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Week 44/2020 slot games releases
Here are this weeks latest slots releases!
Inspired Entertainment, Inc; is pleased to announce the launch of its latest online and mobile slot game, King of Charms
Yggdrasil, the leading worldwide publisher of online gambling content, has released its latest YG Masters game, Elemental Princess in partnership with Dreamtech Gaming. The 25 payline slot sees each princess have their own power, which can be triggered on any spin. Earth Princess spins see all Wilds on the reels become Earth Princess Wilds, while any high-paying symbols which are adjacent to these Wilds are also transformed. The Water Princess can add up to 10 Wilds to the reels in random positions, while the Fire Princess adds a win multiplier of up to 10x. The Air Princess can turn all Wilds into Air Princess Wilds while also adding a Floating Mega Wild, which can be up to 3×3 in size.
EGT Interactive has announced details of its new slot Retro Cabaret. The slot, which is available on desktop and mobile, features a charismatic showman and his troupe of talented dancers. EGT’s exclusive cabaret offers many rewarding features to all spectators. Players can enjoy the show through each dazzling spin of the reel. Retro Cabaret is a five-reel, 30-payline video slot featuring a variety of features, blazing graphics and appealing sounds. If a windmill scatter symbol lands on the reels players gain entry to a private show with super stacked symbols. The generous Showman symbol acts as the player’s wild.
Wolf Sierra is a 4×5 medium volatility slot that is likely to become one of Tom Horn’s most popular games. It has all it takes to attract players – gameplay that is simple yet engaging, story and characters that have stood the test of time and are loved by players around the world, and graphics and sound that complement an experience that is exciting and diverse. The slot is packed with thrilling features for players to enjoy and get a chance to collect higher rewards. In the base game players can maximise their wins with the Wild Clusters feature. In total they can gain six wolf symbols that roam across the reels in packs whilst guaranteeing higher payouts.
Colliding stars create a universe of prizes in High 5 Games newest release. Players can use the brand new Prize Line feature to orbit space until they find their cosmic win! Joining its extensive range of game themes, the latest release to the company’s library is an outer-worldly journey, loaded with a universe of features. The new galactic-themed slot game takes players on a cosmic experience to activate different ways to win with the Prize Line. Above the 5×5 reels is a belt of special feature symbols known as the Prize Line. At the start of each bet, the Prize Line symbols will orbit left, cycling the prizes around. When a Cosmic Heart symbol lands on the reels, the Prize Line symbol above the Cosmic Heart will activate, creating a greater chance of a reward. The Prize Line features chances to receive multipliers, free credits, a Pick Bonus, a Free Games Bonus, and wilds.
Innovative game development studio Evoplay Entertainment has revamped a time-honoured fan favourite in its latest engaging release, Book of Keno. Putting a thrilling twist on a nostalgic classic named Keno, players with a taste for adventure are encouraged to select one of the ten numbers displayed on the mysterious Book of Keno, with rewards granted for every correct match. Deploying Ancient-Egyptian-themed symbols, an immersive soundtrack and the supplier’s new Spinential Game Engine, the title provides winning gamblers with the keys to unlock a treasure trove fit for a pharaoh.
Habanero has released its latest thrilling slot game, Taberna De Los Muertos. The 5×3 title, which is also available in the supplier’s higher volatility ‘Ultra Mode’, invites fun-loving players to the Taberna De Los Muertos to sample regional specialties and unmask otherworldly prizes in celebration of the popular national holiday Día De Los Muertos. Habanero’s innovative new Line Boost feature allows gamblers to unlock up to 101 lines, with two additional Wild symbols awarded when Scatter and Wild symbols appear adjacently on the reels. Fortunate bettors who land three, four or five Scatter symbols win 10, 25 or 40 respective Free Games, which can be randomly doubled an unlimited number of times in a festive jamboree.
Spearhead Studios is thrilled to introduce its third flagship game of the year, Book of Spies: Mission X, specially designed using Nolimit City’s innovative mechanics xWays® and xNudge®. Popular character Lara Jones is back once again to take the players along for a thrilling and top-secret mission. Spearhead Studio’s brave and beautiful heroine, Lara Jones, leads a team of fearless special agents on a mission to break into the ultra-secret digital vault of an evil spymaster to steal his’ Book of Spies’. As regular players of ‘Book Of’ games expect, during the free spins a special symbol is chosen which can expand on the reels to be evaluated as a line scatter.
