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Olga Bajela appointed as Cherry Play CEO

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A new studio enters the market with an innovative, no-revenue-share commercial model, partnering with Bragg Gaming Group for technology and distribution, and led by a former Stakelogic CCO.

Cherry Play, a new and exciting game studio, has broken cover with the appointment of Olga Bajela as Chief Executive Officer.

Bajela’s rise through the industry has been meteoric – in just four years she has gone from executive to Chief Commercial Officer of Stakelogic and now CEO of Cherry Play.

This rapid rise through the ranks has seen her pick up several industry awards including Woman Leader of the Year.

As Cherry Play CEO, Bajela has been tasked with overseeing the launch of the studio which plans to disrupt the status quo with an innovative commercial model that does away with the standard revenue share.

Instead, operators pay a licence fee to add Cherry Play’s games to their lobbies and to offer them to players.

Bajela will also be responsible for building out the management team and onboarding the industry’s brightest minds and creative talents with the studio looking to scale at pace.

Cherry Play is incredibly ambitious and will combine its unique commercial model with a portfolio of thrilling slots and casino games to not only meet but exceed operator and player expectations.

To accelerate its market entry, Cherry Play has selected Bragg, a leading global content distribution network, as its exclusive technology and distribution partner.

Cherry Play’s games are being developed on the Bragg Gaming technology stack, with two new slot titles set to launch in January, just ahead of ICE Barcelona.

Olga Bajela, CEO of Cherry Play, said: “Having helped to build and sell Stakelogic I am now ready to take on a new challenge and couldn’t be happier to have been appointed as CEO of Cherry Play.

“Innovation covers so much more than game mechanics and with our unique commercial model, I am confident we are going to disrupt the slot provision space.

“We are focused on producing two great games per month on the powerful Bragg tech stack and already have an incredible team in place who are just as passionate about entertaining players as I am.

“Cherry Play is here to make an impact, and we can’t wait to launch our first title in January.”

Matevz Mazij Chief Executive Officer and Chairman of the Board, Bragg Gaming Group commented: “We’re delighted to welcome Cherry Play as a valued partner to Bragg and look forward to a dynamic and long-lasting collaboration to deliver game-changing, localized online casino content. The Cherry Play team’s extensive experience of the Netherlands regulated market will undoubtedly benefit Bragg as we continue to expand our strong position in that market.

“Our new partnership with Cherry Play will also allow us to offer some great new online casino content not only to our Dutch operator partners, but to those operators in the wider European and RoW markets going forward. I’m excited to view the results,” Mazij added.

The post Olga Bajela appointed as Cherry Play CEO appeared first on European Gaming Industry News.

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SBC Summit Americas 2025: Atlaslive’s Highlights and Industry Insights

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The SBC Summit Americas 2025 proved to be a landmark event for the gaming industry, bringing together professionals, stakeholders, and innovators from across the region. Below are the key highlights from Atlaslive’s participation at the summit:

  • Innovative Product Launches. Atlaslive unveiled several groundbreaking products designed to enhance user engagement and streamline gaming operations. These innovations sparked significant interest, showcasing the company’s commitment to leading the charge in gaming technology.
  • Industry-Focused Discussions. Leading figures from the gaming industry participated in panel discussions and workshops, addressing topics ranging from regulatory changes to emerging technologies. Atlaslive was proud to contribute to these conversations, emphasizing the importance of collaboration and adaptation in a rapidly evolving landscape.
  • Networking Opportunities. The event facilitated meaningful connections among industry professionals. Atlaslive’s team engaged with potential partners, influencers, and clients, fostering relationships that will drive future collaborations and initiatives within the gaming sector.
  • Engaging Demos. Attendees had the opportunity to experience live demonstrations of Atlaslive’s latest technologies at their stand. Feedback from visitors highlighted the intuitive design and potential impact of these solutions on the gaming experience.

Overall, the sentiment at SBC Summit Americas was one of optimism and growth. Many participants expressed excitement about upcoming trends and the potential for innovative collaboration to elevate the gaming landscape.

In conclusion, SBC Summit Americas 2025 was a resounding success for Atlaslive, reaffirming its position as a leader in gaming innovation. The company looks forward to building upon the relationships established during the summit and continuing to play a pivotal role in the industry’s ongoing evolution.

The post SBC Summit Americas 2025: Atlaslive’s Highlights and Industry Insights appeared first on Gaming and Gambling Industry in the Americas.

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BGaming, White Label Casinos, and Next.io Raise €200,000 at DAR Bjorn Charity Gala

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BGaming collaborates with top iGaming companies to support the creation of the new DAR Bjorn Respite Centre in Malta

Popular iGaming content provider BGaming recently partnered with White Label Casinos and NEXT.io to host a charity gala event to raise funds and awareness for the DAR Bjorn, Malta’s pioneering neurological home for individuals with ALS, MS, and other neurological conditions.

DAR Bjorn Charity Gala, held at Villa Bighi on May 9th, stood out as one of the most remarkable charity events in Malta. All three organising companies were proud of their collective achievement on the night. Beyond fundraising, the event aimed to strengthen relationships within the iGaming community and beyond, fostering a spirit of unity and collective philanthropy.

