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Javier Zanetti’s P.U.P.I. Foundation and Planetwin365.news launch together a new “Social & Community” project

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The infotainment portal owned by Planet Entertainment – SKS365 Group becomes Media Supporter of the non-profit organization founded by the former footballer and his wife. The promotion of solidarity initiatives powered by P.U.P.I. will go hand in hand with editorial content on the main sporting events.

Connecting sport and solidarity to promote the noblest and healthiest values is the reason behind the collaboration between Planetwin365.news, the sports information website owned by Planet Entertainment – SKS365 Group, and P.U.P.I Foundation – the non-profit organization founded by Javier Zanetti and his wife Paula de la Fuente – committed to the protection of the rights of children and adolescents.

Thanks to this synergy, Planetwin365.news will be Media Supporter of the P.U.P.I. Foundation, becoming an additional and powerful channel for the communication of the social responsibility initiatives developed by Zanetti and Paula de la Fuente through their non-profit organization, in order to promote the values of solidarity, inclusion and sociability that belong to both entities.

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Planetwin365.news will therefore be enriched with new content powered by the P.U.P.I. team and the “Treble Captain” who will talk, in a dedicated column on the sports web portal, about the activities of the P.U.P.I. Foundation. The focus will be on the “Sport makes us equal” project, which will support discussions on topics concerning sport as a tool that fosters integration, social development and improvement of the quality of life; in the foreground, there will be also comments on the main sporting events.

The agreement with a world football legend and his non-profit association fills us with pride and will help us to further develop the ‘social & community’ aspect that distinguishes our younger brand – said Anniina Rantala, Senior Director, Commercial Online at SKS365 We will be able to offer new content and an increasingly social and interactive entertainment experience to the users of Planetwin365.news. We have already had the pleasure of working with Javier on other projects and, this new agreement, represents a unique opportunity to make our brand a point of reference for all sports fans, while supporting the solidarity initiatives of the P.U.P.I. Foundation.

“I am very happy to start this journey together with the P.U.P.I Foundation. I am confident, it will allow us to emphasize the importance of sports in the daily work of our association,” added Javier Zanetti. ”I thank Planetwin365.news on behalf of Paula and myself for choosing the P.U.P.I. Foundation, allowing us to help those who need it most.”

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Double win for Kaizen Gaming at the SBC Awards Latinoamérica 2024

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Kaizen Gaming, one of the biggest GameTech companies in the world, had an impressive double-win at the SBC Awards Latinoamérica 2024 on the 31st October in Miami, Florida. Awarded ‘Brazilian Market Entrant of the Year’, and ‘Marketing Campaign of the Year’, the two wins follow an impressive year of growth and exposure for Kaizen Gaming, as well as its premium brand Betano, across Latin America and globally.

Betano is rapidly growing its user base and presence in Brazil, serving as the main and title sponsor of Brasileirão Betano and Copa Betano do Brasil. As a founding member of the ANJL and IBJR regulatory bodies, Betano is recognised for its dedication to upholding the highest standards of responsible gaming and integrity. Furthermore, the Betano brand has launched multiple CSR initiatives across the country in partnership with sponsored team, Clube Atlético Mineiro. It also recently launched the “Juntos em Campo” long-term program in cooperation with CBF (Brazilian Football Confederation) to promote initiatives focused on gender equality.

Awarded for the results and creativity of its innovative “Football in America” marketing campaign, Betano successfully introduced Latin America to its “Confia” brand platform by leveraging on its CONMEBOL Copa America™ 2024 sponsorship. The campaign chimed with the spirit of fans across the continent by celebrating Latin America’s rich football heritage, playfully responding to Kylian Mbappe’s 2022 comments questioning the region’s football quality.

Vangelis Skarkalis, Kaizen Gaming Senior Commercial Director LATAM, said: “Latin America is one of the world’s most dynamic and exciting regions for i-gaming. Being recognised as a leading player in this important market with two wins at the prestigious SBC Awards Latinoamérica is a great honour – especially on the heels of our recent double-win as ‘Operator of the Year’ at both the EGR Operator Awards and SBC Awards. Achieving this success requires an exceptional team of dedicated, ambitious professionals. This award honours everyone’s hard work and commitment to always going above and beyond in delivering the best experiences for our customers not only in Latin America, but worldwide too.”

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Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands

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Amusnet proudly announces its partnership with the Netherlands operator Betcity.nl, marking a key step in strengthening its presence within the Dutch market. This collaboration combines Amusnet’s dynamic gaming content with Betcity.nl’s established reputation for providing exceptional online experiences to Dutch players. The partnership promises to offer an enriched gaming selection while maintaining the highest compliance standards in the Netherlands’ regulated market.

“Teaming up with Betcity.nl represents an exciting and strategic opportunity for Amusnet to bring forward our portfolio to the Dutch market in collaboration with a trusted local brand. We are motivated to jointly enhance the gaming experience with high-quality content that aligns with local players’ preferences,” said Dimitri De Temmerman, Managing Director Amusnet BNL.

The post Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands appeared first on European Gaming Industry News.

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BEGE celebrates 15 years as Eastern Europe’s premier gaming expo

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The most significant event for the gaming industry in Eastern Europe – the Balkan Entertainment & Gaming Expo (BEGE) – will bring together leading companies, innovators, and industry representatives on November 27 and 28 for its 15th-anniversary edition. In celebration of this milestone, the organizers have prepared numerous surprises and special awards.

Once again, BEGE will offer a rich program, uniting industry leaders, investors, and successful entrepreneurs to share ideas, technologies, and inspiration. Visitors will have a unique opportunity to explore the latest gaming technologies, try out innovative solutions, and enjoy impressive demonstrations.

Traditionally, the first and second days of the event feature the EEGS conference, where internationally recognized speakers will present analyses and discussions critical to the development of the gaming industry. Special panels will provide a platform for leading gaming experts to discuss the future of the industry, emerging trends, and initiatives promoting responsible gaming practices.

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For the first time, BEGE will welcome startups, offering them the opportunity to participate in Gaming StartUp Challenge 6.0. This challenge provides a unique opportunity to meet with key industry figures. The most promising startups will be recognized and granted invaluable access to the experience and insights of industry leaders.

As always, the exhibition begins with the BEGE Awards ceremony, a symbol of recognition for innovation, outstanding achievements, and success across various sectors of the gaming industry, with awards such as “Online Provider of the Year” and “Online Game of the Year.” The awards will be presented on November 26 at an elegant dinner at Black&White club in Sofia’s Grand Hotel Millennium.

A key highlight of the program is the Proximity Zone, providing companies with additional visibility through live-streamed interviews and product presentations with leading global brands and experts.

BEGE is a must-attend event for anyone with an interest in the gaming industry. This year, more than 80 exhibitors and over 6,000 visitors from 70 countries are expected, making it a place where the passion for gaming and innovation meets business opportunities.

The post BEGE celebrates 15 years as Eastern Europe’s premier gaming expo appeared first on European Gaming Industry News.

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