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15M Real-Time Events: SOFTSWISS Casino Platform Launches Event Streaming
SOFTSWISS updates its award-winning product, the Casino Platform, with an exclusive feature allowing it to track any kind of casino activity in real-time. The novelty called Event Streaming gives access to observing and analysing complex data from the operator’s projects without delay.
The Casino Platform product team interprets an event to be any bet, deposit, win, bonus or any other of the dozens of available parameters information of operators’ interest given or taken in casinos. The process of data distribution starts with a player’s action. The Event Streaming tool provides statistics in an ongoing data broadcast. The tool allows flexibility in configuring settings: based on non-stop player activity, operators manage their projects more efficiently, develop and improve the bonuses policy and increase users’ loyalty promptly
Event Streaming opens the opportunity to:
– research and analyse player actions in real-time and make communication with players more personal. It allows operators to introduce real-time triggers to specific events to help increase user loyalty promptly;
– connect external services for advanced analytics;
– have constant access to online casino data. This enables operators to react immediately to any changes and keep the project’s key players in the spotlight.
Every hour the Event Streaming by SOFTSWISS Casino Platform covers more than 15M events in real-time. The implementation of this tool requires the involvement of the project’s technical team, but the iGaming software developer is available to assist at every stage of the feature’s deployment process.
Sergey Korodenko, the Technical Leader of the R&D team, noted the following: “We are confident that the Event Streaming service will allow casino clients to discover new opportunities and find new ways of working with players. Launching this tool is not the only update from the SOFTSWISS Casino Platform team – we also have integrated with the SOFTSWISS Sportsbook, and these products work effectively together. It was one more step on the way to making the ecosystem where the product portfolio of the leading gambling software developer will complement and improve each other’s functionality.”
The SOFTSWISS Casino Platform is a stable and renowned product, which includes the innovative tools operators need to launch their iGaming business. The multifunctional back office, Bonus API and integrated payment solutions offer clients vast opportunities to develop online casinos. The product effectively integrates with the other company’s products such as the SOFTSWISS Sportsbook and the SOFTSWISS Game Aggregator. The Casino Platform is also available as a White Label, Turnkey and Crypto Solution.
About SOFTSWISS
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,400+ employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.
Gambling in the USA
Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest
The post Gila River Resorts & Casinos hosts $5.9 million Big Game prop play contest appeared first on Gaming and Gambling Industry in the Americas.
Gambling in the USA
Spinomenal makes US debut with New Jersey market entry
Spinomenal, the leading iGaming content provider, has made its US debut after launching an exciting collaboration with a leading operator in the state of New Jersey, and is anticipating many more valuable collaborations with top tier online casinos.
Following impressive growth rates, Spinomenal is making a major move into the New Jersey iGaming market, marking a key step in its global expansion. By entering this crucial U.S. region, Spinomenal will bring its innovative games to a new audience, strengthening its presence and leadership in the iGaming industry.
Spinomenal’s specially selected titles will be going live via Pariplay’s Fusion aggregation platform in the New Jersey market. Some of the outstanding titles being made available for NJ players are Demi Gods II, Majestic Wild Buffalo and Kitsune’s Scrolls.
This marks a major milestone in Spinomenal’s strategic expansion plan, as this debut establishes the company’s initial presence within the New Jersey market, with further growth anticipated across the US iGaming ecosystem. This move underscores Spinomenal’s commitment to expanding its global footprint and further solidifying its position as a leader in the online casino industry.
Lior Shvartz, CEO for Spinomenal commented: “After a decade of establishing and positioning Spinomenal as a leading provider in the iGaming industry, we have now taken a big leap and will provide our exciting content to the esteemed New Jersey audience. We are highly optimistic about entering this prominent market, following the process of obtaining approval from the DGE.”
The post Spinomenal makes US debut with New Jersey market entry appeared first on Gaming and Gambling Industry in the Americas.
Hard Rock International
Hard Rock Bet, Unity by Hard Rock Loyalty Programs Come Together for Unprecedented Rewards
Hard Rock International announced that Hard Rock Bet is now fully integrated into Unity by Hard Rock, a one-of-a-kind loyalty program that rewards members for doing the things they love across Hard Rock’s portfolio of more than 200 locations including hotels, casinos, cafes, and Rock Shops around the world.
Hard Rock Bet, Hard Rock International, and Seminole Gaming’s top-rated sports betting and online casino platform, will maintain its free online Loyalty Rewards program, which gives players the opportunity to earn points and one-of-a-kind rewards for their play. With the Unity integration, players will earn Tier Credits for both programs with their online play at Hard Rock Bet and can seamlessly transfer points between the two programs for online and on-property rewards. Upon signing up for Hard Rock Bet, players will automatically be registered for a Unity by Hard Rock account if they aren’t already a member.
The complimentary Unity by Hard Rock global loyalty program offers an array of benefits and services at participating Hard Rock locations where members can earn and redeem Unity Points toward free nights, dining experiences, great merch, and free play. Hard Rock also embarked on a partnership with Royal Caribbean International and Celebrity Cruises to reward travelers on land, sea and at ports of call with reciprocal benefits through Unity by Hard Rock, Royal Caribbean’s Club Royale and Celebrity Cruises’ Blue Chip Club. Now inclusive of Hard Rock Bet players, members gain exclusive access to offers, promotions, and rewards, as well as discounts to participating Hard Rock properties.
“Integrating Hard Rock Bet into Unity will be a game-changer for guest engagement. This enhancement not only offers a fun, interactive way for guests to earn points when placing bets, but also significantly boosts loyalty. By rewarding guests for their playtime, we create a win-win scenario where guests enjoy an enriched experience, and we foster an introduction to all the amazing verticals in our brand through point redemption opportunities at Hotels, Casinos, Cafes, Rock Shops and entertainment venues,” said Keith Sheldon, President of Entertainment & Brand Management at Hard Rock International and Seminole Gaming.
The post Hard Rock Bet, Unity by Hard Rock Loyalty Programs Come Together for Unprecedented Rewards appeared first on Gaming and Gambling Industry in the Americas.
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