BGaming, White Label Casinos, and Next.io demonstrated their commitment to corporate social responsibility by raising €200,000 to support the construction of the new DAR Bjorn Respite Centre.

The event gathered over 400 guests and brought together familiar faces from leading companies in the iGaming industry as well as the local Maltese community. All attendees contributed significantly to the fundraising effort by purchasing tickets, bidding in the art auction, and buying exclusive merchandise from the “Dream Big. Give Bigger.” collection, created in partnership with Swag42.

BGaming contributed €20,000 to the cause, which will fund the construction of a vital room within the DAR Bjorn Respite Centre. As BGaming continues its expansion in Malta, the company remains committed not only to business growth but also to positively impacting the local community. Supporting initiatives that enhance people’s lives is a cornerstone of BGaming’s corporate philosophy, with charitable efforts playing a key role in its social responsibility strategy.

Marina Ostrovtsova, Chief Executive Officer at BGaming, said: “I’m so proud of what BGaming team has managed to accomplish with this event, and I couldn’t be more grateful for our partners, NEXT.io and White Label Casinos, as well as to everyone who contributed. This event demonstrates how our industry can be a force for good, showing that we can make a meaningful difference through collective action.

The DAR Bjorn Neurological Home is a remarkable centre that profoundly improves people’s lives. We’re honoured to support their mission and help raise awareness of the vital work they do.”

BGaming, White Label Casinos, and NEXT.io thank all the companies that supported this meaningful initiative. Their contributions played a vital role in making the event a remarkable success. Special thanks go to our Golden Sponsor Visit Malta; Silver Sponsors: Amusnet, 1spin4win, Focus Gaming News, MyAffiliates, and Matthew Gera; Prize Sponsors: iGP, YOLO Group; and On-the-Night Catering Sponsors: Neriku, Cisk, Huskie, Stretta, Island 8, Cassar Camilleri, Molecular Fusion, Charles Grech, and Delicata.

We also thank Villa Bighi and GMR for setup and venue support; Entertainment partners Versatile, Joseph Chetcuti, 360 Camera, and Testatesmar; Entertainment Sponsors Chili Partners and TaDa Gaming; Merchandise Partner Swag42; and Media Partners: Times of Malta and ONE Media. Additional thanks go to SiGMA and Alea for their generous support.

The post BGaming, White Label Casinos, and Next.io Raise €200,000 at DAR Bjorn Charity Gala appeared first on European Gaming Industry News.

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Stakelogic Partners with Starcasino NL to Bring Its Slot and Live Casino Portfolio to Dutch Players

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Leading content provider launches full suite of slots, live games and branded tables directly with top-tier Dutch operator

Stakelogic, the powerhouse behind some of the most dynamic slot and live casino content in the industry, has strengthened its position in the regulated Dutch market with a new partnership. The provider has completed a direct integration with Starcasino NL, bringing its full slot and live casino portfolio to one of the Netherlands’ most recognisable online casino brands.

Starcasino NL players can now enjoy the full Stakelogic experience, including both its classic and modern video slots, as well as its next-generation live dealer content. The deal covers an extensive range of slot titles, headlined by recent top performers such as Wild Canyon, Cozy Candy ClusterBreaker, and Garden Gladiators. These games, known for their engaging features and bold mechanics, represent the cutting edge of slot innovation in the regulated iGaming space.

In addition to slots, the partnership delivers Stakelogic Live’s complete live casino catalogue, streamed from purpose-built studios and hosted by native-speaking dealers. This includes a wide range of table games such as blackjack and roulette, along with flagship live experiences like the Super Wheel Game Show – an interactive game format that blends traditional wheel-of-fortune gameplay with real-time bonus mechanics – and the Vegas Drops Roulette, a daring twist on the classic format that injects a thrilling slot-style bonus round into the mix.

The integration also includes the rollout of three fully branded live tables – one roulette and two blackjack – tailored exclusively for Starcasino NL. These tables combine the immersive power of Stakelogic Live’s technology with the operator’s visual identity, creating a branded experience that enhances player trust and loyalty.

Neil Tanti, Head of Sales at Stakelogic, said: “The Netherlands is a key market for us, and we are delighted to partner with an operator of Starcasino NL’s calibre to offer Dutch players the full Stakelogic experience. From our cutting-edge slots to our next-generation live casino content – including branded tables and innovative formats like Super Wheel – this is a partnership that promises to deliver exceptional entertainment from the first spin.”

Pieter van den Bos, Director at Starcasino NL, added: “We are proud to welcome Stakelogic to our platform. Their reputation for combining creative themes with bold gameplay innovations fits perfectly with what our players are looking for. With branded tables and some of the most exciting titles on the market, this partnership allows us to offer a richer, more dynamic casino experience to our audience in the Netherlands.”

The post Stakelogic Partners with Starcasino NL to Bring Its Slot and Live Casino Portfolio to Dutch Players appeared first on European Gaming Industry News.

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