the organizers have prepared numerous surprises and special awards.

Once again, BEGE will offer a rich program, uniting industry leaders, investors, and successful entrepreneurs to share ideas, technologies, and inspiration. Visitors will have a unique opportunity to explore the latest gaming technologies, try out innovative solutions, and enjoy impressive demonstrations.

Traditionally, the first and second days of the event feature the EEGS conference, where internationally recognized speakers will present analyses and discussions critical to the development of the gaming industry. Special panels will provide a platform for leading gaming experts to discuss the future of the industry, emerging trends, and initiatives promoting responsible gaming practices.

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For the first time, BEGE will welcome startups, offering them the opportunity to participate in Gaming StartUp Challenge 6.0. This challenge provides a unique opportunity to meet with key industry figures. The most promising startups will be recognized and granted invaluable access to the experience and insights of industry leaders.

As always, the exhibition begins with the BEGE Awards ceremony, a symbol of recognition for innovation, outstanding achievements, and success across various sectors of the gaming industry, with awards such as “Online Provider of the Year” and “Online Game of the Year.” The awards will be presented on November 26 at an elegant dinner at Black&White club in Sofia’s Grand Hotel Millennium.

A key highlight of the program is the Proximity Zone, providing companies with additional visibility through live-streamed interviews and product presentations with leading global brands and experts.

BEGE is a must-attend event for anyone with an interest in the gaming industry. This year, more than 80 exhibitors and over 6,000 visitors from 70 countries are expected, making it a place where the passion for gaming and innovation meets business opportunities.

The post BEGE celebrates 15 years as Eastern Europe’s premier gaming expo appeared first on European Gaming Industry News.

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Eastern Europe

TotoGaming partners with CFR CLUJ

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Champions Unite to Walk the Path to Perfection Together

TotoGaming, which entered the Romanian market in January 2024, has announced a partnership with CFR Cluj, the eight-time Romanian football champions. This agreement will span two competitive seasons, starting with the 2024/25 season.

The goal? To create even more spectacular, inspiring football.

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This is not TotoGaming’s first collaboration with football clubs; the brand, with a 20-year history in Armenia, has sponsored five Armenian football clubs. However, this marks its first partnership in Romanian sports.

“This collaboration was anticipated. Supporting the development of sports and promoting a healthy lifestyle have been core principles of TotoGaming from the beginning. CFR Cluj exemplifies these championship values. The club, with its 100-year history, knows what it takes to become a champion,” said Harutyun Vardanyan, CEO of TotoGaming.

CFR Cluj and TotoGaming have the same destination: both in sports and in life, each day begins with a champion’s commitment to embrace challenges and pursue victory.

The post TotoGaming partners with CFR CLUJ appeared first on European Gaming Industry News.

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