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Playzia Partners with ITV Studios to Launch Love Island Game series
This multi-product deal will span over 3 years, committing to the development and release of 10 new games
Playzia, one of the fastest-growing iGaming content suppliers, has agreed a new partnership with ITV Studios, creator, producer and distributor of world-leading programmes, to develop and release a series of online games inspired by the global reality TV phenomenon, Love Island.
This multi-product deal will span over 3 years, committing to the development and release of 10 new games. The lineup will include an engaging mix of slot, crash, and instant play formats, with at least three titles set to launch in 2025. This ambitious collaboration is poised to blend Playzia’s expertise in gameplay innovation with the unforgettable elements of the beloved franchise. With Love Island’s massive international following, the titles are set to reach a broad audience and will be available in key markets worldwide, with the exception of the US and Canada.
The first three titles in this series are scheduled to launch ahead of Love Island UK’s 2025 Summer season.This will be followed by a grand showcase of all three titles at iGB London, just ahead of the upcoming Love Island UK Summer season.
The first game of the series, Love Island: Love in a Spin, will combine electrifying features for maximum excitement: Mega Symbols to increase the chances of hitting big wins, and Win Multipliers to exponentially boost rewards. This first title will be followed by Love Island: Instant Match, an Instant Game that delivers quick, rewarding gameplay, and Love Island: Love Bus, a Crash Game packed with adrenaline-pumping action.
“This brand relationship is an important step for Playzia as we bring one of the world’s most beloved franchises to life in a new and interactive way,” said Vlad Modorcea, CPO at Playzia. “Our team is working tirelessly to create games that capture the magic of the original stories while delivering the cutting-edge features and gameplay players have come to expect from Playzia.”
Steve Watling, SVP Gaming, Global Partnerships, ITV Studios added: We are very excited to be launching these new Love Island iGaming products. The Love Island brand has now grown to over 27 territories and supplementing this success will be a great, new gaming line up from Playzia.
The partnership was brokered by PrimeTime Play. “I’m delighted to bring ITV and Playzia together for this exciting project and am looking forward to the first game going live early in 2025 with others to follow later in the year,” said Simon Murphy, CEO of PrimeTime Play.
In 2025, Love Island will be celebrating a decade of entertaining more than 36 million people, making it the biggest reality show of the past decade. Additionally, since 2017, the popular dating show and all its affiliated shows have been streamed a massive 2 billion times.
Stay tuned for more updates as Playzia continues to push boundaries in the iGaming world, delivering unforgettable experiences for players who Love to Play.
About Playzia
Playzia has been created by an industry veteran with 20+ years of successful track record in engaging players with games. Leveraging this experience, limitless energy, focus, ambition and passion resulted in Playzia being established in 2024. The company’s mission is to become one of the most entertaining, fun and player-driven innovative online casino games content developers and distributors, creating games players just Love to Play. Playzia looks to position itself as iGaming industry leader in the online gaming market in a short period time with the combination of games with established mechanics and features, but very importantly also games which are innovative, varied, localised and most of all fun! The new journey has just begun! 🚀
For more information, please visit playzia.com. Contact us at [email protected]
About ITV Studios
ITV Studios is a creator, producer, and distributor of world-leading programmes and formats that people can’t get enough of. Connecting millions of people every day and shaping and reflecting the world they live in, ITV Studios is More Than TV. Its Brand & Licensing department is responsible for all global commercial activities, including sponsorship, brand licensing, consumer products, gaming, and live events. It represents a diverse portfolio, including scripted and non-scripted content, game shows, and kids’ titles, which offers a wide range of commercial opportunities. Brands include The Voice, Hell’s Kitchen, Love Island, I’m A Celebrity… Get Me Out of Here!, The Chase, Coronation Street, Schitt’s Creek, The Last Unicorn, Thunderbirds, Space: 1999, The Prisoner, and more.
The post Playzia Partners with ITV Studios to Launch Love Island Game series appeared first on European Gaming Industry News.
