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YAHAHA Studios steals the show at GDC with AI Generated-Content Co-Pilot
Game Developer Conference (GDC) 2023 saw YAHAHA taking over the convention from March 20th – 24th, drawing more than 2,700 participants to its in-booth speeches, over 5,000 people to its networking party, and supporting the creation of nearly 800 games during GDC. All games were created by attendees during YAHAHA’s live events and supported by YAHAHA’s code-free data-oriented design (DoD) engine. The company also revealed its upcoming features plan, including an AI generated-content (AIGC) Co-pilot feature, multiplayer mobile creation, one-click art style changes, VR adaptation, and more.
YAHAHA demonstrated its pioneering Text2Game AIGC Co-Pilot tool – YAI – in an exclusive demo at GDC 2023. With this application, game developers will be able to streamline the creation process even further, generating locales, environments and worlds with just a few text prompts. Utilising YAHAHA’s ever-growing asset library, its cutting-edge inbuilt virtual assistant builds environments seamlessly and with speed. The platform’s DoD engine’s capabilities include the ability to save the entire game state, as well as a novel design approach tailored to less-experienced developers, enabling creators to develop game concepts which may have previously been too complex. With the introduction of AIGC, an intended key feature of YAHAHA which will launch soon, YAHAHA aims to lower the barrier to entry even further for developers, as well as reduce the overall cost of game creation.
Also revealed was the mobile co-creation feature, supported by the DoD engine, which will make YAHAHA the world’s first platform to support multiplayer game creation on mobile devices.
The upcoming one-click art style switcher will enable creators to bring their changing visions to life in an instant. Whether it be a Chinese ink painting, soft, dreamy watercolours, or an impactful cartoon style: with just a single click, YAHAHA users can experiment with different visual styles in their creations.
YAHAHA also announced its VR device adaptation milestone, which will adapt any game created on YAHAHA for VR devices – at no extra cost to developers. Not only will this allow developers to reach an even wider audience, but all of these features will work in tandem with YAHAHA’s new industry solutions, incorporating educational and metaverse initiatives, to form a seamless B2B, B2C, and commercial experience for all.
YAHAHA Studios also ran a series of in-booth and featured talks, attended by more than 2,700 people, where they discussed current applications of the platform and upcoming product releases to continue to widen access in game development. YAHAHA’s core ethos is to make game development easier and more intuitive for creators. This has led to its provision of an education program based on its own code-free gene development, incorporating courses which can be both embedded into campus curriculum systems and taken by individuals.
Adam Ardisasmita, Vice President of AGI, said, “[The] low code game development engine by Yahaha is effortless to use and powerful. It will be a very useful tool to bridge more players into game developers. Especially in Indonesia, YAHAHA can be a platform to create more talent in the game industry, which is why we’re excited to have signed a Memorandum of Understanding with YAHAHA to collaborate further with their community, creator programs, and educational outreach.”
Pengfei Zhang, COO at Yahaha Studios, said, “It’s been a pleasure to see so many people learning about and creating with YAHAHA at this year’s GDC. There’s been a real buzz around YAHAHA, and knowing that nearly 800 games were created at our booth is amazing. With the reveal of our new Text2Game generative AI tool, and following the release of Asset Ovi earlier this year, 2023 is set to be a year of launching even more powerful new features to enable game developers to realise their creative visions in YAHAHA.
The announcement of our B2B Metaverse solution is also an exciting opportunity to bring the Metaverse to more and more businesses and help them reach customers in new and ever-engaging ways. We remain committed to empowering creators with world-first tools, and aim to make YAHAHA the single best game development platform for developers of all backgrounds.”
YAHAHA, a community-focussed user-generated content (UGC) platform, continues to open up no-code and low-code creation to growing numbers of developers through its Metaverse project. Creators at the booth had access to YAHAHA’s Asset Library, which provides over a million ready-to-use 3D assets. Novice game developers were guided through the creation of their first game in just 15 minutes. All of the games created on YAHAHA’s 300MB app at GDC are now available to play online, as just some of the tens of thousands of UGC games supported by its servers.
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Meet 22Bet Partners at iGB Live London: Tennis, Talks & Wimbledon Dreams

