

Latest News
Altenar appoints Sam Hill as Sales Director
Leading sportsbook hires industry veteran to expand on worldwide success
Altenar, the leading sportsbook and iGaming software supplier, has bolstered its executive team with the appointment of Sam Hill as its Sales Director.
Hill boasts almost 15 years’ experience within the industry, with this latest hire encompassing Altenar’s ambition to further extend its outreach globally.
Starting in the betting industry in 2010, Hill has elevated his career to become Business Development Director at Betgenius, Head of B2B Sales at BetVictor and most recently, Senior Sales Director at IMG.
He will now be heading up the Altenar sales team, securing further high-profile partnerships across the globe, including LatAm and Europe.
After previously working with the award-winning sportsbook as a client, Hill will be tasked with promoting and expanding Altenar’s sales strategy, tailored specifically to different jurisdictions and delivering an increase in revenue and company growth. He will also work closely with the company’s commercial team.
Commenting on the new appointment, Charlie Williams, Commercial Director at Altenar, said: “We are excited to have a knowledgeable, well-respected, industry veteran such as Sam Hill join the sales team.
“His wealth of experience will further accelerate our business growth and help us continue our journey into new markets. Sam’s understanding of the industry landscape and his passion for data will contribute to continuous improvements across our product offering and deliver added value to new and existing clients. I look forward to working with Sam and celebrating the many successes that we have in front of us as a sales team.”
Sam Hill, Sales Director at Altenar, said: “I have worked closely with Altenar in the past in terms of data and streaming and have always liked what the company has been doing.
“I have seen their growth first-hand and I am very pleased to be a part of the team moving forward. Altenar is currently going through a really good moment and there are lots of exciting opportunities for growth. The challenge for me is to bring in high-value customers and play a part in improving relationships with existing suppliers and that is a huge attraction for me.”
The post Altenar appoints Sam Hill as Sales Director appeared first on European Gaming Industry News.
Gambling in the USA
Gaming Americas Weekly Roundup – March 10-16

Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
Fennica Gaming has announced that it has been granted a gaming supplier license in Ontario, Canada. This milestone marks a significant step in the company’s expansion strategy, allowing it to offer its cutting-edge gaming experiences to gaming operators in one of North America’s most dynamic regulated markets. The supplier license, granted by the Alcohol and Gaming Commission of Ontario (AGCO), enables Fennica Gaming to introduce its portfolio of entertaining and high-quality games to gaming operators across the province. This registration empowers Ontarian operators, whether online or land-based, to access the omnichannel offerings developed in the Nordics.
PrizePicks announced it has received Internet Compliance Assessment Programme (iCAP) accreditation from the National Council on Problem Gambling (NCPG). PrizePicks is the first and only fantasy sports operator to receive the recognition. iCAP certification is granted to operators that meet the NCPG’s high standards for responsible gaming and consumer protection practices. Developed by the NCPG, iCAP is the leading online responsible gaming assessment Programme in the US. The rigorous certification process involves an independent, comprehensive review of an operator’s responsible gaming policies and practices, spanning Know Your Customer (KYC) protocols, staff training programmes, work culture, consumer protection measures, RG tool offerings, customer service standards and regulatory compliance.
The Public Health Advocacy Institute (PHAI) at Northeastern University School of Law supports Congressman Paul D. Tonko (NY-20) and Senator Richard Blumenthal (D-CT) as they reintroduced the SAFE Bet Act, which addresses the risks associated with legalised gambling. As of 2025, 39 states and the District of Columbia have legalised sports betting, but the necessary safeguards are not in place to address the public health risks that legalising sports betting creates. The SAFE Bet Act, first introduced in September 2024, addresses those public health concerns. The SAFE Bet Act establishes federal standards while preserving the opportunity for anyone who wishes to participate in legal sports betting. These standards will address advertising, affordability and artificial intelligence issues.
Partnerships
The NCAA and EPIC Global Solutions announced an extension of their gambling harm education programme collaboration. This extended collaboration reinforces the NCAA’s long-standing commitment to protecting student-athlete well-being and the integrity of college athletics. Educating student-athletes on the dangers of sports betting continues to be a key priority for the Association. EPIC’s sessions have been a crucial piece of this education since January 2022. The NCAA and EPIC Global Solutions have partnered to educate over 80,000 student-athletes through in-person, experiential sessions at more than 270 campuses nationwide across all three divisions, making it the largest programme of its kind globally.
