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Hipther Expands Strategic Media Coverage in the Gaming Industry

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Hipther Agency, the One-stop Agency and Event Organizer for multiple cutting-edge industries including Gaming and Technology, launches Monthly Online Magazine “Gaming Pulse” covering Europe and the Americas, and the “European Gaming MidWeek NewsWire” on LinkedIn.

This strategic expansion comes as a natural next step in Hipther’s successful multi-year and multi-faceted media presence in the global Gaming industry.

Gaming Pulse, Hipther’s new Monthly Online Magazine, will be bringing the dynamic rhythm of the industry to your devices curating worldwide news, trends, influential interviews and insights from Hipther’s staple publications for Europe and the Americas, the European Gaming Media and Gaming Americas, respectively. The Gaming Pulse comes in a seamless, sleek and user-friendly flipbook publication featuring premium content for an exciting reading experience that will become your monthly habit!

The European Gaming MidWeek NewsWire is the popular Newsletter of Hipther’s European Gaming Media boasting thousands of loyal subscribers, now making a powerful entrance into LinkedIn’s dynamic landscape. Gaming professionals will be able to explore top gaming news: key interviews, strategic partnerships, and industry updates, all in one LinkedIn Newsletter as part of their everyday social media experience.

Hipther’s curated publications aim to offer focused, quality content as well as timely and credible information to gaming professionals, while maximizing online exposure for the industry. Zoltán Tűndik, Co-founder and Head of Business at Hipther, emphasized the significance of the new additions:

“We are thrilled to announce the launch of the digital GamingPulse, a bold step forward from our cherished printed magazine that graced the industry from 2016 to 2018. Embracing digitalization isn’t just a nod to technological advancement; it’s a commitment to sustainability, ensuring that our love for industry doesn’t cost the earth. The digital magazine allows us to deliver the most current insights and updates with the agility and interactivity that our readers deserve. Furthermore, we’re excited to transform our weekly newsletter, taking it from email to LinkedIn. This move isn’t just about changing platforms; it’s about fostering a more engaged and interactive community. By being where our readers are, we aim to create a vibrant space for dialogue, networking, and shared passion for the iGaming industry.”

Hipther Agency has been a trailblazer in connecting companies with their target audience through extensive networking and publishing opportunities worldwide. With a legacy of over 16 years, we remain dedicated to providing unparalleled experiences in gaming and across technology industries.

As Hipther continues to shape the gaming media landscape, this strategic expansion marks another milestone in our commitment to delivering valuable and impactful content. We invite gaming professionals, enthusiasts, and industry stakeholders to join us on this exciting journey with Gaming Pulse and the European Gaming MidWeek NewsWire!

→ Never miss a beat – Subscribe & Stay in tune with the Gaming Pulse

→ Subscribe to the European Gaming MidWeek NewsWire on LinkedIn

 

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The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool

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One of the UK’s leading betting aggregators, betting.bet, has introduced the Free Bet Wheel, a new free-to-play tool designed to increase user retention and interaction. Tied to the weekend’s Premier League football, this gamified feature offers users the opportunity to earn free bets and a weekly £100 cash reward.

At a time when most iGaming affiliates are focused on developing foreign markets such as Latin America and Africa, the function illustrates betting.bet’s ongoing commitment to the UK.

About the Free Bet Wheel

  • Weekend Availability: The Free Bet Wheel runs every weekend, aligned with major Premier League and international football matches.

  • Multiple Chances to Win: Players receive up to four spins to try their luck each weekend.

  • Winning Free Bets: Match three free bet colours within five spins to win a free bet on the featured match.

  • £100 Cash Jackpot: Land on the jackpot segment five times consecutively to win £100 in cash.

  • Loyalty Rewards: Players also collect bCoins, Betting.bet’s exclusive loyalty currency, which can be redeemed for a range of prizes, vouchers and rewards.

