Latest News
Unveiling Social Casino Trends: Insights into Player Behaviour
Who plays social casino games, and when and how do they engage? SOFTSWISS, a global tech company with over 15 years of expertise in iGaming, has analysed the data of about 700,000 SpinArena.net users to present major social casino gaming patterns and trends.
SOFTSWISS recently announced the acquisition of a stake in Ously Games GmbH, the German provider of the fastest-growing European social casino, SpinArena.net. SOFTSWISS experts explored the data provided by its partner to uncover major trends in social casino gaming and its differences compared to traditional online casinos.
Who is a Social Casino Player?
When discussing the social casino player profile, it is essential to highlight that over 80% of users conceal their age and gender. Among those who reveal this information are young men under 30.
Naturally, the majority of SpinaArena players are from Germany. The United Kingdom of Great Britain and Northern Ireland takes second place in the ranking, followed by players from other European countries, such as the Netherlands, Latvia, Italy, Greece and Poland.
For the sake of analysis, it is essential to consider that downloading applications for social casino games does not require age verification or the mandatory disclosure of a player’s gender or country of residence. Therefore, the analysis assumes that the data provided by players who chose to share their information is accurate.
When Do People Play in Social Casinos?
According to SpinArena.net data, the average player session lasts about 47 minutes. The longest player session recorded in 2024 exceeded 12 hours.
Players are most active during the day and in the evenings. The largest number of players is registered from 4 p.m. to 9 p.m., while the fewest – from 2 a.m. to 5 a.m. The activity is almost three times higher in the evenings than at night, and it is worth highlighting that judgement.
During the week, players are usually more active on Fridays and Sundays, while less activity is observed on Mondays. At the same time, the difference between the most and the least active days of the week is only around 10%.
Regarding the retention rate, SpinArena.net can boast intriguing figures. Data from German users shows that almost 40% of players are active on the first day after installing the application, while by the thirtieth day, this figure equals 14%.
The analysis of player gaming habits revealed that average users’ activity follows predictable patterns and fully aligns with human biorhythms and social responsibilities.
Most Popular Social Casino Games
The largest European social casino by the number of slot games, SpinArena.net, has a robust collection of over 3,000 games from almost 40 providers. Half of all gaming sessions are spent playing the top 15 games.
In SpinArena.net, the top 5 most popular games make up one-third of all games played. Like in traditional online casinos, slots are the most common choice among players. Certain popular games such as Gates of Olympus, Sweet Bonanza and Sugar Rush are favourites in both social and traditional online casinos.
Ously Games GmbH Founder Jochen Martinez comments: “This analysis perfectly illustrates how social casinos fulfil the same player needs as traditional casinos, offering a safer gaming experience. Combining gaming with social interactions provides a unique environment and neutralises financial risks. Players can enjoy activities like connecting with friends while playing their favourite games.”
Vitali Matsukevich, COO at SOFTSWISS, summarises: “Social casinos are part of the mega trend in the global entertainment industry, where player behaviour coincides with those in traditional online casino gaming. Anticipating social casinos’ evolution and integration with iGaming, SOFTSWISS partnered with Ously Games GmbH to present a new B2B software product – a comprehensive platform for social casinos.”
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 20,000 casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
About Ously Games
Ously Games is a German enterprise, the provider of SpinArena.net, Europe’s largest social casino by number of slots. It boasts an extensive collection of over 3000 games from 40 renowned providers. With an annual turnover exceeding a million euros, Ously Games is driven by a team of 20 professionals.
The post Unveiling Social Casino Trends: Insights into Player Behaviour appeared first on European Gaming Industry News.
Bragg
Bragg Gaming Group Announces Record Third Quarter 2024 Revenue of Eur 26.2 Million (USD 29.3 Million)
Bragg Gaming Group, a global B2B content-driven iGaming technology provider, reported record revenue for the third quarter of 2024.