SCCG Management has announced a strategic partnership with Boosted Bets. This collaboration will focus on business development, capital-raising support, and global distribution, connecting Boosted Bets with strategic partners across SCCG’s ecosystem, including sportsbook platforms, operators, data providers, CRM and gamification partners. Boosted Bets introduces a new way for sports bettors to prove their skills through a contest-based wagering model. Players enter a paid challenge, receiving a simulated betting account with a larger bankroll—giving them the ability to place bets as if they were high-stakes bettors.
The post Gaming Americas Weekly Roundup – March 10-16 appeared first on European Gaming Industry News.
Latest News
Check Before You Bet – Play Responsibly Ahead of March Madness

On Sunday, March 16, 2025, the 2025 March Madness tournament begins with Selection Sunday at 6 p.m. ET on CBS. March Madness is the coined name for the NCAA Division I men’s basketball tournament, a single-elimination tournament of 68 teams that compete in seven rounds for the national championship. The penultimate (second to last) round is known as the Final Four, where only 4 teams remain.
Check out the full schedule below:
- Selection Sunday: 6 p.m. ET Sunday, March 16 on CBS
- First Four: March 18-19
- First round: March 20-21
- Second round: March 22-23
- Sweet 16: March 27-28
- Elite Eight: March 29-30
- Final Four: April 5 at the Alamodome in San Antonio, Texas
- NCAA championship game: April 7 at the Alamodome in San Antonio, Texas
With March Madness being one of the most anticipated, watched, and wagered-on events in all of sports, the Arizona Department of Gaming (“ADG”) is reminding Arizona residents and visitors to remember to play smart and bet responsibly, remaining within the bounds of the law.
“Every year, March Madness continues to rank among the top sporting events to wager on nationally, as excitement and anxiety builds as fans watch to see if their team will make it to the Final Four,” said Jackie Johnson, ADG Director. “The Department wants to use this opportunity as a chance to remind and encourage Arizona residents, as well as our springtime visitors, to make sure they are enjoying the games responsibly. Protect your bet and ensure your wagers are placed legally and thoughtfully this March.”
Sports Pools – Know What Rules to Follow
In the United States, it is common to see friends, families, and colleagues participate in sports pools for March Madness. These pools are legal as long as the state’s social gambling rules are followed. According to Arizona Law (A.R.S. § 13-3301(9)), social gambling requires:
- That gambling cannot be conducted as business, which means that hosts cannot receive financial benefit, unless they are participating in the game;
- Hosts pay out all pool money to the winner(s);
- Only participants can win; and
- Players compete on equal terms with each other.
A few things to be on the lookout for that indicate illegal gambling:
- Paying a fee to participate, including “suggested” or “voluntary” donations.
- A host who keeps a percentage of the pool for administering the game.
- A required minimum purchase to participate (food or beverage, etc.).
- Unequal odds.
- Underage participants (under 21 years of age).
ADG takes complaints about illegal gambling seriously. To report suspected illegal gambling activity, visit our website at gaming.az.gov/about/contact-us, call (602) 255-3886, or email [email protected]. You can remain anonymous.
Responsible Betting – What to Keep in Mind
With sports betting legal in the state, it has become increasingly important to educate yourself on how you can bet responsibly. Listed below are some helpful tips as part of the American Gaming Association’s (AGA)
Have A Game Plan.® Bet Responsibly. campaign:
- Set a Budget – It is crucial to keep in mind that everyone will have different budgets; never bet beyond your own means. Be cautious and make sure you set a limit – and stick to it – if you plan on wagering. More information on how to responsibly set a budget for wagering can be found on the AGA’s Have A Game Plan website: How Much Should I Wager?
- Know the Odds – There are plenty of key terms everyone should know when making a sports bet. What’s a parlay? Over/under? Moneyline? If you decide to wager, make sure you are briefed on The Basics of Sports Betting.
- Keep it Social – Whenever gambling, be mindful that all forms of gambling are for the purpose of entertainment. This is not a way to make money. By gaming with friends, family, and colleagues, you can keep playing responsibly and have fun.
