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IBIA doubles down on sports integrity with Athlete Education Ambassador role

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The International Betting Integrity Association (IBIA) today announced the appointment of Jean-François Reymond as their Education Ambassador for Athletes. The appointment highlights IBIA’s continued commitment to raising the standard of betting education in all sports globally, and especially in the new dynamic and rapidly growing North and South America markets. Jean-François Reymond will work closely with key stakeholders, notably player associations and IBIA partners, in a range of jurisdictions to establish and support betting education campaigns.

Reymond brings a wealth of knowledge and experience of working with sportspeople and the regulated betting sector in this area. A professional basketball player for more than 12 years, Reymond became Secretary General of EU Athletes in 2012 where he led two major European sports betting education projects[1]. He was a member of the French national platform against the manipulation of sports competitions from 2016-19 and until 2017 he was also vice-president of the World Player Association.

Khalid Ali, CEO of IBIA stated: “Jean-François has been at the forefront of betting integrity education in Europe since its inception. He led the development of the key principles on sports betting for athletes and, as a former professional his understanding of the importance of establishing trust with, and direct access to, players has been instrumental in shaping the way in which betting education is approached. I’m delighted that we can draw on Jean-François’s unrivaled expertise, knowledge and connections to develop bespoke training programs for sports men and women to assist them in understanding the challenges and threats in this area.”

Speaking following his appointment, Jean-François Reymond said: “Protecting the integrity of sport means protecting the integrity of athletes. A lack of awareness of a growing number of differing regulatory models and sporting rules is creating an increasingly challenging environment for sportspeople. The knock-on impact on their professional careers, reputations and livelihoods can be severe, as we have unfortunately recently witnessed in the NFL. That is what motivates me, as an ex-professional myself, to get this important message across to all athletes. I am delighted to be working with the IBIA to support them in their mission to help promote and raise the standard of education and understanding around sports betting.”

IBIA is the leading global voice for the regulated betting industry on combating betting corruption to protect the integrity of sport. In February, as part of its international expansion, it announced the launch of its integrity monitoring service in the US and Canada. The association has also recently signed partnership working agreements with the Canadian Gaming Association (CGA) and the Colombian equivalent, the Federation of Entrepreneurs of Games of Luck and Chance (FECOLJUEGOS), to work on projects to protect the integrity of sport and regulated betting from corrupt activities in those markets.

 

[1] “PROtect Integrity” and “PDM Project”.

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Fast Track showcases AI-driven CRM, gamification and bonus abuse prevention at SBC Americas 2025

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May 7, 2025

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Fast Track announces its participation at the upcoming SBC Summit Americas 2025, taking place between May 13-15 in Fort Lauderdale, Florida. The event is one of the most significant gatherings for the Latin American and North American iGaming markets, and will bring together operators and suppliers from across the region, offering a unique platform for innovation and collaboration.

As Fast Track continues to strengthen its’ market regional presence, the tech supplier will showcase its full lineup of solutions that set it apart in the iGaming industry: CRM, AI-driven gamification, and bonus abuse prevention. These core three pillars work together to help operators across Latin America and North America to enhance player engagement, manage risks, and drive sustainable growth.

“Fast Track has established a solid presence across several North and Latin American markets, and the SBC Summit Americas is the perfect platform for us to connect with both existing partners and new operators,” said Simon Lidzén, Co-Founder and CEO of Fast Track. “We’re excited to showcase how our AI-driven ecosystem is helping operators transform player engagement and achieve exponential growth.”

Visitors to Fast Track’s stands D430 and D440 will have the opportunity to explore the company’s complete product offering, including:

  • CRM: Built around the innovative concept of Singularity, Fast Track’s CRM enables operators to deliver highly personalised, dynamic player experiences that boost retention and loyalty.
  • Rewards: An AI-driven gamification ecosystem designed to seamlessly integrate with CRM operations, turning every player visit into a rewarding experience.
  • Greco: The only Gameplay Risk Engine offering operators real-time insights and advanced risk management capabilities by providing detailed insights into player activity.

The post Fast Track showcases AI-driven CRM, gamification and bonus abuse prevention at SBC Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Physics-Based Strategy Meets Mixed Reality: Battle Orb Redefines Competitive Gaming

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May 7, 2025

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MixRift unveils brand new strategic PvP arena gaming experience

MixRift, an innovative mixed reality (MR) gaming developer, today announced the official launch of Battle Orb, a competitive strategy game which invites players to challenge each other and transform their physical surroundings into dynamic battlefields. Available now for Meta Quest platforms, Battle Orb represents the next evolution in mutli-player MR gaming.

