Connect with us
Prague Gaming & TECH Summit 2025 (25-26 March)
kambi’s-same-game-parlays-shine-as-super-bowl-lviii-goes-down-to-the-wire kambi’s-same-game-parlays-shine-as-super-bowl-lviii-goes-down-to-the-wire

Press Releases

Kambi’s same game parlays shine as Super Bowl LVIII goes down to the wire

Published

on

SGPs account for more than a quarter of total Super Bowl handle for the first time

Super Bowl LVIII saw engagement with same game parlays (SGPs) reach new heights, as the product grew to account for 26% of handle on the NFL’s blue-ribbon event – a five percentage point increase on last year’s total.

Following Kambi’s first to market launch of in-game and cash out for SGPs ahead of last year’s Super Bowl, the growth in live SGPs across the Kambi network was particularly noteworthy, with share of in-game handle more than tripling in 2024. The overall in-game total was boosted by the ‘result of drive’ market which Kambi pioneered, the most popular in-game market after moneyline, spread and total points.

A night which saw a Patrick Mahomes-inspired Kansas City Chiefs win their third Super Bowl in five years delivered the biggest single event on the Kambi network over the last 12 months. Total handle was more than 150% higher than the 2023 UEFA Champions League final between Manchester City and Internazionale – the second biggest event on the Kambi network.

Although he put on an MVP performance, neither Mahomes nor his fellow quarterback Brock Purdy of the San Francisco 49ers featured in the top three most popular players to bet on, with that accolade going the way of 49ers’ running back Christian McCaffrey, followed by Travis Kelce and Isiah Pacheco of the Chiefs.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

The importance of offering a comprehensive range of player props before and during the event was underlined by their rise to 26% of total handle on Super Bowl LVIII, up from 20% on Super Bowl LVII.

Kambi’s Head of US Sports, Hans Neskvern, said: “The Super Bowl is always one of the biggest nights of the year across the Kambi partner network, and continual enhancements made to our NFL product have seen us deliver an offering which leads the market in depth and combinability.

“A dramatic conclusion in which the Chiefs further cemented a dynasty not seen since the days of Tom Brady and the New England Patriots rounded off a thrilling season for the NFL and Kambi, which we look forward to building on with our partners throughout 2024.”

To find out more about Same Game Parlays tune in to the KambiCast Spotlight, with the inaugural episode featuring the insights of Simon Noy, alongside Director of Product Analysis and Eilers and Krejcik Jimmy Neilly and Earnings+More Editor Scott Longley.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Latest News

Saroca Unveils the Transformational Leadership Program for 2025

Published

on

saroca-unveils-the-transformational-leadership-program-for-2025
Reading Time: 2 minutes

Saroca Reimagines Leadership Development for the Gaming Industry

Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025. Building on the success of the 2024 LeadHERship Program—a pioneering initiative for women in gaming—the new program expands its reach with two distinct cohorts: one exclusively for women and another open to all genders.

The Legacy of LeadHERship

The 2024 LeadHERship Program achieved an exceptional Net Promoter Score (NPS) of 90, with participants citing transformative growth. With participants like Clemence Dujardin citing it as a “game-changer”. Confidence in leadership abilities rose by 46%, resilience increased by 27%, and imposter syndrome diminished by 39%.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Participants praised the program’s focus on emotional resilience, feedback mastery, executive presence and communication all in a supportive community.

Leadership Development: A Game-Changer for Gaming

In a rapidly evolving and diversifying industry, strong leadership is essential. Saroca’s programs go beyond skill-building to foster resilience, trust, and inclusivity—key traits for thriving in the global gaming market.

“We believe leadership is not about hierarchy—it’s about transformation,” said Emily Leeb, CEO of Saroca. “The Transformational Leadership Program reflects our commitment to cultivating leaders who will shape the future of gaming.”

Transformational Leadership Program Highlights

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

The program builds on the proven curriculum of its predecessor, featuring:

  • Two Cohorts: A women-only cohort and a new all-gender cohort to enrich perspectives.
  • Eight Modules: Covering topics such as emotional intelligence, self-advocacy, and radical candor.
  • Community and Growth Tracking: Strengthening connections and measuring individual progress.

Registration Now Open

The Transformational Leadership Program begins in February 2025, with limited spots available. Scholarships are also offered to ensure accessibility. For more information, visit Saroca’s website or contact [email protected].

About Saroca

Saroca is a leader in leadership development for the gaming industry, committed to empowering professionals through inclusive, high-impact programs that drive personal and professional growth.

