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Martin Stålros appointed CEO of Relax Gaming marking a new phase for the company

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Relax Gaming, the iGaming aggregator and supplier of unique content, has appointed Martin Stålros as CEO following a decade at the company, as well as a period working with Relax as a supplier.

Over 15 years of industry experience has seen Martin’s positive contribution span from business development to operational leadership, driving growth and value throughout.

Martin Stålros is replacing Simon Hammon, who held the position of CEO at Relax Gaming since 2022, following three years as CPO. Simon will stay with Relax Gaming until October 2024 in support of the handover process and continued positive trajectory.

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Commenting on Martin Stålros’ appointment to CEO, Patrik Osteraker, Chairman of the Board at Relax Gaming, said: “I am delighted to see Martin Stålros stepping up to the CEO role at Relax Gaming. Martin has been involved with Relax from the very early days and has had a material impact on the success of the company. As the business and organisation continues to mature and grow we feel that Martin has the ideal profile needed to support and guide us on our ambitious growth trajectory. Martin has full support from the Board to implement the strategy set out for Relax Gaming.

“The Board and myself also wish to extend a heartful thank you to the outgoing CEO, Simon Hammon, who has been absolutely instrumental in building Relax to the position we are in today. We wish him all the best in life and in his new projects. Thank you, Simon.”

Adding to this, Simon Hammon said: “Martin is the natural choice to take the reins at this pivotal junction following my decision to move on from Relax Gaming. Having proudly invested the past five years in Relax’s outstanding growth journey, it is safe to say that I wholeheartedly believe in and will always cherish the company and team within it.

“As Relax moves into its next stage, Martin’s extensive understanding of the company’s DNA, offering, and team, along with his passionate yet pragmatic approach, will enable him to successfully steer Relax to achieve all the goals set. It has been a true honour serving as CEO of Relax gaming for two years, and I look forward to seeing what the future brings them.”

Martin Stålros, CEO of Relax Gaming added: “Having the opportunity to step up as CEO after seeing the company grow from 30 to 350 people during my time as COO is tremendously exciting. I’m humbled by the task and it’s the strength of the team that surrounds me which makes me even more motivated about the challenge.

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“My predecessors have built a stable ship and a close working relationship with both Patrik Österåker, the Founder, and Simon Hammon, the previous CEO, has given me great insight. My aim is to combine their strengths with my own to drive Relax Gaming into further growth as we continue to expand to new markets and embrace opportunities, while always maintaining outstanding tech, exceptional service, strong relationships, and our core values.”

The post Martin Stålros appointed CEO of Relax Gaming marking a new phase for the company appeared first on European Gaming Industry News.

Compliance Updates

Licenses received: RockApp strengthens its position in the US iGaming market

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RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.

These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.

This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.

“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”

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The post Licenses received: RockApp strengthens its position in the US iGaming market appeared first on Gaming and Gambling Industry in the Americas.

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Latest News

Delasport’s Sportsbook Now Fully Integrated with OMEGA Systems’ Platform

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Delasport’s award-winning sportsbook solution is now fully integrated with OMEGA Systems’ B2B Platform.

The key partnership between the two iGaming technology providers will allow even greater access for operators worldwide to Delasport’s renowned solution. This means their players will be able to enjoy advanced personalization through ‘My Sportsbook’, ‘My Event Builder’, ‘My Combo’, and more, as well as one of the industry’s best coverages in terms of sports and markets.
This is yet another significant deal Delasport has signed in the past few months.

“Partnering with a strong provider like OMEGA Systems is part of our strategy to continue expanding our presence on regulated markets”, Delasport’s VP of Business Development Rosaire Galea Cavallaro says. “We’re excited to be able to announce this great news during ICE 2025 where we saw once again how impressed people are with our products.”

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The integration is part of a long streak of successful partnerships where Delasport delivers its cutting-edge sportsbook as a Plug & Play iFrame solution.

The post Delasport’s Sportsbook Now Fully Integrated with OMEGA Systems’ Platform appeared first on European Gaming Industry News.

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Affiliate Industry

SOFTSWISS Affiliate Software Platform Wins at IGA 2025

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SOFTSWISS, an international tech company with over 15 years of experience in iGaming, announces that Affilka by SOFTSWISS wins Affiliate Company of the Year at the International Gaming Awards 2025. The comprehensive software platform helps manage, track, and analyse affiliate performance in the most convenient way.

The event recognises leading industry experts, both online and land-based. This achievement came as a well-deserved gift for the platform’s 7th anniversary. The award reflects the platform’s dedication to optimising affiliate program management and elevating the operational efficiency of its clients. By helping operators optimise affiliate partnerships, Affilka by SOFTSWISS has established itself as a technology-driven leader in the iGaming realm.

Powering over 440 iGaming brands, the platform currently has more than 360,000 affiliate accounts and 85 million registered players. One of its most impactful updates is the Geo-Distributed Redirect feature. This innovation accelerates redirects up to five times, reduces bounce rates and increases conversions by up to 7%. By enabling players to access casino sites faster, the feature drives higher registrations and deposits.

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Other notable platform functionalities include built-in payment processing, which helps streamline financial operations with trusted payment systems and bank transfers. The flexible commission constructor and near real-time reporting features enable operators to tailor their strategies according to constantly evolving business needs.

“We are honoured to receive recognition at such a prestigious level,” said Anastasia Borovaya, Head of Affilka by SOFTSWISS. “This award reflects our unwavering dedication to delivering the best affiliate management solutions in the industry. With over seven years of expertise, a highly professional team, and a passion for innovation, we’ve built a platform that ensures exceptional service and continuous product enhancements for our clients. We’re committed to maintaining this momentum and supporting the growth of our partners worldwide.”

Now, Affilka by SOFTSWISS is showcasing its latest features and achievements at iGB Affiliate in Barcelona. On 21–22 January, the team welcomes partners and clients at stand C10.

 

About SOFTSWISS

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SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Affiliate Software Platform Wins at IGA 2025 appeared first on European Gaming Industry News.

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