Summary of 3Q24 Financial and Operational Highlights
Euros (millions)(1) | 3Q24 | 3Q23 | Change |
Revenue | € 26.2 | € 22.6 | 15.9 % |
Gross profit | € 14.0 | € 11.9 | 18.1 % |
Gross profit margin | 53.5 % | 52.5 % | 99 bps |
Adjusted EBITDA(2) | € 4.1 | € 3.8 | 7.1 % |
Adjusted EBITDA margin | 15.6 % | 16.9 % | (129) bps |
Operating Income (Loss) | € (0.4) | € (2.1) | (81.0) % |
(1) Bragg’s reporting currency is Euros. The exchange rate provided is EUR 1.00 = USD 1.12. Due to fluctuating currency exchange rates, this reference rate is provided for convenience only.
(2) “Adjusted EBITDA” is a non-IFRS measure. For important information on the Company’s non-IFRS measures, see “Non-IFRS Financial Measures” below.
Chief Executive Officer Commentary
Matevž Mazij, Chief Executive Officer for Bragg, commented, “The third quarter marked another period of strong growth and record results for Bragg. Revenue grew 16% year-over-year, gross profit increased 18%, and Adjusted EBITDA rose 7%. In the U.S., strong third quarter revenue gains from content distribution helped drive a 40% global increase in proprietary online content revenue year-over-year.
“Additionally, we announced today that the Board of Directors has unanimously decided to conclude its review of strategic alternatives for Bragg. After extensive evaluation and deliberation, the Board determined that the ongoing execution of the Company’s strategic plan is the best way to maximize value for shareholders at this time.
“Since stepping in as Chairman 16 months ago and then as CEO 14 months ago, we’ve transformed our executive team, restructured commercial operations, and sharpened our sales strategy with a targeted, jurisdictional approach. These decisive actions position us to drive growth and capture market opportunities with greater precision and impact. Under new leadership, we’ve built a strong pipeline of tier 1 opportunities across key markets and key products, positioning Bragg for accelerated top- and bottom-line growth.
“With the strategic review process now complete, Bragg is now fully focused on commercialization and unlocking profitable growth, without the need for significant new investment in product development. Our decade-long investments in technology and talent, combined with a robust leadership team, have built a scalable platform that uniquely positions us for aggressive growth in 2025 and beyond. With significant operating leverage now within reach, we’re poised for an exciting, high-growth, and profitable future.”
Third Quarter 2024 and Recent Business Highlights
- Launched its newest games and Remote Gaming Server (RGS) technology with Caesars Digital in Pennsylvania and Ontario. The launch marked the expansion of Bragg’s existing partnership with Caesars Digital, following earlier launches in New Jersey and Michigan respectively, doubling the number of states/provinces in which Bragg content is offered on Caesars Palace Online Casino and Caesars Sportsbook & Casino.
- Launched its newest games and RGS technology with FanDuel in New Jersey, adding to its existing distribution with the leading North American operator in Michigan, Pennsylvania, Connecticut and Ontario
- Post-quarter end, the Company additionally launched its newest games and RGS technology with bet365 in New Jersey, following on from its second quarter launch in Pennsylvania, and an earlier launch in Ontario with the major global iGaming operator
- Launched HardRockCasino.nl in the Dutch market, supplying its cutting-edge player account management (PAM) software to the brand. The agreement is Bragg’s 6th PAM customer in the Netherlands, reinforcing Bragg’s status as the leading technology and content supplier in the Dutch market
- Launched the Kambi sportsbook on 711.nl, adding an additional revenue-generating product stream to a key PAM customer in the Netherlands
- Management is pleased to announce the appointment of Robbie Bressler to CFO of Bragg, effective immediately. Robbie had been serving as Bragg’s interim CFO since July 1, 2024.
Additional September 30, 2024 Key Financial Metrics
- For the nine-month period ended September 30, 2024, Cash flow generated from operations was EUR 8.4 million (USD 9.4 million), compared to EUR 6.2 million (USD 6.9 million) for the nine-month period ended September 30, 2023.
- Cash and cash equivalents as of September 30, 2024 was EUR 11.6 million (USD 13.0 million) and net working capital, excluding deferred consideration, loans payable, and convertible debt, was EUR 11.3 million (USD 12.7 million)
Strategic Alternatives Process Concluded
The Bragg Board announced the strategic alternatives process in March 2024 with the formation of a Special Committee, comprised solely of independent members of the Board. The Committee, together with its advisors Oakvale Capital LLP and Blake, Cassels & Graydon LLP, evaluated a wide range of strategic alternatives for maximizing shareholder value including a potential sale or merger of the Company. Bragg solicited interest from a significant number of potential counterparties and received multiple non-binding proposals.
