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SBC Summit Powers Onto Lisbon After Record 2023 Performance

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SBC Events has hailed the support of the global iGaming industry as the reason for a record-breaking 2023 edition of the SBC Summit Barcelona.

This year’s exhibition and conference drew an impressive crowd of around 15,000 attendees, a threefold increase from last year’s figures, solidifying its status as the industry’s fastest-growing event.

The post-event survey data revealed a Net Promoter Score of 49 for the event, highlighting SBC’s dedication to upholding high-quality standards, even in the face of substantial growth in attendance compared to the previous year.

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The event kicked off with grandeur at the SBC Leaders Summit—an inaugural edition of the exclusive pre-event invite-only gathering that attracted 500 top-tier industry executives.

This full-day affair featured a wealth of conference content, including a keynote from Frank Abagnale, the man who inspired Steven Spielberg’s ‘Catch Me if You Can,’ networking opportunities, and a poker tournament.

A significant highlight of the event was the induction of Gustaf Hagman (CEO and Co-Founder, LeoVegas), Jordan Levin (CEO, OpenBet), Per Widerström (Incoming CEO, 888 Holdings – effective October 16, 2023), and Brigid Simmonds OBE (Chair, Betting and Gaming Council) into SBC’s Hall of Fame.

Taking place at Fira Barcelona Montjuic on 19-21 September, SBC Summit Barcelona boasted a massive 38,000 square metres show floor accommodating 350 exhibitors, marking a 175% increase as compared to the previous year.

Roger Redfearn-Tyrzyk, VP of Global Gaming at IDnow, provider of identity verification solutions and one of the exhibitors, said: “We are being treated as a partner, not just as a company that pays money to get services. We’re being taken to events and get introduced to people. SBC is a solution-finding partner for us.”

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The 2023 show floor was effectively split into five zones denoting key areas of the industry: Sports Betting; Casino & iGaming; Affiliate, Media and Marketing; Payments & Compliance; and Emerging Tech. In addition, there was a designated ‘Festival area,’ which not only showcased exhibitors but also provided the perfect casual networking setting, featuring a sangria & tapas bar, an ice cream bar, a smoothie and juice bar and various other amenities.

The exhibition area was enriched by multiple networking zones, with the SBC Connect+ Lounge serving as a central meeting hub for delegates who had organised their meetings through the official event app. Noteworthy is the fact that the app included a lead assessment feature that saw active use, totalling 2,560 interactions.

When asked what sets SBC Summit Barcelona apart as an industry event, Sab Jhooti, Founder & CEO of investment firm Bonmoja, said: “It’s the community element. Whenever I come, I have the opportunity to meet the who’s who in this industry. Everybody you want to meet comes to this event, so I don’t really have to go anywhere else.”

Spanning seven stages, the comprehensive conference agenda delivered over 80 hours of content and offered insights from over 450 industry leaders. 89.4% of the speakers held C-level positions, while 63.7% represented operators, and 8.9% came from affiliates. The remaining 27.4% of speakers represented suppliers, associations, regulators, media, sports teams, and investors. With a total of 302 questions directed at the speakers on stage, the event adopted a more interactive approach.

Based on insights from SBC Connect+, it’s evident that the following five panels were the most sought-after by app users.

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  • “Sports Betting’s Makeover: The Influence of Gamification, Streaming, and Stats”
  • “Affiliate Leaders Panel: Leading Partnerships in Emerging Markets”
  • “Sports & Sponsorship Landscape: Growth Markets and Partnerships”
  • “SBC Leaders: Exploring Global Growth Markets”
  • “Everything, Everywhere, All-of-the-Time: Managing Marketing, Tech & Compliance”

Highlighting the 2023 program were keynotes by Matthew Ball, a renowned metaverse expert and bestselling author, and Daniel Taylor, CEO of Flutter International. In the spirit of increased engagement, each day’s agenda in 2023 concluded with enlightening roundtable sessions — 30 in total — each dedicated to specific markets, verticals, or topics.

A distinctive highlight of SBC’s events, the First Pitch competition, designed to assist startups in bringing their innovative visions to life, announced its latest champion. SnapOdds, the victor of this competition, secured a coveted prize package worth over €60,000, which includes a two-day workshop experience in Tallinn, provided by competition sponsor Yolo Investments, among the list of prizes.