NetGame Entertainment, one of the fastest-growing software and gaming companies, has expanded its portfolio through its latest release Jackpot Sevens. In Jackpot Sevens, you can count on premium online slots with classic sensibilities. Players can start with the already unusual Free Spins Bonus Feature – Diamond Free Spins. It triggers by 3+ Scatters and you get 10 Free Spins for starters. Scatters are fixed here and remain in their positions till the end of the game. So it is an excellent chance to hit more Scatters at the time of your Bonus Spins and calculate the payout for a number of fixed Scatters at the end of the Feature.
Relax Gaming, the igaming aggregator and supplier of unique content, is offering players sweet vengeance and thrilling gameplay in its latest release Ramses’ Revenge. The 6×4 highly volatile slot takes players to Ramses’ tomb in ancient Egypt where mummies come to life and huge prize potential awaits. Packed with Free Spins, a feature in which Wild Mummy Symbols creep up on Explorer Symbols to award additional spins and multipliers, the game is designed to offer an intense gameplay experience from the first spin. The randomly triggered Mystery Sandstorm keeps players’ anticipation levels at a maximum throughout their session as the wrath of Ramses can strike at any time, taking them to a high-action bonus round that sends the winning potential soaring.
Lightning Box is hitching a ride across the African wilderness in its new game Kalahari Safari. The latest title from the Sydney-based studio, which will be exclusive to Betsson for two weeks, sees players make their way through the sandy savannah to pick up the big wins on offer. The reels are made up of a mix of African-themed symbols as well animals from the area, such as lions and zebras, while elephants act as Wilds. Available via SG Digital following the exclusivity, Kalahari Safari features a thrilling Free Games round. It is triggered when three, four or five Bonus symbols stampede over the reels rewarding players with 8, 15 or 20 Free Games.
The reels are alive with the sound of music in the latest release from Play’n GO, the 5-reel slot Disco Diamonds. Disco Diamonds bring back the 80s glam of the disco age. With a funky soundtrack and a bright, bold design that looks like it could have stepped straight out of the era itself, with 3D symbols throughout the game adding to the effect. It’s a simple fun title for everyone to enjoy, from those new to gaming to seasoned players, reaching a broad audience with the bonus wheel, re-spins and multiplier features that headline the game.
Pragmatic Play, has released its thrilling new tumbling hit, Gems Bonanza. The 8×8 grid fills with symbols which, when connected in groups of five or more, pay out as a win before new symbols tumble from above. Random colour markings can land on any section of the reels, each with a feature attached. Pink marks will turn a symbol into a Wild, while a brown mark awards squares, which turns random blocks of 2×2 into the same symbol, awarding instant wins. Red Marks turn a section of the map into a colossal symbol of up to 5×5 in size, while green marks will trigger lucky Wilds, adding up to 15 Wild symbols across the board.
Playson has added another jewel in the crown to its dazzling games portfolio with the launch of Diamond Wins: Hold and Win. Precious gems take centre stage in the 3×5 release which features 10 paylines, along with the ever popular Hold and Win mechanics and an exciting trio of in-game jackpots. When six or more Diamond Bonus symbols appear on the reels, the Bonus Game is triggered offering the Grand Jackpot of x1000 the original bet if the entire grid is filled with sparkling Bonus symbols. The glistening new title marks the latest addition to Playson’s acclaimed Timeless Fruit Slots portfolio, joining widely recognised classics such as Sevens and Fruits: 6 reels, Super Burning Wins: Respin and Imperial Fruits: 100 lines.
Red Rake Gaming, the innovative online casino game provider, has just announced its latest release, Million 777, a 6×10 video slot with 1 million ways to win. This time, Red Rake Gaming has taken all the features from its previous video slot, Million 7, and added an exciting minigame where players can win up to 300 times their bet and increase their winnings with the Minor, Major and Grand wins. Another new feature of this latest game is the multipliers, which enable players to multiply their wins by up to 10.
Booongo has released the hotly-anticipated sequel to its popular slot, Sun of Egypt, featuring more jackpots and several new features to experience. Sun of Egypt 2 sees players quest across the scorching sands in search of big wins in an action-packed Egyptian adventure. Retaining the popular characteristics of the original smash hit including Hold and Win mechanics, Sun of Egypt 2 now features four in-game jackpots for players to claim. The incredible Grand Jackpot of 5,000x the original stake is paid out when the entire reel set is covered with Sun symbols. The Bonus Game now also contains Mystery Sun symbols, which reveal themselves at the end of the respins mode to be either mini, minor or major symbols, paying out 20x, 50x or 150x a player’s stake to significantly increase winnings.