After careful consideration, the Board, on recommendation from the special committee, unanimously determined that none of the proposals received reflect the Company’s intrinsic value or current and projected financial performance, and therefore elected to conclude its review and disband the Special Committee.
Don Robertson, independent Board member and Chair of the Special Committee, said, “After a comprehensive and exhaustive process, the Committee recommended, and the Board unanimously agreed, that continuing to execute Bragg’s strategic plan as an independent public company is the best approach for maximizing shareholder value. Although the process has now concluded, Bragg’s Board will continue to be open to and consider all opportunities for enhancing shareholder value.”
“Over the past year, our financial performance, cashflow generation and revenue outlook have significantly improved. We remain extremely confident about our business plan, operating strategy, and financial prospects” said Matevž Mazij, Chairman and CEO of Bragg.
Reiterates Full Year 2024 Guidance and 2025 Outlook
Bragg reiterates its 2024 full year revenue guidance range of EUR 102.0-109.0 million (USD 114.2-122.1 million) and its full year Adjusted EBITDA range of EUR 15.2-18.5 million (USD 17.0-20.7 million), noting that the Company is currently tracking to the lower end of guidance.
Bragg is actively advancing a robust pipeline of opportunities that is anticipated to drive strong momentum as we enter 2025. The outlook for 2025 remains positive, with expectations of sustained double-digit top line growth, expanding bottom line margins, and increased operational leverage, further strengthening Bragg’s position in the market. The preceding guidance and outlook constitute forward-looking information within the meaning of applicable securities laws, and is based on a number of assumptions and subject to a number of risks.
BetMGM
BetMGM and Vegas Golden Knights Announce Multi-Year Partnership Extension
BetMGM, a leading sports betting and iGaming operator, announced an extension of its partnership with the Vegas Golden Knights through the 2026-27 season. As part of the agreement, BetMGM will continue as an Official Betting Partner of the Vegas Golden Knights with prominent signage on the Knight Tron and throughout T-Mobile Arena as well as co-branded content and exclusive promotions. The partnership also features multiple fan engagement opportunities including watch parties and Toshiba Plaza activations.
“BetMGM is proud to continue our partnership with the Vegas Golden Knights, giving us the opportunity to create memorable moments alongside one of the world’s most passionate hockey fan bases. Las Vegas is BetMGM’s hometown and an integral part of our DNA, so the Golden Knights are a natural fit for our brand.” – Matt Prevost – BetMGM, Chief Revenue Officer.
Throughout the season, BetMGM will host watch parties featuring team mascots at various MGM Resorts destinations. The operator also will plan activations in Toshiba Plaza during select Golden Knights home games where fans can begin the BetMGM mobile app registration process for the chance to win prizes.
“BetMGM is a long-standing partner with the Golden Knights and a brand synonymous with this great city,” said Vegas Golden Knights President and CEO Kerry Bubolz. “We look forward to continue working together on events and activations that we know entertain our fans.”
Lance Evans, SVP Sports and Sponsorships, MGM Resorts, said, “The Vegas Golden Knights play a core role in the Las Vegas sports and entertainment experience and it’s a privilege to welcome both local and visiting fans to our properties before, during and after games. Together with BetMGM, we look forward to co-hosting events that will allow guests to engage with their favorite teams in new and exciting ways.”
BetMGM users can take advantage of the robust offering of prop markets for Golden Knights games this season, frequent in-app odds boosts and the interactive same game parlay betting feature. New BetMGM customers who download the BetMGM app and verify at one of BetMGM’s nine retail sportsbooks within walking distance of T-Mobile Arena will receive a first bet offer of up to $250 paid back in bonus bets if their first bet loses (offer only available in Nevada; bonus bets are non-withdrawable and expire in seven days.) Through the recently launched single account and wallet app upgrade, BetMGM users who sign up in Nevada and reside in other BetMGM U.S. mobile markets can continue to wager upon returning home.
Latest News
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