Latest News
TrueLayer launches European payments combining instant player deposits and withdrawals
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iGaming operators can accept instant, account-to-account payments and instant withdrawals in any app or website, delivering the most comprehensive European payments experience.
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Jack Potts Bingo in Ireland is already live using the product with Spanish operator Codere going live in the coming weeks.
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Payments with TrueLayer are lower cost and lower fraud than traditional payment options including cards, manual bank transfer and digital wallets.
TrueLayer, Europe’s leading open banking platform, today announced it has launched its closed-loop payment product across Europe, including Ireland, France, Germany, Spain, Lithuania and the Netherlands. iGaming operators can now offer secure, instant and cost-effective deposits and withdrawals across the continent.
Traditional payment methods weren’t built to handle the speed of online commerce. With cards taking up to three days to settle, operators struggle to manage liquidity, while players have to wait in limbo for withdrawals. Cards and digital wallets generate substantial costs through interchange fees, chargeback penalties and time-consuming manual tracking processes. There is also the issue of rising card fraud in Europe, which totalled €1.55 billion in 2020, with card-not-present fraud accounting for 76% of those cases. France, Germany and Spain all ranked in the top five for card fraud losses.
TrueLayer is addressing these points with a more cost-effective, frictionless and secure European payments platform for iGaming operators, built on open banking and the fastest available bank payment rails. It delivers:
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Instant pay-ins: Players can top up their accounts in seconds with account-to-account payments. Deposits settle in a dedicated merchant account and are automatically reconciled against customers’ details.
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Instant withdrawals: Verified account details are associated with each player allowing businesses to provide instant withdrawals and refunds back into the same account used for the deposit with a simple API call.
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Dedicated merchant accounts: Operators can automate reconciliation processes and gain full visibility of their player’s account details as soon as payment settles. They can also withdraw automatically into their bank account.
Roberto Villani, Head of iGaming at TrueLayer, commented: “With TrueLayer, iGaming operators across Europe can create a better payment experience. A single implementation of our platform delivers immediate deposits so players can get started and instant withdrawals for their winnings. Card refunds can take up to five days, destroying customer loyalty in the process, while other methods are prone to operational inefficiencies, human error and lost payouts that can damage businesses’ reputations. With TrueLayer, players can see the instant transfer of funds with minimal fuss or having to chase support teams asking where their money is.”
Ran Kshivizky, Payments Product Manager at Codere, explained: ‘We want to deliver the best player experience possible and if you can pay instantly you should be able to get your funds out instantly. When you know you can access winnings quickly that is also a differentiator for Codere and is also likely to make players come back. TrueLayer provides the ideal solution as it’s money in and out straight away – without the poor UX and operational overheads of cards, manual transfers or wallets.”
TrueLayer Payments is the most comprehensive solution on the market, delivering significant benefits for operators and players, including:
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Instant access to funds: payments are confirmed instantly, enabling operators to serve players more efficiently and receive funds faster. Real-time payment confirmation provides peace of mind that each transaction has been authorised.
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Frictionless checkout processes: inputting card details is inconvenient for players and errors can derail the entire payment process. TrueLayer removes any manual entry on banking details, eliminating mistakes and making it easier to complete a payment.
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Fewer abandoned payments: tested on millions of transactions across the UK and Europe, TrueLayer’s embedded payment flows make paying easier than ever. The result is fewer payment abandonments and higher conversion rates.
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Lower operational costs: Open banking removes interchange fees and chargebacks of cards, making them far more cost-effective. TrueLayer automates expensive and time consuming manual processes such as reconciliation and sending payouts, with full visibility of all payments via the merchant dashboard.
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Reduced payment fraud: Payments are PSD2 and SCA compliant, with payments authenticated directly with the bank, reducing the opportunity for fraud and chargebacks.
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Enhanced player experience: Instant deposits enable operators to provide access to their services with the certainty they have received the funds and players to use their funds immediately. Instant withdrawals through TrueLayer provide an additional level of assurance that their money will be returned efficiently.
