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Global Online Lottery Market Report 2022-2026 – Online Lottery Market Gets Lucky & Looks Forward to Incredible Growth

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Global Online Lottery Market to Reach $14.5 Billion by 2026

The global market for Online Lottery estimated at US$8.7 Billion in the year 2020, is projected to reach a revised size of US$14.5 Billion by 2026, growing at a CAGR of 8.7% over the analysis period.

Growth in the global market has skyrocketed in recent years owing to multiple favorable factors like technological advances, rising digitalization and increasing disposable incomes. Online lottery is poised to enjoy high demand due to increasing transition towards the online platform and the gamification trend.

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Market growth is also propelled by increasing per capita income, growing number of dual-income households and rising interest and uptake among people. Providers of online lottery games are investing in digitalization and advanced technology to tap the lucrative opportunity. Various countries in Europe and Asia-Pacific have provided support to online sports lottery activities like soccer, golf, auto racing, football, baseball, basketball, boxing and hockey.

The support is anticipated to present new growth opportunities for the market. Another factor positively influencing growth is increasing popularity of social media as a result of extensive penetration of smartphones and the Internet. Holding fewer restrictions in comparison to conventional marketing approaches, social media is emerged as a popular platform for product promotions and advertising for online lottery providers.

Online Draw-based Lottery Games, one of the segments analyzed in the report, is projected to grow at a 8.6% CAGR to reach US$7.8 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Online Sports Lotteries segment is readjusted to a revised 9.1% CAGR for the next 7-year period.

The U.S. Market is Estimated at $2.3 Billion in 2021, While Asia-Pacific is Forecast to Reach 4.1 Billion by 2026

The Online Lottery market in the U.S. is estimated at US$2.3 Billion in the year 2021. The country currently accounts for a 23.7% share in the global market. Asia-Pacific is forecast to reach an estimated market size of US$4.1 Billion in the year 2026 trailing a CAGR of 10.1% through the analysis period. Among the other noteworthy geographic markets are Europe and Canada, each forecast to grow at 8.2% and 7.2% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 8.3% CAGR.

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By Platform Type, Desktop-Based Segment to Reach $7.5 Billion by 2026

The Desktop-based segment`s strong position can be credited to large content view, big screen and the quest to learn new technology. In the global Desktop-based (Platform Type) segment, USA, Canada and Europe will drive the 6.9% CAGR estimated for this segment.

These regional markets accounting for a combined market size of US$2.7 Billion in the year 2020 will reach a projected size of US$4.4 Billion by the close of the analysis period. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$2.2 Billion by the year 2026, while Latin America will expand at a 8.5% CAGR through the analysis period.

Key Topics Covered:

I. METHODOLOGY

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II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

  • COVID-19 Impact on Global Lottery Industry
  • Effect of the Pandemic Lockdown on Online Lottery Market
  • Massachusetts Lottery Faces Risk of Becoming Obsolete Amid COVID-19 Pandemic
  • Gambling Industry: A Prelude
  • Lottery: A Key Segment of Gambling Industry
  • Online Lottery: Riding High on the Top of Innovation
  • Global Market Prospects & Outlook: Online Lottery Market Gets Lucky & Looks Forward to Incredible Growth
  • Online Lottery: Gut Punch for Some & Perfect Heaven for Revenue Support for Others
  • Rising Significance of Online Lottery in the US
  • Drivers Helping Online Lottery Market Step Up to Solid Game
  • Key Concerns and Challenges
  • Adverse Public Opinion about Gambling: A Major Issue Affecting Lottery Industry Prospects
  • Analysis by Platform Type
  • Regional Analysis: Europe Enjoys Frontline Position in Global Online Lottery Market
  • Online Lottery Gains Ground in the US amid the Pandemic
  • Sales of Michigan iLottery Products Surge in Michigan
  • Probable Ban on Online Lottery in Florida
  • Competitive Scenario
  • Recent Market Activity

2. FOCUS ON SELECT PLAYERS (Total 58 Featured)

  • Annexio Limited
  • Camelot Group
  • International Game Technology PLC
  • Jackpot.com
  • Lotto Agent
  • Lotto Direct Ltd.
  • Lotto247
  • LottoKings
  • LottoSend
  • LottosOnline
  • Play UK Internet
  • WinTrillions