SOFTSWISS has successfully wrapped up its participation in SiGMA Europe 2024. This final major event of the year highlighted the achievements and progress of the iGaming industry over the past months. With a dynamic presence and the award-winning concept ‘Grab Success in iGaming’, SOFTSWISS made a lasting impact over the three action-packed days of the conference.
The SOFTSWISS booth became a nexus for clients, partners, and industry professionals, sparking new connections and fueling discussions on the latest trends. Among the highlights was the unveiling of the iGaming Trends Report 2025, offering a forward-looking analysis of the industry’s trajectory. Positioned as the ‘mother of all conferences’, SiGMA Europe proved the ideal stage for the report’s launch, with all 27,000 attendees able to grant complimentary access to this vital resource.
“iGaming is growing at a rapid pace, and for many, the main challenge is to keep up with this growth. SOFTSWISS takes a much broader view in this regard: it is important for us to understand where iGaming is heading and anticipate trends in order to strengthen our leadership positions,” said Vitali Matsukevich, COO at SOFTSWISS.
Before the expo officially opened, SOFTSWISS was honoured as the Best Platform Provider at the SiGMA Europe Awards 2024. This accolade is a testament to the company’s commitment to delivering robust, innovative technology solutions that empower iGaming operators worldwide.
One of the event’s most highly anticipated discussions, “How to Choose a Secure and Safe Crypto Casino,” featured Vitali Matsukevich among its expert panellists. The session drew a full house, reflecting the high interest in the future of crypto casinos amidst the evolving global economic and political landscape.
During the discussion, Matsukevich shared his deep knowledge and insights on leveraging blockchain technology to ensure smarter, safer choices for consumers in the crypto casino space. His expertise underscored SOFTSWISS’ position at the forefront of innovation in this fast-growing market segment.
SiGMA Europe 2024 provided a platform not only to showcase SOFTSWISS’ accomplishments but also to reaffirm its role as an industry leader. Already preparing for the next major event, ICE Barcelona 2025 in January, SOFTSWISS will once again present its cutting-edge tools and insights to operators worldwide.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Wraps Up SiGMA Europe 2024 with Key Achievements appeared first on European Gaming Industry News.
Former New Jersey Governor Chris Christie has backed Texas to legalise online sports betting in the state’s next legislative session.
Christie helped pave the way for sports betting liberalisation across the US by bringing the Supreme Court case that led to the repeal of PASPA.
The case was fought and won by prominent conservative lawyer Ted Olson, who Christie hired to argue the case for states to make their own decisions on sports betting. Olson died last week at the age of 84.
After Missouri became the 39th US state to legalise sports betting in some capacity, attention has quickly turned again to the big three states of Texas, California, and Florida.
“I think it’ll happen in Texas in the next legislative session,” said Christie, speaking to Covers.com. The next session is due to commence in Texas on January 14, 2025.
Christie is less confident about California, however, where competing sports betting ballots failed in 2022 amid a bitter dispute and lobbying war between online operators and local tribes.
California is seen as essential to the future prospects of US sports betting operators, given its size and wealth and dramatic impact on the country’s total addressable market (TAM).
“I don’t know about California,” said Christie. “This really takes gubernatorial leadership, and Gavin Newsom has got to decide if this is one of the issues he wants to lead on.
“Without gubernatorial leadership, the legislature won’t do it because they’re pulled like taffy in too many directions by too many different interests. Without the governor pushing for it, I just don’t think it’ll happen.”
Despite another potential setback in California, Christie has backed sports betting to penetrate pretty much every state eventually.
“I really believe sports betting is inevitable to go just about nationwide, because people in America love their sports, they just do,” he said. “I think it is in the leagues’ best interests to grow their audience. The government gets some piece of the pie out of that which they enjoy, and the public seems to be pretty happy for the most part.”
Depending on expansion, US sports betting could, in theory, reach every state. It would then become a national issue, but Christie has warned the federal government not to interfere.
“Let the states handle it,” he said. “The states are doing fine. You haven’t heard of anything awful or irreversible happening since each state has been involved and they should have the ability to decide whether they want gambling or not.
“I don’t think the federal government should have anything to do with it and I don’t think they ever should have. I don’t think they have to be babysitters for the governors of the country.”
Chad Kinlay Chief Marketing Officer TrafficGuard
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The sports betting industry is undergoing significant growth worldwide with restrictions loosening and new markets emerging. New opportunities create fierce competition among sportsbooks, and this has led to them devising increasingly expensive and aggressive advertising campaigns.
Public figures and influencers have become a popular go-to for sportsbooks promotions, such as Michael Jordan partnering with DraftKings or Jamie Foxx with BetMGM. Big names are costly, and sportsbooks haven’t realised the ad spend used on these campaigns is going to waste. Without the right precautions in place, up to 22% of ad spend is lost to fraud according to Juniper Research.
