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La Liga giants Sevilla FC bring Khelraja on board as its Official Asian iGaming Partner!

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The partnership aims to tap into La Liga’s growing popularity in India and Southeast Asia by providing fans a chance to engage with Sevilla FC’s games online and win big rewards

Highlighting its commitment to the most comprehensive iGaming experience, Khelraja, Asia’s renowned real-money gaming brand that offers sports betting, casino and esports among other categories, has recently partnered with La Liga giant Sevilla FC as its Official Asian iGaming Partner. Through the association, which will run until June 30, 2024, Khelraja will provide its users the opportunity to engage with all La Liga and Copa del Rey matches featuring Sevilla FC and win exciting rewards.

Speaking on the announcement, José Castro, Sevilla FC President, said,: “We are very pleased to have signed this agreement which will allow us to continue growing in our process of internationalising our brand, both globally and in Southeast Asia, a market that we consider strategic in our expansion process. Sevilla is going to become an ambassador of LaLiga with this sponsorship agreement and we are undoubtedly taking an important step in this region.”

The Spanish First Division, popularly known as La Liga, is one of the world’s most popular football leagues and has, over the last two decades, featured global superstars such as Lionel Messi, Cristiano Ronaldo, Zinedine Zidane, Ronaldinho, and Zlatan Ibrahimovic. The competition’s high-octane action, skill, and tactical excellence have found favour with the Indian sports fans, who zealously follow top Spanish clubs during live matches, as well as in news and online discussion forums. The partnership between Sevilla and Khelraja provides these fans with a unique opportunity to further elevate their engagement and experience the most rewarding sports immersion.

Viren Modi, CEO – Khelraja, added, “The passion for football in India is on the rise, as can be seen in the growing popularity of overseas football leagues. Partnering with Sevilla FC, one of the biggest and most illustrious clubs in Spanish football, is a moment of great pride for us. The association will provide football fans on the Khelraja platform with yet another avenue to not only engage with Sevilla FC’s games online but also win lucrative rewards while doing so. We are looking forward to the partnership and will be exploring more such engagement opportunities with other football clubs, both in India and overseas.”

One of the biggest European football clubs, Sevilla FC has a rich and illustrious history spanning more than 130 years. It is the oldest club in Spain dedicated to football and has, since its founding in 1890, won one league title, five Spanish Cups, one Spanish Super Cup, and one UEFA Super Cup. Sevilla FC also holds the distinction of winning the UEFA Europa League (previously called the UEFA Cup) a record six times, with the most recent victory coming in the 2019-20 season.

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100 Exclusive Product Launches to Debut at G2E Asia + Asian IR Expo

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Building on 15 years of success, G2E Asia + Asian IR Expo is set to make its highly anticipated return to Macau from May 7-9, 2025, at The Venetian Macao.

The 2025 show will introduce a range of new initiatives, including 100 exclusive product launches debuting in Asia for the first time. These will be showcased across more than 30,000 sqm and will cover the full spectrum of the entertainment and travel industries.

The leading event in Asia is expected to attract over 10,000 visitors from 80 countries and regions. To maximise opportunities for attendees, the event will feature a series of high-impact networking sessions, along with a dedicated business matchmaking team coordinating over 400 pre-arranged meetings to streamline connections.

This year’s show will also introduce the new Gaming Innovation Forum, featuring three full days of sessions that will dive into the latest gaming trends and technologies, all presented by G2E Asia Awards winners and nominees. Located in the exhibition hall, the forum will be accessible to all event attendees.

The G2E Asia Awards celebrates excellence and innovation within the gaming and entertainment industry. The awards will spotlight five prestigious categories, each evaluated by a panel of renowned industry leaders: Best Slot Award, Best Electronic Table Game Award, Best Table Game Award, Best Casino Supply Award and Best IR Tech Solution Award. All award-winning products will be prominently displayed in the exhibition, giving attendees the opportunity to experience them firsthand.

The expanded Asian IR Expo will feature a new Smart Hospitality Technology Experience Zone, offering an immersive and interactive onsite experience. This space will showcase emerging innovations across three unique areas: Smart Reception, Smart Cleaning and Smart Hospitality, each providing guided tours and live demonstrations.

