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Scientific Games Enters Live Casino Market with Authentic Gaming Acquisition

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Scientific Games Corporation  has acquired Authentic Gaming, a leading provider of premium live casino solutions, which marks the Company’s first move into the Live Casino market and significantly enhances the Company’s product portfolio.

This acquisition marks another milestone in Scientific Games’ strategic plan as the Company continues to execute its vision to become the leading cross platform global game company. Scientific Games continues to invest in strategic growth opportunities to focus on game diversification and expansion in a growing U.S. iGaming market as it becomes a digital and content led growth company.

Globally, the Live Casino market comprises approximately 30% of the iGaming market and is a key product vertical for players. The acquisition strengthens Scientific Games in-house development capabilities to build world-leading Live Casino products that will provide immersive experiences for players globally and allow the company to further leverage its content IP, land-based relationships and leading OpenGaming platform for accelerated growth in this exciting channel.

Based in Malta, Authentic Gaming has a proud history of providing the European iGaming market with a range of live casino products that have been shaped with player preferences and market trends in mind. The company is currently integrated with over 30 European operators, including leading brands Entain, Betway Group, Mr Green and many others .

Authentic has built a deserved reputation as specialists within live roulette, bringing exciting casino experiences to players on desktop and mobile devices. These include cutting-edge titles that are streamed directly from a state-of-the-art studio and the floors of some of the world’s most luxurious casino resorts, as well as a range of innovative auto-roulette games. The provider recently improved its portfolio with the addition of live Blackjack, while Baccarat features in its upcoming product roadmap.

Scientific Games has strong ambitions to further extend Authentic Gaming’s product offering across the U.S. market. This includes creating new studios based in the U.S., enabling the Company to offer a localized product for operators across the region.

“We are thrilled to have Authentic Gaming join the Scientific Games family and expand our premium product portfolio as we execute on our vision to become the leading, cross-platform global game company. The collective power of Authentic, our proven Table Games titles and our OpenGaming platform allow us to capitalize on a growing U.S. market opportunity with our unique omni-channel approach.” said Barry Cottle, CEO of Scientific Games.

Dylan Slaney, CEO iGaming, at Scientific Games, said: “As a result of welcoming Authentic to Scientific Games, we will be uniquely positioned to continue to excite and entertain players to capture both the growth opportunities that exist within Live Casino and the convergence of players globally across digital and land-based channels by providing leading immersive experiences. We are excited to work with the talented team at Authentic to enhance our iGaming proposition for both operators and players.”

Jonas Delin, CEO and founder of Authentic Gaming, said, “Scientific Games’ leading position in the U.S., their focus on quality games content and market-leading iGaming platform make them the ideal home for Authentic to expand our footprint in the U.S. and European markets. Our proven technology and live dealer platform is ready for scale and now, as part of Scientific Games, we are able to embark on our studio expansion and game diversification strategy in full force.”

Delin adds, “Our strategy is driven by a relentless focus on delivering premium quality live dealer content where attention to detail, customer customization and innovation are the corner stones that our unique live dealer games are based on. This partnership will propel this mission and be a game changer in the fastest growing segment in the gaming industry.”

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Gambling in the USA

Gaming Americas Weekly Roundup – August 11-17

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

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AU10TIX announced the launch of a free Child Safety Age Assurance Risk and Readiness Assessment and Age Assurance Readiness Guide designed to help businesses better understand their risk and tailor their strategy to meet regulatory obligations. They support AU10TIX’s Selfie-based Age Estimation service, which delivers the industry’s most precise and unbiased age assessment in just two seconds. In the US, federal legislation such as the Children’s Online Privacy Protection Act (COPPA) requires parental consent for users under 13, while the California Consumer Privacy Act mandates age verification for websites accessed by users under 16. Additionally, 19 U.S. states now enforce mandatory age checks for adult content and gambling platforms. Similar regulations are impacting social media and online services in the UK, EU and Australia.

Caesars Entertainment has launched its third fully in-house developed proprietary online casino title: Signature American Roulette. Now live in New Jersey, the game is available across Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino, bringing another standout addition to the Company’s Signature table game series. Developed by Empire Creative, Signature American Roulette reflects Caesars’ growing investment in building its own proprietary content, a cornerstone of its online casino strategy aimed at delivering a best-in-class player experience. Signature American Roulette follows the recent launches of fan-favourite Signature titles, Caesars Palace Signature Multihand Blackjack Surrender in May and Signature Blackjack Surrender in June, both also developed by Empire Creative.