This summer, the iconic iGB Live lands in London for the first time — bringing together over 15,000 iGaming professionals from around the world. On July 2–3, 22Bet Partners will join the action at stand K60 in ExCeL London, ready to serve bold partnerships, fresh ideas, and a tennis-themed experience that’s game, set, match.
iGB Live 2025 marks a new chapter as it relocates from Amsterdam to London, raising the stakes for everyone involved. For 22Bet Partners, this is more than a showcase — it’s a statement. The brand is setting the tone with a standout stand themed around tennis, celebrating energy, precision, and competitive spirit.
Visitors to stand K60 can expect:
– A full-on tennis court setup with sleek design and interactive elements
– Signature cocktails and premium branded merch
– Real talk with the 22Bet Partners team: whether you’re looking to scale an existing collab or launch something new, they’re available
– A dynamic quest from Lucky Media — complete challenges at the 22Bet stand and you could score the ultimate prize: a ticket to Wimbledon
As a proud partner in the Lucky Media quest, 22Bet Partners invites attendees to bring their A-game — and leave with more than just a handshake.
“We’re thrilled to join iGB Live 2025 in London — an event that brings together the best minds in affiliate marketing. For us, nothing beats face-to-face conversations with our partners. It’s where ideas flow, plans evolve, and momentum builds. Our team is united by a love for what we do and a drive to grow bigger, better, bolder. Expect energy, surprises, and a lot of inspiration at stand K60”, says Yan, CEO of 22Bet Partners
Ready to serve up new wins? Meet 22Bet Partners at stand K60.
Connect with the team, dive into their tennis-themed world, and take your shot at winning a Wimbledon ticket.
The event is a perfect opportunity to see 22Bet Partners’ latest initiatives and partnership opportunities in action.
The post Meet 22Bet Partners at iGB Live London: Tennis, Talks & Wimbledon Dreams appeared first on European Gaming Industry News.
gaming industry
PopOK Gaming Joins the 22nd Edition of Peru Gaming Show

PopOK Gaming is taking part in the Peru Gaming Show (PGS) 2025, scheduled for June 18-19 in Lima, Peru. The event marks its 22nd edition this year and is recognized as one of the most prominent gaming industry gatherings in Latin America.
Participating in PGS reflects PopOK Gaming’s ongoing commitment to strengthening its presence in the Latin American market. The PopOK team values the opportunity to engage directly with regional partners, explore collaboration opportunities, and better understand the local market dynamics.
The event offers a space to not only showcase innovation but also to build meaningful connections with industry professionals in a growing and competitive landscape.
PGS has steadily grown in attendance and scale, welcoming over 8000 visitors and 80+ exhibitors in 2024. The show brings together companies across the gaming and iGaming sectors, providing a platform to explore new technologies, market developments, and regulatory trends relevant to the region.
PopOK Gaming will use the opportunity to present its latest game releases and product updates to industry professionals attending the show. The team will also be available for live demos and conversations with operators looking to enhance their offering with engaging, performance-driven content.
In addition to the exhibition, the event includes two days of conference sessions, known for their focus on the Latin American market and their lineup of experienced industry speakers.
The post PopOK Gaming Joins the 22nd Edition of Peru Gaming Show appeared first on Gaming and Gambling Industry in the Americas.
Bob Scucci
IGT PlaySports Continues Partnership with Boyd Gaming in Nevada via New Three-year Technology Agreement

International Game Technology PLC announced that it recently signed a new, three-year sports betting technology agreement with Boyd Gaming Corporation. Under the terms of the agreement, IGT’s award-winning PlaySports platform will continue powering Boyd Gaming’s retail and mobile sports betting offering in Nevada through August 2028. The new agreement builds on IGT and Boyd Gaming’s long-standing sports betting technology partnership that started in 2018.
“Boyd Gaming is pleased to announce our decision to continue powering our retail and mobile sportsbooks in Nevada with IGT PlaySports technology. As the core technology of our sports betting offering in Nevada, IGT PlaySports’ platform enables us to evolve Boyd Sports in ways that deliver incremental value to our players and seamlessly scale our offering to address new business opportunities,” said Bob Scucci, Vice President of Race & Sports Operations for Boyd Gaming.
“IGT PlaySports looks forward to continuing our close partnership with Boyd Gaming in Nevada for three additional years and helping them engage players across channels in the most mature, competitive sports betting market in the US. IGT PlaySports continues to invest in and grow our footprint in Nevada. The performance, reliability and scalability of our technology stack and self-service betting technologies ensure our customers benefit from the most comprehensive B2B solution in North America,” said Joe Bertolone, IGT SVP of Sports Betting.
In addition to using the IGT PlaySports platform, Boyd Gaming will continue to offer IGT’s PlaySports Kiosks at its 10 retail betting locations across Nevada.
The post IGT PlaySports Continues Partnership with Boyd Gaming in Nevada via New Three-year Technology Agreement appeared first on Gaming and Gambling Industry in the Americas.
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