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Grand Casino Luzern Enhances its Live Casino Experience with Stakelogic’s Chroma Key Studio

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Leading Swiss online casino becomes the latest big-name operator to personalise its live casino experience with the introduction of the Chroma Key 7 Seat Blackjack table

Stakelogic Live, the industry-leading developer of live casino content and software, is delighted to announce that the number one Swiss online casino mycasino, the online casino of the Grand Casino Luzern, is the latest to embrace its game-changing Chroma Key Studio technology.

As per the deal, mycasino by Grand Casino Luzern will introduce a fully branded 7 Seat Blackjack game to its live casino lobby, leveraging the revolutionary Chroma Key Studio. This cutting-edge green screen technology enables operators to project their unique branding onto their tables, delivering an unparalleled experience that players can’t find anywhere else.

Chromakey Studio is a customisation powerhouse, empowering operators to distinguish their live casino games in an increasingly competitive market. The studio streams games directly from the Netherlands, leveraging the highest-quality and most advanced broadcasting methods and technology.

Grand Casino Luzern has recently forged a strategic alliance with Stakelogic Live, integrating its full suite of live casino games into its platform mycasino. This partnership propels Grand Casino Luzern into the league of tier-one operators who are revolutionising the live casino industry with Chromakey.

Neil Tanti, Senior Sales Manager at Stakelogic, said: “Chroma Key Studio has been one of our most successful innovations since its launch in 2023. We are thrilled to introduce it to a new audience through our collaboration with mycasino the biggest operator in Switzerland. This partnership is set to enhance the live casino experience of thousands of players in the country. “

Wolfgang Bliem, CEO, at Grand Casino Luzern, said: “Live casino is an extremely popular attraction among Swiss players, and in an increasingly competitive landscape, it is important to be able to stand out from the competition.

This integration with Chroma Key allows us to achieve this. It also continues to build on the strong relationship we already have established between our brand and our players.”

The post Grand Casino Luzern Enhances its Live Casino Experience with Stakelogic’s Chroma Key Studio appeared first on European Gaming Industry News.

Dale Earnhardt Jr.

NASCAR Hall of Famer Dale Earnhardt Jr. Teams with Hard Rock International as Brand Ambassador

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Hard Rock International has welcomed NASCAR Hall of Famer Dale Earnhardt Jr. as a brand ambassador to its roster of legendary athlete partners. This exciting partnership will bring exclusive collaborations and limited-time offers to NASCAR fans while they watch and revel in the 2025 season.

“Hard Rock is such a historic and iconic brand. I have always been a huge fan of music, so the vibes and attention to detail that Hard Rock puts into its locations is incredible to me. They have something for everyone – music, food, drinks, casino games and sports betting. I’m excited to partner with them and the opportunities we have to do some really fun things together,” said Earnhardt Jr.

“As a leader consistently delivering entertaining experiences across live music, gaming and sports to guests, Hard Rock is honored to have Dale Earnhardt Jr. as part of our team. Together we will celebrate the spirit of car racing at our properties across the globe through exciting new menu items, apparel and more,” said Keith Sheldon, President of Entertainment and Brand at Hard Rock International and Seminole Gaming.

Through the partnership, NASCAR fans will have the opportunity to engage with Earnhardt via Hard Rock Bet, which has already hosted a sweepstakes at Daytona International Speedway and will offer additional “money can’t buy” experiences for its players to meet the Hall of Fame driver. Fans can also follow along with Earnhardt’s sports betting picks on the top-rated Hard Rock Bet app and view exclusive video content on @HardRockBet channels.

Additionally, later this spring, Hard Rock Games will debut the free-to-play Full Throttle with Dale Earnhardt Jr. slot game on the Hard Rock Neverland Casino and Jackpot Planet apps. This high-octane game will put players in the driver’s seat, with their race car gaining speed with each win, delivering an adrenaline-fueled slot experience like no other.