Novig announced the successful close of an $18 million Series A funding round. The round was led by Forerunner, with participation from existing investors Y Combinator, NFX, Perceptive Ventures and Gaingels. Founded by Jacob Fortinsky and Kelechi Ukah, Novig is reimagining sports predictions as a transparent and fair marketplace. Unlike traditional sportsbooks, Novig allows users to trade directly with one another, rather than against the house, eliminating hidden fees, biased odds and the risk of being penalised for winning.

Partnerships

IGT announced that it has secured a multi-year sports betting technology and services agreement with Hipodromo de Agua Caliente SA de CV and Distribuidora Internacional de Equipos de Juego, S. De R.L. De C.V. that will significantly extend IGT PlaySports’ footprint to Mexico and Latin America via Corporación Caliente. Per the agreement, 42 Caliente sportsbooks in Mexico will leverage the IGT PlaySports platform and services from the Company’s Trading Advisory Services Team. Through a phased rollout, Caliente will also be able to provide select sportsbooks operators throughout Latin America access to IGT PlaySports’ technology, extending the technology’s reach to more than 100 additional venues across eight countries.

CT Interactive has announced a strategic partnership with Ondiss. Through this collaboration, CT Interactive’s top-performing titles are now integrated into the Ondiss platform, significantly expanding the company’s reach within the region’s regulated iGaming market. This integration adds value to the broad Argentine audience of Casino & Hotel Casino Magic S.A., which successfully uses the Ondiss platform. With CT Interactive’s certified and player-favourite content now available, operators on the platform are empowered to diversify their offerings and meet the increasing demand for engaging, high-quality games.

The post Gaming Americas Weekly Roundup – August 11-17 appeared first on European Gaming Industry News.

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Sportradar introduces next gen Bundesliga products

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Bundesliga International is strengthening its longstanding agreement with Sportradar Group AG (NASDAQ: SRAD) to further enhance the viewing experience, accelerate innovation through new exclusive data, and deliver next-generation digital experiences for the betting and gaming market.

Sportradar’s partnership with Bundesliga International dates back to 2005. Utilising the 3.6 million data points from every Bundesliga match, and harnessing Sportradar’s proprietary technology, a suite of engaging products has been launched ahead of the start of the 2025-26 Bundesliga season, and available to Sportradar’s global client base. These include:  

Live Player Markets: Leveraging Bundesliga tracking data and Sportradar’s advanced AI capabilities in real-time will create approximately 240 additional opportunities to bet per match.  

4Sight Streaming:  Award-winning, next generation streaming technology allows betting operators to incorporate AI-driven animated overlays and actionable insights into a live stream, enriching the Bundesliga viewing experience by increasing understanding of live match action. 

Enhanced Live Match Tracker: Powered by tracking data and computer vision which keeps fans engaged and provides in-play betting opportunities directly within the betting app.

“We are thrilled to further deepen our collaboration with Bundesliga, one of the most popular football leagues in the world,” said Patrick Mostboeck, SVP Fan Engagement at Sportradar.

“Over the course of our nearly twenty-year relationship, we’ve worked together to develop some of the most innovative and engaging football solutions for fans across the globe. And we continue to work together to power new ways to engage audiences and deliver unmatched value to the global football ecosystem.” 

With coverage of more than 150,000 matches annually across 900+ football leagues, as industry leaders Sportradar offers the industry’s deepest and most comprehensive football portfolio.

“The Bundesliga is always looking to innovate and, working with Sportradar, we lead the way when it comes to enhancing our media product for the betting and gaming industry,” said Peer Naubert, Chief Executive Officer of Bundesliga International. 

“This long-term relationship lays the foundation for creating new ideas and staying ahead of the curve, and we’re excited to see the fruits of that labour come to life with this latest launch.”

The post Sportradar introduces next gen Bundesliga products appeared first on European Gaming Industry News.

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Industry Awards

Vixio Announces the Finalists for the 2025 Global Regulatory Awards

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Vixio, a leading provider of regulatory intelligence solutions, has unveiled its 2025 Global Regulatory Awards (GRAs) shortlist.

Now in their ninth year, the GRAs continue to recognise and celebrate the achievements of individuals, teams, and organisations in the gambling industry that have excelled in compliance, corporate social responsibility, and safer gambling. This year’s awards shortlist features 21 award categories, over 190 finalists and more than 100 unique organisations represented. “Congratulations to all of this year’s finalists. Achieving a place on the shortlist is no small feat, especially in our most competitive year yet. The continued growth of the GRAs reflects how seriously the industry takes compliance and the ongoing drive for excellence in this field,” stated Mike Woolfrey, CEO of VixioWoolfrey added: “Our thanks go to the judging panel for their diligent and independent evaluation, which ensures the integrity of these awards. We look forward to celebrating with so many of you in November.”

