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JNS Gaming unveils immersive world of new operator brand LynxBet

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Ambitious iGaming start-up JNS Gaming has officially launched its new online casino and sportsbook brand, LynxBet .com, aiming to deliver a new world of entertainment for players worldwide with its immersive front-end design.

Inspired by the growing influence of the metaverse in the digital space, the self-styled ‘Land of LynxBet’ has been developed with casual players at the forefront. The brand combines a mix of escapism, vibrancy and animations to offer a fun and responsible iGaming experience, with users invited to explore a variety of environments that are determined by the multitude of verticals on offer. This is further aided by the creation of its endearing mascot, the Lucky Lynx, who has the magic touch and features prominently across the online platform.

Entering multiple territories, LynxBet’s prime focus is on establishing a solid player base across South America and other pre-regulated markets. It aims to achieve this by placing emphasis on a localised service, including customer support offered in each language via email and live chat. Regional teams have been established to create a more personal player experience, boosted further by significant marketing investment and partnerships with local brand ambassadors, who are set to be announced over the coming months.

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In addition, localised payment methods are available for each jurisdiction, while LynxBet also accepts deposits and withdrawals using cryptocurrency. This approach is solidified by JNS Gaming harnessing the expertise of its sister brand Freebitco.in, a cryptocurrency casino specialist with over 48 million players, from which LynxBet will also target with its own cross-selling campaigns.

LynxBet operates under a Tier 1 Isle of Man Gaming licence and is fully committed to responsible play, providing accessible self-exclusion and time-out facilities, as well as deposit, wager and loss limits.

JNS Gaming is backed by substantial investment and run by a senior management team that is highly-experienced within the global betting and gaming industry. The company is headed by Jeremy Taylor, who was formerly Managing Director of Genting Casinos UK and Group Marketing Director at Betsson Group.

Commenting on the launch of LynxBet, JNS Gaming CEO Jeremy Taylor, said: “Following months of hard work behind the scenes, introducing LynxBet to the marketplace is an exciting moment for JNS Gaming. We understand how competitive and saturated the iGaming industry is, which is why we devised an immersive platform that offers something alternative for players to explore.

“Simply put, JNS Gaming is an iGaming start-up like no other. We are very ambitious and truly believe that our unique user journey will captivate players worldwide. Over the coming months, we will be revealing more developments that will illustrate our desire to propel LynxBet to new heights.”

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With complete control over its front-end design and user experience, LynxBet has enhanced its back-end infrastructure further by utilising Aspire Global’s entire proprietary offering. This includes a robust PAM, managed services, the deployment of Aspire’s content aggregation platform powered by Pariplay, with a vast range of games already implemented within the LynxBet casino offering, as well as the BtoBet sportsbook, delivering comprehensive markets and odds on a variety of global sports.

Tsachi Maimon, CEO at Aspire Global, added: “JNS Gaming has done a remarkable job in developing such an immersive digital environment with its new LynxBet brand. While the group has focused on developing a fascinating online portal that will resonate with a wide audience, Aspire Global provides the new operator with a complete iGaming solution and significant B2B and B2C experience to build from.

“We look forward to supporting LynxBet’s growth in the near future including more new markets, with our cutting-edge solutions set to form a crucial role in its expansion.”

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APOLLO FUNDS

EVERI STOCKHOLDERS APPROVE ACQUISITION BY APOLLO FUNDS

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Everi Holdings Inc., a premier provider of land-based and digital casino gaming content and products, financial technology, player loyalty solutions, and bingo, announced that its stockholders have voted at a special meeting of Everi stockholders to approve the pending simultaneous acquisition of Everi and the Gaming & Digital business of International Game Technology PLC by a newly formed holding company owned by funds managed by affiliates of Apollo Global Management, Inc. through a merger. As previously announced, pursuant to the terms of the merger agreement, Everi stockholders will receive $14.25 per share in cash for every share of Everi common stock they own immediately prior to the effective time of the merger.

At the Special Meeting, approximately 99.88% of the shares voted were voted in favor of the merger, which represented approximately 71.48% of the total outstanding shares of Everi common stock as of October 3, 2024, the record date for the Special Meeting.

