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SPOTLIGHT SPORTS GROUP OFFERS UNRIVALED SPEED TO MARKET WITH INNOVATIVE ‘SOFTWARE AS A SERVICE’ PRODUCTS

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Spotlight Sports Group (SSG), a world-leading technology, content and media company, has announced the conversion of their industry-leading products and services to a software as a service (SaaS) product line.

Considered a leader in speed-to-market already, Spotlight Sports Group now has a SaaS product line that includes a Games Engine, Affiliate Management Services, Smart Content Modules, Tools Maker and DFS Lineup Generator products.

The suite of SaaS products is quick to install and easy to use, providing all sports businesses with critical engagement tools that instantly put creative power in the hands of platform managers, rather than the hands of developers.

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Once a SaaS product is integrated into an existing platform for white-label and authentication integration, platform managers can start using the product immediately. This capability is essential to engage audiences on a large scale and across multiple markets.

The SaaS product line allows Spotlight Sports Group to service more partners across sports betting and fantasy sports verticals at an expeditious rate, without sacrificing the quality of any product capabilities.

Senior Vice President, B2B Partnerships for Spotlight Sports Group, Rick Wolf spoke about the SaaS product line. “Developing our already state-of-the-art products into SaaS products is a key element in our innovative, progressive plans. As the North American sports betting industry matures at a rapid pace it is imperative that we are able to service our partners as quickly as possible without sacrificing the quality of our industry-leading products.

“Once installed into our partners’ platforms, they no longer have to wait on their technology team’s overloaded queues. Their creative content or marketing teams can simply act on their ideas and create games or powerful tools plus present integrated content or offers without high-priced development resources involved.”
Nic Sulsky, Chief Commercial Officer of PointsBet Canada, discussed his experience with Spotlight Sports Group SaaS products, saying: “Recently, we hosted the inaugural PointsBet Invitational tournament alongside our partners at Curling Canada, and the SSG team quickly created a stand-alone platform and hosted a bracket challenge – “The Sweep 16” – on PointsBet Canada’s behalf. The platform was built within weeks and perfectly mirrored our branding, which was essential. The SSG team managed the bracket challenge from beginning to end and provided our audience with an impeccable user experience.”

Kevin Adams, CEO and Founder of the FTN Network, discussed his experience with Spotlight Sports Group SaaS products saying: “The speed at which Spotlight Sports Group technology can move is a key reason why we have such a successful relationship. Their SaaS product line has continuously helped us scale quickly in the highly competitive fantasy sports and sports betting industries. They understand the fast-paced nature of our business and are always innovating whether through new or improved technology.”

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Double win for Kaizen Gaming at the SBC Awards Latinoamérica 2024

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Kaizen Gaming, one of the biggest GameTech companies in the world, had an impressive double-win at the SBC Awards Latinoamérica 2024 on the 31st October in Miami, Florida. Awarded ‘Brazilian Market Entrant of the Year’, and ‘Marketing Campaign of the Year’, the two wins follow an impressive year of growth and exposure for Kaizen Gaming, as well as its premium brand Betano, across Latin America and globally.

Betano is rapidly growing its user base and presence in Brazil, serving as the main and title sponsor of Brasileirão Betano and Copa Betano do Brasil. As a founding member of the ANJL and IBJR regulatory bodies, Betano is recognised for its dedication to upholding the highest standards of responsible gaming and integrity. Furthermore, the Betano brand has launched multiple CSR initiatives across the country in partnership with sponsored team, Clube Atlético Mineiro. It also recently launched the “Juntos em Campo” long-term program in cooperation with CBF (Brazilian Football Confederation) to promote initiatives focused on gender equality.

Awarded for the results and creativity of its innovative “Football in America” marketing campaign, Betano successfully introduced Latin America to its “Confia” brand platform by leveraging on its CONMEBOL Copa America™ 2024 sponsorship. The campaign chimed with the spirit of fans across the continent by celebrating Latin America’s rich football heritage, playfully responding to Kylian Mbappe’s 2022 comments questioning the region’s football quality.

Vangelis Skarkalis, Kaizen Gaming Senior Commercial Director LATAM, said: “Latin America is one of the world’s most dynamic and exciting regions for i-gaming. Being recognised as a leading player in this important market with two wins at the prestigious SBC Awards Latinoamérica is a great honour – especially on the heels of our recent double-win as ‘Operator of the Year’ at both the EGR Operator Awards and SBC Awards. Achieving this success requires an exceptional team of dedicated, ambitious professionals. This award honours everyone’s hard work and commitment to always going above and beyond in delivering the best experiences for our customers not only in Latin America, but worldwide too.”

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Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands

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Amusnet proudly announces its partnership with the Netherlands operator Betcity.nl, marking a key step in strengthening its presence within the Dutch market. This collaboration combines Amusnet’s dynamic gaming content with Betcity.nl’s established reputation for providing exceptional online experiences to Dutch players. The partnership promises to offer an enriched gaming selection while maintaining the highest compliance standards in the Netherlands’ regulated market.

“Teaming up with Betcity.nl represents an exciting and strategic opportunity for Amusnet to bring forward our portfolio to the Dutch market in collaboration with a trusted local brand. We are motivated to jointly enhance the gaming experience with high-quality content that aligns with local players’ preferences,” said Dimitri De Temmerman, Managing Director Amusnet BNL.

The post Amusnet Teams Up with Betcity.nl for Market Expansion in the Netherlands appeared first on European Gaming Industry News.

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BEGE celebrates 15 years as Eastern Europe’s premier gaming expo

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The most significant event for the gaming industry in Eastern Europe – the Balkan Entertainment & Gaming Expo (BEGE) – will bring together leading companies, innovators, and industry representatives on November 27 and 28 for its 15th-anniversary edition. In celebration of this milestone, the organizers have prepared numerous surprises and special awards.

Once again, BEGE will offer a rich program, uniting industry leaders, investors, and successful entrepreneurs to share ideas, technologies, and inspiration. Visitors will have a unique opportunity to explore the latest gaming technologies, try out innovative solutions, and enjoy impressive demonstrations.

Traditionally, the first and second days of the event feature the EEGS conference, where internationally recognized speakers will present analyses and discussions critical to the development of the gaming industry. Special panels will provide a platform for leading gaming experts to discuss the future of the industry, emerging trends, and initiatives promoting responsible gaming practices.

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For the first time, BEGE will welcome startups, offering them the opportunity to participate in Gaming StartUp Challenge 6.0. This challenge provides a unique opportunity to meet with key industry figures. The most promising startups will be recognized and granted invaluable access to the experience and insights of industry leaders.

As always, the exhibition begins with the BEGE Awards ceremony, a symbol of recognition for innovation, outstanding achievements, and success across various sectors of the gaming industry, with awards such as “Online Provider of the Year” and “Online Game of the Year.” The awards will be presented on November 26 at an elegant dinner at Black&White club in Sofia’s Grand Hotel Millennium.

A key highlight of the program is the Proximity Zone, providing companies with additional visibility through live-streamed interviews and product presentations with leading global brands and experts.

BEGE is a must-attend event for anyone with an interest in the gaming industry. This year, more than 80 exhibitors and over 6,000 visitors from 70 countries are expected, making it a place where the passion for gaming and innovation meets business opportunities.

The post BEGE celebrates 15 years as Eastern Europe’s premier gaming expo appeared first on European Gaming Industry News.

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