

Eastern Europe
Spribe strikes Romania deal with Superbet
Developer’s blockbuster Turbo Game, Aviator, now live exclusively at tier one sportsbook operator for a limited period of time before hitting the wider market
Spribe, the innovative casino game developer renowned for its popular Turbo Game series, has entered the Romania market for the very first time after signing a deal to provide its content to tier one sportsbook and casino operator, Superbet.
Under the partnership, Superbet has exclusivity on Spribe’s blockbuster Turbo Game, Aviator, for a limited period of time. The game has been live for just a few days and is already breaking records with more than 350 players accessing the game at peak times.
Spribe’s Turbo Games combine elements of video games and social media with the ability to place bets and wagers for a truly fun and entertaining player experience. This has seen Spribe become one of the most in-demand studios since launching in 2018.
Most recently Spribe has secured prestigious licences from the Great Britain Gambling Commission, the Malta Gaming Authority and has a Romanian Class 2 License, allowing it to enter more regulated markets than ever before and add more big-name operators to its growing roster of partners.
The partnership with Superbet comes just weeks after Spribe entered into a similar deal with Sisal, allowing the Italy-facing online sportsbook and casino giant to offer Aviator on an exclusive basis before it is made available network wide later this year.
David Natroshvili, Managing Partner at Spribe, said: “As we continue to expand in regulated markets across Europe we are keen to enter exclusivity deals with the biggest operators and brands in each market, allowing them to offer their players never seen before content ahead of their rivals.
“These partnerships also prove the quality and calibre of our Turbo Games and we are thrilled to see Aviator land in the Superbet game lobby. It has already surpassed all performance expectations and the data suggests it will only become more popular as players become familiar with the game.”
Nicholas Yu, Live Casino & Gaming Content Manager at Superbet, said: “Aviator has blown us away with how is has performed, becoming one of our most popular titles in a very short space of time. It shows there is tremendous appetite for innovative content that offers different game formats.
“Congratulations to the Spribe team for developing such an incredible game, and we look forward to working more closely together over the coming months.”
Conferences in Europe
Altenar Steps in as General Sponsor of EEGS 2025

The prestigious Eastern European Gaming Summit (EEGS) is set to welcome Altenar, a prominent sports betting software provider, as a General Sponsor for its 2025 edition. Scheduled for 26th and 27th November at the IEC in Sofia, Bulgaria, this partnership exemplifies Altenar’s unwavering commitment to driving innovation and growth within the gaming and entertainment sectors. This long-standing collaboration has consistently generated mutual benefits and opportunities for both Altenar and the event, as well as for all participants involved.
Altenar continues to deliver top-tier solutions for licensed operators across the globe. From standalone sportsbook offerings to comprehensive turnkey solutions, Altenar combines proven reliability with tailored services to meet diverse client needs.
Since its inception in 2011, Altenar has powered hundreds of online sports betting platforms, while their self-service betting terminals and mobile applications adapt to the evolving demands of operators, leading to a rapidly expanding client portfolio in over 30 countries.
Altenar’s involvement as a sponsor underscores their essential contribution to the overall success of the EEGS, emphasizing a collective dedication to excellence and advancement in the industry. This year’s event promises to be a critical platform for industry leaders, visionaries, and entrepreneurs to discover and discuss the latest trends in gaming, entertainment, and hospitality.
As the foremost conference in the region, the Eastern European Gaming Summit (EEGS) offers an engaging setting for industry pioneers to network, collaborate, and delve into the opportunities shaping the future of gaming and entertainment.
Align your company with this esteemed conference and take advantage of the insights and expertise shared at the event.
Check the available sponsorship options here.
The post Altenar Steps in as General Sponsor of EEGS 2025 appeared first on European Gaming Industry News.
Balkan's
BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI

BEGE (Balkan Entertainment and Gaming Expo) and EEGS (Eastern European Gaming Summit) are excited to announce their groundbreaking 2025 concept, which emphasizes the critical importance of proximity, collaboration, and forward-thinking strategies – all while integrating the latest advancements in Artificial Intelligence.
At the heart of this initiative is a strong commitment to fostering meaningful connections within the industry. Together, BEGE and EEGS are creating a vibrant platform for networking and idea exchange, bringing industry leaders together to explore the future of gaming. With multiple networking opportunities throughout the BEGE and EEGS, attendees will have countless chances to engage with one another, share insights, and forge valuable partnerships.
“The power of community is essential to our mission,” says Natalia Baevska, Project Manager of BEGE and EEGS. “By collaborating, we can harness our collective strengths to unlock new opportunities for growth within the region.”
Nino Berezhiani, Marketing Manager, highlights the significance of the initiative’s theme, “Proximity to Potential: Where Every Piece Matters.” She explains, “This slogan captures the essence of our vision. It underscores the idea that every connection and collaboration serves as a vital piece of a larger puzzle, driving innovation and success in our industry. We are excited to create an environment where companies can showcase their achievements, celebrate excellence and engage in meaningful dialogue.”
In addition to the networking events, the initiative will feature an impressive lineup of thought-provoking lectures and lively panel discussions led by industry experts, all designed to spark engagement and collaboration.
Furthermore, the integration of AI into this initiative promises to elevate gaming experiences and enhance operational efficiency, setting a new benchmark for innovation in the sector.
With this ambitious initiative, BEGE and EEGS are poised to transform the gaming landscape in the Balkans, encouraging all stakeholders to come together and actively shape the industry’s future.
The post BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI appeared first on European Gaming Industry News.
Compliance Updates
Ukraine Creates New Agency Named “PlayCity” to Control Gambling and Lotteries

Ukraine has created a new agency named “PlayCity” to control state policy in the field of gambling and lotteries.
The work of “PlayCity” will be coordinated by the Cabinet of Ministers through the Deputy Prime Minister for Innovation, Development of Education, Science and Technology — Minister of Digital Transformation Mykhailo Fedorov.
In 2025, the agency will be financed within the budget of the liquidated Gambling Commission (CRGL).
In December 2024, the parliament decided to liquidate CRGL and transfer gambling regulation functions to the Ministry of Digital Economy. It was decided to automate licenses to remove the human factor from the process and reduce corruption.
The post Ukraine Creates New Agency Named “PlayCity” to Control Gambling and Lotteries appeared first on European Gaming Industry News.
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