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Latest News
SOFTSWISS Sportsbook Enhances CMS to Boost Operator Efficiency
SOFTSWISS, a leading global provider of innovative iGaming software solutions, is rolling out an upgrade to its content management system (CMS) for the SOFTWSISS Sportsbook. This update enhances sportsbook content management, offering operators greater control, streamlined workflows, and an improved user experience.
The new CMS introduces advanced customisation capabilities, optimised locale management, and an upgraded interface, allowing operators to manage their projects more efficiently. These improvements reduce manual work, minimise errors, and speed up content updates, ensuring a seamless experience for both sportsbook teams and players.
One key advantage of the new CMS is its improved flexibility in managing complex configurations. Operators can now customise settings with greater precision, enabling tailored adjustments based on their business requirements. The system allows for deeper content control, making it easier to fine-tune sportsbook offerings, promotions, and betting options.
With enhanced locale management, teams can now reduce manual work when localising content for different markets, ensuring a smoother and more accurate experience when expanding into new regions. The improved interface also enhances usability, allowing teams to update key sections of their sportsbook more quickly and efficiently.
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, comments: “This CMS is a massive upgrade for our Sportsbook’s operators. Our goal has always been to provide partners with the most agile and efficient tools for managing their projects. The latest improvements streamline content updates and enhance accuracy and scalability, allowing operators to focus on creating the best possible experience for players. As we continue to enhance our product, we’re excited about the new features we plan to introduce in the coming months.”
Recently the Sportsbook celebrated its fourth anniversary, reporting an 183% year-on-year increase in bets placed and expanding to 112 projects across 30 casino platforms.
SOFTSWISS is actively enhancing the system with new features planned for upcoming updates. One of the key improvements is a preview function, which will allow operators to preview page updates to prevent misconfigurations before content goes live. Another major upgrade will focus on mobile optimisation, enabling a more app-like experience. Instead of the traditional vertical scrolling, in-play events will be displayed in a side-scrolling format, making the interface more intuitive and engaging for mobile users.
The SOFTSWISS Sportsbook continues to deliver cutting-edge solutions to enhance both operator efficiency and player engagement. Recently, the SOFTSWISS Sportsbook Network Jackpot became the first cross-brand jackpot in the industry, boosting player engagement across multiple operators.
The SOFTSWISS team will be available to discuss new features and partnerships at the SBC Summit Rio from 25 to 27 February.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Sportsbook Enhances CMS to Boost Operator Efficiency appeared first on European Gaming Industry News.
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Love is… RocketPlay Edition: 500+ moments of joy in gaming!
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This Valentine’s Day, RocketPlay Casino brought love and gaming together with a unique and engaging campaign: Love is… RocketPlay Edition. Realizing how online gaming can strengthen romantic connections, RocketPlay encouraged players to creatively showcase their vision of love in gaming.
Valentine’s Day is a great opportunity to reflect that online casinos can positively influence romantic relationships. Recent research conducted by EE has confirmed that online gaming can actually help strengthen romantic connections, as more couples are exploring new ways to share positive experiences together. RocketPlay Casino has decided to take it a step further and ask players to show their vision of love in gaming.
To celebrate Valentine’s Day 2025, RocketPlay launched a special campaign, Love is…RocketPlay Edition. The activity encouraged players to show their creative vision of love in gaming by recreating one of the famous “Love is” scenarios with their own personal casino twist, capturing the moment in a photo or short video.
The campaign ran from February 6th to 12th, 2025, and, despite the short timeframe, RocketPlay received an impressive 500+ creative entries. This overwhelming response highlighted the excitement and enthusiasm of RocketPlay’s community. Participants have shared heartfelt and fun moments of gaming with their loved ones, making this Valentine’s Day truly special. On February 14th, the winners will be announced on RocketPlay’s social media.
43% of participants shared photos with their soulmates, showcasing the joy of hitting the jackpot together. This theme turned out to be the most popular.