A first PvP game for MixRift, Battle Orb allows players to step into immersive arenas where physical and digital worlds collide. Skill meets chaos in this fast-paced multiplayer strategy game, which challenges players to aim, shoot, and dominate with speed and precision across customized battlefields, combining tactical thinking with physics-based gameplay. Every hit counts as players collide, strategise and outplay opponents from around the world, from the comfort of their own homes. Players can compete in 2-player or 4-player battles, earn trophies, unlock and upgrade powerful units, and master unique arenas to climb the leaderboard.

“With Battle Orb, we’re not just launching a game, we’re basically turning your living room into a fantasy battleground.” said Bobby Voicu, CEO of MixRift. “We wanted to create something where anyone can jump in and start having fun in seconds, but that you could also master and keep replaying. I think this is what the future of gaming looks like, and it’s a blast!”

Key Features:

  • HD Graphics: Cutting-edge MR design technology creates a truly immersive gaming experience
  • Creative Character Options: Choose from tens of monsters, creatures, and cartoons to play with – each one zanier than the last
  • Real-Time PvP Action: Face-off in 2-player or 4-player matches full of high-stakes action
  • Physics Meets Strategy: Master the perfect angle, power, and timing to outmaneuver opponents, and perfect your shots to climb through the ranks
  • Unique Units & Powers: Earn wins and open loot chests to unlock and upgrade special characters and abilities
  • Environmental Integration: Scale your battlefield to fit any space, turning living rooms into competitive arenas
  • Competitive Progression: Climb global leaderboards through a rewarding rank system and prove you’re the righteous winner

The game’s intuitive controls ensure players of all skill levels can jump in immediately, while the strategic elements provide long-term engagement for competitive gamers. Battle Orb’s intuitive and quick matchmaking system means players are matched with others in similar ranks within seconds.

Battle Orb has been designed with comfort and safety in mind, earning a “Comfortable” rating and PEGI 3 classification, making it appropriate for players of all ages while still delivering compelling gameplay for serious competitors.

“We’ve created Battle Orb to be a really special mixed-reality competitive experience,” said Voicu. “The way it transforms your physical environment into a strategic battlefield creates moments of gaming magic that simply aren’t possible in traditional formats.”

Availability:
Battle Orb is available now on the Meta Quest Store for Meta Quest 3S, Meta Quest 3, and Meta Quest 2 platforms. The game requires an internet connection for its online features.

For more information, visit https://mixrift.com/ or follow MixRift on social media for updates, tournaments, and community highlights.

The post Physics-Based Strategy Meets Mixed Reality: Battle Orb Redefines Competitive Gaming appeared first on European Gaming Industry News.

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Blask expands Market Overview dashboard with 10 new countries

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2 hours ago

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May 7, 2025

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Blask, the AI-powered analytics ecosystem for the iGaming industry, has added nine new countries to its Market Overview dashboard — bringing total coverage to 55 global jurisdictions. The latest update significantly strengthens the platform’s insights across Tier 1 and established markets.

Newly added countries include the United Kingdom, Italy, Germany, Sweden, Czech Republic, Portugal, Denmark, Austria, Switzerland, and France. These markets are now fully available inside Blask’s Market Overview dashboard, with access to key performance indicators:

  1. Blask Index – a general signal of overall brand activity in the market
  2. BAP (Brand Accumulated Power) – reflects audience interest based on search trends and engagement
  3. APS (Acquisition Power Score) – measures how effective a brand is at acquiring new users
  4. CEB (Competitive Earning Baseline) – estimates a brand’s potential earnings within its competitive environment

“This expansion sharpens our coverage where it matters most,” said Max Tesla, CEO and co-founder of Blask. “Tier 1 markets are where competition is toughest — and decisions need to be backed by data. With these additions, Blask gives operators a clearer edge in navigating regulated, high-value regions.”

The Market Overview dashboard is designed to help operators, suppliers, and affiliates benchmark brand performance at the country level, track market dynamics, and spot early trends.

This release follows previous expansions into Asia, Latin America, and Africa, as Blask continues to respond to user demand for reliable, granular insights across the global iGaming landscape.

The post Blask expands Market Overview dashboard with 10 new countries appeared first on European Gaming Industry News.

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