Marking its 10th-anniversary edition, the SBC Awards Ceremony unfolded in style at the iconic Caves Codorníu and recognised industry leaders across 39 featured categories. Hosting the event were the familiar face of SBC Awards, TV personality Kirsty Gallacher, and former professional football player turned manager, Clarence Seedorf, widely acknowledged as one of the greatest midfielders of this generation. The ceremony also featured a special guest appearance by Luis Figo, former World and European Footballer of the Year, who played for both FC Barcelona and Real Madrid and is the current brand ambassador of Digitain.

Thomas Carvalhaes, Managing Director of Brazilian operator VaiDeBob, said: “The quality and calibre of people attending is very impressive. I was on a podcast recently and they asked what my favourite event was. I said it’s SBC Summit Barcelona – for its relevance, for the people who are here and for giving us a sense of what’s about to come.”

Rasmus Sojmark, CEO and Founder of SBC said: “The Barcelona chapter for SBC came to a spectacular close. This event exceeded our wildest dreams as we worked tirelessly to make it the industry’s fastest-growing gathering. With 15,000 attendees filling the exhibition floor, this show will forever be a cherished part of SBC’s history. However, as you all probably know, we’re far from done. The success of this edition paves the way for an even more prosperous next edition. We can’t wait to welcome you all in Lisbon for SBC Summit 2024!”

In a significant development, SBC has announced the next edition of its renowned global flagship event, now rebranded as SBC Summit to underscore its worldwide prominence. The event is set to make its home at Lisbon’s Feira Internacional de Lisboa (FIL) on 24-26 September and is anticipated to occupy a vast area exceeding 100,000 square metres. Expecting a gathering of 25,000 attendees, the event will welcome a substantial 600 exhibitors and feature insights from 500 expert speakers.

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ZettaOnline Wraps Up a Successful Experience at the ICE Event in Barcelona

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ZettaOnline, a fintech service provider and innovative technology strategist in IT Managed Services, has successfully concluded its participation in the prestigious ICE Event held in Barcelona. Representing the company, Chief Commercial and Marketing Officer, Milena Tsankarska, has returned with promising insights and opportunities from this pivotal industry gathering.

The ICE Barcelona event is an annual exhibition showcasing the world’s best-in-class iGaming companies. Once again, it provided a remarkable platform to engage with industry leaders and explore the latest advancements in gaming technologies, AI-driven tools, and digital transformation.

ZettaOnline’s portfolio of products and services garnered significant interest among attendees, further cementing its reputation as a trusted partner in the fintech and gaming sectors. These discussions align closely with ZettaOnline’s mission to empower businesses with cutting-edge IT solutions designed to meet the evolving demands of the industry.

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Reflecting on the event, Milena Tsankarska shared:

The ICE Event offered a dynamic environment to connect with inspiring professionals and discuss transformative trends that will shape the future of the tech industry. We are optimistic that these engagements will lead to impactful collaborations in the months ahead.”

The company extends its gratitude to the event organizers for creating an atmosphere of collaboration and innovation, bringing together some of the brightest minds in the field. As ZettaOnline continues to drive technological advancement, the insights and connections gained at the ICE Event will inspire exciting initiatives and partnerships, fueling the company’s growth and influence in the industry.

Stay tuned for updates on ZettaOnline’s upcoming projects and success stories as we continue to lead the way in delivering innovative IT solutions for businesses worldwide.

Find out more here: https://zettaonline.com/zettaonline-at-ice-event-barcelona/

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Fast Track Supports Employee Well-being With New Paid Menstrual Leave Policy

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Fast Track is proud to announce that it has introduced Paid Menstrual Leave across its offices in Malta, Sweden, Spain, and the United States, reflecting the organisation’s commitment to employee well-being. This policy aims to recognise and address the impact of menstrual and menopause-related health in the workplace, fostering inclusivity and support.

Workplaces have historically been slow to recognise the challenges surrounding menstrual health and how they impact women’s ability to perform at their best. By implementing Menstrual Leave, the company is not only addressing a real need but also setting a standard for other employers to prioritise empathy, inclusion, and flexibility.

