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Alexander Merwald

NOVOMATIC Americas Delivers a Bold, Street-Smart Experience at G2E Las Vegas!

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Visitors at this year’s G2E in Las Vegas can expect a bold, street-smart approach from NOVOMATIC at booth #1259, showcasing its successful expansion into the VGT market and solidifying its position as a premier provider of high-performing, highly entertaining Casino and VGT products.

Alexander Merwald emphasizes, “As the new C.E.O. of NOVOMATIC Americas Sales, we are excited to bring a bold, street-market focus to this year’s G2E in Las Vegas. We’re introducing fresh, edgy entertainment experiences that redefine what gaming can be. Every detail, from our innovative products to the street art booth design, reflects our commitment to delivering something unexpected and inspiring. The products we showcase this year testify to NOVOMATIC’s relentless drive for performance and innovation in the street market, centered around Class III and VGT.”

At the heart of this showcase is the DIAMOND X™, our top-performing cabinet set to steal the spotlight for the U.S. markets. Featuring two striking versions – DIAMOND X™ 1.55J and DIAMOND X™ 2.32 – and loaded with a lineup of dynamic new content, this cabinet is all about pushing the boundaries.

Also, at booth #1259, prepare to be impressed by the latest addition to our product range: the V.I.P. X™ cabinet series. Tailored for players and operators who demand top-notch gaming experiences, this series includes the striking V.I.P. X Royal™ 1.85, the immersive V.I.P. X Dream™ 3.43, and the sleek V.I.P. X Lounge™ 2.32. Each cabinet offers luxury, advanced technology, and a built-in sound system integrated into a comfortable armchair for an unparalleled gaming experience.

Get ready for the debut of the electrifying Piggy Prizes – Wand of Riches, a new intriguing title that’s turning heads with a “thick” series of thrilling bonus features – both bursting with wins and surprises to grant some great prizes with its Magic Rewind events and free games. Throw in Globe Link™, Space Booster™, the robust portfolio of Thunder Cash Gold™ games like Charming Lady Explosion™, Charming Lady’s Boom Coins™, Fiesta of the Dead™, Butterfly Quest™ Coins, and the Red Amazon Explosion™, and you’ve got a lineup that’s packed with edge, excitement, and unbeatable winning potential.

The popular MONEY PARTY™ Fresh! Link introduces fresh and new games, Solid Sevens and Fruit Boost Magic Coins, on a new Linked Progressive fruit game entertainment that combines jackpot thrills with an exciting winning combination feature.

The new APEX Pro Gaming Progressive product lines for the casino market, which will debut at G2E, are a final addition to the progressive portfolio of proven products for the U.S. market.

NOVOMATIC is turning up the heat in the VGT and route segment with a lineup about pushing limits and setting the pace. At G2E 2024, get ready to experience game mixes that rule the roost in Illinois, Pennsylvania, Puerto Rico, West Virginia, and Georgia skills markets. We’re bringing the fire with NOVO LINE™ and Magic H.D. for Puerto Rico, Magic H.D. for West Virginia and Pennsylvania, and Magic H.D. for Georgia skill. And for Illinois, we’re unleashing both NOVO LINE™ Concurve and Magic H.D. – a combo set to blow minds and deliver unbeatable thrills. This isn’t just gaming; it’s a full-throttle experience redefining the street game!

Again, it is the NOVOMATIC ActionBook™ Edge 1.43J, the best sports betting kiosk already proven to deliver exceptional performance. With more action, betting options, and a sleek design that fits effortlessly into any environment, this powerhouse continues to set the standard and elevate the sports betting experience.

NOVOMATIC is set to dazzle with the versatile NOVO UNITY™ PRO electronic table games platform, featuring the sleek new slant-top cabinets: EXECUTIVE SL™ 1.27 and LOTUS SL™ 1.27. This dynamic setup will highlight the cutting-edge Novo Multi-Roulette™ wheel alongside an impressive array of ETG games.

Finally, experience the game-changing NOVOVISION™ casino management solution, crowned ‘Best C.M.S./Software Product’ at the 2023 European Casino Awards in London. This powerhouse system elevates every facet of casino operations, offering a comprehensive suite of features beyond traditional accounting, jackpots, player tracking, Cashless and TITO functionalities. What sets NOVOVISION™ apart is its cutting-edge biometric technology, revolutionizing the entire player journey through fast and secure player recognition and access management, as well as sophisticated loyalty features and a single wallet functionality that encompasses the whole venue. Also on display in Las Vegas will be the NOVOVISION™ pay portfolio of biometrically supported cash terminals that perfectly complement the modern cashless casino.

In a spectacular dedicated area of the booth, Greentube – the digital gaming and entertainment division of NOVOMATIC – will showcase its iGaming offerings, perfectly complementing our land-based portfolio. Dive into an ever-expanding range of online content that includes classic NOVOMATIC hits and exclusive proprietary brands and developments. This is where innovation meets tradition in a truly thrilling way!

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Thomas Schmalzer, VP of Global Sales and Product Management at NOVOMATIC AG, is ready to share what NOVOMATIC development teams have been working on: “The G2E Gaming Show is the perfect stage for industry leaders to dive into NOVOMATIC’s diverse product lineup. Whether you’re focused on international markets, U.S. gaming sectors, or Latin America, our range offers something for everyone. We invite all attendees to visit the NOVOMATIC booth and discover how our all-encompassing solutions can meet their needs from a single, comprehensive source.”

Stop by the NOVOMATIC booth #1259 at the G2E – October 8th – 10th in Las Vegas – to see what’s new and trending for U.S. and international gaming.

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