The post 100 Exclusive Product Launches to Debut at G2E Asia + Asian IR Expo appeared first on European Gaming Industry News.

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DigiPlus Bags 7 Wins at the 2025 Asia-Pacific Stevie Awards

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DigiPlus Interactive Corp. (DigiPlus) has won seven honours – including five coveted gold awards – at the 2025 Asia-Pacific Stevie Awards. This milestone places DigiPlus among the most awarded companies in the region this year, spotlighting its strategic growth and transformative impact across digital entertainment, social development and investor relations.

The Asia-Pacific Stevie Awards are the only business awards Programme that recognises innovation across all 29 markets in the region. Widely regarded as the world’s premier business awards, the Stevie Awards represent a prestigious recognition of business excellence.

DigiPlus bagged five Gold Stevies for ‘Innovative Achievement in Growth’, ‘Innovation in Investor Relations’, ‘Excellence in Social Impact Companies’, ‘Innovation in Annual Reports’ and ‘Innovation in Corporate Websites’. The company also clinched Silver and Bronze Stevies for ‘Achievement in Product Innovation’ and ‘Innovation in Brand Renovation’ respectively.

At the core of these wins is DigiPlus’ commitment to innovation and digital transformation. From redefining the player experience through localised and immersive content, to launching a refreshed brand identity that resonates with a more connected and tech-savvy user base, DigiPlus has embraced a future-forward mindset. The company’s calculated investments in big data, cutting-edge technologies and stakeholder engagement have not only fueled business growth, but also opened inclusive pathways to digital participation through its social development arm, BingoPlus Foundation.

“This momentous victory at the Asia-Pacific Stevie Awards affirms DigiPlus’ emergence as a true powerhouse of innovation and progress, reshaping industry boundaries and redefining digital consumer engagement on a global scale. Through consistent growth and business performance, DigiPlus reaffirms its unwavering commitment to creating long-term value,” said DigiPlus Chairman Eusebio Tanco.

Winning entries in the Asia-Pacific Stevie Awards undergo a rigorous, multi-layered evaluation by an esteemed panel of judges composed of business and industry leaders across the region.

“The 12th Asia-Pacific Stevie Awards received an impressive array of outstanding entries. This year’s winners have clearly shown their dedication to innovation, and we commend their resilience and imaginative efforts,” said Maggie Miller, President of the Stevie Awards.

The post DigiPlus Bags 7 Wins at the 2025 Asia-Pacific Stevie Awards appeared first on European Gaming Industry News.

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Grand Korea Leisure Partners with Robotis

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Grand Korea Leisure (GKL), a quasi-public firm operating Seven Luck casinos for foreign nationals in Korea, has entered into a partnership with autonomous robot specialist Robotis to introduce artificial intelligence (AI)-powered self-driving robots customised for casino operations.

Under the agreement, the two companies plan to establish joint business models and service systems using autonomous robots and deploy the self-driving robots for transporting gaming chips and cards across three Seven Luck casino facilities.

They will also participate in a large-scale convergence robot demonstration project by the Ministry of Trade, Industry and Energy.

The latest achievement came as part of GKL’s efforts to digitize casino operations.

The two firms began a six-month pilot Programme in September 2024 at Seven Luck Casino at Seoul Dragon City hotel to collect autonomous driving data and jointly develop software tailored to casino environments.

“GKL is accelerating its transition to smart casinos in line with the government’s drive to realize the so-called ‘digital platform government’. By adopting AI-powered self-driving robots, we aim to provide a new and differentiated customer experience,” GKL CEO Yoon Doo-hyun said.

The digital platform government initiative — pushed by the Yoon Suk Yeol administration — aims to resolve diverse social problems and add value using the latest digital technologies.

In August 2023, GKL developed a mobile service platform, the SevenLuck+, for foreign tourists’ easier access to the casino.

The service is the first of its kind developed by a Korean firm. Those who use the app do not have to bring traditional membership cards. It also provides push notifications for new events and promotions for the casino.

The service is powered by a blockchain-based decentralized identity technology, offering various services, such as e-wallet and entry authentication.

The post Grand Korea Leisure Partners with Robotis appeared first on European Gaming Industry News.

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