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GR8 Tech Enhances Player Experience with Innovative Cashback Bonuses Features

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GR8 Tech is excited to announce new updates in Cashback bonuses that enhance player retention and elevate the gaming experience, empowering casino operators to drive engagement effectively. These dynamic updates introduce opportunities for personalized marketing campaigns, enabling clients to elevate their players’ gaming experiences.

Clients can now reward players with a Cashback bonus for deposits, encouraging increased engagement. Additionally, a new Cashback collection mechanism, “Turnover,” is introduced, alongside the existing “Loss” option, enabling clients to align strategies with their business needs. They also have the flexibility to credit cashback directly to a player’s main balance without wagering requirements or to the bonus balance with wagering. This flexibility allows operators to craft unique experiences for different player segments, catering to casual gamers and high rollers alike

GR8 Tech’s enhanced functionality lets clients combine Cashback bonuses with other activities, creating multifaceted campaigns for deeper player engagement. The updated Cashback bonus setup features enhanced UI/UX, making it easier for operators to configure cashback settings for specific providers and games, among other improvements, ensuring more relevant and targeted offerings. Flexible Cashback bonus settings now allow for intricate bonus customization, including Bonus payout, Bet result, Min. total amount of collected bets, Days to collect bets, and other options that make setting up bonuses even more convenient and flexible.

Finally, setting up promo materials has become simpler, enabling effective communication of offers to players.

These newly launched features empower clients to significantly enhance the impact of their marketing campaigns, draw in more players, and elevate platform engagement. With adaptable settings and advanced capabilities, they can craft highly personalized offers that precisely cater to the preferences of their audience, thereby increasing loyalty and satisfaction.

Stay tuned to GR8 Tech’s updates with monthly Platform Updates in the company blog.

The post GR8 Tech Enhances Player Experience with Innovative Cashback Bonuses Features appeared first on European Gaming Industry News.

Caesars Entertainment

OLG Selects Caesars Entertainment as the Service Provider for Windsor Casino

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The Ontario Lottery and Gaming Corporation has selected Caesars Entertainment as the Service Provider in the Windsor Casino procurement process. This is the final procurement process in the OLG’s land-based gaming modernization initiative.

Tom Reeg, CEO of Caesars Entertainment, said: “We are thrilled to be selected as the service provider for the Windsor Casino by the OLG. Caesars has a long history of managing Windsor and looks forward to continuing to deliver exceptional guest service and experiences at the property.”

Caesars and its predecessor companies have partnered with the OLG to operate Caesars Windsor (fka. Casino Windsor) since the opening of the temporary facility in 1994. Caesars will assume responsibility for gaming and non-gaming operations of the Windsor casino on behalf of the OLG under a 20-year operating agreement, which is expected to begin in 2026.

OLG requires an 18-month restriction on any organizational changes consistent with other gaming bundle modernizations in Ontario. Unionized employees will continue to be governed by the terms of their collective agreement.

The post OLG Selects Caesars Entertainment as the Service Provider for Windsor Casino appeared first on Gaming and Gambling Industry in the Americas.

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Gaming Literacy Aiding Decisions

Rush Street Interactive Announces Initiative Supporting Increased Gaming Literacy for Teens

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Rush Street Interactive, in partnership with Integrity Compliance 360 (IC360), has launched a new initiative called Gaming Literacy Aiding Decisions (GLAD), an innovative program designed to assist educators in enhancing high school student gaming literacy and promoting that cohort’s responsible relationship with this ever more socially prevalent activity.

“Consumers today have more entertainment options than ever before, including within the gaming space. We appreciate that this expanded landscape offers individuals more ways to fulfill their entertainment needs. As technology continues to evolve, entertainment options, such as online gambling, have become increasingly mainstream and accessible. Like any material societal change, this evolution requires thoughtful education and honest, open dialogue – particularly for youth who are coming of age in an environment where these choices are all around them. I’ve seen this first hand with young people in my own community. It’s clear that exposure is growing, and with it, the need for responsible frameworks,” said Richard Schwartz, CEO of RSI.

“At RSI, we believe our role as a leading online gambling operator goes beyond simply committing financial resources. We have a responsibility to seek out and create opportunities that empower young people with the knowledge and tools to make informed decisions—so that when the time comes, they can determine for themselves, with confidence and understanding, what relationship, if any, they wish to have with gambling products. This is why, in partnership with IC360, we developed GLAD—a curriculum designed to become a foundation in responsible gaming education for North American teens by helping inform their understanding of gambling and the importance of doing so responsibly,” Richard Schwartz added.

“We are proud to partner with Rush Street Interactive, a company that has not only identified the need for gambling literacy among young people, but has also taken meaningful, proactive steps to lead the way in addressing the critical educational gap. Their demonstrable commitment to supporting educators and empowering students sets a new standard for creating informed and responsible attitudes towards gambling,” Eric Frank, Co-CEO and President of IC360, said.

The GLAD curriculum will initially launch in New Jersey and Delaware where, this spring, RSI and IC360 have been working with educational districts on a speaker series and educator curriculum delivery. These initial efforts will help define success metrics and gather feedback to shape the program’s future, which will ultimately be available to educators more broadly to curate the content that resonates best with students.

The post Rush Street Interactive Announces Initiative Supporting Increased Gaming Literacy for Teens appeared first on Gaming and Gambling Industry in the Americas.

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Compliance Updates

Minimum Deposit Casinos Warns of Sweeping Changes as States Crack Down on Online Sweepstakes Casinos

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Minimum Deposit Casinos (MDC), a leading global online casino review hub and division of the OneTwenty Group, has released new insights into the tightening regulatory landscape for sweepstakes-based gaming in the US. Recent moves by lawmakers in New York, Louisiana, and Montana suggest a coordinated push to eliminate or restrict these alternative online gambling models.

In New York, Senate Bill 5935, introduced by Sen. Joseph Addabbo, has advanced through the legislative process and targets the operation and supply of sweepstakes-style platforms. The bill specifically addresses platforms that use two forms of digital currency — one of which can be redeemed for real-world prizes — a setup now under scrutiny by state regulators.

Meanwhile, Louisiana has taken a similarly hard stance with Senate Bill 181, led by Sen. Adam Bass. The bill aims to ban all forms of sweepstakes games that mimic casino or sports betting experiences, including both the promotion and operation of such services. It passed the state Senate unanimously and is currently being reviewed by the House.

Montana could become the first U.S. state to enact a full prohibition if Senate Bill 555 is signed into law. The bill, which has passed both chambers, seeks to clearly define and outlaw the operation of unlicensed sweepstakes gambling websites.

“States are clearly starting to zero in on grey-area gambling models. These bills show how quickly the legal landscape can shift, and it’s crucial that players and operators stay ahead of the curve,” said a senior analyst at MDC.

The post Minimum Deposit Casinos Warns of Sweeping Changes as States Crack Down on Online Sweepstakes Casinos appeared first on Gaming and Gambling Industry in the Americas.

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