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First SOFTSWISS Prime Network Jackpot Strikes €244K+

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After much anticipation, the first Prime Network Jackpot, launched by the SOFTSWISS Jackpot Aggregator in October 2023, was finally claimed on 7 February. The fortunate winner walks away with a EUR 244,742.34 prize.

In the Prime Network Jackpot campaign, operators collectively establish shared, player-driven prize pools. Winnings are paid from such shared pools, not by individual operators. This approach offers more significant rewards to boost player engagement and loyalty while streamlining operator costs.

During the Prime Network Jackpot campaign, casino players could join the online jackpot with a minimal bet of just 1 euro, without additional fees. From October 2023 to February 2024, approximately 1 billion euro in bets were wagered in the Prime Network Jackpot pool. 

The first draw of the Prime Network Jackpot, hosted by Fastpay Casino, saw a lucky player strike 244,742.34 euro in a BGaming-designed game. In comparison, winnings from regular non-network progressive jackpots typically do not exceed 30K-50K euro. 

Following the success of the initial draw, the SOFTSWISS Jackpot Aggregator is launching its next Prime Network Jackpot campaign. 

Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator at SOFTSWISS, comments: “We’re thrilled that the long-awaited win happened during the ICE industry event, an ideal time for the community to connect and share insights. This win provides an additional reason for celebration with our partners.

Following our initial online progressive network jackpot campaign with a starting 100,000 euro prize pool, we’re immediately launching a new one starting at 300,000 euro. This campaign offers substantial rewards for players and facilitates jackpot payouts from the collective prize pool. It serves as an effective marketing strategy to engage and attract users, a pertinent topic for discussion at ICE and, particularly, at our stand.”

Fastpay Casino representative shares their excitement: “Hosting the inaugural draw of SOFTSWISS’ Prime Network Jackpot campaign has been an honour and a stroke of fortune for us. Among the many participating casinos, ours was privileged to be the first to celebrate a winner in this exciting campaign. It’s particularly symbolic that the win occurred in a game developed exclusively for us by BGaming – Fastpay Bonanza. This event underscores the advantages of collaborative network jackpots and affirms our commitment to providing exceptional gaming experiences. We look forward to hosting more such exciting events, continuing to create winners among our players and our casino community.”

“It’s gratifying to see players enthusiastically embracing fresh industry initiatives, like the SOFTSWISS Prime Network Jackpot campaign. We’re glad to mark the first winner in BGaming’s game, tailored specifically for Fastpay Casino. We’re thankful to the partners involved. As BGaming continues to create customised games and engaging online casino titles, we eagerly anticipate more SOFTSWISS’ campaigns,” adds Marina Ostrovtsova, CEO at BGaming.

During the Prime Network Jackpot campaign, participating casinos reported notable growth in key performance indicators compared to periods when only regular, non-network jackpots were in use. Specifically, there was a 7.76% increase in turnover, a 2.43% rise in total bets, and a 3.87% growth in deposit sums. These figures demonstrate the positive impact of the Prime Jackpot on casino operations. The Prime Network Jackpot is becoming a strategic tool for casinos to enhance their business metrics and engage players.

 

About SOFTSWISS 

SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts over 2000 employees, is based in Malta, Poland, and Georgia.  SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

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DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus

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DreamPlay’s ambitions go far beyond simple game development. With a new office in Limassol, the international iGaming solutions provider is expanding its presence in Europe and laying the foundations for a new philosophy of the iGaming business.

The location in Limassol was not chosen by chance – Cyprus has long become the European center of iGaming. It is here that key market players, large operators and financial structures supporting the industry are concentrated. And the high concentration of technology and talented developers allows DreamPlay to form its own ecosystem of talent.

If in the 2010s Cyprus became a hub for classic iGaming operators, today it is a point of attraction for technology companies that are betting on metaverses and the integration of games into a wider digital ecosystem. DreamPlay is one of those shaping this trend.

Google-style campus for game development talents

The DreamPlay office and campus in Limassol are part of the company’s international network of corporate campuses. Similar hubs already operate in Thailand, Bali, Peru, the UAE and Poland. They offer employees comfortable working conditions and the ability to move between locations, accommodation, meals, legal support for stays in different countries. And all this is at the expense of the company. -And the flexible work format and 4-day work week in the company helps DreamPlay talents maintain a healthy work-life balance. It’s all about well-established business processes and taking care of the team.

It’s nice to know that you can come to the country, and there is a Dream Campus where friends, like-minded people and someone who can simply take care of you are waiting for you. They will meet you at the airport, give you a tour, accompany you on medical or legal issues. It’s all part of the team.

