Latest News
Scientific Games’ Next Evolution Player Account Management System to Advance Omnichannel Play for Danske Spil
Scientific Games’ next evolution player account management system will support digital and retail play for Danske Spil’s unique lottery and gaming businesses, offering players in Denmark convenient access to online instant and draw games, and casino, bingo and sports content. The SG PAM delivers streamlined player registration, a segmented wallet and responsible gaming tools for each game category seamlessly across digital and retail channels. SG PAM is one component of the global lottery company’s rapidly expanding and modern technology business and serves to continue Danske Spil’s current PAM, which Scientific Games has provided since 2016.
Danske Spil CIO Mikkel Müller said, “The SG PAM solution supports Danske Spil in driving performance in responsible gaming and responding effectively to changes in the marketplace and consumer preferences. We look forward to continuing our strong collaboration with Scientific Games to support our business.”
“Danske Spil’s innovative vision continues to lead the way for the global lottery industry. We are excited that the Lottery’s leadership has once again chosen our modern, flexible lottery omnichannel ecosystem, and we look forward to collaborating with its technology teams to integrate SG PAM with our new gaming system,” said Matthias Müller, VP of International Lottery Systems Sales and Marketing for Scientific Games.
Scientific Games has served as Danske Spil’s provider for more than 20 years. In addition to SG PAM and the SYMPHONY gaming system, the company provides the Lottery with instant scratch games and WAVE retailer terminals.
Annual profits from the National Lottery of Denmark are contributed to the Danish State and sports associations (Danish Gymnastics and Sports Associations and National Olympic Committee and Sports Confederation of Denmark), contributing to the funding of various projects within volunteerism, culture, nature, sports, and associations.
Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries around the globe. The company is the largest lottery games creator, producer and services provider in the world and the largest lottery systems provider in Europe. Scientific Games is a digital lottery innovator offering entertaining iLottery games, the largest portfolio of licensed brands in the industry and world-leading digital programs, including CRM, loyalty, promotions, second chance, mobile and web applications.
SG PAM™ and SYMPHONY™ are trademarks of Scientific Games. © 2024 Scientific Games, LLC. All Rights Reserved.
The post Scientific Games’ Next Evolution Player Account Management System to Advance Omnichannel Play for Danske Spil appeared first on European Gaming Industry News.
Latest News
BetBlocker select ICE Barcelona for launch of Catalan version of safer gambling tool
![betblocker-select-ice-barcelona-for-launch-of-catalan-version-of-safer-gambling-tool](https://igamingradio.com/wp-content/uploads/2024/12/137226-betblocker-select-ice-barcelona-for-launch-of-catalan-version-of-safer-gambling-tool.jpg)
BetBlocker the internationally recognised safer gambling organisation has confirmed that it will be using its presence at ICE Barcelona to unveil a Catalan version of the app which provides a free, anonymous, accessible, and robust gambling-blocking tool that helps consumers to control their gambling behaviour.
Providing some background to the launch Pedro Romero Chief of SG Partnerships at BetBlocker explained: “The Catalan version has been designed to be culturally sensitive and is distinct from the Spanish version.
“We were fortunate to work closely with Dr. Laura Maldonado, a Catalan gambling and gaming expert, who helped ensure that the translation and adaptation went beyond language. Her insights were crucial in tailoring the tool to reflect local values, idiomatic expressions, and cultural nuances.
“The Catalan version isn’t just a translation—it’s been created with the specific needs of Catalonia’s population in mind, ensuring it feels intuitive and relatable for users.”
Romero believes that aligning the launch with ICE Barcelona was a natural fit underscoring BetBlocker’s commitment to Catalonia. He stated: “Given that ICE is hosted in Barcelona from this year, we felt it was a meaningful way to acknowledge the cultural richness of Catalonia and support the local community with a fully accessible version of BetBlocker in their native language.
“In 2024 we were fortunate enough to receive funding from the sponsors of the ICE Consumer Protection Zone which has subsequently been rebranded the Sustainable Gambling Zone.
“We utilised that donation to help fund the Catalan version of the app, so there’s a perfect symmetry to the highly positive relationship that we enjoy with the team at Clarion Gaming and specifically with ICE Barcelona.”
Looking ahead to ICE Barcelona BetBlocker is focussed on building strong collaborations with local organisations, including charities, support services, and gambling operators.
Pedro Romero confirmed: “Our aim is to ensure that the tool becomes widely available to anyone in Catalonia who might need it, whether directly or through partner organisations.
“By establishing these partnerships, we hope to create a sustainable impact and demonstrate the value of accessible, localised solutions in promoting safer gambling practices. This launch is just the beginning—we’re eager to see how we can work together to support local communities further.”
The post BetBlocker select ICE Barcelona for launch of Catalan version of safer gambling tool appeared first on European Gaming Industry News.
Latest News
DATA.BET and Turbo Stars Align for Success
![data.bet-and-turbo-stars-align-for-success](https://igamingradio.com/wp-content/uploads/2024/12/137228-data-bet-and-turbo-stars-align-for-success.jpg)
DATA.BET, a global esports betting solution provider, announces a new partnership with Turbo Stars, a prominent B2B platform operating across the world.
Known for its comprehensive and adaptable products, DATA.BET will equip Turbo Stars with a complete sportsbook package to help their partners excel in competitive markets. Through this collaboration, Turbo Stars will integrate DATA.BET’s robust betting solution, including:
- Odds Feed, covering 60+ sports disciplines, providing extensive market coverage.
- MTS (Managed Trading Services) to combine AI-powered risk management with expert oversight to maximize profits while minimizing risks.
- Widgets and Esports Bet Builder for dynamic tools designed to increase user engagement and operator revenue.
- Streaming Videos to deliver high-quality live content for an engaging betting experience.
DATA.BET’s accurate and versatile offerings, optimized for seamless integration and growth, will enable Turbo Stars to deliver tailored solutions that meet the needs of diverse audiences.
“Turbo Stars is a platform that values reliability and flexibility, making them an ideal partner,” said Otto Bonning, Head of Sales at DATA.BET. “With our comprehensive sportsbook solution, we are confident this collaboration will help the platform and its partners achieve outstanding results.”
Turbo Stars also expressed enthusiasm for the partnership, emphasizing DATA.BET’s capabilities and support. “With their advanced sportsbook tools and tailored guidance, we’re excited to deliver exceptional experiences to our clients and end users,” said Alex Kozachenko, CPO at Turbo Stars.
The post DATA.BET and Turbo Stars Align for Success appeared first on European Gaming Industry News.
Brownstein Hyatt Farber and Schreck LLP
Caesars Entertainment Closes Sale of the LINQ Promenade
![caesars-entertainment-closes-sale-of-the-linq-promenade](https://igamingradio.com/wp-content/uploads/2024/12/137218-caesars-entertainment-closes-sale-of-the-linq-promenade.jpg)
Caesars Entertainment announced the closing of the previously announced sale of the LINQ Promenade to a joint venture formed between TPG Real Estate (TPG) and the Investment Management Platform of Acadia Realty Trust (Acadia) for $275 million. Concurrent with the closing of the transaction, Caesars made a $275 million voluntary prepayment of the Term Loan B due 2030 with the proceeds from the transaction.
Latham & Watkins LLP and Brownstein Hyatt Farber and Schreck LLP represented Caesars on the transaction. Kirkland & Ellis LLP provided transaction counsel to TPG & Acadia.
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