REEVO, the leading B2B games aggregator known for its innovation in the iGaming ecosystem, has announced a strategic partnership with MEGAFAIR, an emerging pioneer in next-gen gaming experiences. This collaboration marks a significant step forward in REEVO’s mission to deliver high-quality content to operators and players worldwide.
MEGAFAIR has carved a distinct identity in the industry by blending traditional game mechanics with engaging and visually captivating experiences. Now, through REEVO’s best-in-class aggregation platform, MEGAFAIR’s portfolio of high-quality, competitive games will be available to a global audience, instantly accessible via a single API integration.
This partnership expands MEGAFAIR’s content distribution while offering REEVO partners access to a differentiated product category that’s capturing the attention of a new generation of iGamers.
Yan Shif, Co-founder and CEO of MEGAFAIR, said: “It’s not just hype, it’s a truly new level for our team. Partnering with REEVO is a game-changer for MEGAFAIR. Their unparalleled aggregation capabilities and commitment to operator success perfectly align with our vision. This alliance will not only enhance the delivery of our top-tier games, but also enable us to leverage REEVO’s advanced promotional tools to boost player engagement, satisfaction, and retention.”
His statement highlights the strong synergy between both companies and the shared benefits operators can expect from this collaboration.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with MEGAFAIR adds a bold and refreshing edge to the REEVO content universe. Their fusion of innovation, entertainment, and quality is exactly what today’s iGaming landscape demands. We’re excited to integrate their titles into our platform and look forward to introducing this dynamic new offering to our operator network. This is just the beginning, our partners should stay tuned for what’s next.”
The post REEVO Welcomes MEGAFAIR to its Growing Aggregation Network appeared first on European Gaming Industry News.
The Bulgarian Football Union and the company ELITBET, which has been the official sponsor of the Third League since last summer, have reached an agreement to extend their partnership. The new contract is until 2028, the official website of the BFU announced. Thus, the third echelon will continue to bear the name ELITBET Third League, and both parties expressed their satisfaction with the continued cooperation between them.
“We are happy to support amateur football in Bulgaria and will continue to do so in the future. In this one year since the beginning of our partnership with the Bulgarian Football Union, we have managed to promote the league by creating quality digital content. We have plans to make this product even more attractive,” said Dani Nikolova, Marketing Director of ELITBET.
“The Third League is one of the main elements of the football ecosystem in our country and is of key importance for the development of the game in the different regions of the country. We are glad that in the person of ELITBET we have a solid partner who invests in amateur football,” said the president of the Amateur Football League and member of the Executive Committee of the Bulgarian Football Union Rumyan Valkov.
The post BFU and Elitbet Extend Their Partnership Until 2028 appeared first on European Gaming Industry News.
The Netherlands Gambling Authority (KSA) has imposed a first penalty payment order on YouTube influencer LeftlanePapi for promoting illegal gambling.
The YouTube channel LeftlanePapi showed videos with live streams of online gambling from illegal providers. The illegal providers were also actively advertised, by encouraging viewers to also play there. The KSA issued a warning to the influencer. Because the content in question was not removed after the warning and new streams were made, the KSA imposed a penalty. Existing content must be removed and no new advertising may be made. If this does happen, the influencer will receive a penalty of €25,000 per violation, with a maximum of €75,000.
With its new approach, the KSA opts for a two-track policy. After establishing a violation, influencers receive a message that they must stop their activities within 48 hours and that illegal content must be removed. If the influencer does not do so, the KSA approaches the social media platform so that the harmful content is removed in any case. The influencer is given a penalty under penalty of a fine, as was also the case with Leftlanepapi. The KSA has now warned several influencers.
The post KSA Imposes Penalty Payment Order on Influencer Leftlanepapi appeared first on European Gaming Industry News.
REEVO Welcomes MEGAFAIR to its Growing Aggregation Network
BFU and Elitbet Extend Their Partnership Until 2028
KSA Imposes Penalty Payment Order on Influencer Leftlanepapi
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