The big budgets behind high-profile brand campaigns need to translate into real user engagement. To achieve this, sportsbooks must ensure their digital channels are optimised to capture the surge in interest these campaigns generate. Without proper management, this potential can be lost to inefficiencies like invalid traffic, diluting the impact of their investments.
Ad Budgets Going to Waste
In today’s competitive landscape, sportsbooks need to make every click count. In 2023 alone, The American Gaming Association estimated that over $1.9 billion was spent on advertising campaigns in the US. With such a large amount of spend in play, it’s crucial that sportsbooks see as big a Return on Advertising Spend (ROAS) as possible.
Pay-Per-Click (PPC) campaigns are vital for sportsbook growth but can be disrupted by invalid traffic (IVT). IVT includes both malicious activity, like fraudulent bots, and unintentional actions, such as users repeatedly clicking on ads without intent to convert. These interactions inflate impressions and skew campaign performance data, leading to higher customer acquisition costs (CACs) and inefficient allocation of ad spend. Effectively managing IVT ensures that ad budgets drive genuine engagement and measurable growth.
Investing into influencers and celebrities also forces sportsbooks to bid on brand keywords to prevent their competitors stealing potential users searching for them. Up to 29% of PPC budgets are spent on this bidding according to Wordstream. As competition for brand keywords increases, PPC budgets are depleted without generating any new net revenue.
As campaigns become more expensive than ever, sportsbooks can’t afford to let profits fall to ad fraud. Instead of cutting budgets, sportsbooks should focus on analysing their campaign strategy.
Problematic Navigational Traffic
Navigational traffic is also presenting a significant challenge to sportsbooks alongside ad fraud. Navigational traffic refers to existing customers clicking on branded keywords to log into their accounts. While this seems convenient and harmless enough, this behaviour drastically inflates CACs. Like ad fraud, this can skew the effectiveness of PPC campaigns. By utilising paid search results instead of organic links to navigate to the site, costs are driven up without contributing to new user acquisition.
In addition to the challenges posed by navigational traffic and ad fraud, the competitive landscape for first-time depositors intensifies the need for strategic bidding on Google search. Brands investing heavily in influencers or sponsorships of major sporting events to generate awareness and drive potential users to search for them. However, without securing top placements in paid search results, these prospective customers may be intercepted by competitors before reaching the organic search listings. This creates a critical juncture where the effectiveness of a brand campaign hinges on converting that intent-driven traffic into first-time depositors, ensuring marketing spend achieves its goal of meaningful user acquisition.
First-time depositors are a critical metric for sportsbooks, and this issue directly impacts the cost efficiency of acquiring them. High CACs make marketing budgets less effective, reducing overall ROI.
Shoring Up Your Defences
Before launching costly ad campaigns, sportsbooks should adopt a multi-faceted approach to address ad fraud. IVT typically goes unnoticed, so to prevent this sportsbooks should monitor and analyse their campaign traffic for any suspicious activity. It is possible to identify IVT by looking out for signs such as irregular spikes in traffic from unknown locations or high pageviews. Fraudulent traffic can then by highlighted and removed.
The advancement of technology has made ad fraud more difficult to identify, and legacy fraud tools fail to detect IVT. They don’t analyse traffic at the impression level or consider the context of the business advertising. Sportsbooks can leverage ad-verification platforms to compensate for this. This allows sportsbooks to analyse and report suspicious traffic in real-time. Fraud can then be blocked before it has a chance to harm budgets.
Sportsbooks can also deploy tactics to reduce the impact of navigational traffic on CACs. Methods include encouraging existing customers to use mobile apps or direct bookmarks to log into their accounts instead of paid search campaigns. This decreases their reliance on PPC campaigns for navigation and protects budgets.
Keeping Profits in Sportsbooks’ Hands
Influencer and celebrity campaigns have proven to be a popular and useful tool in reeling new users and profits. However, if sportsbooks don’t have the essential precautions in place, they risk losing these profits to advertising fraud.
To make the most of their advertising efforts, sportsbooks need to prioritise their traffic. Implementing sophisticated tools to analyse traffic and filter out fraud will allow sportsbooks to protect their interests and focus on driving future growth. This way, they can secure their position in an increasingly competitive landscape.
Written by: Chad Kinlay, Chief Marketing Officer, TrafficGuard
A driven, open-minded, creative senior marketer with a strong sense of dedication and commitment. With over 15 years of progressive international experience in marketing and communications management, Kinlay has a credible history of commercial success.
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