Till Wirth, Head of Product at TrueLayer, added:“We have used our experience and expertise to deliver an effortless way to onboard new customers and enable them to quickly fund their accounts and withdraw winnings, delivering faster, safer and lower cost payments for operators in the process. That, in turn, supports increased trust and loyalty – for example YouGov research showed 64% of players were more likely to trust an operator that offered instant withdrawals and deposits. More than half (55%) said they were likely to switch to a provider that offered instant withdrawals.”
Latest News
Dr. Laila Mintas Joins ADvantage as Venture Partner
Expert in sports betting and analytics joins global venture capital firm
ADvantage, a leading venture capital firm that invests in sports technology, is excited to announce the appointment of Dr. Laila Mintas as Venture Partner. With over two decades of experience in the sports industry, Dr. Mintas will play a pivotal role in identifying, evaluating, and nurturing emerging startups in the sector.
Dr. Mintas joins ADvantage at a time of rapid growth in the sports technology space, where innovation in fan engagement, betting and iGaming, and wearable technology is increasingly in demand. Her deep knowledge of the industry and extensive network will be invaluable as Advantage drives forward its mission to shape the future of sports.
“We are thrilled to welcome Laila to the ADvantage team,” said Alex Bente, Managing Partner at ADvantage. “I’ve had the pleasure of getting to know her over the past couple of years, and her unique background gives her unmatched insights. She is a world-class expert in sports data, analytics, fantasy, and betting with an extensive network in the industry. We’re excited to work more closely with her as we continue to back the best and brightest entrepreneurs in our industry.”
Having held pivotal roles in global organizations such as FIFA and Sportradar, Dr. Mintas brings over 20 years of experience and a proven track record of success in sports technology with a focus on sports betting and iGaming. An active investor, she has built a portfolio of investments in the fan engagement, sports betting, and iCasino-tech industries.
“Joining ADvantage represents an exciting opportunity to leverage my experience in sports and gaming technology,” said Dr. Mintas. “I am passionate about supporting innovative companies that are redefining the sports landscape globally. Together with the talented team at ADvantage, I look forward to fostering the next generation of sports tech entrepreneurs.”
“Technology has reshaped fan engagement into interactive, immersive experience. Today’s sports enthusiasts demand experiences that foster a two-way relationship with their favorite teams and athletes. We are looking to invest into companies that are redefining what it means to be a fan in this digital age.”
In 2024, Dr. Mintas was chosen as a judge for numerous prestigious awards in the sports betting and iGaming Industry, including the SBC Awards, Global Gaming Awards Americas, Global OTT Sports Awards, the GGB Gaming & Technology Awards, and the iGB Most Influential Women Awards. Throughout her career, she was awarded the Leaders in Sports U 40 Award, the SBJ Game Changers Award, the International Award for Women in the Gaming Industry – Inspiration of the Year, the SBJ´s Power Player Sports Betting Award, the Business Insider´s Leaders of the Sports Betting Industry Award, and the GGB Emerging Leaders of Gaming 40 Under 40 Award.
The post Dr. Laila Mintas Joins ADvantage as Venture Partner appeared first on Gaming and Gambling Industry in the Americas.
BF Games
BF Games Makes Strategic Entry into Brazilian Market
BF Games, a leading slot games provider, has announced its successful entry into the Brazilian market as a supplier to licensed operators. This milestone marks the company’s first step in its Latin American expansion strategy. The company views Brazil’s newly regulated online casino market as an optimal direction for its growth in the coming months.
Wiktor Grabarczyk, CEO of BF Games, commented: “We are thrilled to bring our premium game portfolio to players in this dynamic market. While Latin America represents new territory for our products, we are confident that our offerings are tailored to meet local expectations, representing a major step in our growth and presence in Brazil and the broader Latin American region.”
This expansion into Brazil follows BF Games’ successful entry into several other markets over the past year, including the Netherlands, Italy, Czech Republic, and Georgia.