The 2025 GRA presentation will take place on November 19, 2025, at the Grand Connaught Rooms in London. Due to the event’s popularity, the remaining tables will sell out fast. Vixio strongly advises booking now to ensure you don’t miss out. You can now secure your table online in minutes using Vixio’s quick and easy booking portal. Additional information on table bookings can be found here.

The GRAs 2025 shortlist is as follows:

 

AML or MLR Professional of the Year
1 Carlos Suárez, Catena Media
2 Cecile O’Connell, LeoVegas
3 Dave Foppert, DraftKings
4 Eleni Panagiotopoulou, SOFTSWISS
5 Georgi Iliev, Delasport
8 Kate Faulkner, BoyleSports
Award for Commitment to Compliance by a Supplier
1 BETBY
2 Digitain
3 Docaposte
4 GBG
5 GeoComply
6 GeoLocs by mkodo
7 Kambi
8 OpenBet
9 Play’n GO
10 Pragmatic Solutions
11 Soft2Bet
12 Wazdan
Award for Commitment to Compliance by an Operator Sponsored by: Gaming Associates
1 Betinia
2 CampoBet
3 DraftKings
4 Genting Casinos
5 LeoVegas
6 Tipico Games
 

Chief Compliance Officer of the Year

Sponsored by: eCOGRA

1 Abby Cosgrave, LeoVegas
2 Anton Sikström, Catena Media
3 Corinne Valletta, Betsson Group
4 Ed Bedrosian, Xpoint
5 Filippo Ferri, Delasport
6 Jennifer Aguiar, DraftKings
7 Lloyd Lemmon, Pragmatic Solutions
8 Ray Dunkle, Virginia Lottery
9 Sara Cass, IFX Payments
10 Sophie Bowler, Zodia Custody
11 Steve Richardson, Scientific Games
12 Tommaso Di Chio, Bragg Gaming
Compliance Innovator of the Year
1 BetComply
2 BizAcuity Solutions
3 GeoComply
4 Mindway AI
5 OneComply
6 OpenBet
7 Rightlander
8 Sharp Vision
9 Soft2Bet
10 Xpoint
Compliance Professional of the Year
1 Andrew Poole, Light & Wonder
2 Ardie Manuel, Virginia Lottery
3 Arshak Muradyan, Digitain
4 Bill Curtis, DraftKings
5 Christopher Lottering, Pragmatic Solutions
6 Denzil Mason, Genting Casinos
7 Jeremie Kanter, Continent 8
8 Jessica Feil, OpenBet
9 Juan Jose Daruich, Daruich
10 Martin Crowe, NexaCompliance
11 Ryan Farrah, LeoVegas
12 Tatevik Grigoryan, BetConstruct
Compliance Rising Star Special Award
1 Attila Hunter, Betika
2 Birgit Strauszberger, Greentube
3 Jasmine Yasin, Delasport
4 Kate Faulkner, BoyleSports
5 Kevin Kostreci, GLI
6 Kizzie Fenner, Evoke
7 Maša Tičar, Pragmatic Solutions
8 Medisha Moodley, Games Global
9 Robert Lo Giudice, BetMGM
10 Shacke Manukyan, BetConstruct
11 Sheena Patel, DraftKings
12 Vanessa Hurt, Paysafe
Compliance Team of the Year

Sponsored by: Docaposte

1 AGS
2 BetConstruct
3 Bragg Gaming
4 Continent 8
5 Delasport
6 Digitain
7 DraftKings
8 OpenBet
9 Playtech
10 San Manuel Tribal Gaming Commission
11 Scientific Games
12 Wazdan
Head of Regulatory Affairs or Government Relations of the Year
1 Carl Brincat, LeoVegas
2 Devon Dalbock, GLI
3 Emeline d’Ollone, Catena Media
4 Emőke Péter, Worldline
5 Filippo Ferri, Delasport
6 Hartwig Gerhartinger, Paysafe
7 Michael Karloutsos, Hard Rock International
8 Travis Foley, BMM Innovation Group
Legal Team of the Year
1 Alea
2 Altenar
3 Betika
4 Betsson Group
5 Bragg Gaming
6 Catena Media
7 Kambi
8 LeoVegas
9 Light & Wonder
10 OKTO
11 Paysafe
12 Virginia Lottery
Marketing Compliance Team of the Year

Sponsored by: White Bullet

1 BetMGM
2 Better Collective
3 Catena Media
4 Gentoo Media
5 LeoVegas
Outstanding Contribution to Safer Gambling
1 AiR HUB – UNLV International Gaming Institute
2 Betting and Gaming Council
3 Casino Guru
4 EPIC Global Solutions
5 Flutter Entertainment
6 GamProtect
7 Genting Casinos

The post Vixio Announces the Finalists for the 2025 Global Regulatory Awards appeared first on European Gaming Industry News.

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