3. MARKET TRENDS & DRIVERS

  • Advantages of Online Lottery: Galvanizing Massive Demand
  • Online Lottery Emerges as Favorite Gambling Pastime with Lure of Big Jackpots
  • Positive Aspects of Legalized Gambling Enthuse Online Lottery Market
  • Market Prospects Strongly Influenced by Gambling Industry Trends
  • Gambling Apps Contribute to the Rising Popularity of Online Lottery
  • Evolving Role of Cryptocurrency Encourages Market Uptake
  • Widespread Availability of High-Speed Internet Stirs Market Growth
  • Smartphone Emerges as Popular Option for Participation in Online Lottery
  • Increased Emphasis on Digitalization Augurs Well
  • Blockchain Empowers Decentralized & Transparent Operations
  • Big Data Steps In to Augment Online Lottery Operations
  • IoT Emerges as a Reliable Tool to Transform Online Lottery Market
  • Virtual Reality Seeks Role in Online Lottery Domain
  • Issues & Challenges
  • Regulatory Emphasis on Online Gambling Cripples Momentum
  • Gambling Laws in Select Countries
  • Nation-Wide Bans Discourage Global Expansion
  • Cyberattacks: Red Hot Button Issue

4. GLOBAL MARKET PERSPECTIVE

III. REGIONAL MARKET ANALYSIS

IV. COMPETITION

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Week 8/2025 slot games releases

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Here are this weeks latest slots releases compiled by European Gaming

Tom Horn Gaming is thrilled to announce the launch of its latest Hold & Win slot game, Majestic Coins. ​ This high-volatility 3×3 slot takes players on a winning quest, where shimmering coins, respins, and grand jackpots lead to massive wins. Set against a sleek black 3×3 reel grid with 5 win lines, Majestic Coins offers classic slot excitement with a modern twist.

Hold, Win, and Grab Jackpots in Tom Horn’s Majestic Coins Slot

Candy Links Bonanza 2 is the newest slot game from Stakelogic, inviting you to wander through magical realms filled with delightfully sweet treats. Amidst this charming backdrop, two 5×5 grids are placed side by side. The grid on the right is where all the gameplay unfolds, while the other grid collects coins. Forming lines of coins wins their values and activates the powerful Wheels of Fortune!

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You are in for a sweet treat with Candy Links Bonanza 2, the latest release by Stakelogic

Step into a world where opulence meets nature in Zillion’s latest release, Royal Crown Fruits – a dazzling slot experience filled with vibrant fruit symbols, golden crowns, and thrilling rewards. With 20 winning lines, the game blends classic charm with modern excitement, offering players a chance to strike royal-sized wins.

 

Big Time Gaming is back with its most exhilarating instalment yet. Max Megaways III invites players to gear up and embark on a high-stakes Arctic mission that’s shaken, stirred, and loaded with epic rewards. In this 6-reel Megaways™ slot, players get up to 117,649 ways to win, and that’s just the start of the action. Armed with MegaDozer™ mechanics, Free Spins, and a treasure trove of bonuses, Max Megaways III is set to deliver edge-of-your-seat excitement like never before.

Play’n GO delves into the mysteries of ancient Egypt with the release of Myth of Dead, a visually stunning slot that combines engaging gameplay with the allure of legendary treasures. This 5-reel, 3-row game with 10 paylines offers a captivating journey into a world ruled by powerful deities and golden riches.

Unearth Ancient Riches in Myth of Dead

 

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Belatra Games, the specialist online slots developer, has released Blast the Bass, a brand new title that immerses players into an adventure on the open seas. Set out in the deep ocean, Blast the Bass brings together engaging mechanics, big bonus features and fun graphics that entertain players on every spin. A salty old skipper acts as the Wild symbol and will substitute for all regular symbols to combine for winning lines.

Belatra’s Blast the Bass explodes onto the market

Push Gaming has launched Mad Blasta volatile, multiplier-focused, pay-anywhere game that builds crazy robots along with wild winnings. Set in the workshop of the Mad Tinkerer, quirky, colourful bomb symbols populate the reels, with eight or more required to award a win. Winning symbols are removed from play, and the cascade of replacement icons allows subsequent wins to be formed.

Push Gaming lights the fuse for explosive multiplier play in Mad Blast

Relax Gaming has revealed Glyph of Gods, an Egyptian-themed slot where hieroglyphs hold the key to wins. Bringing a fresh take on the much-loved Egyptian theme, this game features Glyph Positions which allow for Wild, Bonus, and Glyph symbols to land in dedicated spots, opening up multiple opportunities for big winning moments.