Brazilian players will have access to popular titles such as Book of Gods, El Dorado Totems, Chicken Madness, Stunning Crown, Buffalo Trail, Cave of Gems and more.
Rok Hribar, CCO of BF Games and BF HUB Aggregation, committed: “Our strategic partnerships with leading operators and our role as an aggregator to our 3rd party game providers have been instrumental in our success. We are confident that our diverse portfolio will captivate players. Our substantial investments in game development and our unwavering focus on clients and players have significantly expanded our player base, surpassing our targets. We are eagerly anticipating continued growth and success in this year.”
BF Games has established itself as a prominent figure in the gaming industry, building its reputation on a commitment to creating engaging and visually stunning games. The company continues to push the boundaries of game design and technology, consistently delivering memorable gaming experiences to players worldwide.
The Brazilian market entry is a testament to BF Games’ strategic vision and dedication to growth, paving the way for further opportunities in Latin America.
The post BF Games Makes Strategic Entry into Brazilian Market appeared first on Gaming and Gambling Industry in the Americas.
Latest News
From Strategy to Success: Experienced Players Share Their Tips for Live Baccarat Games
The explosion of online gambling around the world has prompted a change in attitude towards this form of entertainment. Online gambling providers are exploiting the riches of the online world to provide casino enthusiasts with a more convenient and accessible avenue to play their favourite casino games. In Canada, online versions of roulette, blackjack, slots, and poker have proved popular with the millions flocking through the online casino doors. However, there is one game that ranks higher on the popularity scale, baccarat.
For novices, many will view baccarat as a variant of blackjack. But with its own set of intricate rules that make the game of baccarat so unique, the game brings its own individual fun factor and strategic approach. The evolution of online gambling has arrived at the point of video feeds to live dealers who unveil the fate of the round right before your eyes. Live casinos are beginning to catch on in provinces where online gambling is legal, with players taking to the idea of playing right from the comfort of their homes.
But whether you are playing from your armchair, or on a commute somewhere, what are some of the most vital tips to keep in mind once you enter the live online baccarat realm?
1) Know the odds: Statistically, baccarat is listed as a game of chance. Amongst the three outcomes, betting with the banker statistically has the highest chance of winning, at 45.8%. However, according to some sources, this value can reach as high as 50%. Either way, there is not an overwhelming majority. Betting on the player comes in on average 44.5% of the time, with a tie understandably much lower at just under 10%.
Taking this knowledge into the virtual baccarat room gives you an idea of how to approach each round. Where you place your bet also depends on how much risk you take, or conversely, how risk averse you are. The riskiest strategy would be betting on the tie. But at 8/1, or 9/1 in some online casinos, the rewards are naturally higher.
Statistically, the safest bet is to go with the banker. But even this comes with a kicker. What some players do not know if that the house takes 5% commission on any bets won by the banker. This therefore lowers the payout line to around 0.95:1, instead of the 1:1 reward when betting on the player. This provides a conundrum for players as a slight edge in reward is shaved off when backing the more likely outcome.
2) Do not read too much into patterns: Due to the element of chance steeply involved in baccarat, there is less to work out for the player. Whereas there are many different hands that players could have in poker, or a higher or lower risk connected with taking another card in blackjack, there is little to read into baccarat. Even card counting is less relevant.
With few patterns to be discovered, Canadians can instead shop around the online casino market to find a platform that perhaps offers lower commission taken on banker wins. There are plenty of online casino operators that provide live baccarat online for Canadians and finding one that takes less than the standard 5% would only be advantageous for you, the player.
3) Quit when ahead on short sessions: The most common strategy when playing live baccarat, or in online casinos in general, is to quit while you are ahead, or up. Conversely, chasing losses is the least advisable strategy and can avalanche very quickly into greater losses. But committing to a short period of play, perhaps with a specified amount of funds set aside for that short session, you can emerge satisfied from the live baccarat table regardless of the outcome.
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