“RocketPlay’s Love is… campaign was such a fun idea! We adore spinning together, and our emotions are completely different: during jackpot moments, he stays extra calm, while I get super emotional! It was such a great way to share our unique gaming moments”, mentioned Anna K., participant.
This Valentine’s Day was filled with positivity and excitement, and the team looks forward to continuing to create more engaging, fun-filled moments with the RocketPlay community. After all, love and gaming go hand in hand!
RocketPlay is a trusted online casino offering over 3 000 slots from top providers like BGaming, Endorphina, and Yggdrasil. With high ratings on platforms such as CasinoGuru (9.8/10), AskGamblers (9.06/10), and Trustpilot (4.4/5), it has earned recognition for its quality and reliability. The casino holds trust certificates from Chipy.com, Casino.guru, and AskGamblers, reflecting its commitment to secure and enjoyable gaming. RocketPlay also offers a variety of bonuses, tournaments, and promotions to keep players engaged.
For upcoming events, visit RocketPlay website or follow us on WhatsApp, Instagram, Facebook.
The post Love is… RocketPlay Edition: 500+ moments of joy in gaming! appeared first on European Gaming Industry News.
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Plaza Hotel & Casino launches Stay for a Cause to benefit St. Jude’s Ranch for Children
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Located in the heart of downtown Las Vegas, the Plaza Hotel & Casino has partnered with the Southern Nevada charity, St. Jude’s Ranch for Children, to launch Stay for a Cause.
Any guest who books a room at the Plaza Hotel & Casino for check-in prior to Dec. 31, 2025, via the Stay for a Cause hotel package will have 20 percent of the room rate automatically donated to St. Jude’s Ranch for Children. Established in 1966, the nonprofit organization helps provide healing and hope to abused and at-risk children in Southern Nevada.
“The Plaza has previously held toy drives to benefit St. Jude’s Ranch for Children, and we wanted to expand our partnership this year,” said Gary Vickery, vice president of operations at the Plaza Hotel & Casino. “With Stay for a Cause, guests can enjoy a great vacation at the Plaza and make a difference in our community at the same time.”
“We are grateful to the Plaza for their generous support through this innovative program,” said St. Jude’s Ranch for Children CEO Dr. Christina Vela. “By choosing to stay at the Plaza, guests are not just enjoying the wonderful accommodations, but also contributing to providing healing and hope to abused, neglected, exploited, and/or homeless children. We extend our heartfelt thanks to the Plaza and all the guests who choose to make their stay count for a greater cause.”
The post Plaza Hotel & Casino launches Stay for a Cause to benefit St. Jude’s Ranch for Children appeared first on Gaming and Gambling Industry in the Americas.
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Roll in style with new game Marble Racing at Sportsbet.io
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Sportsbet.io, the world’s favourite crypto sports betting site, has added a new, first-of-its-kind game, Marble Racing, and is offering lucky players a free bet to get the ball rolling.
Marble Racing builds imaginative marble race tracks and streams races live from its studio. The races are similar to those seen on YouTube, but with an important twist: players can now bet on the winning marble in real time.
It’s a brand new form of high speed entertainment, with races typically lasting between 20 and 60 seconds. Players can pick the winner from eight different marbles, and watch the action unfold from multiple angles.
To celebrate the launch, Sportsbet.io will drop rewards to lucky users, with the chance to receive up to 10 USDT to bet on Marble Racing.
Alex Haig, Director at Sportsbet.io, said: “Marble Racing brings an entirely new dimension to fun, fast and fair betting, and that’s why we’re so thrilled that Sportsbet.io is among the first to offer this innovative new game. We’re dropping a free bet to lucky accounts because we can’t wait to see players roll into the action.”
Marbles plans to add 20 new races during 2025, giving Sportsbet.io players even more thrilling betting opportunities.
Sportsbet.io has established itself as the place to play, with an unparalleled selection of betting markets and games to choose from.
In December 2023, one lucky sportsbet.io player won a world record slots jackpot, turning a $50 spin into a $42 million prize.
The post Roll in style with new game Marble Racing at Sportsbet.io appeared first on European Gaming Industry News.
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