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BETER announces its new partnership with WeAreCasino

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BETER Live, the live casino division of content and data provider BETER, has partnered up with WeAreCasino, a young and dynamic content aggregator. WeAreCasino already works with a number of formidable partners, and now BETER Live will be the latest to add its state-of-the-art products to the mix.

Every product from BETER Live is designed to maximize the enjoyment its partners and their customers get out of the games, and to provide users with a whole new level of gaming fun. For the ultimate immersive experience, BETER Live’s games are played in their stylish studios, including the iconic Main Studio and unique Asian Studio.
WeAreCasino players can now get a taste of what BETER Live has to offer, including the brand-new release Gravity Blackjack. The game’s best feature is its multipliers, which are applied to side bets at random to multiply the player’s winnings and send the thrill factor through the roof.

Commenting on the new partnership, Yori Arami, Chief Revenue Officer at BETER, said, “Today we are announcing our new partnership with cutting-edge content aggregator WeAreCasino. Our games are designed for a new generation of players who are always on the hunt for electrifying content, and that’s exactly what we see in WeAreCasino’s audience. I have no doubt that together, we will achieve even more amazing results.”

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Rajendra Rowthu, Head of Commercial and Sales at WeAreCasino added, “We are thrilled to be teaming up with live gaming experts BETER Live. Their flawless products and impressive range of electrifying games combine for a fresh and exciting approach to the live casino industry. It’s been a pleasure to work with BETER Live throughout the integration process and we look forward to a long and fruitful partnership, with many years of successful joint enterprise, in the future!”

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Dennis Ramirez

Mechoopda Casino to Suspend Operations Effective January 31, 2025

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The Mechoopda Indian Tribe has announced that the Mechoopda Economic Gaming Authority (MEGA) Board has made the decision to suspend operations at Mechoopda Casino. The final day of operations will be Friday, January 31, 2025.

The Mechoopda Casino says this decision comes after months of deliberation and efforts to address the various challenges affecting the casino’s operations.

Dennis Ramirez, Tribal Chairman of the Mechoopda Indian Tribe, said: “Suspending operations at the Casino is a heart-wrenching decision that affects not only our Tribe but also our valued employees, customers, and the surrounding community. While this chapter is closing, our commitment to the Casino’s long-term vision remains steadfast. For over 25 years, this project has been a cornerstone of our economic development goals, and we will continue to work toward its future reopening.”

The Tribe is taking steps to support both its employees and community partners during this transition period:

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Employee Support: The Tribe is committed to offering resources and guidance to assist team members through this difficult time.

Remaining Open Until January 31: The Casino will remain open through its final day of operation, giving guests the opportunity to enjoy the remaining days of service.

The post Mechoopda Casino to Suspend Operations Effective January 31, 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Flavio Maria

Versus Systems Expands into Brazil, One of the World’s Largest Gaming Markets

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Versus Systems Inc. announced its expansion into Brazil, one of the largest global gaming markets with more than 100 million users and a reputation for embracing cutting-edge technologies. This expansion marks a significant milestone as the company continues growing its international footprint and leveraging its gamification platform to transform audience engagement across industries.

Heading the company’s Expansion into Brazil

Versus Systems has appointed Flavio Maria as the Country Manager. Mr. Maria brings extensive expertise in leadership and business strategy, with a strong background in marketing, gaming, startups, and business innovation. Previously Mr. Maria served as a Managing Partner at the M/Challenger Startup, Accelerator; the Founder & Chief Operating Officer of 1st11 Gaming Entertainment; and the Founder & Chief Executive Officer of Future Group.

He has also held senior leadership roles as the Chief Marketing Officer for PSN Network and Senior Vice President of Marketing – Latin America at Pepsi International. His deep understanding of local dynamics and his track record of driving business growth make him the ideal choice to lead Versus Systems’ Latin American expansion.

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“Mr. Maria’s appointment reflects our commitment to unlocking Brazil’s immense potential as a global gaming powerhouse. We’re thrilled to have him lead our efforts connecting with Brazilian gamers and delivering solutions that resonate with their passion for innovation,” said Luis Goldner, Chief Executive Officer of Versus Systems.

Unlocking Brazil’s Gaming and Innovation Potential

Brazil is one of the largest and most dynamic gaming markets worldwide, with a diverse consumer base ranging from casual mobile players to dedicated esports enthusiasts. With gaming revenues and digital engagement on the rise, the Brazilian market presents a significant opportunity for companies looking to innovate and connect with highly engaged audiences.

“Brazil is a cultural and technological hub that thrives on creativity and interaction. Its gaming community is not only vast but also deeply passionate about new and innovative experiences. We are excited to bring our gamification platform to Brazil, enabling brands to engage their audiences in ways that are both meaningful and memorable,” said Luis Goldner, Chief Executive Officer of Versus Systems.

A Platform Built for Engagement

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Versus Systems’ platform allows brands to offer rewards-based interactive experiences, enhancing engagement by making every interaction more dynamic and rewarding. By integrating into apps, games, and digital content, the platform provides unique opportunities for companies to connect with consumers, driving loyalty, and satisfaction. The platform also presents significant potential for brands to gamify campaigns around major sports and cultural events.

Versus Systems plans to tailor its offerings to local trends and consumer behaviors. In Brazil this includes tapping into the country’s vibrant esports scene, mobile gaming growth, and love for social and interactive experiences.

The post Versus Systems Expands into Brazil, One of the World’s Largest Gaming Markets appeared first on Gaming and Gambling Industry in the Americas.

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Aaron LaBerge

ESPN BET Now Live in Washington, D.C.

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ESPN BET, the official sportsbook of ESPN, has launched in Washington D.C. via PENN Entertainment Inc. ESPN BET is now live in 20 U.S. jurisdictions.

Fans in the District now have access to the state-of-the-art mobile and web betting platform, which offers a variety of markets across sports and leagues from around the world, along with daily odds boosts, profit boosts, featured parlays, live betting markets, custom offers, exclusive promotions and integrations with ESPN content and personalities.

“We’re thrilled to launch ESPN BET in our nation’s capital and expand our presence across the Washington metropolitan area. Along with our partner ESPN, we’re excited to introduce our deeply integrated media and betting experience and further engage with the D.C. area’s passionate sports community,” said Aaron LaBerge, Chief Technology Officer of PENN Entertainment.

ESPN BET offers a unique account linking feature that allows fans to link their ESPN BET and ESPN accounts to seamlessly track upcoming, live and settled bets within the ESPN app and on ESPN.com. Account linking can be accessed either via a prompt within the ESPN BET app or by visiting settings within the latest versions of the ESPN BET or ESPN apps or ESPN.com.

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PENN secured market access in Washington, D.C. through a deal with Monumental Sports & Entertainment. The deal also designates ESPN BET as a proud sports betting partner of Monumental and its teams, the Washington Capitals, Wizards and Mystics.

The post ESPN BET Now Live in Washington, D.C. appeared first on Gaming and Gambling Industry in the Americas.

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