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Acquire.bet and Pro League Network Announce Strategic Partnership

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Player acquisition agency Acquire.bet is thrilled to announce a new strategic partnership with Pro League Network (PLN), the leading sports media and entertainment company producing fun, unique sports optimized for wagering.

The deal will see Acquire.bet advise and execute PLN’s monetization strategy and help to stimulate new user growth and drive brand awareness. PLN boasts an owned audience of over 500k subscribers and generates millions of impressions weekly; by utilising Acquire.bet’s extensive experience in monetization player acquisition, PLN looks to accelerate growth

PLN launched in 2022 with a vision to create a new type of sports entertainment, combining a diverse range of sports with social media creators to provide a unique watch’n’wager betting experience. PNL’s portfolio of sports features some of the viral sports competitions in the world, including the World Putting League, CarJitsu Championship and SlapFIGHT Championships.

PLN’s sports are now available for wagering by many leading sportsbooks, including DraftKings, bet365, and Betfred, in the U.S. and internationally.

Allan Petrilli, Managing Director at Acquire.bet, said: Pro League Network is exactly the type of company we love to work with at Acquire.bet. They are taking a unique approach to sports and sports betting, helping to drive innovation and growth across the industry whilst shining a light on sports that are exploding in popularity. They come into the partnership with excellent pedigree and we are excited to help them grow even further and to see what we can achieve together.

Mike Salvaris at Pro League Network, said: PLN is breaking new ground in sports entertainment. The opportunities before us are immense but not cookie cutter. We’ve known the acquire.bet team for years and deeply respect their domain knowledge and creativity. Thrilled to have them on our team.

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Sky Bet extends sponsorship of The Overlap

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Sky Bet has renewed its partnership with The Overlap – the UK’s No.1 football YouTube channel founded by Gary Neville – for a further two years.

As a founding partner since the channel’s launch in April 2021, Sky Bet will continue as the headline sponsor of The Overlap Interviews and Fan Debates, key formats that have helped the channel become a leading voice in football content.

Featuring in-depth conversations with major figures from sport and entertainment, as well as dynamic debates between football legends and fan creators, The Overlap has built a dedicated audience and strong community.

Sky Bet will also maintain its presence in the weekly Stick to Football podcast through the popular Super 6 segment. The feature sees panellists Roy Keane, Ian Wright, Jamie Carragher, Jill Scott, and Gary Neville predict six results from the weekend’s matches in the free-to-play football game, Super 6.

The renewed partnership underscores Sky Bet’s continued commitment to delivering original, fan-first football content that resonates with audiences across platforms.

Gary Neville Quote: “I want to thank Sky Bet for partnering with us over the past four years. Without their support, we wouldn’t have been able to deliver the content you see today. It’s fantastic to have them on board for another two years, and I’m excited to see what we can achieve together.”

The post Sky Bet extends sponsorship of The Overlap appeared first on European Gaming Industry News.

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Akhil Sarin Chief Marketing Officer at Stake

Stake strikes new global partnership with Street League Skateboarding

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The worlds of street culture and cutting-edge entertainment collide as Street League Skateboarding (SLS) and online gaming powerhouse Stake announce a new global partnership.

This partnership, which kicked off with Stake center stage as the Presenting Rights Partner of SLS Miami and the first SLS Takeover in Santa Monica in May, will run throughout the SLS Championship Tour season, culminating with the Super Crown in São Paulo in December.

The wide-ranging partnership will see Stake prominently featured across the live events with branding on key skate course features and broadcast segments at the biggest skateboarding events worldwide.

Additionally, fans can expect to see the Stake brand integrated into the unique SLS social content, including the “What’s at Stake” event preview, and the all-new Game of S.T.A.K.E. – a creative twist on the classic Game of Skate, which will feature a head-to-head battle between SLS pros.

To round out the partnership, Stake will also be the presenting rights partner of the annual Trick of the Year contest, which allows skaters worldwide to submit their tricks for the illustrious prize. The Trick of the Year award winners will be announced in December.

“We’re excited to welcome an exciting brand like Stake to the SLS family”, said Frank Lamicella, CEO of Thrill Sports and parent company of SLS. “This partnership will deliver innovative activation elements and experiences to both our brands and fans as we travel the world for the 2025 SLS Championship Tour.”

“Skateboarding is more than sport – it’s fashion, music, culture, and raw energy. That’s exactly the space Stake loves to play in, and SLS is the perfect partner to bring that to life,” said Akhil Sarin, Chief Marketing Officer at Stake. “This alignment makes it an excellent partnership for our brand.”

The post Stake strikes new global partnership with Street League Skateboarding appeared first on Gaming and Gambling Industry in the Americas.

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Quick Custom Intelligence Partners with ComOps to Offer Secure, Scalable Off-Site Human Player-Development Services for Casinos

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Quick Custom Intelligence (QCI), the global leader in AI-driven casino analytics, today announced a strategic partnership with ComOps, a hospitality performance partner delivering support-as-a-service solutions that enhance guest experiences and improve workforce efficiency. Through this partnership, QCI clients can now extend their host teams with ComOps’ bilingual (English/Spanish) player-development agents, available as fractional or fully virtual support.

Key Benefits for Casino Operators:

Turn-key scalability: ComOps agents operate directly within the QCI Enterprise Platform, receiving real-time access to player lists, campaign tasks, and performance dashboards. This allows properties to rapidly scale host operations without increasing headcount.

Secure, compliant operations: Agents access property systems via Microsoft® Virtual Desktop with multifactor authentication. All work is performed in a secured, clean-desk facility—no phones, pens, or paper—protecting player data and marketing offers.

Full-service guest engagement: Services include inbound and outbound telemarketing, VIP event invitations, and follow-up calls are executed from QCI’s dynamic call lists. When required, ComOps agents can enter hotel reservations directly into leading PMS platforms, Agilysys PMS, Oracle OHIP, or Infor HMS, to complete the guest journey.

Rapid deployment: Game Changing Technologies (GCT) will provision and manage all additional QCI licenses required, streamlining onboarding and accelerating time-to-value.

“Our customers are scaling faster than ever, and staffing expert host talent can be a major constraint,” said Dr. Ralph Thomas, CEO of QCI. “By integrating ComOps’ secure, off-site human agents into the QCI workflow, operators can instantly expand capacity, maintain data integrity, and focus on delivering personalized guest experiences that drive revenue.”

“Casinos need flexible, cost-effective ways to deepen player relationships,” added Robert Levine, CEO of ComOps. “This partnership combines ComOps’ hospitality expertise with QCI’s real-time analytics to help properties increase trip frequency, elevate guest engagement, and optimize VIP experiences.”

The post Quick Custom Intelligence Partners with ComOps to Offer Secure, Scalable Off-Site Human Player-Development Services for Casinos appeared first on Gaming and Gambling Industry in the Americas.

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