“We are pleased that our stockholders supported our transaction with the Apollo Funds,” said Michael Rumbolz, chairman of the Company’s Board of Directors. “We now shift our focus to the important next steps toward completing the transaction and maximizing value for Everi stockholders.”

Assuming timely satisfaction of necessary closing conditions, the proposed transaction is expected to close by the end of the third quarter of 2025.

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The final voting results on the proposals voted on at the Special Meeting will be set forth in a Form 8-K filed by the Company with the U.S. Securities and Exchange Commission (the “SEC”).

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Evolution

Evolution Group Announces Partnership Extension with FanDuel Casino

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Evolution, the industry-leading B2B solution provider for casino operators, announced a three-year extension of their US agreement with FanDuel Casino. The renewal strengthens the strategic partnership between the two companies, reaffirming Evolution as FanDuel’s sole provider of core live dealer casino games.

Under the terms of the extension, FanDuel players will continue to have access to Evolution and Ezugi’s full portfolio of industry-leading live casino games, along with top-performing slots from NetEnt, Red Tiger, Big Time Gaming, and Nolimit City. This marks the second extension of the original partnership, which began in 2020 when Evolution’s live dealer games were integrated into FanDuel’s Casino platform.

Jacob Claesson, Chief Executive Officer of Evolution North America, said: “We are thrilled to extend our successful partnership with FanDuel, providing players with the very best in online casino entertainment. FanDuel’s trust in Evolution highlights our shared commitment to growing the live casino market and creating a truly immersive experience for players across North America.”

“FanDuel Casino is the leading Casino operator in the U.S., offering the largest selection of exclusive live casino tables in the market. Expanding our partnership with Evolution for Live Casino and RNG games enables us to consistently provide a top-tier experience to our customers. We look forward to our continued growth in the Live Casino sector,” said Asaf Noifeld, Managing Director of FanDuel Casino.

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Compliance Updates

Massachusetts Gaming Commission Launches Official Seal of Approval

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The Massachusetts Gaming Commission (MGC) has recently developed and adopted an official seal of approval, which all licensed sports betting operators in the state are now required to display on their digital platforms. The introduction of this seal represents a significant step in the MGC’s ongoing efforts to promote responsible and regulated gaming within the Commonwealth.

The seal is intended to serve as a clear signal to consumers that they are accessing a sports betting platform licensed and regulated by the MGC. By prominently featuring this seal, customers can easily distinguish between legal, licensed operators and unsafe, illegal alternatives.

“The MGC has spent considerable efforts ensuring that the operators licensed in the Commonwealth share our values and are committed to consumer protections and responsible gaming. Massachusetts residents who choose to gamble on sports deserve to know their data, personal and financial information are protected, and only the legal marketplace offers those protections. By locating this seal, users will be able to easily identify a legal sportsbook from an illegal operator,” said Commissioner Eileen O’Brien.

Offshore and unlicensed sports betting sites have been accessible to patrons across the US for years. However, with the legalization of sports wagering in Massachusetts, these offshore operators may attempt to present themselves as legitimate. Yet, they are not licensed by any state jurisdiction and do not comply with the same regulations and consumer protection standards as the legal market.

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The risks of using these illegal platforms extend beyond potential data breaches or financial losses. Unlicensed operators may refuse to honor winning bets, leaving consumers with little to no recourse. Illegal gambling activities are also often tied to other serious crimes. The Massachusetts Attorney General’s Office has issued cease-and-desist orders to several major illicit operators. It will continue to monitor and take action against such unlawful activities in coordination with the MGC. The Commission would urge anyone looking for more information on illegal platforms to visit the website of the American Gaming Association.

This newly adopted seal serves as a visual reminder of the regulations in Massachusetts’s legal sports betting market. It enhances consumer protection and builds trust with members of the public who choose to engage in sports betting. By identifying the official MGC seal, customers can have peace of mind knowing they are accessing a fully licensed platform compliant with the Commonwealth’s laws and regulations.

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