Dale Earnhardt Jr. is an American professional stock car racing driver, champion team owner, businessman, NASCAR analyst, and 2022 inductee into the NASCAR Hall of Fame. He won a record 15 straight NASCAR Most Popular Driver awards from 2003 to 2017, consecutive NASCAR Busch Series Championships in 1998 and 1999 and the prestigious Daytona 500 in 2004 and 2014.

The post NASCAR Hall of Famer Dale Earnhardt Jr. Teams with Hard Rock International as Brand Ambassador appeared first on Gaming and Gambling Industry in the Americas.

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Ernie Stevens Jr

Ernie Stevens Jr. Re-elected as Chairman of Indian Gaming Association

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Ernie Stevens Jr. has been re-elected for his 13th term as Chairman of the Indian Gaming Association (IGA). Running unopposed, he received unanimous support from tribal leadership, reinforcing their confidence in his leadership.

Stevens said: “From day one of my Chairmanship, my commitment has been unwavering – my work is my campaign, always inspired and guided by our tribal leadership. For 24 years, I have remained steadfast, and I will not unpack my bags for the next two years either. Together, we will vigorously advance our proactive agenda and stand ready to unite Indian Country to defend tribal sovereignty at all costs. I promised each of you that I would dedicate myself fully – morning, noon, and night – to champion our interests in tribal government gaming. I am honored to be your messenger, amplifying the voices of our elected tribal officials, and I will carry your message with pride and purpose.”

During his tenure, Indian gaming revenues have soared from $11 billion in 2000 to over $49.1 billion in 2024, solidifying tribal government gaming as the largest segment of the gaming industry in the US.

The post Ernie Stevens Jr. Re-elected as Chairman of Indian Gaming Association appeared first on Gaming and Gambling Industry in the Americas.

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Compliance Updates

BGC Represents Betting and Gaming Sector at Shadow DCMS Roundtable

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Standards body the Betting and Gaming Council (BGC) has represented the regulated betting and gaming sector at a shadow DCMS roundtable held on Tuesday.

The roundtable, titled: Future of the Gambling Industry in the United Kingdom, drew industry leaders together to explore key issues including responsible gambling, regulatory developments and the future of the sector.

CEO Grainne Hurst represented the BGC at the summit, hosted by Shadow Secretary of State for Culture, Media and Sport Stuart Andrew MP and Shadow Minister for Gambling Louie French MP inside the House of Common’s Shadow Cabinet Room.

BGC CEO Grainne Hurst said: “It was fantastic to sit down alongside our members and other stakeholders from across our diverse sector to thrash out the challenges and opportunities facing the sector today with the shadow DCMS team.

“We are incredibly fortunate to have Stuart Andrew and Louie French, two dedicated MPs who understand this industry, and are keen to ensure the Opposition are completely across the key pressures facing our members, their millions of customers, and thousands of employees.

“Collaboration is key for the BGC, and we welcome this positive engagement with the shadow DCMS team.”

The roundtable also focussed on balancing economic growth with consumer protections and social responsibility.

Following welcome remarks, the summit heard industry’s perspectives on current challenges and future opportunities plus ways in which the Opposition can support future policy.

Grainne attended alongside representatives from BGC members, Flutter, Entain, Evoke, bet365, Bally’s, The Rank Group, Star Sports and the Hippodrome Casino, plus the UK Tote Group, National Lottery, BACTA and the Gambling Business Group.

BGC members support 109,000 jobs, generate £6.8bn for the economy while raising £4bn in taxes.

They also help fund horseracing to the tune of £350m a year through sponsorship, media rights and the levy, provide £40m for the English Football League and its clubs and millions more for rugby league, darts and snooker.

Each month in Britain around 22.5m adults have a bet and the most recent NHS Health Survey for England estimated that 0.4% of the adult population are problem gamblers.

The post BGC Represents Betting and Gaming Sector at Shadow DCMS Roundtable appeared first on European Gaming Industry News.

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