“iGaming is an industry of emotions. Therefore, the people who create it should work where they feel best. Therefore, in our campuses we create an environment where the team can feel maximum freedom for creativity, focus on creating new breakthrough products. And not be distracted by everyday issues. And we are sure that this gives us a strategic advantage, because we are sure that our employees have received better conditions than their colleagues in other companies. Comfort, flexibility and freedom are part of our global philosophy of DreamPlay,” shares DreamPlay CEO Alex Tkach.

 

What does this mean for the market?

Opening a DreamPlay office in Cyprus is a wise decision, as the company is preparing to enter new markets and partner with the largest iGaming players. It is also a signal to the entire market that the company is moving into the league of global players who dictate trends, rather than following them.

If today Cyprus is another platform for international expansion, then tomorrow DreamPlay may turn into one of the first technology companies in iGaming, operating on the principle of large IT holdings.

And this is where the main intrigue lies: will DreamPlay become the one who fundamentally rethinks the very nature of the industry?

The post DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus appeared first on European Gaming Industry News.

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International Game Technology PLC

IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas

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International Game Technology PLC announced that it recently introduced its much-anticipated Wheel of Fortune Video Poker game in the world’s most prolific video poker market: Las Vegas, Nev. Guests of Downtown Grand Hotel & Casino (Downtown Grand) in Downtown Las Vegas became the first players in the world to enjoy legendary IGT multi-hand video poker paired with the puzzle-solving, wheel-spinning fun of Wheel of Fortune via IGT’s Wheel of Fortune Video Poker game.

“Becoming the first casino in the world to offer IGT’s Wheel of Fortune Video Poker was an exciting moment for Downtown Grand and one that generated palpable buzz and significant play on our gaming floor. For decades, our players have enjoyed IGT video poker and Wheel of Fortune slots, so combining the DNA of those two products to create something new is an exciting proposition for our players,” said Rick Coltor, Slots Manager at the Downtown Grand Las Vegas.

“Launching IGT Wheel of Fortune Video Poker in Las Vegas, the world’s largest video poker market, marked another important milestone in the rollout of our expanded Wheel of Fortune games portfolio. Our Wheel of Fortune Video Poker game delivers an ideal blend of proven multi-hand poker, jackpot excitement and the signature elements of Wheel of Fortune games that have propelled the theme’s success for more than 25 years,” said Nick Khin, IGT President, Global Gaming.

IGT’s Wheel of Fortune Video Poker is currently available on the CrystalCurve cabinet. Wheel of Fortune Video Poker incorporates the franchise’s famous puzzle-solving features and the iconic “Wheel Bonus” that has had players chanting “WHEEL-OF-FORTUNE!” for decades. The multi-hand poker game is available in triple-play, five-play and ten-play configurations and can award players 30,000, 50,000 or 100,000 credits, respectively, for a dealt royal flush.

The post IGT Wheel of Fortune Video Poker Makes Global Debut at Downtown Grand Hotel & Casino in Las Vegas appeared first on Gaming and Gambling Industry in the Americas.

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Frank Arthofer

MLB Players Sign Licensing Agreement with PENN Entertainment

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MLB Players Inc., a commercial affiliate of the Major League Baseball Players Association, and OneTeam Partners announced they’ve reached a licensing agreement with PENN Entertainment.

The agreement designates PENN’s sports betting platforms – ESPN BET in the U.S. and theScore BET in Canada – as Officially Licensed Sportsbooks of MLBPI.

PENN now has the rights to use MLB player names, images and likenesses on its sports betting platforms, marketing assets and promotional campaigns.

The deal also includes PENN’s retail sportsbook operations (32 retail sportsbooks at its casino properties, including 19 under the ESPN BET brand).

Last fall, FanDuel and MLBPI reached a similar licensing agreement after the MLB players’ union sued FanDuel and Underdog Fantasy in New York Supreme Court, accusing them of using the names and likeness of ballplayers on their players without permission.

”As baseball season gets underway, we’re excited to offer fans an enhanced betting experience that includes player likenesses, expanded wagering options and a more dynamic product. Partnering with MLB Players Inc. strengthens our connection to the league and its star players and creates additional opportunities to engage fans throughout the season,” said Jason Birney, Vice President of Operations at PENN Interactive.

OneTeam Partners specializes in commercializing group licensing rights for professional athlates, and is a joint venture between the NFL Players Association, MLB Players Association, Women’s National Basketball Players Association, MLS Players Association, and U.S. Women’s National Team Players Association.

“By integrating MLB player rights into PENN Entertainment’s platforms, this partnership brings fans closer to the game while unlocking new business opportunities in sports betting. It highlights the growing influence of players in shaping premium, fan-focused betting experiences while enhancing player NIL rights and widening distribution,” said Frank Arthofer, President of OneTeam Partners.

The post MLB Players Sign Licensing Agreement with PENN Entertainment appeared first on Gaming and Gambling Industry in the Americas.

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