- Keep Your Cool – No one’s perfect, and in sports, winning and losing are all part of the game. Whether you’re wagering from the sidelines or watching from home, remember to keep your cool. Good sportsmanship isn’t just for the players on the field; it’s for everyone.
- Play Legally – Legal operators provide important player protections that are not found in the illegal market. Whether you are placing a wager on your phone or at a physical sportsbook, make sure you are using a legal operator in the state. Visit the ADG website to view a full list of the state’s approved operators and retail locations: Approved Operators.
You can view more information on how to bet responsibly by visiting haveagameplan.org. In recognition of Problem Gambling Awareness Month (“PGAM”), the Department wants to remind Arizonans that if you or someone you know has a gambling problem, the Division of Problem Gambling (“DPG”) urges you to get help now by calling 1-800-NEXT STEP (1.800.639.8783), DPG’s confidential helpline, texting “NEXTSTEP” to 53342, or utilizing a chat feature on the DPG website. DPG’s helpline provides confidentiality and connects callers with a master’s level counselor who can connect them with available resources, including statewide treatment providers who specialize in problem gambling.
The helpline is available 24/7 to everyone facing a problem with gambling – individuals and affected family members, friends, or co-workers. Learn more and access resources at problemgambling.az.gov. Additionally, the ADG published a press release on March 3 recognizing PGAM.
Please view the press release by visiting our website’s Media Room, as well as DPG’s PGAM toolkit for more information.
The post Check Before You Bet – Play Responsibly Ahead of March Madness appeared first on Gaming and Gambling Industry in the Americas.
Latest News
ACR POKER HOSTS DUAL VENOM TOURNAMENTS THIS APRIL WITH $12 MILLION IN TOTAL GUARANTEES

Building on the success of its Mystery Bounty Venom events in February, which awarded more than $10 million in prize pools and attracted players from over 70 countries, ACR Poker is gearing up for another action-packed doubleheader this spring, featuring Dual Venom tournaments with $12 million in total guarantees.
NLH and PLO players can take their shot in two massive Venom events: the $10 million guaranteed NLH and the $2 million guaranteed PLO, both starting on Sunday, April 13th at 1:05pm ET.
“Playing in prestigious events like the Venom is one of the best ways to sharpen your skills and feel the thrill of big poker,” said ACR Pro Chris Moneymaker. “With both the NLH and PLO Venoms running side by side, $12 million in guarantees on the line and lots of affordable ways to qualify, this is your chance to get in on the action. See you at the tables.”
The $10 million guaranteed NLH Venom spans four days, starting with the first of five Day 1 flights on Sunday, April 13th. Advancing players will battle through Day 2 on Monday, April 28th and Day 3 on Tuesday, April 29th, leading to a thrilling Final Table on Wednesday, April 30th at 4:05pm ET.
Last April, four-time WSOP bracelet winner Dominik ‘Texxassss’ Nitsche from Germany outlasted a massive field of 5,045 entries, walking away with over $1.8 million. Who will claim the NLH Venom title this year?
Omaha fans can also mark their calendars for the 3-day PLO Venom, featuring a $2 million guarantee and five Day 1 options. It kicks off with Day 1A on Sunday, April 13th, followed by Day 2 on Monday, April 28th, and the final table on Tuesday, April 29th.
Players can stay updated and easily add both Venom events to their calendar via ACR Poker’s online tournament schedule.
The direct buy-in of each Venom is $2,650, but players have the chance to qualify for as little as $0 through ACR Poker’s Venom Fever Satellites, which guarantee over 1,000 Venom seats across The Beast, Venom Madness, Direct and Mega satellites.
In addition to the flagship Venom tournaments, players can dive into ACR Poker’s revamped tournament schedule, compete in the Online Super Series with $25 million in guarantees, and take their shot at the $500,000 guaranteed Venom Warmup in April with just a $66 buy-in.
For more information on the Dual Venom tournaments, visit ACRPoker.eu.
The post ACR POKER HOSTS DUAL VENOM TOURNAMENTS THIS APRIL WITH $12 MILLION IN TOTAL GUARANTEES appeared first on Gaming and Gambling Industry in the Americas.
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