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Altenar announces strategic partnership with micro-betting technology platform nVenue

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The new deal will enable Altenar to continue offering an unrivalled sports betting experience

Altenar, the leading sportsbook and iGaming software supplier, has announced a strategic partnership with nVenue, an innovative player in the sports technology arena.

The collaboration between Altenar and nVenue aims to leverage Altenar’s advanced platform and nVenue’s unique micro-betting technology to provide a game-changing experience that revolutionizes how fans worldwide engage with sports betting.

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Altenar aims to use the partnership to boost the widespread adoption of micro-betting, which has revolutionized fan engagement with live sporting events.

Micro-betting has significantly transformed the way fans interact with sports events by enabling real-time wagers on specific game moments, player performances, and various statistical outcomes.

This collaboration highlights the growing significance of micro-betting as an essential feature in the world of sports betting, demonstrating its increasing popularity among major sportsbooks.

The strategic partnership between Altenar and nVenue offers mutual benefits, bringing together their expertise and technological advancements to create an unparalleled sports betting experience.

By integrating nVenue’s innovative micro-betting features into Altenar’s state-of-the-art platform, both companies aim to drive innovation and capture the rapidly growing market of sports betting enthusiasts.

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Antonis Karakousis, Director of Operations at Altenar, said: “We are thrilled to announce our collaboration with nVenue, a trailblazer in the sports technology sector.

“This strategic partnership signifies the increasing importance of micro-betting as a prominent element in the realm of sports betting.

“Through the fusion of our cutting-edge platform and nVenue’s distinctive micro-betting technology, our objective is to elevate the sports experience for enthusiasts and contribute to the ongoing evolution of the industry.”

Jeremy Jones, Chief Revenue Officer of nVenue, said: “We are excited to join forces with Altenar, a recognized leader in the sports betting space.

“This partnership emphasises the increasing popularity of micro-betting as a vital feature in the world of betting, essential for any major sportsbook. Micro-betting has transformed how fans engage with live sporting events, and we are delighted to collaborate with such a dynamic partner to accelerate its widespread adoption.

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“By combining our one-of-a-kind, unique micro-bets with Altenar’s advanced platform, we are confident in our ability to provide a game-changing experience that will revolutionize how fans across the world engage with sports betting.

“This partnership will set new industry standards and redefine the way enthusiasts experience sports betting.”

Gambling in the USA

Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest

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To celebrate the Big Game, Gila River Resorts & Casinos is offering one lucky player the chance to win a $5.9 million prize by correctly predicting the outcome of 26 Big Game prop plays through its $5.9 Million Prop Play Contest.
“Nobody does full gaming entertainment like Gila River Resorts & Casinos, and we’re proving it with an unprecedented chance to win $5.9 million,” said Dominic Orozco, President and Chief Marketing Officer, Gila River Resorts & Casinos. “As a sports-centric gaming brand, we’re not just offering the largest casino sportsbook in the state—we’re delivering a complete Las Vegas-style entertainment experience across four incredible properties. This isn’t just another game day promotion; this is our way of making the Big Game bigger and better for everyone. Let’s make history together.”
In addition to traditional game predictions, the 26 prop plays span the entire Big Game experience. From predicting which team will win the coin toss to the game MVP, the contest brings an immersive way to engage with the game. In addition to the $5.9 million jackpot prize, there will be lower-tier prizes and other instant win opportunities.
Players can enter the contest by completing a prop card online and activating it at any Gila River Resorts & Casinos property. Entry is free; players will need to provide their full name, email and date of birth. Guests must be 21 or older to play. Entries and activations will be accepted from Jan. 27 to Feb. 8 at 11:59 p.m. The winner(s) will be announced on Monday, Feb. 10.

The post Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest appeared first on Gaming and Gambling Industry in the Americas.

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Gambling in the USA

Spinomenal makes US debut with New Jersey market entry

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Spinomenal, the leading iGaming content provider, has made its US debut after launching an exciting collaboration with a leading operator in the state of New Jersey, and is anticipating many more valuable collaborations with top tier online casinos.

Following impressive growth rates, Spinomenal is making a major move into the New Jersey iGaming market, marking a key step in its global expansion. By entering this crucial U.S. region, Spinomenal will bring its innovative games to a new audience, strengthening its presence and leadership in the iGaming industry.

Spinomenal’s specially selected titles will be going live via Pariplay’s Fusion aggregation platform in the New Jersey market. Some of the outstanding titles being made available for NJ players are Demi Gods II, Majestic Wild Buffalo and Kitsune’s Scrolls.

This marks a major milestone in Spinomenal’s strategic expansion plan, as this debut establishes the company’s initial presence within the New Jersey market, with further growth anticipated across the US iGaming ecosystem. This move underscores Spinomenal’s commitment to expanding its global footprint and further solidifying its position as a leader in the online casino industry.

Lior Shvartz, CEO for Spinomenal commented: “After a decade of establishing and positioning Spinomenal as a leading provider in the iGaming industry, we have now taken a big leap and will provide our exciting content to the esteemed New Jersey audience. We are highly optimistic about entering this prominent market, following the process of obtaining approval from the DGE.”

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Hard Rock International

Hard Rock Bet, Unity by Hard Rock Loyalty Programs Come Together for Unprecedented Rewards

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Hard Rock International announced that Hard Rock Bet is now fully integrated into Unity by Hard Rock, a one-of-a-kind loyalty program that rewards members for doing the things they love across Hard Rock’s portfolio of more than 200 locations including hotels, casinos, cafes, and Rock Shops around the world.

Hard Rock Bet, Hard Rock International, and Seminole Gaming’s top-rated sports betting and online casino platform, will maintain its free online Loyalty Rewards program, which gives players the opportunity to earn points and one-of-a-kind rewards for their play. With the Unity integration, players will earn Tier Credits for both programs with their online play at Hard Rock Bet and can seamlessly transfer points between the two programs for online and on-property rewards. Upon signing up for Hard Rock Bet, players will automatically be registered for a Unity by Hard Rock account if they aren’t already a member.

The complimentary Unity by Hard Rock global loyalty program offers an array of benefits and services at participating Hard Rock locations where members can earn and redeem Unity Points toward free nights, dining experiences, great merch, and free play. Hard Rock also embarked on a partnership with Royal Caribbean International and Celebrity Cruises to reward travelers on land, sea and at ports of call with reciprocal benefits through Unity by Hard Rock, Royal Caribbean’s Club Royale and Celebrity Cruises’ Blue Chip Club. Now inclusive of Hard Rock Bet players, members gain exclusive access to offers, promotions, and rewards, as well as discounts to participating Hard Rock properties.

“Integrating Hard Rock Bet into Unity will be a game-changer for guest engagement. This enhancement not only offers a fun, interactive way for guests to earn points when placing bets, but also significantly boosts loyalty. By rewarding guests for their playtime, we create a win-win scenario where guests enjoy an enriched experience, and we foster an introduction to all the amazing verticals in our brand through point redemption opportunities at Hotels, Casinos, Cafes, Rock Shops and entertainment venues,” said Keith Sheldon, President of Entertainment & Brand Management at Hard Rock International and Seminole Gaming.

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The post Hard Rock Bet, Unity by Hard Rock Loyalty Programs Come Together for Unprecedented Rewards appeared first on Gaming and Gambling Industry in the Americas.

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