Relax Gaming transports players to an alternative Egypt in Glyph of Gods

Blueprint Gaming returns in style with Big Catch Even Bigger Bass, offering a plethora of modifiers to maximise players’ winning potential. After years of success with its iconic Fishin’ Frenzy™ series, Blueprint has moved from the ocean to a picturesque lake where a bait box of aquatic symbols take their place on the 6×4, 4,096 win matrix, nestled in a mountainous landscape.

Bigger Bass, Bigger Wins: Blueprint's latest catch

Amusnet announces the exclusive launch of 20 Wild Goals at Betano in Romania from February 20th to March 24th, 2025. 20 Wild Goals is a 5-reel video slot set in a stadium environment, offering 20 paylines. The Wild symbol, represented by a ball, expands to cover the entire reel, boosting the potential for higher wins. The tumbling reel feature adds a layer of excitement by removing winning combinations and increasing multipliers with each subsequent spin.

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Amusnet Deepens Collaboration with Betano for Exclusive Launch of 20 Wild Goals

 

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IGT Achieves Improved ESG Score from FTSE Russell

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International Game Technology PLC announced that it has achieved an environmental, social and governance (ESG) Score of 4.3 out of 5.0 from FTSE Russell, positioning IGT in the 97th percentile within the Travel and Leisure sector of FTSE Russell’s ESG Scores. This was an improvement from IGT’s previous ESG Score of 4.2 out of 5.0 in 2023, demonstrating its ongoing commitment to enhancing ESG performance.

“As a company committed to continually elevating our sustainability practices and leadership, IGT is proud to once again achieve an improved ESG score from FTSE Russell. Through our global Sustainable Play program, we execute sustainable practices and policies throughout our company and this improved score validates our ongoing efforts,” Wendy Montgomery, SVP of Marketing, Communications and Sustainability at IGT, said.

FTSE Russell’s ESG Scores and data model allows investors to understand a company’s exposure to, and management of, ESG issues in multiple dimensions. The ESG Scores are comprises an overall rating that breaks down into underlying pillar and theme exposures. Scores built on over 300 individual indicator assessments are applied to each company’s unique circumstances. The ESG Scores align with the UN Sustainable Development Goals (SDGs), all of which are reflected in FTSE Russell’s ESG framework.

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Playtech’s Bingo Technology Powers Buzz Bingo’s Launch of Innovative Omni-channel Experience

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Playtech announced the launch of Buzz Bingo’s groundbreaking omni-channel bingo game, Big Money Live.

Big Money Live sets a new standard in the bingo proposition by seamlessly combining online and land-based players across all Buzz Bingo clubs into a shared and exciting experience, powered by a low latency video stream with an engaging live presenter.

Officially launched at the end of 2024, Big Money Live debuted with a record-breaking £100,000 prize pool, the largest omni-channel bingo prize in the UK. Players nationwide participated in the exciting new chapter of bingo history, enjoying the game from both the vibrant atmosphere of bingo halls and the comfort of their own homes, showcasing the flexibility of this bingo offering.

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Big Money Live is broadcasted from Buzz Bingo’s state-of-the-art studio in Derby and streamed live twice daily, seven days a week. Playtech, in collaboration with its ECM Systems platform, has worked closely with Buzz Bingo to develop a cutting-edge offering that caters to both digital and retail bingo enthusiasts. The seamless delivery of bingo games alongside live video enables entertaining and engaging features to be created around the core games, creating opportunities to attract new and younger audiences to play bingo together online and in-venue.

Marat Koss, VP of Interactive Gaming at Playtech, said: “We are incredibly proud to partner with Buzz Bingo on this project. Big Money Live represents a significant milestone in our ongoing commitment to innovation and excellence in the gaming industry. This collaboration showcases our ability to deliver top-tier technology solutions, such as the ECM handheld machines, that enhance player experiences across multiple channels, including online and retail. We’ve already received great feedback from the industry over this offering and functionality.”

Dave Evans, Chief Product Officer at Buzz Bingo, said: “The launch of Big Money Live marks an exciting new phase for bingo in the UK. Our partnership with Playtech has been instrumental in bringing this vision to life, and we are confident that this game will attract more players and offer bigger prizes than ever before.”

Richard Kearns, Head of Bingo at Buzz Bingo, said: “This new concept is a testament to the hard work and collaboration between our teams and Playtech. We are dedicated to providing innovative and engaging bingo experiences, and Big Money Live is a perfect example of this commitment.”

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