The efforts of the Fast Track go beyond this policy, with initiatives such as the female mentorship pilot with Signe, an internal female-only ESG group, and a series of new programs launching in 2025. Fast Track has recently been certified as a Great Place to Work® in the technology sector for the third consecutive year.

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“How we feel impacts us at work, influences our working environment, and affects our colleagues. Therefore, it makes a lot of sense to me that employers should seek to spread awareness about, and normalise talking about how menstrual and menopause-related issues might affect us directly or indirectly, to ensure that the right support is in place, and when needed, appropriate workplace adjustments can be made,” says Jenny Arnell, Chief People Officer at Fast Track.

“Imagine how different our work experience would be if it was as normal to talk about how our bodies and minds affect our moods and ability to work as we do when we talk about the weather? Our reproductive systems are as normal as the weather, yet we treat these topics as something ‘private’.”

The decision follows a growing global conversation about reproductive health and its effects on work, with Spain being the first European country to adopt a Menstrual Leave policy in February 2023. Fast Track sees this as a meaningful step in creating equitable opportunities and promoting workplace health and inclusion.

Ellinor OtterWell-being & Female Empowerment Coach, remarks: “Menstrual health is often overlooked in professional spaces, even though it impacts millions of women daily. A policy like Menstrual Leave is a simple yet powerful way to affirm that employees are valued, that their needs are acknowledged, and that their health is a priority. It empowers women to listen to their bodies without shame or fear for simply being women, creating a culture of understanding and support.”

Ellinor Otter is a female empowerment coach based in Stockholm, Sweden. She has conducted a webinar with the Fast Track team, providing valuable insights and advice on managing menstruation, empowering employees to approach these conversations with openness and understanding.

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Key Takeaways from SOFTSWISS at ICE Barcelona 2025

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SOFTSWISS, a leading software development company in the iGaming sector, unveils its innovative portfolio at ICE Barcelona 2025, held in Barcelona for the first time.

The relocation of ICE, the iGaming industry’s largest trade fair, from London to Barcelona marks a significant milestone. The IMF has named Spain the ‘best-performing economy’ globally by the end of 2024. With Spain’s Gross Gaming Revenue (GGR) reaching €1.24 billion in 2023, the decision underscores the country’s growing influence in the industry. 

As a global leader in iGaming, SOFTSWISS showcased its cutting-edge software solutions. One of the key highlights was the company’s Game Aggregator, the largest game hub in the market, featuring a portfolio of over 27,800 games from 280+ providers. Fully certified in security and technical compliance both in new regulated markets such as Peru and Brazil, as well as established European markets like Spain, the event’s host country, this solution ensures seamless integration for operators while adhering to regulatory requirements. 

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“We are thrilled to be part of ICE 2025, especially in this historic edition in Barcelona. The relocation of ICE from London to Barcelona underscores the maturity of Spain’s iGaming industry. This move not only cements the city’s status as a major hub for iGaming but is also poised to positively impact the local economy through increased tourism, business opportunities, and industry innovation,” said Valentina Bagniya, Chief Marketing Officer at SOFTSWISS. She also highlighted that Barcelona is becoming a tech hub for innovation, blending high-quality standards with global visibility.

SOFTSWISS also showcased its new marketing campaign through a live performance by Slim Safont, the renowned local artist with iconic works in Los Angeles, Italy, and New York. 

On the opening day, the company surprised attendees by unveiling its new marketing campaign, ‘Hungry for Success? Dive in with SOFTSWISS’. The idea was brought to life through a powerful shark image symbolising strength, leadership, and technological superiority. Visitors had the opportunity to explore the concept at the SOFTSWISS booth, as well as participate in Slim Safont’s live performance, co-creating the image of the technological shark in front of the venue. 

Slim Safont stated: “These types of visual activations allow brands to connect with their audience, and in this case, thanks to the participation of the fair’s attendees, we succeeded in creating a more engaging and memorable experience.”

In addition to product updates, SOFTSWISS demonstrated its commitment to exploring new markets and sharing its expertise. Max Trafimovich, Chief Commercial Officer at SOFTSWISS, participated in  a masterclass focusing on opportunities in the UAE, sharing his insights into market entry strategies and regulatory frameworks.

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