Strengthening Operator Partnerships Through Enhanced User Experience

By launching the Free Bet Wheel, betting.bet is not only elevating the player experience but also delivering tangible benefits to its network of partner operators. The feature offers a new avenue to profile selected betting partners, direct qualified traffic to safe free bets and reinforce affiliate partnerships through increased user activity and conversions.

Steve Gummer, Director of Betting.bet, stated: “We at betting.bet are dedicated to developing products and experiences that not only interest players but also provide clear value to our partners. Designed to benefit our UK community in a fun, frictionless manner, the Free Bet Wheel also supports important weekend traffic and sportsbook conversions.”

Driving Retention Through Gamification

This launch is part of a broader strategic focus on gamification and loyalty at betting.bet, aligning user enjoyment with commercial objectives. As the UK version of the platform continues to grow, features like the Free Bet Wheel are designed to support player acquisition, maximise LTV and drive weekend re-engagement.

The Free Bet Wheel is now live at betting.bet and available to all UK users aged 18+,

The post The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool appeared first on European Gaming Industry News.

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GR8 Tech Powers Smarter Betting with New Match Trackers

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GR8 Tech has unveiled a powerful new upgrade to its high-performance sportsbook platform: high-quality, real-time Match Trackers—designed to bring more action, insight, and excitement to players. Match Trackers are available across all of GR8 Tech’s sportsbook solutions, including iFrame and the Hyper Turnkey.

We’re always looking for ways to elevate the player experience and give our partners a competitive edge,” said Denys Parkhomenko, CPO at GR8 Tech. “Match Trackers have smart features that drive engagement, boost retention, and power faster betting decisions in real-time.

With broad coverage across football, basketball, tennis, hockey, volleyball, and handball, the trackers are live for pre-match analytics and in-game updates. Key features include:

  • Detailed Stats: From xG in football to rebounds in basketball and aces in tennis, players get live and historical stats tailored to each sport.
  • Key Moments & Summaries: Goals, assists, red cards, substitutions, and more delivered in real-time.
  • Pitch Animation: A dynamic, visual alternative to video streaming, showing key moments as they unfold on the field.
  • Lineups & Live Updates: Full team sheets, coaches, and live substitutions, so players are always in the know.
  • Live Standings: Updated rankings and tournament tables across all supported sports.

By providing operators with the tools to deliver everything players need in one place, GR8 Tech enhances the sportsbook user experience, enabling more confident betting and driving longer player sessions.

The launch of Match Trackers marks another step in the company’s long-term strategy to deliver a best-in-class, sportsbook-driven platform and become the leading sportsbook provider by 2028. Coverage will soon expand to even more sports to meet operators’ needs.

The post GR8 Tech Powers Smarter Betting with New Match Trackers appeared first on European Gaming Industry News.

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Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship

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Midnite is the new official UK betting and casino partner of the World Championship, Snooker’s greatest event, which will run from April 19 to May 5.

To celebrate the partnership, Midnite has created a FREE limited edition lager – with one free beer available per person – which will be served at a local pub throughout the tournament.

The one-off lager will be served at The Graduate, an iconic Sheffield pub a short walk from The Crucible, with fans able to enjoy a new beer on tap while the World Championship comes to the city.

Midnite has partnered with London-based brewery Drop Project to bring the concept to life. Drop Project creates the freshest, premium flavoursome beers with consistent high-quality results, and pushes creative boundaries and brews the beers that both inspire their passions for the industry and our lifestyles.

A Midnite spokesperson, commented: “We have worked with Drop Project to bring fans a Midnite lager that they can enjoy throughout the whole tournament. We wanted to create something tangible that snooker fans can enjoy throughout, and to have been able to create our own beer is something we’re pleased with.

“The World Snooker Championship brings real excitement to the city, and fans can head straight from The Crucible, to The Graduate and enjoy a pint or two of our specially brewed lager, just for the occasion.”

Midnite is providing the beer free of charge – one free drink per person of Midnite Lager Only and for ticket holders to the Snooker World Championship (18+). Redeem by showing your matchday ticket at The Graduate. While stock lasts.

The post Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship appeared first on European Gaming Industry News.

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