The post Saroca Unveils the Transformational Leadership Program for 2025 appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Balkan's

EGT Digital is shortlisted in 5 categories of BEGE Awards 2024

Published

on

egt-digital-is-shortlisted-in-5-categories-of-bege-awards-2024
Reading Time: 2 minutes

 

EGT Digital is proud to be among the finalists in the impressive 5 categories of BEGE Awards 2024. This year’s edition of the prestigious annual competition will be held on November 27 at Black & White Club, Palms Royale Sofia Complex. For the 15th consecutive year, the event will recognize individuals and companies for their outstanding contribution to the gaming and entertainment industry.

Burning Hot Instant, one of the newest offerings in EGT Digital’s ever-growing portfolio of games, is among the shortlisted titles in the Online Game of the Year category. It is also one of the latest additions to the top performer Clover Chance. Although it debuted only 2 months ago, Burning Hot Instant immediately became players’ favorite with its mystery jackpot and numerous rewards.

X-Nave, EGT Digital’s in-house developed “all-in-one” betting platform, is a contender in the Online Platform of the Year category. The product earned the nomination thanks to the fact that it provides operators with the technology and tools they need to build and maintain a successful online business. The X-Nave platform includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Each module can be part of the complete solution or function independently, allowing seamless integration with developments of third-party providers.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Another prestigious nomination for EGT Digital is in the Online Provider of the Year category, recognizing its wide range of iGaming products and services. The company’s games are extremely popular in a number of markets around the world, where players appreciate their fascinating design, high winning chances, and many attractive bonus features. The X-Nave platform is becoming the preferred choice for an increasing number of operators who want to guarantee their business’ long-term success and sustainable development.

The company is a finalist in the Sports Betting Platform of the Year category as well. EGT Digital’s Sportsbook solution, part of X-Nave’s Sport Product, offers everything operators need to secure a competitive bookmaker position. It includes advanced betting, in-depth statistics, different bet types, back-office tools, a variety of jackpots, and 24/7 technical and trading support. It is provided with powerful management tools that allow betting sites to create personalized content and increase player engagement.

The last category for which EGT Digital has been nominated is Innovative Product of the Year, with its 360-degree retail betting solution. This product covers both software and hardware aspects of the business, including the design and management of devices, the company’s omnichannel solution, sports betting, lottery games, vouchers, online deposits, and commissions. Constantly evolving, EGT Digital’s 360-degree retail betting solution continues to add new tools and options for improving user experience.

The post EGT Digital is shortlisted in 5 categories of BEGE Awards 2024 appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Balkan's

EGT is a finalist in several categories of BEGE Awards 2024

Published

on

egt-is-a-finalist-in-several-categories-of-bege-awards-2024
Reading Time: 2 minutes

 

EGT is excited to announce that it has been shortlisted in 6 categories of the prestigious BEGE Awards 2024. The competition, held annually as part of the BEGE Expo, will give prizes to individuals and companies for their significant contributions and excellent achievements in the gaming and entertainment industry for the 15th consecutive year.

After winning the accolade in last year’s edition of the event, the CEO of EGT, Mr. Vladimir Dokov, is once again a finalist in the CEO of the Year category. He received the nomination because of his strategic vision for the company, which has turned it into one of the leading manufacturers and suppliers of gaming equipment on a global level.

EGT will also compete for the awards in the Slot Machine of the Year and Slot Game Product of the Year categories. The company has been shortlisted, respectively, for its slot cabinets and slot games from the latest General Series, which have been demonstrating excellent results in a number of gaming establishments around the world.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)

Spider CMS is nominated for Casino Management System of the Year. As a result of its continuous development and improvement, the system currently contains 15 modules that make the organization of daily activities in gaming halls easy and efficient. This year, Spider CMS significantly expanded its footprint with several installations in Europe and Africa.

EGT’s bestseller, Bell Link, has earned the company a spot among the finalists in the Jackpot System of the Year category. Including 4 exciting levels and numerous attractive bonus features, this product has quickly become players’ favorite everywhere it has been installed.

EGT has also been shortlisted in the Corporate Social Responsibility of the Year category. It recognizes companies for their efforts to stimulate good social practices and build an ethically oriented business. EGT supports a lot of charity and sports initiatives. In addition, the company pursues a consistent policy for environmental protection and applies all ecological norms in its production processes and overall activities.

The BEGE Awards 2024 ceremony will take place on November 27 at Black & White Club, Palms Royale Sofia Complex.

The post EGT is a finalist in several categories of BEGE Awards 2024 appeared first on European Gaming Industry News.

Advertisement
European Gaming Congress 2024 (Warsaw, Poland)
Continue Reading

Trending